1 Wallace Judd APA Testing Standards: RFC [email protected].
Wallace Lai\'s Portfolio
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Transcript of Wallace Lai\'s Portfolio
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Wallace LaiPortfolio
Print Ad
TVC
CRM
Digital / Online
Event Marketing
Annual Report
POSM
Copyright © 2011 by Wallace Lai
M : 91002040
Monday, 11 July 2011
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Worked with Different Clients
BOSCH PTBrand Hong Kong
HSBC Investment
SmarTone
DHLSKIL PT
Aviva
FedEx
Marco Polo Hotel
Nestle Dairy Farm Watsons
Morgan Stanley
Dior
BlackBerry
Hopewell - Garden East
PCCW
K11
Baccarat - Residence 8 Shanghai
Giorgio Armani Beauty
VISA Commercial
Mission hill
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BOSCH -- 125 Years Campaign
BOSCH125 Years Campaign
Stage 1BOSCH Heritage
(Yesterday)Stage 2
BOSCH Technology(Today)
Print ad/ Poster
POS Video
Online/ CRM
Print ad/ Poster
Cordless Race Event
Online/ CRM
Print ad/ Poster
POS Video
Online/ CRM
Stage 3 BOSCH Innovation
(Tomorrow)
Copyright © 2011 by Wallace Lai
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BOSCH -- 125 Years Campaign -- Stage 1
Print ad/ Poster
In store Video
Film Director : Daniel Leung @ pupilfilm
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BOSCH -- 125 Years Campaign -- Stage 1
Online - Mini site
http://125.bosch-pt.asia/125/cn/cn/index.php
Milestones
Games Copyright © 2011 by Wallace Lai
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BOSCH -- 125 Years Campaign -- Stage 2
Main Theme Key Visuals for Print Ad
Event Photos
Event Logo
Event T-shirt
Event Badge
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BOSCH -- 125 Years Campaign -- Stage 2
Online - Mini site
http://www.bosch-pt-cordless-race.com/
Philippines Race
Shanghai Race
South Korea Race
Thailand Race
MalaysiaRace
Beijing Race
Home Page
Products Page
Games Page Collect Customer PageCopyright © 2011 by Wallace Lai
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BOSCH -- 125 Years Campaign -- Stage 3
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&'()*+* ,--./012.- 34 '256 7 89:;;<=> ? 8*);;<@>Print ad/ Poster
In store Video
Film Director : Daniel Leung @ pupilfilm
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BOSCH -- 125 Years Campaign -- Stage 3
Online - Mini site
http://125.bosch-pt.asia/125/cn/en/index.php
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BOSCH -- Cordless Campaign -- Lithium-Ion
Full Range Key Visual Cordless -- Power Cordless -- Speed Cordless -- Lifetime
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BOSCH -- Some Product Launch Campaigns
Marble Cutter Rotary Hammer Cordless Impact Driver Cordless Impact Driver
Diamond Cutting Disc Cordless Impact Driver 10.8 V Circular Saw Health and Safety Campaign
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DHL -- Speed of Yellow Campaign
Pre Launch Ad Key Visual
TVC
Film Director : 180 @ germanyCopyright © 2011 by Wallace Lai
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DHL -- Speed of Yellow Campaign -- OOH
DHL OOH @ Hunghom Station Car Park
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DHL -- Speed of Yellow Campaign -- Direct Mail
Transparent Plastic Direct Mailing
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Brand Hong Kong
Print AdTVC
Film Director : David Cow @ cow film ltd.
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Brand Hong Kong
Brochure Design / Communication Booklet
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BlackBerry Playbook
Outdoor Poster
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(Art & development direction for Social Media platform)
Mission HillsDigital Campaign
Facebook TwitterYoutubeLinkedinBaidu Sina Weibo
Mobile Marketing
WebsiteEditorial/
ForumSEM/SEO Magazine
Banner/edm
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Mission Hills -- Mobile Marketing
Copyright © 2011 by Wallace Lai
Mobile Games
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Financial Product -- Annual Report
HKMA AR 2005 HK Deposit Protection AR 2005 Hutchison Telecom IR 2005 SFC Annual Conference Booklet
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Weeklies Magazine Cover
Express Weekly Magazine Book C Cover Design
Monday, 11 July 2011