Dr. JoAnn (Jodi) Crandall University of Maryland Baltimore County (UMBC) crandall@umbc
Wandering Earl Media kit by David Crandall
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Transcript of Wandering Earl Media kit by David Crandall
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WanderingEarl
The Life of a Permanent Nomad
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It’s not just a blog.
It’s a community of travelers.
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Since...
Since...
1999 I’ve been traveling, living, working and volunteering around the world non-stop.
I’ve had one of the most popular travel blogs on the internet.2010
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If you’re looking for
a unique platform to
engage with a loyal,
interested readership,
look no further.
WanderingEarl.com can
reach your audience like
no other travel blog.
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TheMission
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Addicted to the first-hand education
that travel provides, I write about
the unique experiences and lessons
learned during my nomadic
adventures to every corner of the
world. My posts focus on a wide
range of topics, including destination
information, travel stories, interesting
observations and useful travel advice.
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Whether traveling independently or as
part of a sponsored partnership, the
goal of WanderingEarl.com is always
to create widespread excitement
about the destinations I visit, the
products and services I use and about
the wonders of travel in general.
And I’m fortunate enough to have the
most wonderful audience imaginable...
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TheAudience
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ActiveLoyal
Eager to LearnActively seeking information and advice to help plan their travels
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From the 22-year old university student
looking to travel for a year after
graduation to the 35-year old woman
looking to trade her office job for a life
on the road to the 70-year old traveler
asking for advice about Istanbul...and
everyone in between.
That’s the kind of travel community
you’ll find at WanderingEarl.com.
22 35 70year old year old year old
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And they are fully engaged in the site...
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TheEngagement
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AVERAGE COMMENTS
PER POSTFew travel blogs come close
to this number!
Those who visit WanderingEarl.com
are not only reading, but participating
in the site by asking questions, sharing
stories and starting discussions
after every post. This is as active a
travel blog community as you’ll find
anywhere.
I also receive over 50 emails per day
from readers of the site.
55
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TheStatistics
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June 2012
visitors
uniques
page views
Alexa rank
116,531
79,684
410,885
64,608
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FIRSTArmchair Travelers First-time Travelers Experienced Travelers
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40% 60%
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USA CANADA UK AUSTRALIA53% 7% 7% 4%
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Email Subscribers
Open Rate
Significantly higher than average
3107
54%
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fansfa
ceb
ook reach
reach
Average reach per each post, photo, or status update
Average reach via Triberr
followers
twit
ter
3500+ 10,000
100,0005400+
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Featured In•The 20 Best Travel Blogs -Nine Msn Television Station (Australia)
•Top 10 Travel Blogs -SheKnows.com
•Featured in Hurriyet, Turkey’s largest newspaper - both online and in print
•Guest on Peter Greenberg Worldwide Radio Show
•Top Travel Blogs to Discover – Huffington Post
•Article featured in National Geographic Intelligent Travel
•Overview of the 14 Biggest Names in the Industry
•Featured in a South Africa Tourism promotional video
•Nominated for a Bloggy Award for “Best Travel Writing” and “Best Designed Blog”
•Top 150 Travel Blogs for Students – ranked #7
•BootsNall Favorite Travel Blogs
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Projects & Partners•Eurail.com Ambassador for “Blog Trail 2011” - Announcement / Blog Posts
•South Africa Tourism – “Visit South Africa Social Media Blogger Tour 2011” - Promo Video / Blog Posts
•Fiji Tourism - 2012
•Maui Tourism – November 2012
•Istanbul Travel Conference – founder, organizer, keynote speaker - March 2013
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“I’ve finally found someone that travels the world full time, and has found the time to pin it all down into words to help inspire others! My planning begins… now.”
“Keep doing what you’re doing! You are inspiring many out there! You have motivated me and given me confidence to follow in your footsteps.”
“A wonderful and inspirational site...”
“My friend showed me your website two days ago and I have been on it all day ever since!”
“Your site has been invaluable for me planning my first trip to Europe in the fall…”
“Hey Earl, I just stumbled across your site a few days ago and have been straight up devouring your content ever since!”
What readers say
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“I just found your blog by chance this evening, and what a great find it was! You’re basically living my life’s dream and after reading many of your posts I’m even more inspired to get started.”
“Your blog has greatly influenced my attitude and the way I travel...”
“I know for sure that your travels and ways of story sharing have had a great, positive impression on my travels and blogging. I can think of no better person with greater travel experience than you to have a travel blog!”
“Earl….There are very few people that influence me as I enter my jaded years, but your blog, over anybody else’s has kept me inspired....you bring a lot of inspiration and hope to some of us.”
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TheConclusion...
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unique, popularTRAVEL BLOG
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unique, popularTRAVEL BLOG
engaged, loyalAUDIENCE
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PERFECTOPPORTUNITY
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I welcome a chance to speak with you
about a variety of mutually beneficial
partnerships, including advertising,
sponsorships, press trips and more.
Derek Earl BaronFounder/Writer at WanderingEarl.com
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