Presented by the Private Label Manufacturers Association

We Do It All For Them

Nov.12-14•Chicago

We Do It All For Them

Nov.12-14•Chicago

Who benefits from good store brands? America’s consumers. That’s why manufacturers andretailers get together every year. To build the partnershipthat produces the best private label products in the world.Come and exhibit and join the elite of suppliers who help make America’s shoppers smile.

To maximize efficiency, the show floor is divided into food and non-food. The North Hall and Sky Hall aredevoted to food, snacks and beverages while the South Hallpresents health and beauty, household and GM. PLMA helps exhibitors before and during the show, too.

n PLMA’s online Show Preview opens 30 days before the show to help you announce new products to retail buyers.

n The New Product Expo, on display in PLMA’s unique Idea Supermarket®, lets you promote your company’s innovations and attract buyer attention.

n The Official Program Guide, distributed to retailers, gives your company advertising opportunities to spotlight your booth location.

n PLMA’s Show Floor Navigator permits visitors to use their smartphones to search for products while they are at the show.

Food and Non-Food HallsTo Help You Promote Your Products

But PLMA is more than a trade show. Your membership opens the door to seminars, conferences, publications,research, and networking that you will need in the year ahead.

You can exhibit in other shows, but no show will help you build your business better than PLMA’s 2017 Private Label Trade Show. To exhibit, contact PLMA today. Telephone (212) 972-3131 or email exhibit@plma.com.

Here are the facts about PLMA’s 2017 Private Label Trade ShowOver 5,000 visitors. More than 2,700 exhibit booths.All under one roof at one time. It is the private labelevent of the year. With store brands market sharereaching nearly 25% of unit sales in the U.S., there is no better time to exhibit. In fact, store brands areexpanding faster than national brands. Retailerscoast-to-coast, including supermarkets, drugstores,mass merchandisers, dollar stores and convenienceretailers, have committed themselves to promotingtheir own brands. This means opportunities formanufacturers like you.

Whether you are a small manufacturer or part of a large multi-national company, PLMA’s 2017Private Label Trade Show is your chance to meetretail decision-makers who are responsible for private label purchasing.

PLMA’s Who’s Who of Retailers and Wholesalers

Here is a sample of the buyers you can meet at the show

Internet RetailersAMAZON.COMBOXEDFRESHDIRECTJET.COMTHRIVE MARKET

Dollar Stores & DiscountersBIG LOTS STORESDOLLAR GENERAL CORP.DOLLAR TREE STORESFAMILY DOLLAR STORESFRED'SJACK'S WORLD99¢ ONLY STORESR. H. RENY

Club StoresBJ'S WHOLESALE CLUBCOSTCO WHOLESALESAM'S CLUB

Convenience StoresCIRCLE KCUMBERLAND FARMSFAMILY EXPRESSKUM & GOKWIK TRIPMAPCO EXPRESSRACETRAC PETROLEUM7-ELEVENSPEEDWAYWAWA

Specialty RetailersACE HARDWAREBABIES 'R' USBED BATH & BEYONDCHRISTMAS TREE SHOPSCOST PLUS WORLD MARKETSDICK’S SPORTING GOODSMENARDSORIENTAL TRADING COMPANYPET’S BARNPETSMARTPUPLIFEROSS STORESSALLY BEAUTY SUPPLYSTAPLESTRUE VALUEULTA BEAUTYTHE VERMONT COUNTRY STORE

Co-ops & WholesalersAFFILIATED FOODS MIDWESTASSOCIATED GROCERS OF FLORIDAASSOCIATED SUPERMARKET GROUPASSOCIATED WHOLESALE GROCERSBOZZUTO'SC & S WHOLESALE GROCERSCARDINAL HEALTHCENTRAL GROCERSCERTCOCHAIN DRUG MARKETING ASSOC.GREAT LAKES WHOLESALEGROCERS SUPPLYHARVARD DRUGIGAKINRAYKRASDALE FOODSMCKESSON CORP.MCLANE COMPANYMERCHANT DISTRIBUTORSPIGGLY WIGGLY ALABAMAPIGGY WIGGLY MIDWESTPRIDE PRODUCTS CORP.SPARTANNASHSUPERVALU TOPCOVALU MERCHANDISERSWAKEFERN FOOD CORP.

International RetailersAEON TOPVALU CO.ALDI UKALIMENTATION COUCHE-TARDALKOSTOALLIANCE BOOTSALMACENES IBARRAAMERICO (TIAN JIN) INTERNATIONAL TRADEANHUI ANDELI DEPARTMENT STOREAUSTRALIAN UNITED RETAILERSBEIJING BAO KUI MARKETBEIJING CHAOSHIFA CHAIN STOREBUDGET FOOD STORES CGC JAPANCHEDRAUICITY CLUBCOMERCIAL MEXICANACOMPANIA GOLY S.A.CONDOR SUPER CENTERCOST RIGHT LIMITEDCOSTCO WHOLESALE CANADADELI K MARKETDIA BRASIL SUPERMERCADODOLLARAMADUKANDUMSAEMARTEMKE GROUPENXUTO SUPERMERCADOSFAMILIPRIXFARMACIA CARIDADFARMACIAS DEL AHORROFEDERATED CO-OPERATIVESGENERAL TEKSTIL SAN VE TICGIANT TIGER STORESGRUPO CALLEJAGRUPO EGMGRUPO PUMAGRUPO RAMOSH-E-B MEXICOHELEKANGHIPERMERCADOS OLEHOMEPLUSITO YOKADO CO.JERONIMO MARTINS COLUMBIAKOBA COLUMBIALOBLAWSLOTTE MARTLULU HIPERMARKETSMASSY STORESMEGA MARTMERCATODO S.A.METRO RICHELIEUMITSUI & CO.NEWBOYNORTH WEST CO.OVERWAITEAOXXOPHARMASAVE DRUGS NATIONAL

PRICESMARTREDE DE SUPERMERCADO ASUNREDE SAO PAULO SUPERMERCADOSREDE SMART DE SUPERMERCADOSREXALLSAM'S CLUB MEXICOSEIJO ISHIISEIYU G.K.SHANGHAI GREENLAND GROUPSHANGHAI TED FOODSTUFFSSHANXI MEETALL UNITED SUPERMARKETSHINSEGAE CO.SHOPPERS DRUG MARTSOBEYS SORIANASULTAN CENTERSUPER MERCADO ZONA SULSUPER 99SUPERMARCHE PASUPERMERCADO RICOYSUPERMERCADOS ECONOSUPERTIENDAS Y DROGUERIA OLIMPICATESCOTIENDAS TRES BTOTTUSU TRANS GROUPUNIPRIXUNISUPERVNA TRADEWALDO'S DOLAR MART MEXICOWALMART/ASDAWALMART CANADAWALMART CENTRO AMERICAWALMART CHILEWALMART/MASSMARTWALMART MEXICO

MilitaryARMY AIR FORCE EXCHANGE SERVICE(AAFES)MARINE CORPS EXCHANGENAVY EXCHANGE

Food ServiceARAMARKGORDON FOOD SERVICEHMSHOSTINDIANHEAD FOODSERVICEREINHART FOODSERVICESYSCOUS FOODS

* PLMA’s retail and wholesale list is based on attendance at past PLMA trade shows.

Supermarkets and Food RetailersAHOLD USAALBERTSONS COMPANIESALDI USANGELO CAPUTO'S FRESH MARKETSBASHAS’BIG Y FOODSBRISTOL FARMSBROOKSHIRE BROTHERSBROOKSHIRE GROCERYBUTERA MARKETCARDENAS MARKETSDELHAIZE AMERICADOROTHY LANE MARKETSFAIRWAY MARKETSFAREWAY STORESFOODTOWNTHE FRESH MARKETFRESH THYME FARMERS MARKETGARDEN FRESH MARKETGIANT EAGLEGROCERY OUTLETHARMON’S GROCERYHARRIS TEETERH-E-B GROCERY COMPANYHEINEN'S FINE FOODSHY-VEEINGLES MARKETSINTERNATIONAL AMERICAN SUPERMARKETSJETRO CASH & CARRYK-VA-T FOOD STORESKEY FOOD STORESKINGS/BALDUCCI’SKOWALSKI’S MARKETSTHE KROGER CO.LIDL USLOWES FOODSLUCKY’S MARKETMARSH SUPERMARKETSMEIJERMETROPOLITAN MARKETNATURAL GROCERSNORTHGATE GONZALEZ MARKETPRICE CHOPPER SUPERMARKETS / MARKET 32PUBLIXRALEY'S RIDLEYS FAMILY MARKETSROUNDY’SSAVE MART SUPERMARKETSSAVE-A-LOTSCHNUCKSSEDANO'SSOUTHEASTERN GROCERSSPROUTS FARMERS MARKETSTARBUCKSSTEW LEONARD’STOPS MARKETSTRADE FAIR SUPERMARKETSTRADER JOE'STREASURE ISLAND FOODSWEGMANS FOOD MARKETSWEIS MARKETSWESTERN BEEFWHOLE FOODS MARKETWINCO FOODS

Drug ChainsCVS HEALTHDISCOUNT DRUG MARTHARMON FACE VALUESMARC GLASSMANRITE AID CORP.WALGREEN CO.

Mass MerchandisersKMARTSEARSSHOPKOSMART & FINAL STORESTARGETVARIETY WHOLESALERSWALMART STORES, INC.

Preliminary Retail and Wholesale Registration List Exhibitors receive a preliminary retailer and wholesaler list30 days prior to the show to help arrange appointments in advance.

PLMA Matchmaker™ PLMA Matchmaker helps retailers and wholesalers arrangeappointments with exhibitors prior to the show. Exhibitors receivesecure access codes prior to the show in order to participate.

Promoting Exhibitor Products Exhibitors can announce new products on PLMA’s Show Preview,which is sent to all registered retailers and wholesalers 30 daysprior to the show. Exhibitors can also submit new products fordisplay in PLMA’s New Product Expo, which is located inside theIdea Supermarket® and open during show hours.

PLMA Live! Coverage The show is also broadcast over the internet to retailers across the country on www.plmalive.com as well as to TV monitors inhotels and exhibition halls.

Exhibiting-at-a-Glance

Show LocationPLMA’s 2017 Private Label Trade Show will be held at the RosemontConvention Center, only 10 minutes from Chicago’s O’Hare InternationalAirport. Conveniently located within walking distance or short shuttle busrides from major hotels, the convention center provides exhibitors with an easy-to-reach, efficient venue for trade shows.Trade Show ScheduleFriday, November 10Booth Set-Up 8:00am - 6:00pmSaturday, November 11Booth Set-Up 8:00am - 6:00pmSunday, November 12Booth Set-Up 8:00am - 6:00pmSeminars & Workshops 2:00pm - 4:00pmOpening Night Reception 7:00pm - 8:00pmMonday, November 13Keynote Breakfast 8:00am - 9:00amSouth Hall Open 8:30am - 6:00pmTrade Show Floor Open 9:00am - 6:00pmTuesday, November 14PLMA Live! Breakfast 8:00am - 9:00amTrade Show Floor Open 9:00am - 4:00pmWednesday, November 15Booth Breakdown 8:00am - 1:00pmSeminar Program To help show attendees get the latest industrytrends, PLMA offers a special seminar andspeakers program. This includes Sundayseminars and workshops, the MondayKeynote Breakfast and the TuesdayPLMALive! Breakfast. Consult the OfficialProgram Guide or Online Show Preview for this year’s presentations.Official Program GuidePLMA exhibitors get a free listing in the OfficialProgram Guide which includes company name,address, phone, website, email, product lines and exhibitor personnel. Advertising space is also available for companies who wish to promote their booth location or products.

Exhibit RatesThe cost of exhibiting at PLMA’s 2017 Private Label Trade Showis low, too. Choose from a variety of in-line or island configurations.This year’s member rates are:

1 booth (10' x 10') $ 3,000* 2 booths (20' x 10') $ 4,5003 booths (30' x 10') $ 6,0004 booths (40' x 10') $ 7,5004-unit island (20' x 20') $ 8,0006-unit island (30' x 20') $ 10,0008-unit island (40' x 20') $ 12,000

10-unit island (50' x 20') $ 15,00012-unit island (30' x 40') $ 18,00016-unit island (40' x 40') $ 21,00020-unit island (50' x 40') $ 25,000

*Single unit price increases to $3,500 after Sept.1. Non-members add surcharge based onmaximum membership dues. Booth assignments are on a first-come, first-served basis inorder of receipt of application and payment, product eligibility and availability of space.

Nov.12-14• Chicago

Welcome to the PLMA Family

Welcome to the Private Label Manufacturers Association.With more than 4,000 member companies worldwide, PLMA is the only industry organization devoted entirely topromoting the interests of store brands.Through its year-round programs and publications, PLMA gives members thecontacts and services they need to compete effectively intoday’s marketplace.

Membership ProfileFounded in 1979, PLMA’s membership ranges from multi-national corporations to small family-owned suppliers.Their products include food, beverages, snacks, health and beauty, household, kitchen, housewares, DIY, leisure and general merchandise. Manymember manufacturers only doprivate label. Others are well-knownbrand makers who also have privatelabel capacity. Together, they formPLMA’s Active Membership. Forbrokers and trade suppliers, there is PLMA’s Associate Membership. For international companies, there is PLMA International Council.

Trade ShowsIn addition to PLMA’s annual show in Chicago, PLMA providesmember manufacturers with sellingopportunities around the world.PLMA presents the “World of PrivateLabel” International Trade Show inMay in Europe. PLMA’s ShanghaiPrivate Label Fair in China is presentedin partnership with PLSC (ShanghaiLicensing Association Private LabelSpecialty Committee).

Conferences and SeminarsPLMA also presents conferencesand events throughout the year thatdeal with current issues frommarketing and consumer trends totrade practices and legislative andregulatory concerns. These includePLMA’s Annual Meeting & LeadershipConference and PLMA’s WashingtonConference.

Executive EducationMembers can also participate in PLMA’s Executive Educationprogram, developed in conjunction with St. Joseph’sUniversity in Philadelphia. The program offers coursescovering private label history, retail marketing andmerchandising, new product development and promotion.

Research and PublicationsIn cooperation with The Nielsen Company, PLMA publishesthe online Private Label Yearbook with market share data from supermarkets, drug chains and mass merchandisers. PLMA also regularly reports on trends in consumer shoppingbehavior in conjunction with SurveyLab. To keep members

informed throughout the year,PLMA provides members withthe online E-Scannernewsletter.

Store Brands USAPLMA also brings the store brands message directlyto consumers throughYouTube, Facebook and other social media. PLMA’sstorebrandsusa.com is a unique website whichprovides shoppers withrecipes, health tips, home and lifestyle ideas and retailnews. For the industry, PLMA produces PLMALive, a monthly video newsprogram with reports onretailers, manufacturers and trends important to store brands.

A Unique Organization for a Unique IndustryYou may belong to other trade associations, but PLMA is unique.That is why it hasgrown bigger and bigger formore than 30 years. Join andbecome part of the family.

Presented by the Private Label Manufacturers Association630 Third Avenue, New York, NY 10017 • Telephone: (212) 972-3131

Fax: (212) 983-1382 E-mail: info@plma.com www.plma.com

Nov.12-14•Chicago