Website analysis and Competitor Analysis and Website Wireframe
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Digital Marketing Website Analysis Saloni Jain
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Transcript of Website analysis and Competitor Analysis and Website Wireframe
Digital MarketingWebsite Analysis
Saloni Jain
http://salonijain1802.wix.com/womens-shoes
The Website
Targeted DemographyFashion conscious people who want stylish and comfortable footwear in budget and premium segment.
Gender : Females
Age group : 15 to 45 years
Geographical : Pan India
Concept/Service
The website is an online footwear retail store. Our company - Shoe Fetish ,specialises in delivering customised footwear at your doorstep. With our 3D Designer you choose the shape, colour and height of your shoes; we custom make your design and ship anywhere in the world in around 3 weeks.
Competition
Customised footwear online stores :
https://www.shoesofprey.com/
www.timberland.com/custom.html
www.shoedesignstudio.com/
www.chikoshoes.com
Direct Competition
Branded footwear (both online and offline)
Online shoe wear sites : Jabong shoebuy zovi Metroshoes
E-retail websites : Amazon homeshop18 shopclues Flipkart Myntra
Retail Shoe-stores (local)
Indirect Competition
10 relevant keyword
Best online shoes collection
Fashionable footwear
Designer shoe-wear
Customise shoe shape, design
Free shipping of latest footwear
Trendy heels
Shoe fetish
Best seller peep toes
Strap sandals for all sizes
Designer boots
Sole-mate
ReachAvg. monthly searchesKeyword
designer footwear
shoe fetish
shoefetish
designer shoes
customised footwear
design your own shoes
custom made shoes
fashionable footwear
fashionable boots
320
90
10
880
10
90
170
50
20
Competition
high
low
low
high
low
low
medium
high
high
= 1640
Estimated timeframe
Three to Four months
Competitor Analysis
Targeting keyword
Targeting keyword
Targeting keyword
Website Wire Frame
Navigation
Website Wire Frame
Design layout
Wire Frame: Home Page
Wire Frame: Collection
Wire Frame: About Us
Wire Frame:Contact Us
Wire Frame: FAQs
Thank you!
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