Wearable tech landscape 2015. by Onalytica

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Wearable Tech Landscape 2015 Top 150 Most Influential Individuals Top 150 Most Influential Brands Smart Watches Share of Voice Brand Share of Voice Full Analysis on the hottest wearable tech Fitness Trackers Share of Voice

Transcript of Wearable tech landscape 2015. by Onalytica

Page 1: Wearable tech landscape 2015. by Onalytica

Wearable Tech Landscape 2015

Top 150 Most In�uential IndividualsTop 150 Most In�uential Brands

Smart Watches Share of VoiceBrand Share of Voice

Full Analysis on the hottest wearable tech

Fitness Trackers Share of Voice

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Top 150 Lists

Network Maps

Key Insights

Comparison

inside

i

Methodology

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methodologyThe PageRank based methodology we use to extract in�uencers on a particular topic (tweets mentioning #wearables, “wearables” and “wear-able tech” in this case) takes into account the number and quality of contextual references that a user receives.

These calculations are independent of a user's number of followers, but we do �lter our lists based on how much a user is engaged in the conversation.

If you want to learn more, read our article that outlines in�uencer identi�cation.

take me there

BIG

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the

14,525users

299,716tweets

26,640interactive tweets

data

127days

5

BIG

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BIGsmartwatches or �tness trackers?

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�tness trackersShare of Voice - last 30 days

Microsoft Band

Fitbit Charge

Xiaomi Mi Band

Fitbit Flex

Huawei Talkband

Mis�t Flash

Jawbone Up24

Mis�t Shine

67%

13%

11%

2%

2%

2%

2%

1%

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smart watchesShare of Voice - last 30 days

Apple Watch

Moto 360

Samsung Gear 2

LG G Watch

Pebble Watch Sony SmartWatch 3

Asus ZenWatch

77%

13%

7%

0.5%

1%1%

1.5%

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brand

35%

19%10%

8%

8%

4%

4%

3%

3%

3% 2%

1%

Share of Voice - last 30 days

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Interactions between individuals and brands in the Wearable Tech debate*

in�uence

BRANDS

INDIVIDUALS

*We have a vector �le of this map in PDF format with labels for each node, feel free to get in touch to request the �le.

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Individuals

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How do they stack up?INDIVIDUALS

0 20 40 60 80 100Rachel HinmanAlan Lepofsky

Fabio LalliKate Unsworth

Sonny VuShane O'Neill

epilkingtonMounir ZokJohn Nosta

Jeanne MeisterSteve Mann

Billie WhitehouseKen E Kaplan

Tim MooreMar

Maneesh JunejaBecky Stern

Warren WhitlockZoe Romano

Brian EastwoodJ. P. GownderGlen GilmoreTom Emrich

Ben WoodPaul Sonnier

PageRank (Normalised)

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Rank Name TwitterHandle PageRank1 Paul Sonnier Paul_Sonnier 100.002 Ben Wood benwood 85.423 Tom Emrich tomemrich 80.924 Glen Gilmore #SocBiz GlenGilmore 72.225 J. P. Gownder jgownder 49.276 Brian Eastwood Brian_Eastwood 48.997 Zoe Romano zoescope 43.418 Warren Whitlock WarrenWhitlock 25.179 Becky Stern bekathwia 24.95

10 Maneesh Juneja ManeeshJuneja 24.1811 Mar MarDixon 21.1212 Tim Moore TimMoore 20.7013 Ken E Kaplan kenekaplan 18.6914 Billie Whitehouse BillieWhouse 17.3215 Steve Mann Hydraulist 17.0716 Jeanne Meister jcmeister 16.0617 JOHN NOSTA JohnNosta 14.2018 Mounir Zok mounirzok 14.0219 epilkington epilkington 13.7620 Shane O'Neill smoneill 13.5121 Sonny Vu sonnyvu 13.2322 Kate Unsworth kateuns 13.0923 Fabio Lalli fabiolalli 12.4924 Alan Lepofsky alanlepo 12.1625 Rachel Hinman Hinman 11.9526 Stephen Davies stedavies 11.7727 liza kindred LizaK 11.4828 karim kanji karimkanji 11.2029 Ian M Calvert IanMCalvert 11.1530 Charles Webster MD wareFLO 10.9231 Rafael Perez Revilla rperezre 9.9532 SimonPorter simonlporter 9.8133 H. Papagiannis, PhD ARstories 9.8034 Scott Amyx AmyxMcKinsey 9.7635 Oskar Kalmaru okalmaru 9.6736 Fred Steube steube 9.2737 Rachel Arthur rachel_arthur 9.1638 Cecilia Abadie cabadie 8.8639 Stephen Lake srlake 8.4540 Donna K. Lencki DonnaKLencki 8.1341 Joe Chengery jchengery 8.1342 Lauren mslaurensjones 7.7743 Brian Vellmure BrianVellmure 7.7144 Jim Buckley JRBuckley68 7.0445 robin raskin robinr 6.8846 James A. Martin James_A_Martin 6.4647 Ken Congdon KenOnHIT 6.4548 Emory Craig emorycraig 6.3349 Alexandra D-S iotwatch 6.2350 Pedro Diezma Pedro_Diezma 6.16

INDIVIDUALS 1 - 50

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INDIVIDUALS 51-100

Rank Name TwitterHandle PageRank51 Rudy De Waele mtrends 6.0852 Neville Hobson jangles 5.8953 Laurenti Elisav laurentielisav 5.8954 Pauline van Dongen Pauline_Dongen 5.7955 Jen Quinlan QuirkyInsider 5.7256 Geeta Nayyar, MD MBA gnayyar 5.6857 Al Sacco ASacco 5.2958 Hilary JM Topper hilary25 5.2759 Rachel Kalmar grapealope 5.0860 Leslie Birch zengirl2 5.0261 Paul Daugherty pauldaugh 5.0062 Tony Rizzo fastjazz 5.0063 Richie Etwaru RichieEtwaru 4.9964 Kyle Ellicott kyleellicott 4.9265 Lisa Lang lilaineurope 4.8566 Carlos Mateos carloscomsalud 4.8167 Eugene Borukhovich HealthEugene 4.7568 Christopher Grayson chrisgrayson 4.7369 Kelly Clay kellyhclay 4.7070 Syuzi Pakhchyan fashioningtech 4.6971 Laurent Le Pen llepen 4.6072 Myriam Joire tnkgrl 4.5773 Karen Lightman khlightman 4.4874 Joanna M. Wasiluk joanaw 4.3075 Tekla Perry TeklaPerry 4.2276 R.Grossmann,MD,FACS ZGJR 4.2077 Ricardo Passchier rpasschier 4.0978 MaribelLopez MaribelLopez 4.0779 Ignacio Fdez Alberti ignacioFALBERTI 4.0580 David McNierney davidmcnierney 4.0381 Yasi Baiani Yasaman 4.0282 Jean-Luc David jldavid 3.9883 JonathanNalder JNXYZ jnxyz 3.9884 Diana Adams adamsconsulting 3.9185 Hugo Raaijmakers HugoR 3.8886 Brandon Mairs BrandonMairs 3.8787 Jeremy Kaplan SmashDawg 3.8688 Martino Chiaviello mchiaviello 3.8389 Scott Kerr scott_kerr 3.7890 Theo Priestley ITredux 3.7891 dana blouin danablouin 3.7592 Jake Tital jaketital 3.7393 Raph Crouan raphntwit 3.6094 Paul LaFontaine QuantSelfLaFont 3.5995 ultan ultan 3.5996 jean-luc scherer jeanluc_scherer 3.5797 Eduardo Cano ecano2010 3.5598 Jing Zhou acrosstheC 3.5199 Matt Drinkwater drinkmatt 3.44100 Alessandro Prunesti prunesti 3.36

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INDIVIDUALS 101-150

Rank Name TwitterHandle PageRank101 Pete Erickson peteerickson 3.31102 Bennett King skunkwurx 3.31103 Krzysztof Sitko k_sitko 3.31104 Eva Smith™ Eva_Smith 3.27105 Stavros Garzonis StavrosUX 3.26106 Peggy Smedley ConnectedWMag 3.22107 Ellie Nacheva ElitsaNacheva 3.17108 Joe Burton JoeBurtonCTO 3.15109 James Haight James_Haight 3.12110 Bob Roble SportsTechieNET 3.08111 suɐɥ ɟǝoq HansB001 3.04112 Kathleen Poulos katseyemedia 3.04113 Wen Dombrowski MD HealthcareWen 2.98114 Tishin Donkersley TishinD 2.91115 Marta Rauch martarauch 2.89116 Mike Quindazzi MikeQuindazzi 2.88117 Chris Dancy ServiceSphere 2.88118 Alex Frommeyer AlexFrommeyer 2.85119 Dean Johnson activrightbrain 2.79120 Tarry Singh tarrysingh 2.78121 Isaac Sacolick nyike 2.76122 Margaret Gold MobileMaggie 2.76123 Patrick Flanagan's NewNeurophone 2.75124 Ian Ferguson fergie_arm 2.74125 Joe Lavelle Resultant 2.74126 Michael Skaff mskaff 2.74127 Simon Spurr simonspurr30 2.72128 Jesse Harper TheJesseHarper 2.71129 Ghouldice So candice_so 2.70130 Sabine Douglas SabineHDouglas 2.69131 julien jblin 2.68132 Girl About Toronto AmandaCosco 2.67133 Franz Tiani FranzTiani 2.66134 An AnTanghe 2.62135 Isaac Watson isaacwatson 2.61136 Jason Leo Carvalho jasonlcarvalho 2.59137 Javier J. Díaz JaviJDiaz 2.59138 Isabel Pedersen isabel_pedersen 2.58139 Trine Tsouderos ChicagoScience 2.58140 Rob Merrett RJMerrett 2.57141 Greg Meyer Greg_Meyer93 2.56142 Martin Martorious 2.50143 Steve Wilson Steve_Lockstep 2.49144 JP Doumeng JPDoumeng 2.46145 Malavika Velayanikal vmalu 2.46146 Christina Farr chrissyfarr 2.44147 E.G.Nadhan NadhanEG 2.44148 Neal Augenstein AugensteinWTOP 2.43149 Adrian Adewunmi Ph.D AdrianAdewunmi 2.37150 Gerald Wilmink, PhD GeraldJWilmink 2.36

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Brands

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How do they stack up?BRANDS

0 20 40 60 80 100Plantronics

AthosWearable Tech

Forrester ResearchSensoria Fitness

Kovert DesignsWareable

Muse Thync

Decoded FashionNymi

Internet of Thingsadafruit industries

CuteCircuitSTMicroelectronics

GigaomWearable Technology

Wearable WorldWe Are Wearables

OMsignalRINGLY

Mis�tPebble

InformationWeekIntel

PageRank (Normalised)

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BRANDS 1 - 50

Rank Name TwitterHandle PageRank1 Intel intel 100.002 InformationWeek InformationWeek 60.143 Pebble Pebble 27.354 Mis�t Mis�t 25.415 RINGLY getringly 23.876 OMsignal omsignal 23.087 We Are Wearables WeAreWearables 19.328 Wearable World wearableworld 18.389 Wearable Technology techwearnews 17.11

10 Gigaom gigaom 16.9011 STMicroelectronics ST_World 16.6712 CuteCircuit CuteCircuit 12.7613 adafruit industries adafruit 12.6014 Internet of Things Things_Internet 12.2215 Nymi nymiband 12.0816 Decoded Fashion DecodedFashion 11.7017 Thync thync 11.6818 Muse ChooseMuse 11.0219 Wareable wareable 11.0120 Kovert Designs KovertDesigns 10.9121 Sensoria Fitness SensoriaFitness 10.6222 Forrester Research forrester 10.3823 Wearable Tech WearableTechCon 9.8324 Athos LiveAthos 9.0025 Plantronics Plantronics 8.9126 Modev GoModev 8.5727 Designers of Things dothingscon 8.3428 Lumo BodyTech lumobodytech 8.1729 Wearable-News.com WearableNewscom 8.0630 Spire spire_inc 7.8831 Pip reworkpip 7.7332 WearableTechnologies WearableTech 7.5733 Wearables TechCon WTC2015 7.2534 Wearable Experiments wearableX 6.7635 Museoscienza Museoscienza 6.7036 Lechal MyLechal 6.5837 Autographer autographer 6.3938 Hexoskin Hexoskin 6.1939 UXPA UK UXPAUK 5.9940 Studio_XO STUDIO_XO 5.8641 BizTech Magazine BizTechMagazine 5.7642 ILoveMyPebble ILoveMyPebble 5.7043 NFC Ring NfcRing 5.5144 Vandrico Inc vandrico_inc 5.5145 Recon Instruments Recon 5.4646 SlashGear slashgear 5.3747 Atmel Corporation Atmel 5.2948 CrunchWear CrunchWear 5.0349 Healthy Startups healthystartups 4.9050 UX Magazine uxmag 4.70

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BRANDS 51-100

Rank Name TwitterHandle PageRank51 Freescale Freescale 4.6952 MobileMondayManchest MoMoMcr 4.6053 MAKE make 4.4454 Intelsath LLC intelsath 4.3055 Wearable On Air WearableOnAir 4.2856 ITProPortal ITProPortal 4.2457 Accenture Tech Labs accenturelabs 4.0558 CDECatapult CDECatapult 4.0059 Orange Healthcare OrangeHCare 3.9960 MC10 mc10inc 3.9561 Atlas Wearables AtlasWearables 3.8962 SMART WEEK 2014 smartweek2014 3.7363 Narrative getnarrative 3.7064 Wearable Technology WearTechShop 3.6865 CIO UK Editor ciouk 3.6566 ACTON ACTONglobal 3.5567 SunSprite sunsprite 3.5268 The NEX Band TheNEXband 3.4369 Fitlinxx, Inc. �tlinxx 3.4170 nuviun Nuviun 3.3571 Martian Watches MartianWatches 3.3072 Mobile World Capital MWC_Barcelona 3.2273 International CES intlCES 3.2074 Wearables.com Wearablesdotcom 3.1575 AlleyWatch AlleyWatch 3.1076 Blue Hill Research BlueHillBoston 3.0577 ANSYS, Inc. ANSYS_Inc 2.9278 GroupM Next groupmnext 2.9279 Karten Design StuartKarten 2.9280 AnswerLab AnswerLab 2.8381 Biometric Update BiometricUpdate 2.8082 Tech in Motion Tech_in_Motion 2.7783 Happiest Minds happiestminds 2.7584 Wearable.co.uk Wearablecouk 2.6885 Beacon & Lively BeaconandLively 2.5586 eSight eSightCorp 2.5487 bytten getbytten 2.5388 Juniper Research juniperresearch 2.4989 Moondial fashionabletech 2.4890 TELUS Talks Business TELUSBusiness 2.4791 Fjord fjord 2.4692 AbsoluteGeeks.com AbsoluteGeeks 2.4693 Rochester Optical rocoptical 2.4594 GROWConf GrowConf 2.4495 STEP Conference stepconference 2.4496 Tzoa MyTzoa 2.4297 MEF MEF 2.4298 StartUp Health startuphealth 2.4299 CA Technologies CAinc 2.40100 MakerFaire Rome 2014 MakerFaireRome 2.37

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BRANDS 101-150

Rank Name TwitterHandle PageRank101 Startup Fashion Week StartupFW 2.31102 Cisco Cisco 2.30103 Information Age InformationAge 2.29104 TELUS TELUS 2.25105 Applause applause 2.23106 Novealthy Novealthy 2.19107 Vearables Vearables 2.12108 mHealth News mhealth_news 2.10109 MichelleQT MadewithGlove 2.09110 Neptune Pine NeptunePine 2.09111 Artefact artefactgroup 2.04112 Strap getstrap 2.03113 ARM Mobile ARMMobile 2.02114 PTC PTC 2.01115 PUSH trainwithPUSH 2.00116 Highway1 highway1io 1.93117 Open Source Fashion OSFashion 1.92118 Alastair Somerville Acuity_Design 1.92119 LNR Wearables LNRWearables 1.90120 Third Wave Fashion 3rdWaveFashion 1.86121 CLEO Collar CLEO_Collar 1.84122 MentorMate MentorMate 1.80123 Pivothead pivothead 1.79124 LEO leohelps 1.75125 Health 2.0 health2con 1.70126 Bellabeat GetBellaBeat 1.69127 Girl Geeks Toronto GirlGeeksTO 1.62128 DEMO DEMO 1.61129 Arubixs arubixs 1.59130 mHealth Summit mhealthsummit 1.55131 DigitalHealthSummit dhsummit 1.52132 Texas Instruments TXInstruments 1.52133 ProteusDigitalHealth ProteusDH 1.51134 Everpurse everpurse 1.51135 bubl bublcam 1.50136 FreeWavz Freewavz 1.49137 WÜF WUF 1.49138 Bodi.Me BodiDotMe 1.47139 SparkFun Electronics sparkfun 1.42140 Digital Media Zone RyersonDMZ 1.40141 iquii digital mobile iquii 1.40142 Bluetooth BluetoothSIG 1.38143 SUPENTA SUPENTA 1.37144 Logic PD LogicPD 1.35145 Kabbage KabbageInc 1.34146 VEF vefdotorg 1.34147 Emergence Capital emergencecap 1.32148 ClickSoftware ClickSoftware 1.32149 WiseWear WiseWearCorp 1.32150 ePaper Info ePaperInfo 1.27

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