Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

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Walking into the past. Mobile App Design for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage. Bollini, de Palma & Nota University of Milano–Bicocca Department of Psychology

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Transcript of Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

Page 1: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

Walking into the past. Mobile App Design for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Bollini, de Palma & Nota

University of Milano–BicoccaDepartment of Psychology

Page 2: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Web 3.0: Internet is everywhere.

01 12

SemantIc SocIal SpatIal

» Ubiquitus computing Mark Weiser, 1988

» Internet of the things Kevin Ashton, 1999

» Ambient intelligence (AML) ISTAG-Information Society Technologies Advisory Group, 2001

Page 3: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

The pocketable web*

Thomas Husson, Forrester Research, 2013*

Page 4: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

cultural Heritage: the open museum

02 12

pHySIcal dIgItal

De/geo-located

Hypertextual connection

Clusterization

Nomadism

Space displayed

Exhibition sequence

Collection

Permanence

Space

Page 5: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

multi-layered story-telling

M

ilan: X VII sec.

Milan: 1785-1873

Milan: Today

Page 6: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

I promessi sposi 3.0: bringing history to life

enjoy with your smartphone

tinyurl.com/thebetrothed30

or with your pc

Page 7: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

the open air museumProject goals

Create a series of tours starting from the location mentioned in

the novel

Associate a historical context for each path

Show a series of multimodal content associated with points of

interest

Use the storytelling to offer content

1.

2.

3.

4.

Page 8: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

the open air museumDesgin strategy

Use the geolocation and augmented reality for a better user

experience

Give the user a chance to co-author the content offered

Create a historical alternative guide to the city

Borrow the best from the applications on the market (trying to

improve to the limits).

5.

6.

7.

8.

Page 9: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Key features

MapsLookaround + AR

Time machine Diary

Page 10: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Maps

Page 11: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Look around + AR

Page 12: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

time machine

Time machine

Page 13: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Diary

Page 14: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

conclusions

Semantic

The storytelling approach allows to disseminate specialized information to the

public at large crossing the border to different disciplines and cultural experiences.

Spatial

The content distributed on the mobile platform in geo-referred & multimodal

ways become a more efficient cultural tool than a simple digitalization.

Social

The creation of a social community of interest and experience produces spon-

taneusly dynamics of sharing, exchanges and disseminatin content and experin-

ces to a wider public of the traditional tourism or cultural project.

Page 15: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

ICCSA, Ho Chi Min City 2013 | Bollini, de Palma & Nota | University of Milano-BicoccaWalking into the past. Design Mobile App for the geo-referred and the Multimodal User Experience in the context of Cultural Heritage.

Work in progress

Graphical, NUI & Ux enhance

User testing, expert evaluation and assesment

Technology enhance

From demo to pilot or ß-version

Page 16: Walking into the past - The Betrothed 2.0 | ICCSA 2013 24-27 giugno 2013, Ho Chi Min City - Vietnam

grazie!