RULES FOR SUCCESS

WEBINAR FOR BUSINESS

HOW IS A WEBINAR USEFUL FOR BUSINESS?

- expand the geographical reach- provide communication with customers- augment customer loyalty- maintain expert status- save marketing budget

COMPANIES USE WEBINAR FOR

STAFF AND CUSTOMER EDUCATION MARKETING AND SALES MEETING

6 RULES OF SUCCESSFUL WEBINAR

POPULAR TOPIC EFFECTIVE WEBINAR TITLE GOOD SPEAKER

HELPFUL CONTENT GREAT PROMOTION RELIABLE TOOL

HOW CHOOSE THE TOPIC

FOR YOUR WEBINAR?

- Talk to your client - Talk to your sales managers - Changes in your industry and market- Industry news- New products and services- New business opportunities

- ASK A QUESTION

- INCITE AN ACTION

- INCLUDE KEYWORDS

- USE “HOW TO”

- START WITH AN ODD NUMBER

TITLE

CONTENT SHOULD BE USEFUL AND COMPELLING,

WILL BE ABLE TO LEVERAGE IT FOR FUTURE USE,

SOLUTION-ORIENTED

INVITE FAMOUS PEOPLE AND INDUSTRY EXPERTS

SHOW THE AUTHORITY OF SPEAKERS — POST, EDUCATION,

EXPERIENCE, REWARDS ETC.

SPEAKER

- E-MAIL MARKETING

- SOCIAL MEDIA

PROMOTION

MARKETING TOOL

- WEB-BASED

- RELIABLE

- PROTECT YOUR INFORMATION

СHOOSE RIGHT WEBINAR TOOL

IT SHOULD BE

ON AVERAGE, 40% OF YOUR REGISTRANTS WILL ACTUALLY ATTEND.

MAKE SURE YOU RECORD THE WEBINAR FOR THE REMAINING 60%.