We4IT LCTY 2013 - Social Girl - Social Communications Strategy and the IBM Sametime Roadmap - VJ
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Transcript of We4IT LCTY 2013 - Social Girl - Social Communications Strategy and the IBM Sametime Roadmap - VJ
© 2013 IBM Corporation
Social Communications Strategy and the IBM Sametime RoadmapVolker Jürgensen | Architect, IBM Social [email protected]
2 © 2013 IBM Corporation
Disclaimers
IBM’s statements regarding its plans, directions, and intent are subject to change or withdrawal without notice at IBM’s sole discretion. Information regarding potential future products is intended to outline our general product direction and it should not be relied on in making a purchasing decision. The information mentioned regarding potential future products is not a commitment, promise, or legal obligation to deliver any material, code or functionality. Information about potential future products may not be incorporated into any contract. The development, release, and timing of any future features or functionality described for our products remains at our sole discretion.
Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance that any user will experience will vary depending upon many factors, including considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve results similar to those stated here.
3 © 2013 IBM Corporation
Introductions
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Agenda
Social Communications Matures
Sametime in 2012
The Roadmap
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Social Communications: Shifting from Reach to Relevance
I am available
dial tone relevancepresence
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New, more effective ways to connect and interact
Unified Communications Social Communications
Who we communicate with
Ask the people you know (on your contact list) if they know someone who can help
Know who can help - across the enterprise - through profiles, microblogs, activities and shared content
How we communicate with each other
Instant message, phone call, video, email
Post to a wall, blog, wiki, forum, microblog, activity, comments, shared files, instant message, phone call, video, online meetings, etc
What we communicate about
Frequent disruptive requests for low value content
Share content to address low value questions, minimizing disruption and leading to higher value interactions
7 © 2013 IBM Corporation
A Personal Example:One shared file – Eliminated 84 requests in a 2 month span
8 © 2013 IBM Corporation
Communications is more powerful in a Social Business context
Tuesday, 3pm“Sametime as a Basis for
Social Collaboration”
Wed, 11:15am“Powerful, Engaging, and
Visual Social Communications”
Thursday, 11:15am“Customer Experience in
the Contact Center”
9 © 2013 IBM Corporation
IBM Sametime's open, standards-based approach makes it easy to incorporate communications into your Social Business
Session Date / Time Title
AD107 Tue @ 1:30 Delivering Customer Experience Excellence via the Sametime Proxy
Spot 105 Tue @ 5:30 Collaboration Re-invented: Interactive Tables and Videoconferencing
ID108 Wed @ 1:30 Social Collaboration in the Real World
ID405 Wed @ 4:15 Taking Sametime to the Edge: Deploying a Collaborative Extranet
BP302 Wed @ 5:3 Social Communications: A Roadmap to Connecting Sametime with Everything
AD109 Thur @ 11:15 Using the IBM Sametime Proxy SDK: Portal, Connections, and Beyond
Spot 109 Thur @ 11:15 Customer Experience in the Contact Center: Social Business is the Answer
BTW: You can't do this with your Notes entitlement!
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Agenda
Social Communications Matures
Sametime in 2012
The Roadmap
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MobilityMobilityRich Rich CommunicationsCommunications
Sametime in 2012
Social NetworksSocial Networks CloudCloud
IBM Connections Suite● IBM Sametime Advanced● IBM Sametime Unified Telephony Lite● IBM Connections● IBM FileNet Content Manager (limited use)
Vantage for IBM Sametime● Malware, SpIM prevention● Real-time inspection & filtering● Event archiving for ediscovery● Ethical walls & role-based policies
New & Enhanced Mobile Apps● IOS: Chat & Meetings● Android: Chat & Meetings● BlackBerry Meetings
IBM SmartCloud for Social BusinessNow featuring Sametime Meetings
● A single, consistent user experience● Integrated with Connections Files● Network Health Indicator● Remote Control
12 © 2013 IBM Corporation
A powerful ecosystem supported by a standards-based platform
13 © 2013 IBM Corporation
Key partners 'in the building'
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Agenda
Social Communications Matures
Sametime in 2012
The Roadmap
© 2013 IBM Corporation15
The goal for this year is to infuse the Sametime platform with the key elements of the Social Communications vision.
© 2013 IBM Corporation16
Rich CommunicationsA next-generation media framework plus improvements to Sametime Unified Telephony™ and Sametime Unified Telephony Lite™.
17 © 2013 IBM Corporation
To deliver on Social Communications, we focus on four areas:
MobilityMobilityRich Rich CommunicationsCommunications Social NetworksSocial Networks CloudCloud
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Video in IBM Sametime today
Today Basic packet switcher Active speaker switched video H.264 AVC Video Encoding Desktop only Client-side recording Single instance deployment model Only Sametime endpoints Advanced video capabilities require
3rd party solutions
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Coming soon: The only solution you'll need for 'desktop' video
Today Basic packet switcher Active speaker switched video H.264 AVC Video Encoding Desktop only Client-side recording Single instance deployment model Only Sametime endpoints Advanced video capabilities require
3rd party solutions
Future Highly Scalable, Software MCU High Definition Continuous Presence Video Industry leading H.264 SVC encoding Browser, Rich, and Mobile clients Server & Client side recording Geographic distribution with automatic MCU cascading Dial out to audio bridges (via gateway) Supports Polycom SVC-based hardware end points Backward Compatible with older Sametime clients Maintains existing integration into 3rd party systems
20 © 2013 IBM Corporation
Mobile audio & video makes Sametime a viable alternative to traditional audio conferencing
Voice & Video on mobile devices Video enabled mobile meetings Voice & Video chat Softphone (w SUT or SUT Lite)
Mobile meeting enhancements Additional social integration Integration with file/document management
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Rethinking mobile meetings to eliminate unproductive 'rituals'
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DEMO
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The tightest integration with the industry's leading enterprise social networking platform...
Today Presence-enabled Profiles Sametime status bar in Connections Shared business card Ask questions or issue polls to Connection
Community members in real time Save Sametime chat transcript to Activities or Communities Find shared Activities from Sametime
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...will just get betterFuture
Video Chat Widget for Communities Meetings Widget for Communities Persistent Group Chat widget for Communities Integration of Meeting libraries and Connections Files Search Profiles from Sametime client Publish announcements as microblog postings
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SmartCloud for Social Business will benefit from planned communications enhancements
Future Browser-based chat client Mobile instant messaging File transfer, screen capture Audio conferencing Server side recording
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Tailored Private Cloud Solutions from IBM Global Technology Services
A foundation for a complete Social Communications suite via the private cloud Phased transition to cloud-based telephony
Built on enterprise-grade software components Feature rich telephony with IP-PBX IBM Sametime and Sametime Unified Telephony IBM Unified Messaging Video integration
Integrate deskphones, softphones on PCs, smartphones, and tablets
Provide secured network connectivity Voice, video and data
Support for flexible configurations
© 2013 IBM Corporation27
Sametime is getting a major makeover!A modern user experience; platform, feature and usability enhancements; improved serviceability and deployment and miscellaneous fixes.
28 © 2013 IBM Corporation
A modernized user experience
29 © 2013 IBM Corporation
What should you do now?Get answers to all your questions about deploying Sametime todayCustomer CUST103 Australian Bureau of Statistics: Powerful, Engaging, and Visual Social Communications
Customer CUST101 Continental: Unleashing a Smarter Workforce with IBM Sametime for Social Collaboration
Communications JMP206 IBM Sametime Unified Telephony QuickStart Deployment
Communications BP302 Social Communications: A Roadmap to Connecting Sametime with Everything
Communications ID406 Best Practices in Sametime Voice and Video Deployment
Communications ID405 Taking IBM Sametime to the Edge: Deploying a Collaborative Extranet
Mobile ID402 IBM Sametime Mobile Instant Messaging and Meetings
Mobile JMP205 From Zero to Mobile Hero: IBM Sametime 8.5.2 IFR 1 Mobile Access Server Install
Meetings ID404 best Practices for IBM Sametime Meetings Deployment End-to-End
Integration AD109 Using the IBM Sametime Proxy SDK: WebSphere Portal, IBM Connections and Beyond
Integration AD107 Delivering Customer Experience Excellence via the IBM Sametime Proxy
Integration AD108 Social Collaboration in the Real World
Deployment SHOW400 If it Fits, It Ships! Getting the Most out of your IBM Sametime Client Install
Deployment BP301 Rock Solid IBM Sametime for High Availability
Deployment SHOW104 Demystifying your IBM Sametime Deployment with Configuration Validator
Deployment JMP204 IBM Sametime 8.5.2 IFR 1 Architecture and Deployment Workshop
Administration ID403 IBM Sametime Systems Console: One-Stop Sametime Administration
Learn about what's coming in Sametime tomorrowTechnology ID401 What's Next in IBM Sametime
Technology SPOT105 Collaboration Re-Invented: Interactive Tables and Video Conferencing
Communications INV302 Face It, We Need to Talk! Rich Media in IBM Sametime
Communications ID407 Seeing is Believing: Advanced Video Technology for IBM Sametime
30 © 2013 IBM Corporation
Legal disclaimer
© IBM Corporation 2013. All Rights Reserved.
The information contained in this publication is provided for informational purposes only. While efforts were made to verify the completeness and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind, express or implied. In addition, this information is based on IBM’s current product plans and strategy, which are subject to change by IBM without notice. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, this publication or any other materials. Nothing contained in this publication is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software.
References in this presentation to IBM products, programs, or services do not imply that they will be available in all countries in which IBM operates. Product release dates and/or capabilities referenced in this presentation may change at any time at IBM’s sole discretion based on market opportunities or other factors, and are not intended to be a commitment to future product or feature availability in any way. Nothing contained in these materials is intended to, nor shall have the effect of, stating or implying that any activities undertaken by you will result in any specific sales, revenue growth or other results.
All customer examples described are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics may vary by customer.
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