Web Communications Annual Stakeholder Meeting

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Annual Web Stakeholder Meeting

description

Slides (without builds) for the University of Idaho's annual Web stakeholder meeting held February, 28 2012.

Transcript of Web Communications Annual Stakeholder Meeting

Page 1: Web Communications Annual Stakeholder Meeting

Annual WebStakeholder Meeting

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AgendaIntroduction:

Changes in Web Coordinator ModelNew facesVacancies

I. Presentations by each of the Web: learning from each other.

Leah Andrews Responding to questions re Mom’s weekendDanial Bleille Web Analytics ReconfigurationJohanna Blickenstaff Online recruitment advertising/campaignAmber Crowley Barker Trading Website, 360 TourBecky Gibson Process improvement for the Dean’s e-newsletterTonda Lark Topic to comeLesa McPeak Redeveloping the “the First Monday” newsletterChad Neilson Unit/College Capital Campaign websitesKelsey Pilch Independent Study WebsiteJason Seitz Restructuring of the Boise and Cd’A websitesRon Shaw Developing the new Housing Website

Additional information: Unit goals/objectives, challenges & opportunities

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Agenda Continued

II. Stakeholder participation: observations and priorities

III. Budget and Finances for the Web Coordinator model‣ Review Web Coordinator operating and development budgets‣ Discuss the process for equipment/operating expenses

IV. Preliminary redesign results‣ How is the new website performing?‣ Problems complaints and adjustments

V. Proposed 2012 Goals‣ Inline Page Editor‣ Mobile site‣ Enhance multilingual experience‣ Online training videos‣ Web Author Auditing Tools‣ Events Calendar‣ Capital Campaign websites

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WEB DIRECTOR

WEB TEAM MANAGER

WEB CRD.COGS / RES.

WEB CRD.EM

WEB CRD.DFA

WEB ASST.CTRS

WEB CRD.ENGR

WEB CRD.CLASS

WEB CRD.LAW/SCI

WEB CRD.CAA

WEB CRD.CALS / EXT

WEB CRD.CNR

WEB CRD.CBE / ED

WEB CRD.SA

IH WEBAA

IHUSABILITY

WEB COMMUNICATIONSORGANIZATION CHART

(updated 10/7/2011)

*

* A hybrid of this position is currently IH; we are working with the centers to make it a permanent PT position. These are proposed temporary assignments to encourage professional development.

FUNCTIONAL UNITSUPERVISOR

FUNCTIONAL UNITSUPERVISOR

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Stakeholder ParticipationObservations & priorities

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Discussion Prompts

‣ How well are the Web priorities “top-down” and the needs “bottom-up” aligned?

‣ How are your units and audiences expressing satisfaction/dissatisfaction with the website?

‣ In what ways is electronic communication facilitating the achievement of unit goals? In what ways is it falling short?

‣ How would you like the Web to be focused this coming year?

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Budget

‣ Two x-budgets (colleges & non-academic)

‣ Web Coordinator salaries

‣ Accumulate surplus at the rate of approximately 10% annually.

‣ Interim freelancer/contractor costs during vacancies

‣ Professional development (two conferences per year)

‣ Search and relocation expenses

‣ Computer and office equipment

‣ Telephone and other operating costs

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Unit Central Funding Unit Funding Unit Funding

CLASS 25% 75%

LAW/SCIE 50% 25% 25%

CNR 25% 75%

EDU/BUS 50% 25% 25%

Grad /Research 60% 25% 15%

ENGR 25% 75%

CALS/EXT 50% 25% 25%

CAA 25% 75%

EM 50% 50%

S. AFFAIRS 36% 64%

DFA 25% 75%

A. Affairs 25% 75%

ADV 100%

Funding Split

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Web Coordinator Budgets(Central X Budgets / Units)

$0

$43,615

$87,230

$130,845

$174,460

FY 2008FY 2009

FY2010FY 2011

FY 2012

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Budget Continued

‣ One operating z-budget

‣ Primarily spent on Web Development/Programming (ITS)

‣ Sitecore licensing

‣ Degree finder hardware

‣ Online forms

‣ E-mail marketing

‣ Event streaming

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Web Development Expense(Advancement)

$0

$40,000

$80,000

$120,000

$160,000

FY 2008FY 2009

FY2010FY 2011

FY 2012

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Redesign Updates

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Launch Issues

‣Approximately 40 e-mails and online comments

‣Where is VandalWeb, My.uidaho, Blackboard, and Online E-mail access?

‣Problems with displaying internet explorer

Feedback button launched on all new web pages.

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University of IdahoAbout Admissions Academics Student Life Research Athletics News & Events Giving

Prospective Students Current Students Parents Alumni Faculty & Staff

Copyright 2011 University of Idaho. All rights reserved. Employment Opportunities / Accessibility / Directions & Maps / Contact Us /

SearchA-Z | Apply | Calendar | Directory | Locations |

This is My University of Idaho !

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News: University of Idaho 2011-2015 Strategic Plan "

Connected Community: Serving the World in 19 Days "

Event: Jesse Jackson Keynote Lecture - February 7th "

Global Learning: Setting Students on the World Stage "

UNIVERSITY OF IDAHO: Home

Key Message Feature (curated)

!"

Placeholder Headline

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Key Message Feature (curated)

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Placeholder Headline

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Special Event(swappable)

VIEW

Academic Calendar

Athletics Schedules

Bookstore

Campus Dining

Campus Events

Feature TargetingCurrent Students

Vandal Accounts:

> Blackboard

> ITS Help Desk

> Vandal Mail

> Vandal Web

Announcement

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MORE

Current Students Hover

Visit Current Students Section

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U-Idaho Photo of the Day

View the Photo of the Day archive. >

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Usability

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Delayed Features‣ Inline editor (April 2012)

‣Audience-specific home pages and targeted content (end March 2012)

‣Randomizing features/promos (April 2012)

‣News/Events pages, faculty profile pages (imminent)

‣Program websites (late spring)

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New Website Performance

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2012 Goals