Web Communications Annual Stakeholder Meeting
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Transcript of Web Communications Annual Stakeholder Meeting
Annual WebStakeholder Meeting
AgendaIntroduction:
Changes in Web Coordinator ModelNew facesVacancies
I. Presentations by each of the Web: learning from each other.
Leah Andrews Responding to questions re Mom’s weekendDanial Bleille Web Analytics ReconfigurationJohanna Blickenstaff Online recruitment advertising/campaignAmber Crowley Barker Trading Website, 360 TourBecky Gibson Process improvement for the Dean’s e-newsletterTonda Lark Topic to comeLesa McPeak Redeveloping the “the First Monday” newsletterChad Neilson Unit/College Capital Campaign websitesKelsey Pilch Independent Study WebsiteJason Seitz Restructuring of the Boise and Cd’A websitesRon Shaw Developing the new Housing Website
Additional information: Unit goals/objectives, challenges & opportunities
Agenda Continued
II. Stakeholder participation: observations and priorities
III. Budget and Finances for the Web Coordinator model‣ Review Web Coordinator operating and development budgets‣ Discuss the process for equipment/operating expenses
IV. Preliminary redesign results‣ How is the new website performing?‣ Problems complaints and adjustments
V. Proposed 2012 Goals‣ Inline Page Editor‣ Mobile site‣ Enhance multilingual experience‣ Online training videos‣ Web Author Auditing Tools‣ Events Calendar‣ Capital Campaign websites
WEB DIRECTOR
WEB TEAM MANAGER
WEB CRD.COGS / RES.
WEB CRD.EM
WEB CRD.DFA
WEB ASST.CTRS
WEB CRD.ENGR
WEB CRD.CLASS
WEB CRD.LAW/SCI
WEB CRD.CAA
WEB CRD.CALS / EXT
WEB CRD.CNR
WEB CRD.CBE / ED
WEB CRD.SA
IH WEBAA
IHUSABILITY
WEB COMMUNICATIONSORGANIZATION CHART
(updated 10/7/2011)
*
* A hybrid of this position is currently IH; we are working with the centers to make it a permanent PT position. These are proposed temporary assignments to encourage professional development.
‡
‡
‡
FUNCTIONAL UNITSUPERVISOR
FUNCTIONAL UNITSUPERVISOR
Stakeholder ParticipationObservations & priorities
Discussion Prompts
‣ How well are the Web priorities “top-down” and the needs “bottom-up” aligned?
‣ How are your units and audiences expressing satisfaction/dissatisfaction with the website?
‣ In what ways is electronic communication facilitating the achievement of unit goals? In what ways is it falling short?
‣ How would you like the Web to be focused this coming year?
Budget
‣ Two x-budgets (colleges & non-academic)
‣ Web Coordinator salaries
‣ Accumulate surplus at the rate of approximately 10% annually.
‣ Interim freelancer/contractor costs during vacancies
‣ Professional development (two conferences per year)
‣ Search and relocation expenses
‣ Computer and office equipment
‣ Telephone and other operating costs
Unit Central Funding Unit Funding Unit Funding
CLASS 25% 75%
LAW/SCIE 50% 25% 25%
CNR 25% 75%
EDU/BUS 50% 25% 25%
Grad /Research 60% 25% 15%
ENGR 25% 75%
CALS/EXT 50% 25% 25%
CAA 25% 75%
EM 50% 50%
S. AFFAIRS 36% 64%
DFA 25% 75%
A. Affairs 25% 75%
ADV 100%
Funding Split
Web Coordinator Budgets(Central X Budgets / Units)
$0
$43,615
$87,230
$130,845
$174,460
FY 2008FY 2009
FY2010FY 2011
FY 2012
Budget Continued
‣ One operating z-budget
‣ Primarily spent on Web Development/Programming (ITS)
‣ Sitecore licensing
‣ Degree finder hardware
‣ Online forms
‣ E-mail marketing
‣ Event streaming
Web Development Expense(Advancement)
$0
$40,000
$80,000
$120,000
$160,000
FY 2008FY 2009
FY2010FY 2011
FY 2012
Redesign Updates
Launch Issues
‣Approximately 40 e-mails and online comments
‣Where is VandalWeb, My.uidaho, Blackboard, and Online E-mail access?
‣Problems with displaying internet explorer
Feedback button launched on all new web pages.
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News: University of Idaho 2011-2015 Strategic Plan "
Connected Community: Serving the World in 19 Days "
Event: Jesse Jackson Keynote Lecture - February 7th "
Global Learning: Setting Students on the World Stage "
UNIVERSITY OF IDAHO: Home
Key Message Feature (curated)
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Placeholder Headline
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Key Message Feature (curated)
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Special Event(swappable)
VIEW
Academic Calendar
Athletics Schedules
Bookstore
Campus Dining
Campus Events
Feature TargetingCurrent Students
Vandal Accounts:
> Blackboard
> ITS Help Desk
> Vandal Mail
> Vandal Web
Announcement
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MORE
Current Students Hover
Visit Current Students Section
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U-Idaho Photo of the Day
View the Photo of the Day archive. >
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Usability
Delayed Features‣ Inline editor (April 2012)
‣Audience-specific home pages and targeted content (end March 2012)
‣Randomizing features/promos (April 2012)
‣News/Events pages, faculty profile pages (imminent)
‣Program websites (late spring)
New Website Performance
2012 Goals