WebRTC - AT&T · “WebRTC has the potential to be a very disruptive force in how we work and...

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© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change. Mention of a specific company or entity is not an endorsement by AT&T. Jason Unrein WebRTC What It Is and Why You Should Care Senior Product Marketing, AT&T Developer Program

Transcript of WebRTC - AT&T · “WebRTC has the potential to be a very disruptive force in how we work and...

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Jason Unrein

WebRTCWhat It Is and Why You Should Care

Senior Product Marketing, AT&T Developer Program

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

• Overview

• History

• AT&T Enhanced WebRTC API

• Analyst Predictions

• Potential

• What It Means For Me

Agenda

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Evolution or Revolution

http://secularnerd.com/2014/08/natural-selection-survival-of-the-fittest

http://etc.usf.edu/clipart/44800/44880/44880_guten_press.htm

or

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

WebRTC is an evolving standard that enables web browsers with Real-Time Communications (RTC) via simple Javascript APIs

GetUserMediaControl of camera, microphone and speakers

Web Real Time Communications

DataChannelExchange streaming data between peers

PeerConnection Connect two endpoints (browser, server)

What Is WebRTC

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Look, no Plug-ins!

ChromeFirefoxOpera

ChromeFirefoxOpera

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

2005 2010 2015

History

Google

On2 Technologies

Global IP Solutions

W3C

IETF

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Where Are the Others?

https://status.modern.ie/webrtcobjectrtcapi

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Look, no Plug-ins!

ChromeFirefoxOpera

ChromeFirefoxOpera

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

AT&T Enhanced WebRTC API

AT&T Enhanced WebRTC

API

ChromeFirefoxOpera

ChromeFirefoxOpera

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Two offers:• Restful API• JS SDK

Add voice and video calling to apps via:

AT&T Enhanced WebRTC API

Mobile Number Virtual Number Account ID

Existing AT&T mobile number

Not associated to a physical location or

a single device

Existing account IDs associated to a

domain

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

What the Analysts Say

“One of the most disruptive & important web/telecoms innovations for 10 years” - Dean Bubley, Disruptive Analysis

“WebRTC has the potential to be a very disruptive force in how we work and engage with one another” - Brent Kelly, Constellation Research

“WebRTC is real, and it is going to be huge.” - Phil Edholm, PKE Consulting

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

WebRTC on Devices

Bill

ion

s

Disruptive Analysis 2014 Edition

WebRTC Report

7

6

5

4

3

2

1

0

2011 2012 2013 2014 2015 20165 2017 2018 2019

Other (TV+M2M/loT) Smartphones Tablets PCs

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Billy Chia with NoJitter Analyzed StackOverflow

• Top 6% of tagged questions

• Similar velocity to WebGL & WebSocket

Is This Over-hyped?

http://www.nojitter.com/post/240169175/webrtc-on-the-rise-geek-questions-hold-the-answer

WebRTC Growth Velocity

Qu

esti

on

s

100

75

50

25

0

Questions

Trendline

Months

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Companies Taking NoticeEnterprises ConsumersDeveloper Platforms Solution Providers

liveops

salesforce

ebay

Coca-Cola

Snapchat

Hangouts

MAYDAY

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Current Use Cases

General theme: WebRTC as a replacement technology

UnifiedCommunications

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Where Could This Go?

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

What Does This Mean for Me?

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

What the Analysts Think

WebRTC Ecosystem Report by:

Phil Edholm (PKE Consulting, LLC), E Brent Kelly & Matt Krebs (KelCor, Inc.)

0 5 10 15 20

Webification of Communications

VOIP

Web

IP NetworkAdoption Rates

Years

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Evolution or Revolution

http://secularnerd.com/2014/08/natural-selection-survival-of-the-fittest

http://etc.usf.edu/clipart/44800/44880/44880_guten_press.htm

or

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

• WebRTC.org

• WebRTC Ecosystem Report

• developer.att.com

Resources

Expo Hall, Fantasy Tower, 2nd floor Conference Center Grand Ballroom

© 2013 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All

other marks contained herein are the property of their respective owners. Information contained herein is not an offer, commitment, representation or warranty by AT&T and is subject to change.

Mention of a specific company or entity is not an endorsement by AT&T.

Thank You