Warf 2010 Sponsorship

TOP OUT SPORTSEvent Owner & Producer

OBJECTIVEThe World Alpine Rockfest is an entertainment festival designed to promote, theResort Venue, the Event Sponsors, Alpine Sport, as well as the Ski CelebritiesParticipating.The number one goal is to attract people to alpine life and snow sport for anexciting evening of musical & sport entertainment. Whether these people areattending the event or watching on TV, the event is made for Television, designedto provide global exposure for the Venue, Sponsors and Athletes. Because we areproducing News segments, Sport programming and Live Style Action Sportprogramming we capture multiple broadcast options.We are focused on delivering a top quality venue and festival designed to bringhigh value to all that attend and all partners participating in the development,delivery and execution of the Festival.The World Alpine Rockfest is targeted at promotional value not just showing sport.The event will be held at night and will include a Rock Concert in combination witha dynamic alpine ski exhibition for the largest grand prize in skiing 100,000!

STAR ATHLETES FROM WARF 2009CYPRIEN RICHARD-FRA BODE MILLER-USACARLO JANKA-SUI FELIX NEUREUTHER-GERDAVIDE SIMONCELLI-ITA MARCO BUECHEL-LIEAKSEL LUND SVINDAL-NOR MANUEL OSBORNE PARADIS-CANTED LIGETY-USA KJETIL JANSRUD-NOR MARC BERTHOD-SUI STEVE MISSILLIER-FRAJULIEN LIZEROUX-FRA WOLFGANG HELL-ITAALBERTO SCHIEPPATI-ITA GIULIANO RAZZOLI-ITATOMMY FORD-USA HANS OLSSON-SWEMARCEL HIRSCHER-AUT OMAR LONGHI-ITATIM JITLOFF-USA CHRISTIAN DEVILLE-ITACHRISTOF INNERHOFER-ITA CHARLY LIGETY-USAMATTHIAS HARGIN-SWE ANDREAS ERTL-GERPHILIP SCHOERGHOFER-AUT SCOTTY VENIS-USA

http://www.worldalpinerockfest.com/worldalpinerockfest.com/Athletes.html

http://www.worldalpinerockfest.com/worldalpinerockfest.com/Event_Summary.html



http://www.worldalpinerockfest.com/worldalpinerockfest.com/Event_Summary.html

SPONSORSHIPS

TITLE SPONSOR

This integrates the sponsor into the event logo and all World Alpine become (example) the Visa World Alpine Rockfest. Premier association and promotion with

all events and future location

VENUE SPONSOR

This places the venue sponsor under the event title and targets the venue in all promotion and branding

This sponsor receives the majority of coverage with all media and will have logo supremacy over all other sponsors or partners. It

will have interactive decision making input with Top Out Sports on the event design and execution.

VIP structure at the Mt venue siteThis sponsor will receive exposure on the TV coverage and event site bydesigning the look of the VIP facility, which includes the back wall of thefinish area around their company logo and look (in sync with World AlpineRockfest logo and color pattern.They will use company products within the VIP delivery as well as specialVIP gifts to key guests and celebrities.The design and execution of the VIP area and operation must becoordinated and approved through Top Out Sports,Inc.In addition, this sponsor will receive additional logo space in the Resortand other event material. They will be included in a portion of the eventadvertising and promotion.

GOLD LEVEL

-HOUSE, JUMP-This sponsor will receive exposure on the TV coverage and event site by designing the look of the start house, jump face advertising, start bibs and models wardrobe for the bib show.

GOLD LEVEL

Start house: The starting area will be a dynamic visual design, which will focus on this sponsors logo and look as well as include the title sponsor. TV will be centered on this view at the start of each racer. The sponsor will cover the cost of material for this component

Jump face: The race course willinclude a pro style jump wheredramatic advertising can beincluded. Examples would includeneon sign, jumping over product orsymbol, etc. The sponsor will coverthe cost of material for thiscomponent.

Bibs/Gate Flags and Start Number Show:

The start numbers will be custom to the event and designed around this sponsors logo as well as include the title sponsor. In addition, we will hold a new style start number presentation withfemale models. They will be in long winter coats (advertising the sponsor)and when chosen by an athlete each will remove the jacket to reveal theracers bib number. Then they will remove the bib and present it to thecelebrity. They will be left wearing only a bikini, which will have thesponsors design. Then the jackets will go back on the girls, short 15-minute show concludes. The cost for the complete show will be coveredby the sponsor which will include (but not be limited to); cost to hire thefemale models, model management, wardrobe, bib & flag design &manufacturing and other related costs.The design and execution of these event components must becoordinated and approved through Top Out Sports.In addition, this sponsor will receive additional logo space in the Resortand other event material. They will be included in a portion of the eventadvertising and promotion.

Partnership structure and outlinePartners will be added to the event to provide required products, material andservices increasing quality of the entire event.Based on amount of product and cost each will be handled as a separatenegotiation in regards to logo use in the venue and event material. The use oftheir products and services during the event is a major reward for partnershipstatus.Target is 5 to 10 high quality partners

Partnership structure and outline

TARGET MARKET & PROMOTION

Age 13 to 50 city and active live style Alpine Sport Fans and Music Fans

Promotion GLOBAL outreach HD video entertainment sport & lifestyle show

Broadcast package: Semi live Sport Broadcast 52 min & 26 min Sport & Live Style shows News & Highlight Broadcasts Target Premier National and Global Networks Additional distribution of 400 hours of TV & video world wide

Traditional print and online media outlets Internet highlights & interviews Internet Streaming Geo-blocked and synced with TV strategy Internet data delivery timing & results Social networking outreach - before, during and post event

DISTRIBUTION REPORT TELEVISION

Distribution Report - Status 01/02/2010

Total Time West -Europe

East -Europe

North America

Sth.-& Middle America Asia-Pacific Africa Middle East

624:29:54 281:40:48 193:53:50 12:42:36 9:11:00 26:05:00 56:07:00 44:49:40

0:00:00

120:00:00

240:00:00

360:00:00

480:00:00

600:00:00

720:00:00624:29:54

281:40:48

193:53:50

12:42:36 9:11:00 26:05:00 56:07:00 44:49:40

Hours

Region

Airingtime in hours

Number of transmissions by programme type

Number of Transmissions News Short

contributions26min Highlight Live / 52min HL

3521 1785 1,138 47 551

News178551%

Short contributions1,13832%

26min Highlight471%Live / 52min HL

55116%

Number of transmissions by programme type

NewsShort contributions26min HighlightLive / 52min HL

Number of transmissions by region

Number of

Transmissions

West-Europe East-Europe North America Sth.-& Middle America Asia-Pacific Africa Middle East

3521 659 520 206 338 414 936 448

West-Europe65919%

East-Europe52015%

North America2066%

Sth.-& Middle America3389%

Asia-Pacific41412%

Africa93626%

Middle East44813%

Number of transmissions by region West-EuropeEast-EuropeNorth AmericaSth.-& Middle AmericaAsia-PacificAfricaMiddle East

Transnational news networks:

Network Date Time DurationThe European Broadcasting Union (EBU) is the largest associationof national broadcasters in the world (e.g. ARD, ZDF, France2,France3, RAI, BBC, ORF, SFDRS, etc.). They promote cooperationbetween broadcasters and facilitate the exchange of audiovisualcontent. Founded in 1950 the EBU has currently 75 activemembers, from 56 countries in and around Europe. Memberbroadcasters reach an audience of 650 million weekly

22/12/2009 22:15 0:04:0023/12/2009 11:44 0:03:00

Transnational channels:

Eurosport 52min HLWest.-Europe

East.-Europe

North America

Sth.-& Middle America

Asia-Pasific

Afrika Middle East

Number of countries 24 20 0 0 4 4 7

Airing Time 0:52:00 0:52:00 0:52:00 0:52:00 0:52:00 0:52:00 0:52:00Number of transmissions 4 4 4 4 4

Total: 83:12:00 69:20:00 0:00:00 0:00:00 13:52:00 13:52:00 24:16:00

Eurosport HD 52min HL

West.-Europe

East.-Europe

North America


Asia-Pasific Afrika Middle East


Airing Time 0:52:00 0:52:00 0:00:00 0:00:00 0:00:00 0:00:00 0:00:00Number of

transmissions 4 4 0 0 0

Total: 83:12:00 27:44:00 0:00:00 0:00:00 0:00:00 0:00:00 0:00:00

for a detailed overview of all transmissions, please have a look at page "european-worldwide"see Eurosport Appenix for transmission areas

Eurosport 2 52min HL

West.-Europe

East.-Europe

North America


Asia-Pasific Afrika Middle East

Number of countries 20 23 0 0 0


transmissions 4 4

Total: 69:20:00 79:44:00 0:00:00 0:00:00 0:00:00 0:00:00 0:00:00

for a detailed overview of all transmissions, please have a look at page "european-worldwide"

see Eurosport 2 Appenix for transmission areas

Eurosport 2 52min HLWest.-Europe

East.-Europe

North America


Asia-Pasific Afrika Middle

EastNumber of countries 20 23 0 0 0


transmissions 4 4

Total: 69:20:00 79:44:00 0:00:00 0:00:00 0:00:00 0:00:00 0:00:00

for a detailed overview of all transmissions, please have a look at page "european-worldwide"see Eurosport 2 Appenix for transmission areas

Deutsche WelleWest.-Europe

East.-Europe

North America



EastNumber of countries 18 26 2 37 39 50 19


transmissions 6 6 6 6 6 6 6

Total: 0:54:00 1:18:00 0:06:00 1:51:00 1:57:00 2:30:00 0:57:00for a detailed overview of all transmissions, please have a look at page "european-worldwide"

Ext. Sports Channel iex.TV

West.-Europe

East.-Europe

North America



East


Airing Time 0:03:59 0:03:59 0:03:59 0:03:59 0:03:59 0:03:59 0:03:59

Number of transmissions 5 5 5 5 5 5 5

Total: 7:18:10 8:37:50 0:00:00 0:00:00 0:00:00 17:15:40 5:18:40

for a detailed overview of all transmissions, please have a look at page "european-worldwide"

see Extreme Sports Channel Appenix for transmission areas

Transnational:

Eurosport 1Eurosport 2Eurosport HDDW-TV

(Deutsche Welle)Extreme

Sports ChannelViasat Sport

(Scandinavia)

AUT:ORF 2ATVSKY Austria

BEL:EXQI IntroMa Chaine Sport

FIN:Finish Sports

ChannelMTV3Channel 4

FRA:Canal +Sport +Ma Chaine Sport

GER:N-TVSky Sport

GRE:NovaSPorts

POR:Sport TV

SPA: Canal SurAntena 3

SUI:SF2SF InfoStar TVSchweizer

SportfernsehenTeleclub

UK:Channel 4Sky Sports

CZE/SLK:Nova SportSport 1

POL:Orange Sport TV

ITA:RAI 3RAI News 24RAI SportSky SportSportitaliaEurosport ItaliaRTV 38CinquestelleTV IestGRP TVTV ParmaTV Napolicanale

21Studio 100 TVCanal 7

North America:Roger Sports NetRDSAmerica One NetworkFox Sport (95%

confirmed)Fox Xtreme Sports

(95% confirmed)Fox Sports Espanol

(95% confirmed)Untamed Sports

ChannelSouth America:Fox Sports Latin

AmericaTyC SportsBandsports (BRA)

Asia-Pacific:Sky AustraliaStar TV (Pan

Asia)Eurosport AsiaZee Sport (Pan

Asia)Ten Sport (Pan

Asia)Neo Sport (Pan

Asia)J Sports (JAP)

Africa:Super Sports (Pan

Africa)Middle East:Fox Sports Middle

EastOrbitShowtime

Media overview press and internet Major national and international newspapers and magazines

World alpine Rockfest Paganella Ski had press issues on important national and international newspapers to the approximate value of 62,000 euro

TOP OUT SPORTS, INC.5264 Heather Lane

Park City, Utah 84098 USAEU mobile 0039 335 8128 454

[email protected]@alice.it

Contact info

mailto:[email protected]

Warf 2010 Sponsorship

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