Wales tourism accommodation occupancy survey, 2017 7 June … · 2018-12-11 · The self-catering...

Researcher: Robert Lewis ~ 0300 061 6026 ~ [email protected] This report is also available in Welsh

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Wales tourism accommodation occupancy survey, 2017 7 June 2018

SFR 44/2018

1. Executive Summary

An occupancy survey has been continuously undertaken amongst graded

hotel accommodation providers since 1972 to monitor levels of demand for

hotel rooms and beds in Wales. To comply with the requirements of the EU

Directive on Tourism Statistics, the survey was extended in 1997 to cover all

serviced accommodation, including guest houses, bed and breakfast

establishments and non-graded serviced accommodation.

Change in Occupancy Reporting

In January 2014, a change was made to hotel occupancy data with the

inclusion of syndicated data for about 100 larger hotels (with 100+ rooms)

provided by STR in the overall Wales hotel occupancy calculation. The data

provided by STR includes occupancy and revenue but not guest type (i.e. UK

vs overseas, business travellers vs. non-business travellers). This data has

been included since 2014 but not for any years prior to this. The inclusion of

this data makes the survey much more robust but may have some impact on

trends before 2014.

The self-catering survey has been conducted in varying formats since 1987.

The survey covers self-catering accommodation, caravan holiday homes,

touring caravan and camping parks. In addition, in 2008, hostels and

bunkhouses were also included within the coverage of the survey.

This report covers the 2017 Wales Accommodation Occupancy Survey.

Where available and appropriate, comparative figures from previous years

are presented throughout the report. Sections 3 to 9 examine each of the

accommodation sectors as follows:

Hotels

Average bed and room occupancy rates for 2017 were 51% and 67%

respectively, a slight increase of one percentage point on bedspace

occupancy rates against the previous year, with room occupancy

remaining in line with the previous two years. However, in general,

the annual average occupancy rates in the hotel sector, continue to

remain at their highest levels in both measures of occupancy during

the last 10 years.

In this release

Executive summary 1

Introduction 5

Hotels 6

Guest Houses/ B&Bs 17

All serviced

accommodation 28

Self-catering cottages

& apartments 31

Caravan holiday

homes 47

Touring caravan &

camping parks 49

Hostels & bunkhouses 53

Appendices 58

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In 2017, the average annual bed occupancy increased by 1 percentage point and the

average annual room occupancy rates remained static when compared with 2016. Over the

first five years under review (2008 – 2012), the annual average bed occupancy rate showed

relative consistency with rates in the range 42% - 44%, while the average annual room

occupancy rate ranged from 58% - 59%. Rates have remained consistent over the last

three years, continuing the upward trend seen in 2014, increasing by 8 percentage points

(bed occupancy) and 9 (room occupancy) when compared with 2008.

The highest annual average bed occupancy rate recorded was in North Wales (55%),

followed by the South East and South West (51% and 49% respectively).

The highest rate in room occupancy was found in South East Wales (73%) followed by a

rate of 67% for North Wales and 63% for South West Wales. Lower annual average

occupancy rates were recorded in Mid Wales (44% for bed occupancy and 54% for room

occupancy). As in 2016, the largest difference in room and bed occupancy was found in the

South East, where single room occupancy could possibly reflect higher business use in this

area. i.e. Cardiff hotels being used for business

Guesthouses/B&B’s

The annual average bed occupancy rate for Guest Houses/B&Bs fell from 35% in 2016 to

33% in 2017, with room occupancy rates falling slightly from 39% to 38%.

Both room occupancy and bedspace occupancy annual averages fell slightly during 2017

with a 2-percentage drop in bedspace occupancy and 1 percentage point in room

occupancy, although bedspace occupancy is at its second highest point since 2008, at

33%. However, it should be noted that the sample size for guesthouse/B&B’s has declined

over the last two or three years and may affect the trend results shown.

The annual average room occupancy rates in North Wales remained static during 2017,

however they are still at their highest rates since 2009/2010 at 39%. South West Wales

recorded their highest levels of room occupancy in 10 years, gaining a single percentage

point with levels up to 48% in 2017. Both Mid Wales and the South East saw a fall of 3 and

5 percentage points respectively. The average room occupancy rate for all Wales at 38%

is down 1 percentage point on last year, but higher than the average over the period 2011-

2015.

All Serviced Accommodation

The annual average bed occupancy rate for all serviced accommodation across Wales in

2017 was 51%, while the annual average room occupancy rate was 67%.

After a six-year period (2008 to 2013) in which a rate of between 38% and 40% was

recorded for annual average bed occupancy, the next four years saw the rate rise from

40% to 50% (a rise of 10 percentage points), a level which increased again in 2017, up to

51% bed occupancy. The annual average room occupancy rate also showed a great

degree of consistency over the period 2008 to 2012 with a rate of 52% recorded each year.

Since the inclusion of STR data in the larger room category in 2014, the annual average

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room occupancy has been consistently higher than all previous years, with levels at 66% in

2014 to 67% in 2017.

Self-Catering Cottages & Apartments

In 2017 the annual self-catering average unit occupancy for all cottages and apartments

was 58%, the highest rate in the previous nine years and an increase of six percentage

points against 2016. Consistent with previous years, self-catering accommodation

continued to demonstrate high levels of occupancy during peak periods. August recorded

the highest levels of occupancy at 90%, with November (38%) being the lowest.

Compared to five years ago, independently let accommodation for both the 2017 annual

average and May – October average were above those in 2012 (by 3 and 4 percentage

points respectively). When compared to 2016, month on month the occupancy rates in

2017 were higher in nine out of the twelve months, with the highest rate of occupancy again

being in the month of August, at 86%.

Agency let properties occupancy rates had increased by 5 percentage points when

compared to the annual average unit occupancy rates in 2016.

Self-catering unit occupancy in the North was 61% during 2017, the highest out of the four

regions and 3 percentage points higher than the annual average across Wales for 2017.

South West Wales was on a par with the all Wales average at 58%, with unit occupancy in

Mid Wales 5 percentage points lower than the annual average in Wales and the South East

considerably lower (8 percentage points).

Caravan Holiday Homes

The seasonal average for caravan holiday homes fell considerably during 2017, down 30

percentage points on levels witnessed in 2016. However, this can be attributed in part to

the non-participation of two large operators who had previously supplied data in 2016 but

not in the current year in 2017.

The exclusion of the two large agencies in 2017 can be seen across the individual months

from May to October, with the exception of August where unit occupancy fell only 6

percentage points from the previous year. The month of May saw the biggest drop, down

from 89% in 2016 to 37% in 2017.

The sample during this period has fluctuated and may have contributed to the changes in

occupancy rates shown.

Touring Caravan & Camping Parks

The seasonal average for touring caravan & camping parks is affected by variations in the

sample, however the rate of 40% in 2017, is a fair reflection of the occupancy rates

experienced during the season, which is an improvement on occupancy rates seen in 2014

and 2015 but slightly down (1 percentage point) on levels in 2016.

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The 2017 seasonal averages for coastal locations fell by 10 percentage points when

compared with 2016, although again a smaller sample size in certain months can affect

this. Seasonal averages for inland locations saw an upturn on the levels achieved the

previous year, up by 3 percentage points from 37% to 40% in 2017.

Hostels & Bunkhouses

Bed occupancy in the hostels sector during 2017 increased in every month when compared

against the previous year except for December which saw a 3% fall. When compared with

the 2016 results, the 2017 figures showed monthly increases ranging from 1 to 12

percentage points in the months January through to November with June the only month

remaining static.

The annual average percentage of overseas bednights increased by 1% to an eight year

high of 16%. This in part was helped by a particularly high percentage of overseas guests

in January, almost three times that of the previous year. Bedspace occupancy increased in

five months out of the year when compared to 2016 (January, March, April, June and

August), with levels decreasing in February, May, July, September, November and

December. Only October saw bedspace occupancy remain static (16%).

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2. Introduction

An occupancy survey has been continuously undertaken amongst graded hotel accommodation

providers since 1972 to monitor levels of demand for hotel rooms and beds in Wales. To comply

with the requirements of the EU Directive on Tourism Statistics, the survey was extended in 1997

to cover all serviced accommodation, including guest houses, bed and breakfast establishments

and non-graded serviced accommodation.

Change in Occupancy Reporting

In January 2014, a change was made to hotel occupancy data with the inclusion of syndicated data

for about 100 larger hotels (with 100+ rooms) provided by STR in the overall Wales hotel

occupancy calculation. The data provided by STR includes occupancy and revenue but not guest

type (i.e. UK vs overseas, business travellers vs. non-business travellers). This data has been

included since 2014 but not for any years prior to this. The inclusion of this data makes the survey

much more robust but may have some impact on trends before 2014.

The self-catering survey has been conducted in varying formats since 1987. The survey covers

self-catering accommodation, caravan holiday homes, touring caravan and camping parks. In

addition, in 2008, hostels and bunkhouses were also included within the coverage of the survey.

This report covers the 2017 Wales Accommodation Occupancy Survey. Where available and

appropriate, comparative figures from previous years are presented throughout the report.

Sections 3 to 9 examine each of the accommodation sectors as follows:

Section 3: Hotels

Section 4: Guest Houses/ B&Bs

Section 5: All Serviced Accommodation

Section 6: Self-catering Cottages and Apartments

Section 7: Caravan Holiday Homes

Section 8: Touring Caravan & Camping Parks

Section 9: Hostels & Bunkhouses Hotels

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3. Hotels

Section 3 of the report presents the occupancy data for hotels during 2017. Please note that, as in

2014, 2015 and 2016, hotel data for 2017 includes data from STR for larger hotels with 100+

rooms.

3.1 Annual Average Bed & Room Occupancy

Average bed and room occupancy rates for 2017 were 51% and 67% respectively, a slight

increase of one percentage point on bedspace occupancy rates against the previous year, with

room occupancy remaining in line with the previous two years. However, in general, the annual

average occupancy rates in the hotel sector, continue to remain at their highest levels in both

measures of occupancy during the last 10 years.

Figure 3.1 - Hotels - Trends in Occupancy Rates - Annual Averages (%)

In 2017, the average annual bed occupancy rates rose by 1 percentage point and the average

annual room occupancy rate remained static when compared with 2016.

Over the first five years under review (2008 – 2012), the annual average bed occupancy rate

showed relative consistency with rates in the range 42% - 44%, while the average annual room

occupancy rate ranged from 58% - 59%. Rates have remained consistent over the last three years,

continuing the upward trend seen in 2014, increasing by 8 percentage points (bed occupancy) and

9 (room occupancy) when compared with 2008.

3.2 Monthly Bed and Room Occupancy

The monthly bed and room occupancy rates along with the annual averages recorded in the hotel

sector in 2017 are presented in Figure 3.2 below.

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Figure 3.2 - Hotels - Monthly Bed & Room Occupancy 2017 (%)

The seasonality of occupancy rates for hotels in Wales continued to be evident in 2017. The

average bed occupancy rate rose from 35% in January to a peak of 64% in August before falling to

41% in December. The average room occupancy rate also followed a similar pattern, starting the

year at 48% before rising to 79% in July and August, ending the year at 53% in December.

Table 3.1 - Hotels - Trends in Room Occupancy Rates - Monthly Averages (%)

Room Occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

January 39 40 39 40 40 40 46 47 49 48

February 50 48 50 53 49 54 58 60 59 61

March 54 51 53 56 59 56 59 62 61 62

April 56 58 60 61 57 60 66 66 64 69

May 66 62 64 64 63 66 70 71 64 71

June 66 68 69 68 66 68 72 74 72 74

July 67 70 70 69 67 72 77 79 77 79

August 71 70 69 67 72 74 80 79 81 79

September 69 69 70 68 71 69 76 79 78 77

October 61 63 63 61 60 62 69 72 69 69

November 54 54 54 56 52 59 60 61 63 64

December 45 47 42 44 49 50 51 53 57 53

Annual

Average 58 58 59 59 59 61 66 67 67 67

The annual monthly averages in 2017 saw an increase in room occupancy rates in seven out of

the twelve months of the year. The largest increase in any single month was in May, where levels

were up 7 percentage points on the previous period in May 2016. Only four out of the twelve

months experienced a downturn in occupancy rates, compared with eight out of the twelve months

in 2016. December witnessed the biggest fall in bed occupancy rates, down 4 percentage points

on December 2016.

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The 2017 average monthly room occupancy rates saw a continuation of the high levels of

occupancy recorded in the period 2008 – 2016. In February, March, April, May, June, July and

November, room occupancy rates were at their highest or joint highest levels for over ten years.

Trends in monthly bed occupancy rates since 2008 may be found in Appendix 1a.

3.3 Regional Occupancy Rates

Figure 3.3 - Hotels – Annual Average Bed & Room Occupancy by Region 2017 (%)

The highest annual average bed occupancy rate recorded was in North Wales (55%), followed by

the South East and South West (51% and 49% respectively).

The highest rate in room occupancy was found in South East Wales (73%) followed by a rate of

67% for North Wales and 63% for South West Wales. Lower annual average occupancy rates

were recorded in Mid Wales (44% for bed occupancy and 54% for room occupancy). As in 2016,

the largest difference in room and bed occupancy was found in the South East, where single room

occupancy could possibly reflect higher business use in this area. i.e. Cardiff hotels being used for

business

Average bed and room occupancy levels for each region on a monthly basis for 2017 are

presented in Appendix 1b and 1c. Please note that due to the small sample size in some areas,

this information is not always available.

3.3.1 Trends in Regional Occupancy Rates

Table 3.2 – Hotels - Trends in Room Occupancy Rates by Regions of Wales (%)

Annual Average Room Occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

North Wales 57 62 61 61 62 63 66 68 68 67

Mid Wales 50 49 49 54 54 52 52 52 53 54

South East

Wales 66 62 62 61 61 66 71 73 72 73

South West

Wales 56 53 54 51 50 50 64 64 60 63

TOTAL

WALES 58 58 59 59 59 61 66 67 67 67

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Over a ten-year period of 2008-2017 annual average room occupancy has increased across all

regions. North Wales, South East Wales and South West Wales have all seen significant increases

in room occupancy levels (10, 7 and 7 percentage points respectively). In Mid Wales, the 2017

annual average room occupancy rate of 54% was 4 percentage points higher than in 2008.

During 2017, South West Wales recorded the largest increase in room occupancy when compared

to the previous year. Room occupancy rates were up 3 percentage points against 2016. Both Mid

Wales and South East Wales recorded a single percentage point increase, with North Wales falling

by 1 percentage point during 2017.

3.4 Percentage of Overseas Guests

The forms used to collect occupancy data were updated in 2008 to make them more focussed and

efficient. One of the changes affected the way in which information on overseas guests is

collected. In previous years, establishments were asked to provide information on the number of

new arrivals for each day (both UK and overseas) and the percentage of overseas guests was

based on the total number of arrivals. This information on arrivals has not been collected since

2007 and the proportion of overseas stays has, since 2008, been presented as a percentage of

bednights (based on total bednights).

It is important to highlight that the variation between the different methods of collecting overseas

data is only a matter of a few decimal points. As an example, the annual 2007 percentage was

4.0% using the old method and 4.1% using the new approach. In light of these changes, and to

ensure consistency that overseas figures across years are compared based on the same

methodological process, the amount of trended information presented for overseas guests has

been reduced and the focus in this report is on the latest 2009 to 2017 results.

It should also be noted that not all participants provided this data.

Figure 3.4 – Hotels - Percentage of Overseas Bednights 2017 (%)

The percentage of overseas bednights saw varied levels of occupancy across the whole year, with

the overriding factor of overseas occupancy down on previous years. The overseas bednight

occupancy rate continued to be highest during the summer months, with a figure of 5% being

recorded in both May and August, although during June and July overseas occupancy was down

on 2016 data.

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3.4.1 Trends in Percentage of Overseas Bednights

The annual average overseas bednights rate for 2017 was 3%, the lowest for over 7 years. A

number of contributing factors could be considered here, with overseas visitors mindful of an

uncertain UK economy after the UK’s vote to leave the European union and terrorist attacks across

the UK. During February and March 2017 unsettled weather brought by storm Doris may have

affected travel plans particularly in the North of Wales.

Table 3.3 – Hotels – Trends in Percentage of Overseas Bednights

% of Overseas Bednights

2010 2011 2012 2013 2014 2015

2016 2017

January 4 6 5 3 2 2 3 1

February 4 4 2 3 2 2 7 1

March 5 5 4 3 2 2 6 3

April 4 4 4 5 3 2 5 4

May 5 6 5 6 6 6 6 5

June 6 6 3 7 6 5 5 4

July 6 7 6 9 6 7 7 4

August 4 5 7 7 6 5 7 5

September 6 5 5 7 4 4 5 3

October 6 4 4 5 5 4 5 2

November 5 4 2 2 2 3 2 1

December 3 3 3 6 2 3 1 3

Annual Average 5 5 4 6 4 4 5 3

Overseas bednight occupancy rates have continued to be more variable than annual rates when

analysed on a monthly basis; however, given the relatively small proportions recorded, these have

not been particularly sizeable variations. Figures for 2017 fell in eleven out of the twelve months

with only December recording an increase in occupancy rates.

Figure 3.5 – Hotels – Percentage of Overseas Guests by Region 2011 – 2017 (%)

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The highest annual overseas guest occupancy in 2017 was found in the South West (7%) with

both Mid Wales and the South East achieving rates of 5% and 4% respectively during 2017. The

lowest figure (2%) was recorded in North Wales.

3.5 Percentage of Business Guests

On the monthly occupancy form, operators were asked to identify the number of guests staying in

the hotel each night for business purposes. It should be noted that, while the sample sizes for

those providing business data have been fairly consistent over the period 2012 - 2017, not all

establishments provide business occupancy data.

The monthly data for 2017 is shown in Figure 3.6 overleaf.

Figure 3.6 – Hotels – Percentage of Business Guests 2017 (%)

Business occupancy continued to demonstrate a converse pattern to that recorded for overall

occupancy rates, with the highest business rates being recorded outside the main summer season,

although overall business occupancy rates are down. The highest 2017 average business

occupancy rates were recorded at the beginning and end of the year, with rates of 9% in March

and 8% in November. However, unlike previous years, overall occupancy was substantially down.

Table 3.4 – Hotels - Trends in Percentage of Business Guests

% of Business Guests

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

January 38 31 22 29 27 17 22 13 18 8

February 26 26 19 21 17 16 23 11 21 8

March 19 24 20 19 11 11 17 13 16 9

April 24 17 13 9 7 7 17 9 15 5

May 16 16 15 15 9 7 12 8 12 5

June 19 20 14 12 7 7 10 11 14 6

July 18 17 13 11 7 7 8 12 5 4

August 11 11 9 9 6 6 5 6 5 5

September 18 14 12 10 6 11 11 10 7 6

October 21 18 15 13 8 9 15 10 9 6

November 28 19 24 21 11 20 14 18 10 8

December 21 17 20 14 12 22 16 11 4 3

Annual Average 20 18 15 14 9 10 13 11 11 6

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The 2017 annual average business occupancy rate of 6% showed a decrease of 5 percentage

points when compared with the 2016 figure. Although considerably down, the highest figures for

business occupancy was to be found in March (9%). In 2017, the annual average of percentage of

business guests was the lowest over the past 10 years. The rise of business travellers using

alternative accommodation such as AirBnB could be one of the factors for the decline in business

guests.

3.6 Occupancy by Size of Hotel

The annual average bed and room occupancy figures by size of hotel for 2017 are presented in

Figure3.7 below. Due to the small sample size in this category no analysis is presented for hotels

with 1-3 rooms. The monthly bed and room occupancy levels for each of the size categories used

in the analysis are detailed in Appendix 1b and 1c of this report.

Figure 3.7 – Hotels – Annual Occupancy by Size of Hotel - 2017 (%)

Variations by hotel size were more evident for annual average room occupancy than for bed

occupancy in 2017, with the rates for the three smallest size bands being 50, 57 and 62 while the

two largest size bands had rates of 71% and 79% - it is likely that larger establishments attracted a

higher proportion of business occupants in which case rooms are more likely to have been

occupied by a single guest.

The difference between the annual average bed and room occupancy rates was greatest for the

largest establishments (25 percentage points) – the other size categories showing a difference of

between 8 and 16 percentage points.

Table 3.5 – Hotels – Trends in Annual Room Occupancy Rates by Size of Hotel

Annual Average Room Occupancy (%)

No. of rooms 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

4-10 40 40 45 52 49 52 58 56 50 50

11-25 53 55 53 54 51 52 57 59 57 57

26-50 62 58 57 56 62 59 61 63 59 62

51-100 66 63 66 65 65 65 68 70 72 71

101+ 67 69 68 63 64 71 75 77 77 79

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When compared with 2016, there was less movement in the annual average room occupancy rate

in smaller hotels (4-10 and 11-25) in 2017 than was witnessed in 2016. With the exception of the

51-100 rooms category (where annual average room occupancy had decreased by 1 percentage

points), the annual average room occupancy for both the 26-50 and 101+ categories had both

increased by 3 and 2 percentage points respectively. Since 2008, the two largest size bands had

seen the biggest increases of 5 and 12 percentage points.

3.7 Occupancy by Tariff

The tariff figures used in the survey relate to the amount charged per person for a double or

twin room, including breakfast. The monthly bed occupancy levels for each of the tariff categories

used in the analysis are detailed in Appendix 1b and 1c of this section of the report.

Figure 3.8 below shows annual bed and room occupancy figures by tariff for 2017. There are

no figures for hotels with a tariff of less than £20 as no establishments in this tariff band provided

data in 2017.

Figure 3.8 – Hotels – Annual Occupancy by Tariff of Hotel – 2017 (%)

In 2017 there was a general correlation between occupancy rates and tariff with the highest annual

average occupancy rates (69% room and 53% bed) being recorded for hotels charging £60 or

more. In 2017 the £40-£49.99 tariff band recorded the highest room occupancy at 72%.

Table 3.6 - Hotels – Trends in Annual Room Occupancy Rates by Tariff of Hotel (%)


2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

£30-£39.99 45 43 45 46 49 49 48 49 43 41

£40-£49.99 51 51 55 59 58 57 59 64 72 72

£50-£59.99 59 54 59 60 57 56 62 61 59 62

£60+ 64 63 61 60 61 64 68 70 69 69

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The annual average room occupancy rate for those in the lowest tariff band has remained relatively

consistent over the period under review, although figures for 2017 were the lowest recorded (41%).

3.8 Occupancy by Location

Occupancy rates were analysed according to the location of the hotel - in a city/large town, in a

small town, at the seaside or in the countryside/village. The monthly bed and room occupancy

levels for each of the location categories are detailed in Appendix 1b and 1c to this report.

Figure 3.9 – Hotels – Annual Occupancy by Location of Hotel – 2017 (%)

Establishments in seaside areas recorded the highest annual average bed occupancy rate (51%),

followed by countryside/village areas (48%). The lowest rate was found in small town and city/large

town locations, where the annual occupancy for both areas was 46% and 47% respectively.

It was establishments in cities/ large towns that recorded the highest annual average room

occupancy rate in 2017 with 68%, compared with 61% in small town locations, 60% in seaside

locations and 59% in countryside/village locations. Establishments in cities/ large towns were

more likely to attract business guests and, in turn, to have a greater proportion of rooms occupied

by a single guest leading to a greater difference between room and bed occupancy rates.

Table 3.7 – Hotels - Trends in Annual Room Occupancy Rates by Location of Hotel (%)

Annual Room Occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

City/large town 71 69 66 62 64 69 65 69 68 68

Small town 53 55 61 59 61 60 56 60 58 61

Seaside 60 58 59 60 59 60 63 64 59 60

Countryside/

village 53 52 53 55 53 52 58 59 60 59

Between 2012 and 2017, establishments in cities/ large towns recorded an increase of four

percentage points in their annual average room occupancy rate, which rose from 64% to 68%.

Small towns have remained fairly consistent, with occupancy rates at 61% in 2012, subsequently

falling to 56% in 2014, however 2017 rates are back in line with 2012 at 61%. While hotels in

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country/village locations have risen consistently over the last 5 years, seaside locations since 2012

have increased by a single percentage point, with a fall of four percentage points since the high of

64% in 2015.

3.9 Occupancy by Grading

Since 1999, occupancy rates for hotels have been analysed according to their grading under the

Star Grading Scheme administered by Visit Wales. There is no analysis presented for 1 star

graded hotels as no hotels with this grading provided data for the sample in 2017.

The monthly bed and room occupancy levels for each of the grading categories are to be found in

Appendix 1b and 1c of this report. It should be noted that the sample for 2-star properties is fairly

low and should be seen as indicative rather than statistically robust.

Figure 3.10 – Hotels – Annual Occupancy by Grading of Hotel – 2017 (%)

As in previous years, hotels not graded within the Visit Wales grading scheme recorded

considerably lower annual average figures for both bed and room occupancy rates in 2017 than

graded establishments. The highest annual average bed and room occupancy rates were recorded

by establishments with a 2-star grading (69% and 85%). 3 and 4-star hotels were on a par with

each other achieving similar room and bedspace occupancy rates (63% room - and 48% and 51%

bedspace -respectively). 5-star hotels bed and room occupancy were at 60% and 66%.

Table 3.8 – Hotels - Trends in Annual Room Occupancy Rates by Grading of Hotel (%)

Annual Room Occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

Not graded 51 46 53 54 53 62 48 42 41 40

2 stars 61 59 59 64 64 65 84 84 78 85

3 stars 61 58 58 57 59 59 60 63 63 63

4 stars 57 64 64 60 60 58 65 64 61 63

5 stars 62 68 67 73 77 74 65 67 70 66

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Over the period 2008 - 2017, the annual average room occupancy rate for establishments with a

3-star grading showed the greatest consistency with this grade being in the range 57-63% over

this period of time. Rates for hotels with 5 stars reached a peak of 77% in 2012, however rates

declined to 66% 5 years on. 2- star hotels have experienced a considerable degree of

fluctuation in their annual room occupancy rates recording an increase of 24 percentage points on

their 2008 rates. 4-star hotels have remained fairly consistent with the lowest rate in 2008 (57%)

only 6% below 2017 levels.

Rates for ungraded establishments continue to fluctuate over the years. Their highest level was

achieved in 2013 at 62%. In the last two years this has fallen considerably, down 22 percentage

points to 40% in 2017.

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4. Guest Houses/ B&Bs

This section presents the monthly and annual average bed and room occupancy levels for Guest

Houses/ B&Bs.

4.1 Annual Average Bed and Room Occupancy

The annual average bed occupancy rate for Guest Houses/B&Bs fell from 35% in 2016 to 33% in

2017, with room occupancy rates falling slightly from 39% to 38%.

Figure 4.1 Guest Houses/B&Bs – Trends in Occupancy Rates – Annual Averages (%)

Both room occupancy and bedspace occupancy annual averages fell slightly during 2017 with a 2-

percentage drop in bedspace occupancy and 1 percentage point in room occupancy, although

bedspace occupancy is at its second highest point since 2008, at 33%. However, it should be

noted that the sample size for guesthouse/B&B’s has declined over the last two or three years and

may affect the trend results shown.


The 2017 monthly bed and room occupancy rates together with the annual averages for the guest

house and bed and breakfast sector in 2017 are presented in Figure 4.2 below.

Figure 4.2 - Guest Houses/B&Bs - Monthly Bed & Room Occupancy - 2017 (%)

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The continued seasonality of the Guest House/B&B sector in Wales remains evident in 2017. The

average bed occupancy rate was at its lowest in December (13%), rising to its peak of 50% in the

summer months of July and August. The average room occupancy rate also followed a similar

pattern, at its lowest point in December (16%), rising to 57% during August.

Table 4.1 - Guest Houses/B&Bs - Trends in Room Occupancy Rates - Monthly Averages (%)

Room occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

January 18 17 15 13 14 12 14 16

20 19

February 26 25 24 19 19 21 18 18

22 25

March 30 27 27 24 28 26 23 27

31 26

April 34 38 38 39 36 30 32 34 36 41

May 46 45 42 41 42 44 41 43 46 41

June 45 48 50 49 48 44 43 50 48 49

July 54 54 53 50 49 55 51 61 59 55

August 59 59 57 59 53 57 57 59 63 57

September 47 51 50 45 48 45 46 47 50 47

October 38 39 39 29 32 30 30 37 37 34

November 27 25 25 25 19 20 22 22 25 22

December 19 21 21 18 13 13 19 20 23 16

Annual Average

40 37 38 37 34 34 35 37 39 38

Decreases in room occupancy were recorded for three out of the twelve months in 2017 when

compared with the previous year, with the exception of February and April where the occupancy

rates had risen by three and five percentage points respectively and June where it had increased

by one percentage point when compared to 2016 levels. The biggest fall in room occupancy was

recorded in December, where occupancy levels were down 7 percentage points on 2016 data. The

annual average room occupancy in 2017, was however still roughly in line with previous year’s

results.

Trends in monthly bed occupancy rates are presented in Appendix 2a.

4.3 Regional Occupancy Rates

Figure 4.3 below presents the annual average bed and room occupancy rates for guest houses

and bed and breakfast establishments for each region of Wales in 2017. The monthly bed and

room occupancy rates for each area are presented in Appendix 2b and 2c of this report.

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Figure 4.3 - Guest Houses/B&Bs - Annual Average (%) by Regions of Wales – 2017

As in previous years, the annual average bed and room occupancy rates were highest in South

West Wales where averages of 43% and 48% respectively were recorded for establishments in

this region. This contrasts with Mid Wales where the lowest annual average bed occupancy rate

was 22% and room occupancy, 26%.

Table 4.2 - Guest Houses/B&Bs - Trends in Room Occupancy Rates by Regions of Wales (%)

Room occupancy

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

North Wales 35 39 39 35 31 35 35 35 40 40

Mid Wales 29 33 32 34 32 32 27 32 29 26

South East

Wales 43 40 38 25 31 28 32 42 40 35

South West

Wales 43 39 39 37 40 43 40 43 47 48

All Wales 37 38 37 34 34 35 33 37 39 38

The annual average room occupancy rates in North Wales remained static during 2017, however

they are still at their highest rates since the 39% of 2009/2010. South West Wales recorded their

highest levels of room occupancy in 10 years, gaining a single percentage point with levels up to

48% in 2017. Both Mid Wales and the South East saw a fall of 3 and 5 percentage points

respectively. The average room occupancy rate for all Wales at 38% is down 1 percentage point

on last year, but higher than the average over the period 2011-2015.

20


Figure 4.4 - Guest Houses/B&Bs - Percentage of Overseas Bednights - 2017 (%)

As detailed in section 3.4, there was a change in 2008 in the way that data for overseas guests

was collected, with the forms updated to make them more focused and efficient. In previous

years, establishments had been asked to provide information on the number of new arrivals for

each day (both UK and overseas) and the percentage of overseas guests based on the total

number of arrivals was presented. This information is now not collected, so consequently, the

proportion of overseas stays is presented as a percentage of overseas bed nights (based on total

bed nights).

In light of these changes and to ensure consistency that overseas figures across years are

compared based on the same methodological process, the amount of trended information

presented for overseas guests has been reduced and the focus in this report is on the latest 2009

to 2016 results.

Overall overseas bednights occupancy had increased in nine out of the twelve months, remaining

static in the other three months of the year. The lowest rates were seen in December (4%),

January and March (both 6%).

Table 4.3 - Guest Houses/B&Bs - Trends in Percentage of Overseas Bednights

2010 2011 2012 2013 2014 2015 2016 2017

January 10 5 11 5 6 8 4 6

February 7 7 12 9 8 11 10 14

March 7 5 9 10 5 6 3 6

April 10 10 10 13 9 8 10 13

May 12 11 12 12 13 13 13 14

June 11 12 13 14 16 15 13 15

July 15 16 17 17 17 17 18 18

August 12 12 13 14 15 15 16 22

September 12 10 11 13 12 12 10 14

October 10 9 6 10 5 8 12 12

November 11 7 6 9 7 7 9 10

December 16 3 6 10 19 8 4 4

Annual average 12 11 11 13 11 12 12 15

21

Over the past eight years, the percentage of overseas bednights has remained consistently high

particularly during the summer months from May to September. The largest increase was in

August, where levels were up 6 percentage points when compared to 2016. Overseas bednight

occupancy had increased in all months, aside from July, October and December which had stayed

at the 2016 level.

Figure 4.5 - Guest Houses/B&Bs - Percentage of Overseas Guests by Region 2011 –2017 (%)

Both North and Mid Wales have recorded comparatively little variation in the percentage of

overseas guests during 2017, although Mid Wales saw an increase of 1 percentage point, up from

10% in 2016 to 11% in 2017. South East and South West Wales recorded significant increases in

overseas guests during 2017, with South East occupancy at 22%, an increase of 9 percentage

points compared to last year and near the highest levels recorded of 24% in 2013. However, it

should be noted that the sample size for the South East was fairly low and results should be

treated with caution. South West Wales recorded a 4-percentage point increase on 2016 and their

highest levels for 7 years.

4.5 Percentage of Business Guests

Guest house and B&B operators were asked to record the number of guests staying for

business purposes. Please note that not all participants provided this information.

22

Table 4.4 - Guest Houses/B&Bs - Percentage of Business Guests – 2013 - 2017 (%)

Percentage of Business Guests

2013 2014 2015 2016 2017

January 58 47 40 24 33

February 30 40 18 22 21

March 24 18 22 13 22

April 20 10 11 15 6

May 10 6 9 7 9

June 12 7 8 8 5

July 7 12 7 5 5

August 6 8 8 5 4

September 12 12 6 7 9

October 21 16 5 8 12

November 38 20 20 24 22

December 28 37 17 15 18

Annual average 15 14 11 12 14

The annual average for business occupancy in the GH/B&B sector in Wales has remained fairly

consistent over the last five years. Unlike the hotel sector which has seen a steady decline in the

number of business guests, certainly in the last 3 years we can see a steady pattern of the number

of business guests using guesthouses and B&B’s. However as shown in Table 4.4 (above), this

overall consistency covers some even larger variations when analysed on a monthly basis.

The average business occupancy rate for 2017 was higher than in 2016, and more in line with

2013 and 2014 results. Six months out of the year which showed an increase on the previous

year’s results were: January and March which both went up a healthy 9%, May and September

which both increased by 2 percentage points and October and December which increased by 4

and 3 percentage points respectively. In the remaining months of 2017, the business rates

recorded were either static or fell slightly, with the exception of April which decreased by 9 percentage

points when compared to 2016 levels. However, the Easter period which fell in April in 2017 may

well have affected this fall in the number of business guests compared with the 2016 when Easter

fell at the end of March.

Figure 4.6 shows the percentage of business guests for the individual regions from 2013 - 2017.

Again, please note that not all participants supplied this information, and, therefore, results are

more variable than overall occupancy rates.

Figure 4.6 - Guest Houses/B&Bs - Annual Average Percentage of Business Guests by Region 2013 – 2017 (%)

23

The annual average percentages of business guests across all regions have been varied over the

past five years with the trends generally showing a fall in the proportion of business guests across

all regions. Regions in the South of Wales have shown greater variation over this time period.

When comparing 2017 figures with those of 2016, only Mid Wales has shown an increase in

business guests during this period, up 8 percentage points on 2016 results. A 6-percentage point

drop in the South East and 1 percentage point in the South West shows the south down on last

years data, but levels in the South West are consistent with the previous five years. North Wales

remained static.

4.6 Occupancy by Size

As the sample size in the larger size categories was small, occupancy rates are only presented for

two categories of Guest Houses/B&Bs: 1-3 rooms and 4-10 rooms. The monthly average bed and

room occupancy figures by size of Guest Houses/B&Bs are presented in Appendix 2b and 2c.

Figure 4.7 - Guest Houses/B&Bs - Annual Occupancy by Size of Guest House/B&B - 2017 (%)

As shown in Figure 4.7, the annual average room occupancy rates were 12 percentage points

higher in the establishments with 4-10 rooms (40%) than in the smaller 1-3 room category (28%).

There was also noticeable difference in bedspace occupancy with the 4-10 size establishments at

34% compared with 27% in the 1-3 room establishment.

Table 4.5 - Guest Houses/B&Bs - Trends in Annual Room Occupancy Rates by Size of Guest House/B&B (%)


2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

1-3 rooms 33 31 30 32 27 29 33 32 32 32 28

4-10 rooms 47 40 43 40 37 36 36 34 40 42 40

24

The larger 4-10 category fell by 2 percentage points when compared with the annual average in

2016, but still higher when compared on a five-year basis. The figure for the 1-3 category has

remained fairly consistent over the last 5 years, however 2017 results show levels at their lowest

since 2011. Looking at the period shown, both size categories have shown a fall when compared

with the figures shown in 2007 (5 percentage points for those with 1-3 rooms and 7 percentage

points for the larger size category).


As in the hotel survey, the tariff figures used in the survey relate to the amount charged per person

for a double or twin room, including breakfast. The monthly bed and room occupancy levels for

each of the tariff categories used in the analysis are detailed in Appendix 2b and 2c of the report. It

should be noted that due to the sample size, results are only presented for those establishments

with a tariff of more than £20.

Figure 4.8 - Guest Houses/B&Bs - Annual Occupancy by Tariff of Guest House/B&B – 2017 (%)

The annual average occupancy rates shown in Figure 4.8 show a general correlation between tariff

and occupancy rates. Establishments charging £20-£29.99 recorded an annual average bed

occupancy rate of 10% and an annual average room occupancy rate of 16% in 2017, which

compares to rates of 33% (bed occupancy) and 38% (room occupancy) for those charging £50-

£59.99. The rates for the £40-£49.00 tariff band in 2017 were similar to the largest tariff band, with

lower levels of room occupancy but higher bed occupancy. The highest room and bed occupancy

recorded was in the highest tariff band of £60 and over.

25

Figure 4.9 Guest Houses/B&Bs - Trends in Annual Room Occupancy Rates by Tariff of Guest Houses/B&Bs (%)

Table 4.6 Guest Houses/B&Bs - Trends in Annual Room Occupancy Rates by Tariff of Guest Houses/B&Bs (%)

Annual Average Room Occupancy by Tariff of Guesthouses/B&Bs

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

£20-£29.99 32 30 28 24 28 22 15 32 24 16

£30.£39.99 38 37 37 35 35 34 33 35 38 32

£40-£49.99 49 45 38 35 35 34 32 34 40 40

£50-£59.99 * * 54 34 * 40 39 40 44 38

£60 and over - 59 53 34 33 44 42 51 42 44

* sample size too small to present data - data not available for 2008

Annual average room occupancy rates have shown a general decline since 2008 for each of the

tariff bands, apart from the £40-£49.99 category which has shown stability since 2010. It should be

noted that sample sizes for establishments charging £50-£59.99 have not always been large

enough to allow this analysis to be presented. Room occupancy rates had fallen by 6 percentage

points for both the £30-39.99 and £50-£59.99 tariff bands when compared to 2016, with the smallest

tariff band witnessing an 8 percentage points fall in room occupancy. However, the largest tariff band

of £60 and over saw a small rise of 2 percentage points when compared with 2016 but not reaching

the high levels witnessed in 2009 when average room occupancy levels peaked at 59%.


Occupancy rates were analysed according to the location of the Guest House/B&Bs - in a

city/large town, in a small town, at the seaside or in a countryside/village location. The monthly

bed and room occupancy levels for each type of location are presented in Appendix 2b and 2c.

26

Figure 4.10 - Guest Houses/B&Bs - Annual Occupancy by Location – 2017 (%)

The highest annual average bed and room occupancy rate in 2016 was recorded for establishments

in large town/city locations (47% and 55% respectively). Establishments in small town locations

recorded an annual bed occupancy average of 39% with 52% for room occupancy while the

occupancy rates in seaside and countryside/village locations were relatively lower.

Table 4.7 - Guest Houses/B&Bs - Trends in Annual Room Occupancy Rates by Location of Guest House/B&B (%)


2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

City/large town 57 54 42 * 45 * 50 50 50 55

Small town 38 40 37 44 43 41 42 53 55 52

Seaside 44 42 46 42 36 40 37 38 42 28

Countryside/

village 33 33 34 30 31 32 30 34 37 37

* sample size too small to present data

Only the large town/city locations experienced an increase in room occupancy during 2017, both

small town and seaside locations have seen a fall of between 3 and 14 percentage points in the

annual average room occupancy rate since last year, with countryside/village remaining static.

Over the ten-year period however, small towns have seen a rise of 12 percentage points in this

period with 2017 being the third highest room occupancy figure for this type of location over the

period in question. In seaside locations room occupancy has fluctuated between a high of 46% in

2010 and a low of 28% in 2017. The annual average room occupancy rate for establishments in

countryside/ village locations has been the most consistent since 2008 (in the range 30%-37%),

with 2016 and 2017 showing the highest levels of room occupancy since 2010.


As with hotels, occupancy rates for Guest House/B&Bs were analysed according to their

grading under the Star Grading Scheme administered by Visit Wales.

Figure 4.11 presents annual bed and room occupancy figures by grading for 2017. As there

was a very small sample size for establishments with 1 or 2 stars, there are no figures available

for these grading categories. Please note also that not all establishments supply grading

information and therefore the overall sample size is smaller than for other analysis categories.

27

Figure 4.11 - Guest Houses/B&Bs - Occupancy by Grading of Guest House/B&B - 2017 (%)

As in previous years, a correlation between grading and occupancy levels was recorded in

2017. Guest Houses/B&Bs that were not graded, recorded an annual bed occupancy rate of

18% and an annual room occupancy rate of 20%, both of which are significantly lower than those

recorded for graded establishments of 3 stars and above.

Within the Visit Wales grading scheme, the annual average bed occupancy rates for 2017

increased in correlation with the number of stars that establishments in each category had been

awarded. 3-star establishments recorded an annual bed occupancy average of 27% compared to

38% for those with a 4-star grading, rising to 41% for 5 star graded properties.

Table 4.8 - Guest Houses/B&Bs - Trends in Annual Room Occupancy Rates by Grading (%)


2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

Not graded 36 34 22 26 24 19 26 22 23 22 20

3 Stars 38 35 38 36 31 32 31 34 37 40 38

4 Stars 43 40 38 39 36 37 37 33 37 43 42

5 Stars - 41 48 43 35 32 36 39 46 47 48

- data not available for 2007

Across nearly all grading types, there was an either a two or one percentage point fall in the annual

average room occupancy rates in 2017, apart from the figure for 5-star properties (48%) which

increased by 1 percentage point, the highest since the same figure in 2009. Generally, non-

graded establishments continue to fare less well than properties with a star grading, witnessing a

continued decline over the last 3 years from 26% in 2013 to 20% in 2017.

28

5. All Serviced Accommodation

This section of the report presents the monthly and annual average bed and room occupancy

levels for all the various types of serviced accommodation i.e. Hotels, Guest Houses and B&Bs

combined. Please note that, from 2014, hotel data includes data from STR for larger hotels with

100+ rooms.

5.1 Average Bed and Room Occupancy

The annual average bed occupancy rate for all serviced accommodation across Wales in 2017

was 51%, while the annual average room occupancy rate was 67%.

Figure 5.1 – Serviced Accommodation - Trends in Occupancy Rates - Annual Averages (%)

After a six-year period (2008 to 2013) in which a rate of between 38% and 40% was recorded for

annual average bed occupancy, the next four years saw the rate rise from 40% to 50% (a rise of

10 percentage points), a level which was increased again in 2017, up to 51% bed occupancy. The

annual average room occupancy rate also showed a great degree of consistency over the period

2008 to 2012 with a rate of 52% recorded each year. Since the inclusion of STR data in the larger

room category in 2014, the annual average room occupancy has been consistently higher than all

previous years, with levels at 66% in 2014 to 67% in 2017.


The monthly bed and room occupancy rates along with the annual averages recorded for all

serviced accommodation are presented in Figure 5.2 below.

29

Figure 5.2 – Serviced Accommodation - Monthly Bed & Room Occupancy - 2017 (%)

As mentioned previously in sections 3 and 4, the seasonality of serviced accommodation remained

evident in 2017. For the combined sector, the bed and room occupancy rates peaked in July and

August when rates of 58% and 61% (bed occupancy) and 73% and 75% (room occupancy) were

recorded. Lower levels were recorded outside the main summer season with the lowest averages

recorded in January 2017 - 32% (bed occupancy) and 43% (room occupancy).


Operators are asked to identify the number of guests staying in their establishment each night by

nationality - UK and overseas - on their monthly occupancy form. It should be noted that not all

respondents provide this information, therefore, results should be treated with caution.

From the start of 2008, arrivals information for both UK and overseas guests was no longer

collected, which has affected the way in which data for overseas guests has been calculated.

Previously, establishments were asked to provide information on the number of new arrivals for

each day (both UK and overseas) and the percentage of overseas guests was based on the total

number of arrivals. This arrivals information is now not collected, and consequently the proportion

of overseas stays is now presented as a percentage of bednights (based on total bednights).

In the light of these changes and to ensure consistency in the way that overseas figures across

years are compared based on the same methodological process, the amount of trended

information presented for overseas guests has been reduced and the focus in this report is on

2010 to 2017 results.

30

Table 5.1 – Serviced Accommodation - All Serviced Accommodation - Percentage of Overseas Bednights – 2010 - 2017 (%)

2010 2011 2012 2013 2014 2015 2016 2017

January 6 6 6 4 3 3 2 2

February 5 5 4 4 3 3

7 4

March 5 5 5 5 3 3

4

5 3

April 6 6 5 7 5 4

7 7

May 8 8 7 8 8 8 8 8

June 8 8 6 9 9 8

8 9

July 10 10 10 12 10 11 11 8

August 8 8 9 10 9 8 10 10

September 8 6 7 9 6 6 6 6

October 7 5 4 6 5 5 6 4

November 7 5 3 3 3 4 4 2

December 7 3 4 7 5 3 2 3

Annual average 7 7 6 8 6 6 7 5

The annual average percentage of overseas guests has shown a high degree of consistency over

the years, with the rates recorded between 2010 and 2016 in the range 6%-8%. However, during

this time period there have been variations recorded by month. During 2017, three months (April,

May and September) remained at their 2016 levels. February, March, July, October and November

recorded a slight drop in occupancy levels (varying from 2 percentage points to 3 percentage

points). Both June and December did witness a single percentage point increase when compared

to 2016. The annual average of 5% was 2 percentage points lower than that of 2016.

31

6. Self-catering Cottages & Apartments

This section outlines the key occupancy results for self-catering accommodation (cottages and

apartments) and summarises the information obtained from a sample of verified independent

operators and agencies offering accommodation of this type in Wales. The sample was designed

to be largely representative of the range of furnished accommodation let through such operators.

Occupancy is measured at the individual property level by expressing the number of weeks let

each month as a proportion of the weeks and units available to rent.

6.1 Monthly Unit Occupancy

Figure 6.12 and table 6.1 below presents annual unit occupancy rates for 2009 to 2017 for both

independent and agency operators.

Figure 6.12 – Self-Catering Unit Occupancy

When comparing all self-catering unit occupancy with independents and agencies, agency led

properties outperformed independent operators during the period 2011 – 2015. However, it should

be noted that the sample for large agencies has increased over the last two to three years with the

inclusion of other large agency data.

In 2017 the annual self-catering average unit occupancy for all cottages and apartments was 58%,

the highest rate in the previous nine years and an increase of four percentage points against 2016.

Consistent with previous years, self-catering accommodation continued to demonstrate high levels

of occupancy during peak periods. August recorded the highest levels of occupancy at 90%, with

November (38%) being the lowest.

32

Table 6.1 - Self-catering - Cottages and Apartments ALL (%)

Average Unit Occupancy

2009 2010 2011 2012 2013 2014 2015 2016 2017

January 20 17 29 32 28 24 31 27 40

February 43 34 42 41 36 42 40 36 50

March 41 37 38 45 43 38 34 44 40

April 51 49 63 55 46 53 51 50 63

May 55 53 65 48 59 57 57 56 57

June 56 60 65 65 56 55 57 62 66

July 67 67 71 68 68 72 74 75 76

August 75 81 85 81 82 87 87 90 90

September 61 60 72 64 65 59 65 67 70

October 45 31 55 50 53 51 52 48 58

November 22 22 31 36 30 31 35 39 38

December 48 35 32 38 33 41 35 37 43

May - October ave 60 59 69 63 64 63 63 66 70

Annual average 50 45 54 53 50 51 50 52 58

Monthly figures show that occupancy increased in nine out of the twelve months during 2017 when

compared with the previous year. At the start of the year both January (40%) and February (50%)

recorded the highest levels of occupancy during these months over a nine-year period. Both April

and October also recorded their highest occupancy rates, with April equalling the highest

occupancy rate as in 2011 and October rates rising 7% over a four-year period. Following the trend

of previous years, the August figure of 90% was again the highest of the period of 2009 to 2017.

The 2017 annual and May-October occupancy rates are the highest they have been over the

period analysed.

Table 6.2 below presents the annual 2017 occupancy rates for independent operators. As noted

earlier in the report, data from 2009 to 2017 has also been provided to illustrate trends over

several years.

33

Table 6.2 - Self-catering - Cottages and Apartments (Independently Let) (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 24 22 24 22 26 23 36 27 35

February 39 34 39 32 36 37 42 38 43

March 37 36 32 31 36 31 33 37 33

April 55 56 62 53 47 50 50 46 63

May 62 58 60 46 53 52 51 50 55

June 70 67 59 62 53 53 58 57 62

July 80 73 69 67 64 68 71 66 69

August 88 86 87 79 78 83 78 79 86

September 72 67 69 62 59 53 63 64 67

October 55 49 48 47 47 46 50 50 52

November 27 27 25 32 25 26 27 33 28

December 36 34 30 31 32 34 37 36 33

May - October ave 71 67 65 61 59 59 62 60 65

Annual average 54 51 50 49 46 46 50 46 52

Compared to five years ago, independently let accommodation for both the 2017 annual average

and May – October average were above those in 2012 (by 3 and 4 percentage points respectively).

When compared to 2016, month on month the occupancy rates in 2017 were higher in nine out of

the twelve months, with the highest rate of occupancy again being in the month of August, at 86%.

Table 6.3 presents annual occupancy figures for self-catering accommodation let by agencies for

2009 to 2017.

Agency let properties occupancy rates had increased by 5 percentage points when compared to

the annual average unit occupancy rates in 2016.

34

Table 6.3 - Self-catering - Cottages and Apartments – (Agency Let) (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 16 13 34 41 30 27 30 27 40

February 45 35 46 48 35 58 39 36 50

March 44 39 44 57 56 55 34 47 41

April 49 44 64 58 46 61 52 51 63

May 52 49 69 52 68 68 60 58 57

June 43 56 70 70 61 58 56 63 67

July 54 64 73 69 73 80 75 76 77

August 63 78 84 83 87 95 90 90 90

September 51 56 75 68 74 72 66 67 71

October 36 21 62 56 63 62 53 48 60

November 17 20 40 42 40 43 38 41 41

December 57 38 34 50 35 59 35 37 43

May - October Ave 50 54 72 66 71 72 63 67 70

Annual average 44 43 58 58 57 61 50 53 58

When compared with the 2016 monthly averages, the 2017 figures showed an increase in January,

February, April, June, July, September, October and December, with monthly data increasing 14

percentage points in February which was the largest increase compared to the previous year, with

July witnessing the smallest increase of 1 percentage point. The August occupancy rate of 90%

was the same as both 2015 and 2016 and while levels of occupancy dropped in both March and

May (by 6 and 1 percentage points), overall occupancy rates for agency let cottages and

apartments were on the rise.

It is important to note that the number of properties that data is submitted for by agency

participants is variable from year to year and therefore the monthly occupancy rates tend to

show a reasonable degree of variation between years. In 2017, the sample size was larger than

that in both 2015 and 2016 and this data from 2 or 3 more self-catering agencies may have

contributed to the increase in occupancy rates for this period.

6.2 Regional trends

This section of the report summarises the occupancy levels across the different regions of Wales

for cottages and apartments from 2009 to 2017.

35

Figure 6.13 – Self-Catering Unit Occupancy – Regional Trends – All – Annual Average 2017

Self-catering unit occupancy in North Wales at 61% during 2017, was the highest out of the four

regions and 3 percentage points higher than the annual average across Wales for 2017. South

West Wales was on a par with the regional average at 58%, with unit occupancy in Mid Wales 5

percentage points lower than the annual average in Wales and the South East considerably lower

(8 percentage points).

Table 6.4 - Self-catering - North Wales - ALL(%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 29 23 33 35 30 28 40 25 41

February 38 44 45 40 37 54 46 36 55

March 38 42 42 45 52 50 42 50 42

April 58 61 63 58 47 62 58 55 67

May 66 67 69 53 67 66 66 62 59

June 70 69 69 69 61 61 59 68 74

July 81 74 73 68 73 78 80 80 80

August 89 85 85 83 88 92 91 91 92

September 77 75 75 68 72 69 73 69 79

October 60 58 60 55 61 60 62 45 66

November 38 36 35 41 38 42 39 42 41

December 44 37 33 47 35 53 27 35 38

May - October ave 74 71 72 66 71 71 72 69 75

Annual average 57 56 57 56 55 59 57 54 61

In North Wales the annual average unit occupancy rate in 2017 increased by seven percentage

points, when compared with 2016, while the May-October figure increased by six percentage

points. Compared to the 2009 average, the annual average in 2017 had increased by four

percentage points and the May-October average by one percentage point.

36

Table 6.5 - Self-Catering – North Wales - Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 31 23 31 25 35 26 34 31 36

February 40 44 42 36 41 42 41 47 51

March 38 39 31 38 39 31 42 40 39

April 53 61 62 57 53 62 64 53 64

May 71 68 68 58 64 55 66 54 50

June 74 73 62 69 62 63 58 63 66

July 85 78 72 65 71 70 76 71 72

August 88 86 87 81 86 85 80 89 89

September 82 73 75 61 63 59 65 61 71

October 68 57 55 47 56 49 56 66 57

November 38 31 24 34 26 27 25 34 28

December 38 36 30 28 33 32 38 38 35

May - October ave 78 72 70 64 67 64 67 66 67

Annual average 59 56 53 49 51 51 54 51 55

Both the annual and May-October averages in independently let cottages witnessed an increase of

four and one percentage points respectively when compared with 2016. Occupancy rates

remained lower(4%) than the peak year of 2009.

Table 6.6 - Self-Catering – North Wales - Agency (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January * * * * * * 41 24 41

February *

*

*

*

*

*

*

*

*

*

*

*

47 34 55

March * * * * * * 42 51 42

April * * * * * * 57 55 67

May * * * * * * 66 63 61

June * * * * * * 58 68 75

July * * * * * * 81 81 82

August * * * * * * 93 91 93

September * * * * * * 75 69 81

October * * * * * * 63 43 68

November * * * * * * 41 43 44

December * * * * * * 24 35 38

May - October ave * * * * * * 73 69 77

Annual average * * * * * * 57 54 62 *Agency data not available for years prior to 2015

37

Table 6.7 - Self-catering - Mid Wales 2009 – 2017 – ALL (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 12 12 18 18 21 14 25 28 29

February 51 32 38 32 31 23 35 34 40

March 47 38 28 31 39 20 37 41 37

April 38 44 65 55 44 49 48 49 60

May 38 47 56 46 54 40 56 52 54

June 39 55 61 66 55 44 53 59 60

July 50 64 70 73 65 65 71 72 69

August 60 78 91 86 82 82 87 87 87

September 46 52 71 65 63 49 65 62 62

October 33 16 51 47 46 46 51 52 55

November 13 18 28 30 23 13 32 38 38

December 54 37 34 32 23 30 35 39 40

May - October ave 44 52 67 64 61 54 64 64 65

Annual average 43 41 51 49 46 39 50 51 53

The annual average unit occupancy rate in this region was 53% in 2017, compared with 51% in

2016 and 50% in 2015. The May – October rate remained on a par with both 2015 and 2016 levels

(65%). Comparing the monthly figures for 2016 and 2017, only March and July experienced a

decrease in occupancy (of 4 and 3 percentage points respectively) with the August figure again

being unchanged and the highest occupancy rate throughout the year. Aside from November and

September which remained at the same occupancy rate as 2016, all other months increased with

the largest of these increases found in April, where occupancy was recorded at 60%.

The 2017 annual average of 53% was ten percentage points higher that of 2009 (43%), while the

2017 May – October average was twenty-one percentage points higher than that in 2009. When

the monthly 2009 and 2017 figures are compared, the 2017 figures were lower in three months

(February, March and December - by up to 14 percentage points) while for the remaining months

higher figures were recorded in 2017 (with the greatest difference of 27 percentage points being in

August).

38

Table 6.8 - Self-catering - Mid Wales 2009 – 2017 – Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 16 16 18 18 19 15 17 18 18

February 40 27 38 33 31 21 24 21 25

March 40 38 28 31 35 18 29 31 22

April 59 60 65 55 43 48 52 46 52

May 64 58 56 46 51 37 56 48 53

June 70 66 61 63 54 45 51 54 49

July 81 74 70 74 65 63 66 62 55

August 91 88 91 86 82 80 83 78 78

September 70 66 71 66 62 46 59 64 54

October 54 44 51 46 43 44 44 44 51

November 23 27 28 29 23 11 18 19 22

December 31 37 34 32 23 26 27 29 26

May-October ave 72 66 67 64 60 53 60 58 56

Annual average 53 50 51 48 44 37 43 41 40

For independent operators in Mid Wales, both the May – October and the annual averages were

down slightly (by 2 and 1 percentage points respectively) when compared with 2016. Five months

(February, April, May, October and November) recorded an increase of between 3 and 7

percentage points. Again, August remained the month with the highest occupancy figures (78%)

with the remaining months falling in occupancy rates between 3 and 10 percentage points. When

compared with 2009, apart from January 2017 figures showed a decrease in every month (ranging

from 7-26 percentage points).

Table 6.9 - Self-Catering – Mid Wales - Agency (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January * * * * * * 23 30 30

February *

*

*

*

*

*

*

*

*

*

*

* 35 36 42

March * * * * * * 38 42 39

April * * * * * * 48 49 61

May * * * * * * 55 53 54

June * * * * * * 54 60 61

July * * * * * * 72 73 71

August * * * * * * 89 88 88

September * * * * * * 62 62 62

October * * * * * * 52 53 56

November * * * * * * 34 40 40

December * * * * * * 39 40 42

May - October ave * * * * * * 64 65 65

Annual average * * * * * * 51 52 54

*Agency data not available for years prior to 2015 due to small sample size

39

Table 6.10 - Self-Catering - South East Wales 2009 – 2017 - Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 28 54 37 43 40 34 50 35 61

February 28 52 45 54 46 40 42 43 44

March 29 32 36 66 52 44 27 44 38

April 54 53 54 52 52 49 45 42 57

May 46 53 56 53 60 49 54 38 38

June 68 58 56 63 56 50 64 56 30

July 83 67 67 74 66 73 65 60 62

August 83 75 74 73 71 71 59 61 76

September 67 54 57 66 56 53 57 49 62

October 58 57 45 70 66 44 50 41 42

November 38 40 32 46 38 37 31 37 22

December 59 57 38 42 46 38 54 48 48

May - October ave 67 61 59 67 62 57 58 50 50

Annual average 53 55 50 57 54 49 50 44 47

In 2017 the May-October average unit occupancy rates for properties in South East Wales

remained static with the annual average increasing by three percentage points. The average unit

occupancy had increased in seven of the months (January, February, April, July, August,

September and October) with the increases ranging from 1 percentage point in both February and

October, to 26% in January. The greatest decreases were seen in June and November (26 and 15

percentage points respectively).

Compared to 2009 data, 2017 figures for both the annual and May-October averages have

decreased – by 6 and 17 percentage points respectively. Only the 2017 monthly figures for

January, February, March, and April showed an increase when compared with 2009.

It should be noted that data was not available for self-catering properties let by agencies in the

South-East before 2015 due to a small sample size and variations in sample sizes influence

occupancy rates. In addition, the number of properties that data is submitted for is variable and

therefore, the monthly occupancy rates have shown a reasonable degree of fluctuation between

years.

40

Table 6.11 - Self-Catering – South East Wales – 2015-2017 - Agency (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January * * * * * * 28 31 32

February *

*

*

*

*

*

*

*

*

*

*

*

30 33 43

March * * * * * * 36 49 33

April * * * * * * 51 43 57

May * * * * * * 55 57 50

June * * * * * * 53 60 62

July * * * * * * 70 76 75

August * * * * * * 86 85 88

September * * * * * * 65 71 64

October * * * * * * 54 43 49

November * * * * * * 39 36 30

December * * * * * * 36 42 33

May - October ave * * * * * * 51 65 65

Annual average * * * * * * 64 48 51 *Agency data not available for years prior to 2015 due to small sample size

Table 6.12 - Self-Catering - South West Wales 2009 – 2017 - Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 20 16 17 22 23 21 35 25 36

February 40 25 34 28 32 30 47 34 46

March 36 32 34 29 28 32 34 34 33

April 56 50 61 50 47 48 46 44 66

May 53 52 59 40 48 61 42 51 62

June 67 64 58 60 48 57 58 57 71

July 73 70 66 61 62 68 74 66 71

August 86 87 87 77 76 88 88 80 87

September 65 65 67 58 58 54 68 71 68

October 44 45 41 39 40 46 49 48 50

November 17 20 21 25 22 30 28 33 30

December 29 24 24 23 29 37 28 34 29

May - October ave 65 64 63 56 56 52 62 62 68

Annual average 49 46 48 46 44 48 49 46 54

In South West Wales, the average annual unit occupancy figure for 2017 showed an increase of

eight percentage points when compared with 2016, while the 2017 May – October figure

increased by six percentage points. Rises in unit occupancy rates were recorded for eight months

of 2017, with the greatest rise again being seen in April (22 percentage points). However, this

figure may reflect that Easter was in April in 2017 compared with March the previous year.

Compared to 2009 figures, 2 0 1 7 d a t a shows that the monthly unit occupancy rate was higher in

41

nine months, with the largest of these in January (+16). The annual rate when compared against 2009,

increased by 5 percentage points and the May – October average increasing by 3 percentage points.

Table 6.13 - Self-Catering – South West Wales – 2015-2017 - Agency (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January * * * * * * 22 29 52

February *

*

*

*

*

*

*

*

*

*

*

*

36 39 53

March * * * * * * 38 47 43

April * * * * * * 50 51 59

May * * * * * * 57 55 57

June * * * * * * 57 61 62

July * * * * * * 70 73 78

August * * * * * * 88 94 91

September * * * * * * 57 69 71

October * * * * * * 56 49 56

November * * * * * * 37 40 40

December * * * * * * 47 35 53

May - October ave * * * * * * 64 67 69

Annual average * * * * * * 51 55 59 *Agency data not available for years prior to 2015 due to small sample size

It should be noted that data was not available for self-catering properties let by agencies in South

West Wales before 2015. In addition, the number of properties that data is submitted for is variable

and therefore, the monthly occupancy rates have shown a reasonable degree of variation between

years.


Figure 6.14 – Self-Catering Occupancy by Location - Annual Average – 2009 - 2017

Looking at figure 6.14 (2009-2017), the annual average unit occupancy in coastal locations was

higher than unit occupancy in inland locations. In 2017 occupancy rates in coastal locations were

on average 5 percentage points higher than inland locations (62% compared to 57%).

42

Table 6.14 - Self-Catering - Coastal Locations – ALL (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 24 23 28 39 26 21 34 26 42

February 43 33 44 46 39 41 41 35 55

March 40 39 39 54 45 38 29 45 38

April 51 58 66 57 46 53 54 52 64

May 70 60 71 50 69 64 62 61 61

June 76 72 70 71 60 65 59 67 72

July 85 81 78 71 75 76 85 78 81

August 95 93 92 83 89 91 91 88 92

September 79 77 77 68 72 64 76 70 79

October 58 58 55 48 55 56 57 46 62

November 21 25 25 33 30 33 34 40 40

December 34 29 29 38 34 38 25 33 43

Annual Average 56 54 56 55 54 53 53 53 62

Coastal locations: In 2017 the average annual unit occupancy figure was 9 percentage points

higher than in 2016. The 2017 figures reached a high of 92% in August (4 percentage points more

than in 2016), and a low of 38% in March (7 percentage points lower than in 2016). Across the

whole year, occupancy increased in nine of out the twelve months when compared to 2016 results.

October witnessed its highest levels during the nine-year period.

When compared with 2009 results, the 2017 annual average showed an increase of six percentage

points. This in part was due to higher occupancy rates in both April and November (an increase of

13 and 19 percentage points respectively).

Table 6.15 - Self-Catering - Inland Locations - ALL (%)

Average Unit Occupancy (%)

2009 2010 2011 2012 2013 2014 2015 2016 2017

January 21 23 24 28 28 25 40 25 39

February 36 34 41 38 35 43 46 36 49

March 35 36 36 39 43 38 33 44 36

April 60 55 61 54 47 54 53 48 62

May 60 56 63 48 56 55 57 55 56

June 67 62 62 64 55 53 59 64 66

July 76 69 70 67 65 70 72 73 75

August 87 83 82 80 79 85 84 85 90

September 69 63 67 63 62 57 66 68 71

October 50 45 47 52 52 49 52 40 57

November 28 28 29 37 30 31 35 38 36

December 41 35 31 38 33 42 33 36 38

Annual Average 52 49 51 52 49 50 48 47 57

43

Inland locations: Inland locations showed a f ive-percentage point rise in the average annual

unit occupancy rate in 2017. Occupancy was higher in 2017 than 2016 in ten months of the year,

with October witnessing a 17-percentage point increase, the largest increase this year when

compared to 2016. The remaining two months fell in occupancy, with March down 8% and

November down 2% against 2016 results.

The 2017 annual average was five percentage points higher than for 2009, with rises being

recorded in eight months during 2017 when compared with 2009 data. The largest increase in

2017 when comparing with 2009, was in January, up by 18 percentage points.

Please note than the number of properties that data is submitted for is variable and therefore,

the monthly occupancy rates have shown a reasonable degree of variation between years.

Table 6.16 - Self-Catering - Coastal Locations - Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 25 23 28 21 18 15 23 26 44

February 44 32 44 22 43 25 41 47 56

March 40 39 39 29 33 19 16 29 34

April 51 58 66 51 43 45 43 37 64

May 70 60 71 44 56 55 48 54 57

June 76 72 70 67 49 64 55 55 63

July 85 81 78 65 69 69 83 68 73

August 95 93 92 78 87 88 82 82 88

September 79 77 77 60 64 48 63 65 70

October 58 58 55 31 40 49 40 52 60

November 21 25 25 24 17 21 17 36 38

December 34 29 29 21 22 25 23 44 37

Annual Average 57 54 56 45 46 44 43 49 57

Coastal locations: The 2017 annual average unit occupancy rate was e ight percentage

points higher than in 2016. Unit occupancy increased in every month except for December in

independent self-catering properties in coastal locations. April witnessed the largest increase

compared to 2016 data, up 27 percentage points, returning to near levels witnessed in 2011.

Comparisons with 2009 shows that the 2017 annual average remained static at 57%, with

increases being seen in the off-peak months of January, February, October, November and

December.

44

Table 6.17 - Self-Catering - Inland Locations - Independent (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

January 19 22 21 23 27 24 37 28 31

February 35 30 36 35 35 33 41 36 37

March 33 33 29 32 37 34 40 40 33

April 58 52 59 54 48 53 52 49 62

May 55 52 56 47 53 53 53 49 55

June 67 61 55 62 54 52 60 60 62

July 76 68 64 68 63 68 68 65 67

August 86 84 84 80 76 82 78 78 85

September 66 60 65 63 58 55 63 65 66

October 49 43 45 52 49 46 55 51 47

November 24 25 25 34 27 28 32 31 24

December 36 34 30 32 34 36 42 33 31

Annual Average 50 47 47 50 47 47 52 45 49

Inland locations: The 2017 annual average unit occupancy of 49% was seven percentage points

higher than the annual average in 2016 for independent self-catering operators in an inland

location.. Eight out of the twelve months of 2017 were at higher occupancy rates than in 2016.

Compared with 2009 figures, the 2017 annual average was one percentage point lower. .

Comparing the two types of location, coastal locations have a slightly higher peak in July and

August (73% and 88% compared to 67% and 85% for inland locations), but there is no clear

pattern for the rest of the year.


The annual average unit occupancy rates by tariff f o r 2017 are presented in Table 6.14

below. Monthly unit occupancy rates for tariff analysed by independent/agency operators are

detailed in Appendix 3a of the report.

Figure 6.15 – Self-Catering Occupancy by Tariff - Annual Average – 2014- 2017

45

Properties in the tariff band £500-£799 achieved the highest annual average unit occupancy rate

(58%). – an increase of eight percentage points when compared with 2016. The lowest annual

average unit occupancy rate (43%) was found in those charging up to £299 – but still 2% above

the figure recorded in 2016.

Table 6.18 - Self-Catering (All) - Average Monthly Unit Occupancy by Tariff (%)


<£299.99 £300 -£499.99 £500 -£799.99 £800+

January 29 23 31 31

February 33 37 44 59

March 28 30 39 34

April 62 62 66 70

May

68 58 64 59

June 71 68 65 60

July 76 70 76 69

August 86 81 88 95

September 79 65 69 62

October 52 39 54 64

November 24 28 30 42

December 20 27 35 44

Annual Average 43 48 58 55

The highest monthly occupancy rate (95%) was found in the most expensive tariff band in August

but the lowest tariff band recorded the highest occupancy rates in June, July and, September.

6.5 Occupancy by grading

Occupancy rates for properties were analysed according to their membership of Visit Wales

Grading Scheme. Table 6.15 shows the annual average unit occupancy rates by grade. Please

note that no properties in the 2017 survey had a one-star grading, and the sample size for 2-star

properties is smaller than for the other categories, therefore the results for this category should be

treated with a degree of caution.

46

Table 6.19 - Self-Catering (All) - Average Monthly Unit Occupancy by Grading (%)


2 Star 3 Star 4 Star 5 Star Not graded

January 61 46 34 34 42

February 64 57 43 39 52

March 43 38 33 36 41

April 49 59 59 69 64

May 60 61 58 60 60

June 55 66 67 64 71

July 61 79 73 82 82

August 70 92 89 93 94

September 67 70 70 72 83

October 50 54 51 62 61

November 33 36 36 31 35

December 37 47 38 36 48

Annual Average 53 60 55 57 62

Within the Visit Wales grading scheme, properties with a 3-star grading recorded the highest

annual average unit occupancy rate (60%) with 4 and 5-star properties achieving 55% and 57%

respectively. The highest occupancy rates were found in August (93%) for 5-star properties, higher

than all other star rated properties.

For ungraded properties, the annual average unit occupancy rate was 62%, two percentage points

higher than that for 3-star properties and higher than that for, 2, 4 and 5-star properties.

47

7. Caravan Holiday Homes

Please note that the relatively small sample sizes for this sector, along with variations in those

providing data, should be taken into account when comparing data. In addition, a participant

with a large number of sites has not provided data after 2011, which should be borne in mind when

comparing averages between years.

This section presents the information collected from operators offering static caravans (and/or

chalets) for let. Occupancy is measured by relating the number of units let during the reporting

period (May to October) to the total number available for let during that time.

Please note that due to the small sample sizes in a number of categories, analysis by grading and

for sites located in inland areas have not been presented in this report.

7.1 Monthly Unit Occupancy

The monthly occupancy rates for caravan holiday homes in 2017 are shown in Figure 7.1 below.

Figure 7.1 – Caravan Holiday Homes - Monthly Unit Occupancy – 2017 (%)

August saw the largest unit occupancy across the months under review (91%) for caravan holiday

homes, followed by September (69%). The early part of the season saw moderate levels of

occupancy in May at 37%, rising to 58% in the summer month of July.

Figure 7.2 below shows the occupancy rates for 2009 to 2017 for caravan holiday homes.

Figure 7.2 – Caravan Holiday Homes – Seasonal averages – May – October, 2009 – 2017 (%)

48

The seasonal average for caravan holiday homes fell considerably during 2017, down 30

percentage points on levels witnessed in 2016. However, this can be attributed in part to the non-

participation of two large operators who had previously supplied data in 2016 but not in the current

year in 2017.

Table 7.1 –Caravan Holiday Homes – Monthly Unit Occupancy – All - 2009 - 2017

Monthly Unit Occupancy (%)

2009 2010 2011 2012 2013 2014 2015 2015201

5

2016 2017

May 81 78 79 80 76 65 60 89 37

June 85 84 80 86 83 64 50 93 51

July 86 83 86 86 88 64 77 92 58

August 96 91 93 85 92 68 88 97 91

September 88 64 85 91 84 63 67 94 69

October 82 47 69 77 * 53 78 80 55

May to October Average 86 75 82 84 83 63 75 91 61

The exclusion of the two large agencies in 2017 can be seen across the individual months from

May to October, with the exception of August where unit occupancy fell only 6 percentage points

from the previous year. The month of May saw the biggest drop, down from 89% in 2016 to 37%

in 2017.

Please note: changes in sample size may have impacted on the apparent large decrease seen in

2017.


Table 7.2 – Caravan Holiday Homes – Coastal Locations - Monthly Unit Occupancy (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

May 83 81 83 86 79 67 63 92 54

June 88 87 83 90 86 64 59 96 66

July 89 85 88 89 90 65 85 94 84

August 94 91 93 87 94 68 91 98 95

September 90 64 87 93 90 63 74 96 78

October 85 46 70 79 * 53 79 82 54

May to October Average

88 76 84 87 81 65 78 93 72

Occupancy rates for Caravan Holiday Homes in coastal locations have shown a degree of variation

over the past nine years. Apart from 2016, the highest seasonal averages for caravan holiday

homes in coastal locations at the overall level was recorded in 2009 at 88% with the lowest annual

average in 2014 (65%). In 2017, May and October recorded the lowest unit occupancy in Coastal

locations , down by 36 percentage points and 26 percentage points respectively.

Due to the small sample size, we are unable to show comparisons between inland and coastal

areas.

49

8. Touring Caravan & Camping Parks

This section of the report features parks offering touring caravan and camping pitches. Although

this element of the survey covered the months of March to October inclusive (reflecting the closure

of the majority of the sites during the winter months), very few returns were received outside the

main tourist season (May to October). Commentary and comparisons in this section of the report

refer to this shortened season of May to October.

8.1 Monthly Pitch Occupancy

Figure 8.1 below presents seasonal (May to October) occupancy rates between 2009 and 2017 for

touring caravan and camping parks.

Figure 8.1 –Touring caravan and camping parks – Seasonal Average Pitch Occupancy (%)

The seasonal average for touring caravan & camping parks is affected by variations in the sample,

however the average rate of 40% in 2017, is a fair reflection of the occupancy rates experienced

during the season, an improvement on occupancy rates seen between 2012-2015, but slightly

down (1 percentage point) on levels in 2016.

Please note that the relatively small sample sizes for this sector, along with variations in those

providing data, should be considered when comparing data. In addition, a participant with a large

number of sites has not provided data after 2011, which should be borne in mind when comparing

averages between years.

Table 8.1 shows the monthly data for the past nine years.

Table 8.1 –Touring caravan and camping parks – Monthly Pitch Occupancy (%)

Average Pitch Occupancy

2009 2010 2011 2012 2013 2014 2015 2016 2017

May 35 36 41 20 26 25 29 28 34

June 35 47 49 33 27 27 32 37 37

July 45 60 59 39 42 38 50 53 49

August 61 69 65 52 49 48 58 66 63

September 32 45 42 25 24 28 26 33 36

October 25 33 30 14 15 11 16 18 19

May – October Ave 39 48 48 32 32 31 37 41 40

50


Occupancy data for touring caravan and camping parks are split between coastal and inland

locations. Tables 8.2 and 8.3 give occupancy rates for touring caravan and camping parks in 2017

along with trended historical data. Figure 8.2 below shows the comparisons of May-October

average between inland and coastal locations from 2009-2017.

Figure 8.2 –Touring caravan and camping parks – seasonal average pitch occupancy - Inland/Coastal Locations

During the May-October season coastal locations have on average a higher level of occupancy

than those based in inland locations, however the smaller sample size for coastal properties should

be considered when using these figures.

Table 8.2 - Touring caravan and camping parks - Coastal Locations (%)

Average Pitch Occupancy

2009 2010 2011 2012 2013 2014 2015 2016 2017

May 40 31 26 21 30 29 38 33 35

June 41 49 36 36 27 29 42 47 36

July 61 51 48 47 51 55 60 64 52

August 80 70 66 65 65 58 74 79 76

September 38 37 29 25 24 30 30 36 41

October 22 21 13 19 15 15 13 11 16

May to October Ave 47 43 36 37 33 33 47 51 41

51

Table 8.3–Touring caravan and camping parks - Inland Locations (%)


2009 2010 2011 2012 2013 2014 2015 2016 2017

May 29 36 49 20 24 23 24 26 33

June 26 39 56 31 27 27 28 33 38

July 28 64 64 32 37 31 45 47 48

August 38 68 64 41 41 43 49 59 59

September 19 48 49 24 23 26 24 32 34

October 18 38 36 9 15 10 18 20 21

May to October Ave 26 49 53 27 26 17 32 37 40

The 2017 seasonal averages for coastal locations fell by 10 percentage points when compared

with 2016, although again a smaller sample size in certain months may have affected this.

Seasonal averages for inland locations saw an upturn on the levels achieved the previous year, up

by 3 percentage points from 37% to 40% in 2017.

Please note that the sample sizes for these areas are low so these results should be interpreted

with caution. In addition, a participant with a large number of sites did not provide data after 2011.

The relatively small sample sizes for this sector, along with variations in those providing data,

should be taken into account when comparing data.


Occupancy rates for parks were analysed according to their membership of the Visit Wales

Grading Scheme. Although monthly averages are presented for March and April, these months

have very low sample sizes and it is the May to October average which is referred to in the

accompanying text.

Table 8.4 below shows the annual average unit occupancy rates by grading and monthly

occupancy rates by grade. Please note that parks in the 2017 survey did not have a one, two or

five-star grading.

Table 8.4 –Touring – Average Monthly Unit Occupancy by Grading (%)

Unit Occupancy (%)

4 stars Not graded

2016 2017 2016 2017

March 10 6 11 *

April 15 22 9 27

May 25 28 19 12

June 31 24 32 20

July 52 27 34 40

August 65 64 * 48

September 35 33 18 *

October 11 17 * *

May – Oct Average 39 32 30 29

* Sample too small for analysis

52

Sites with a 4-star grading recorded a seasonal average of 32% compared to 29% for those

properties without a star grading.

The relatively small sample sizes for this sector, along with variations in those providing data,

should be considered when comparing year on year data.

53

9. Hostels & Bunkhouses

9.1 Monthly Bed Occupancy

Figure 9.1 below presents the monthly and annual bed occupancy for hostels and bunkhouses

across Wales in 2017.

Figure 9.1 – Hostels & Bunkhouses - Monthly Bed Occupancy - 2017 (%)

Figure 9.2 – Hostels & Bunkhouses - Annual Average Bed Occupancy –2010-2017 (%)

Bed occupancy for Hostels and Bunkhouses has risen steadily since 2014, increasing 7% in the

period between 2014 to 2017. The annual average for bed occupancy in 2017 is 53%, 3% higher

than in 2016.

When analysed by month, the established pattern of seasonality was again evident, rising steadily

from its lowest level in January (28%) to April (62%), falling during May (54%) then increasing

during June and July before peaking in August (73%). It then fell sharply in September by 19

percentage points before falling to 37% occupancy in November and December.

54

Table 9.1 - Hostels – Monthly average bed occupancy (%)

Average Bed Occupancy

2010 2011 2012 2013 2014 2015 2016 2017

January 14 16 14 15 17 19 22 28

February 27 28 29 28 24 36 39 39

March 32 28 39 45 36 39 43 46

April 48 54 50 39 50 49 50 62

May 50 50 46 52 53 53 53 54

June 55 53 64 56 54 58 63 63

July 64 62 65 62 64 67 65 66

August 66 61 67 68 73 70 71 73

September 44 42 43 41 45 49 49 54

October 41 39 42 41 41 49 47 48

November 24 22 26 26 26 31 35 37

December 23 23 26 24 26 32 40 37

Annual average 41 40 43 42 46 49 50 53

Bed occupancy in the hostels sector during 2017 increased in every month when compared

against the previous year except for December which saw a 3% fall. When compared with the

2016 results, the 2017 figures showed monthly increases ranging from 1 to 12 percentage points in

the months January through to November with June the only month remaining static.

9.2 Overseas Occupancy

On the monthly occupancy form, hostel operators (but not bunkhouse operators) are asked to

identify the nationality (UK or overseas) of guests staying in the hostel each night. It should be

noted that not all establishments provide this information. The high levels of overseas bednights in

January 2017 may be attributed to one hostel having a large number of overseas guests staying at

the property during this month.

Table 9.2 - Hostels - Percentage of Overseas Bednights (%)

Percentage of overseas bednights

2010 2011 2012 2013 2014 2015 2016 2017

January 17 31 14 18 16 6 10 24

February 21 21 16 10 12 8 18 15

March 10 12 17 13 13 17 12 13

April 9 10 9 12 14 13 9 14

May 13 10 10 11 10 12 15 13

June 9 9 8 11 10 11 12 16

July 18 21 17 19 12 16 19 17

August 14 14 13 15 14 16 16 18

September 11 11 15 13 11 17 19 18

October 13 12 12 11 8 20 16 16

November 14 7 13 23 8 13 10 9

December 16 19 12 20 7 27 14 13

Annual average 14 15 13 14 12 15 15 16

55

The annual average percentage of overseas bednights increased by 1% to an eight year high of

16%. This in part was helped by a particularly high percentage of overseas guests in January,

almost three times that of the previous year. Bedspace occupancy increased in five months out of

the year when compared to 2016 (January, March, April, June and August), with levels decreasing

in February, May, July, September, November and December. Only October saw bedspace

occupancy remain static (16%).

It should be noted that the percentage of overseas bednights refers to the number of nights spent

by overseas guests as a percentage of the total number of bednights sold.

Figure 9.3 below shows the monthly average bed occupancy rates for UK guests and overseas

guests. Again, it should be noted that not all establishments provided a split by origin.

Figure 9.3 – Hostels & Bunkhouses - Overseas and UK Monthly Bed Occupancy (%)

As in previous years, the UK monthly average bed occupancy rates were significantly higher than

the overseas bed occupancy rates for all months, with the largest difference recorded in August

with UK bed occupancy at 62 percentage points and overseas 13 percentage points. The annual

average bed occupancy rate for UK guests was 45% compared to a rate of 8% for overseas

bednights.

Please note that this chart shows bed nights occupied by UK guests as a percentage of all bed

nights available (which is bedspaces x days in month) where UK and Overseas have been

specified, and the equivalent for overseas guests.


Occupancy data was analysed for hostels in coastal and inland locations. Table 9.3 below

illustrates occupancy rates for hostels in the two locations.

56

Figure 9.4 – Hostels & Bunkhouses – Bed Occupancy – Inland/Coastal

With the exception of November and December, Inland bed occupancy in hostels & bunkhouses

performed better than coastal locations.

Table 9.3 - Hostels & Bunkhouses- Monthly Bed Occupancy by Location – 2017 (%)

Average Bed Occupancy

Coastal locations Inland locations

January 8 28

February 14 41

March 38 44

April 50 68

May 48 54

June 58 64

July 61 68

August 72 72

September 44 56

October 32 52

November 32 30

December 32 29

May-Oct Average 53 61

Annual Average 45 53

Hostels located in inland locations recorded higher figures for both the May to October average

and the annual average. Inland establishments recorded higher average bed occupancy rates

throughout the year except for August when their rate of 72% was equal to the same period in

2016.

57


Occupancy rates for properties were analysed according to their membership of Visit Wales

Grading Scheme. Figure 9.5 below shows the annual average unit occupancy rates by grade.

Figure 9.5 – Hostels & Bunkhouses - Annual Average Bed Occupancy by Grading (%)

In 2017, establishments with a 2-3-star grading and those with a 4-5-star grading both recorded

slightly lower annual average occupancy rates than in 2016 with a 1 percentage point fall for 2-3-

star establishments and a 2-percentage point fall for 4-5-star establishments.

Please note that no properties in the 2017 survey had either a 1-star grading or were not graded at

all. Caution should be used when interpreting the results due to the small sample size.

58

Appendix 1 – Hotels

Appendix 1a - Hotels: Bed Occupancy – monthly averages (%)

Bed occupancy

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

January 24 26 25 26 26 27 26 27 32 35 35 35

February 35 35 34 33 35 35 34 38 42 45 43 45

March 35 37 38 34 36 38 42 40 43 46 45 46

April 44 44 40 42 45 45 44 44 51 51 49 55

May 49 50 49 46 47 46 45 49 54 56 49 54

June 50 51 47 48 50 49 50 48 53 55 54 54

July 56 53 52 52 54 50 50 54 59 61 60 60

August 60 60 55 56 57 52 58 59 65 65 65 63

September 55 54 51 50 52 49 54 50 57 58 60 58

October 45 45 45 45 45 45 45 44 52 54 51 51

November 37 38 38 36 35 38 37 42 45 44 45 46

December 34 34 33 34 29 31 37 35 39 40 44 41

Annual Average 44 44 43 42 43 42 44 45 50 51 50 51

59

Appendix 1b - Hotels: Room Occupancy 2017 (%)

2017 Monthly room occupancy

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Avg

All Wales 48 61 62 69 72 74 78 79 77 69 64 53 67

North Wales 49 60

4422

59

4646

70 73 72 76 79 77 68 63 48 67

Mid Wales 29 42 46 56 56 63 68 66 64 56 47 37 53

South East Wales 57 68 70 72 76 77 82 71 80 76 71 62 73

South West Wales 38 52 53 65 70 74 77 85 77 65 58 50 64

1-3 rooms - - - - - - - - - - - - -

4-10 rooms 35 43 43 52 53 58 63 66 64 52 42 31 50

11-25 rooms 39 50 48 53 62 63 69 69 66 53 55 42 57

26-50 rooms 37 50 54 67 69 69 77 77 73 63 53 49 62

51-100 rooms 49 62 60 73 77 80 78 84 83 75 71 53 71

Over 100 rooms 62 74 77 82 80 83 87 88 86 82 77 67 79

Under £20 - - - - - - - - - - - - -

£20-£29.99 * * * * * * * * * * * * *

£30-£39.99 16 31 41 41 47 52 52 52 53 42 33 22 41

£40-£49.99 * * * * * * * * * * * * *

£50-£59.99 38 49 56 64 61 70 80 76 75 61 56 46 62

£60 & over 50 61 62 72 73 75 80 82 79 71 64 58 69

Not graded 13 23 28 38 32 54 55 58 53 40 28 20 40

1 star - - - - - - - - - - - - -

2 stars * * * * * * * * * * * * *

3 stars 39 53 53 63 71 72 75 77 76 67 59 47 63

4 stars 46 56 54 70 71 69 76 79 73 64 56 46 63

5 stars * * * * * * * * * * * * *

City/large town 50 64 66 66 79 75 75 76 77 75 69 51 68

Countryside/village 37 51 51 62 65 63 72 72 69 58 56 48 59

Seaside 38 48 48 60 64 68 71 76 73 63 54 41 60

Small town 33 49 54 63 74 75 81 76 74 58 54 42 61

* Sample size too small to undertake an analysis.

- No returns received.

60

Appendix 1c – Hotels: Bed Occupancy 2017 (%)

2017 Monthly bed occupancy


All Wales 35 45 46 55 54 54 60 63 58 51 46 41 51

North Wales 38 48 48 61 60 58 63 68 62 54 50 40 54

Mid Wales 21 33 35 46 44 51 56 56 53 44 36 30 43

South East Wales 40 48 49 54 52 52 58 59 56 52 47 46 51

South West Wales 28 38 39 52 54 55 60 69 58 49 41 39 49

1-3 rooms -

-13

- - - - - - - - - - - - 4-10 rooms 27 34 34 42 41 44 50 54 51 41 33 26 39 11-25 rooms 33 43 41 49 54 52 61 62 55 47 44 37 49 26-50 rooms 26 36 39 53 50 52 59 60 54 45 37 38 46 51-100 rooms 37 50 50 69 67 70 69 81 77 65 58 51 62 Over 100 rooms 42 50 52 59 55 56 59 63 58 55 51 47 54

Under £20 - - - - - - - - - - - - -

£20-£29.99 * * * * * * * * * * * * *

£30-£39.99 11 23 34 36 37 39 45 44 40 34 26 17 33

£40-£49.99 * * * * * * * * * * * * *

£50-£59.99 27 35 41 49 44 52 61 61 57 46 42 37 46

£60 & over 38 47 47 58 56 57 62 67 61 53 48 45 53

Not graded 8 16 22 33 25 42 46 50 41 32 20 17 32

1 star - - - - - - - - - - - - -

2 stars * * * * * * * * * * * * *

3 stars 24 38 39 52 56 54 59 64 59 50 42 37 48

4 stars 38 46 43 60 56 55 62 68 58 50 43 38 51

5 stars * * * * * * * * * * * * *

City/large town 32 43 50 47 61 49 53 49 54 49 36 42 47 Countryside/village 29 41 41 52 52 51 59 60 55 44 42 39 48

Seaside 32 40 40 54 53 56 61 68 61 53 45 35 50 Small town 21 34 38 50 57 57 61 63 55 42 36 30 46

* Sample size too small to undertake an analysis. - No returns received.

61

Appendix 2 – Guest Houses/ B&Bs

Appendix 2a – Guest Houses/B&Bs: Trends in Bed Occupancy Rates – Monthly Averages (%)

Bed occupancy

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

January 12 12 11 13 10 10 10 8 10 12 16 14

February 20 20 18 18 17 16 14 17 11 15 19 20

March 20 21 24 20 20 19 21 21 17 21 26 21

April 35 33 25 31 31 33 29 23 26 28 31 38

May 41 40 38 37 34 33 33 36 35 37 41 34

June 46 43 36 39 40 39 40 37 36 42 43 44

July 56 47 45 46 42 43 40 48 44 51 50 50

August 62 57 52 51 47 53 46 49 50 52 58 50

September 45 43 38 41 39 38 38 36 37 39 43 40

October 32 31 30 30 31 25 25 24 26 30 31 31

November 19 20 17 18 18 16 15 17 16 17 21 20

December 19 15 15 15 13 10 10 15 13 15 20 13

Annual

Average 34 33 29 30 29 28 27 28 27 31 35 33

62

Appendix 2b – Guest House/ B&Bs: Room Occupancy 2017 (%)

2017 Monthly room occupancy


All Wales 19 25 26 41 41 49 55 57 47 34 22 16 38

North Wales 14 20 28 45 38 49 53 52 44 42 25 21 40

Mid Wales 15 19 21 27 35 30 45 40 35 19 15 9 26

South East Wales * * * * * * * * * * * * *

South West Wales 21 29 28 51 53 66 72 77 62 38 24 22 48

1-3 rooms

12

22

15

32

30

31

46

46

38

19

17

8

28

4-10 rooms 19 24 28 44 44 56 58 62 51 38 22 18 40

11-25 rooms * * * * * * * * * * * - *

26-50 rooms * * * * * * - - * - - * *

51-100 rooms - - - - - - - - - - - - -

Over 100 rooms - - - - - - - - - - - - -

£20-£29.99 * * * * * * * * * * * * *

£30-£39.99 21 24 25 33 34 44 47 48 38 32 17 9 32

£40-£49.99 14 24 27 51 45 50 56 58 49 40 21 16 40

£50-£59.99 * 22 23 44 47 63 70 67 53 * 15 13 38

£60 & over 22 29 29 44 45 53 62 69 56 33 30 33 44

Not graded

*

16

10

18

25

20

39

33

30

11

6

*

20 1 star

* * * * * * * * - - - - * 2 stars

* * * * * * * * * * * * * 3 stars

20 23 28 41 39 60 52 55 51 35 21 15 38 4 stars

17 27 30 49 46 54 59 61 49 41 24 18 42 5 stars

26 22 24 49 48 66 78 89 64 41 23 27 48

City/large town

*

*

*

*

*

*

*

*

*

*

*

*

* Countryside/village

19 22 23 41 39 51 56 58 47 33 18 16 37 Seaside

6 21 16 30 32 30 46 46 39 22 20 * 28 Small town

* * * * * * * * * * * * *

* Sample size too small to undertake an analysis.

- No returns received.

63

Appendix 2c – Guest House/ B&Bs: Bed Occupancy 2017 (%)

2017 Monthly bed occupancy


All Wales 14 20 21 38 34 44 50 50 40 31 20 13 33

North Wales 14 17 24 42 36 45 49 48 40 37 22 19 36

Mid Wales 12 13 16 27 31 27 45 34 26 18 15 6 22

South East Wales * * * * * * * * * * * * *

South West Wales 19 25 25 45 47 59 66 71 56 34 25 22 43

1-3 rooms

13

19

15

35

30

32

47

41

35

19

19

6

28

4-10 rooms 13 19 22 38 35 48 50 53 42 32 19 15 34

11-25 rooms * * * * * * * * * * * - *

26-50 rooms * * * * * * - - * - - * *

51-100 rooms - - - - - - - - - - - - -

Over 100 rooms - - - - - - - - - - - - -

£20-£29.99 * * * * * * * * * * * * *

£30-£39.99 13 14 15 25 26 34 37 39 27 24 15 6 24

£40-£49.99 12 23 25 46 38 44 49 51 43 38 21 17 37

£50-£59.99 * 15 17 39 41 58 68 61 46 * 12 11 33

£60 & over 20 26 29 48 46 56 67 62

56 36 25 28 44

Not graded

*

9

6

20

24

17

40

29

23

9

6

*

18 1 star

* * * * * * * * - - * * * 2 stars

* * * * * * * * * * * * * 3 stars

11 16 18 32 27 48 42 42 35 25 15 10 27 4 stars

13 24 27 44 41 47 53 54 45 37 24 19 38 5 stars

15 17 17 42 41 58 72 83 57 34 18 23 41

City/large town

*

*

*

*

*

*

*

*

*

*

*

*

* Countryside/village

13 17 17 34 30 48 49 49 38 27 16 13 31 Seaside

7 20 20 38 38 54 43 43 41 28 28 * 32 Small town

* * * * * * * * * * * * *

* Sample size too small to undertake an analysis

- No returns received

64

Appendix 3 – Self-catering

Appendix 3a – Independent Self-Catering Cottages and Apartments Averages (%)

<=£299.99 £300 - £499.99

Unit Occ (%) Sample Unit Occ (%) Sample

January 29 32 25 18

February 33 24 38 23

March 28 21 29 32

April 63 8 61 27

May 69 7 58 19

June 71 10 67 24

July 78 7 68 15

August 88 6 70 8


October 53 10 35 18

November 22 19 23 20

December 19 13 25 12

May-Oct Average 71 48 59 103

Jan-Dec Average 42 165 45 235

£500 - £799.99 £800 +

Unit Occ (%) Sample Unit Occ (%) Sample

January 38 11 * *

February 35 11 51 6

March 34 11 32 7

April 70 24 66 8

May 62 33 58 8

June 59 23 53 6

July 70 27 64 19

August 83 25 94 17


October 59 14 * *

November 14 9 * *

December 32 19 29 9

May-Oct Average 67 138 70 61

Jan-Dec Average 58 223 59 99

* Sample size too small to undertake an analysis

65

Appendix 4 – Sample Sizes

Serviced Accommodation

Hotels Guesthouse/B&B’s

Sample Sample

January 158 38

February 159 40

March 160 43

April 162 42

May 161 43

June 161 44

July 159 42

August 158 44

September 163 42

October 164 39

November 164 35

December 153 29

Jan-Dec Average 160 40

Self-Catering Cottages & Apartments

Independent Agent

Sample Sample

January 127 1022

February 135 863

March 138 958

April 137 691

May 133 708

June 130 708

July 135 717

August 119 890

September 117 843

October 105 814

November 108 606

December 119 709


66



Touring Caravan & Camping Parks

Sample

January -

February - -

March 11 17

April 11 25

May 13 29

June 9 26

July 11 24

August 12 28

September 13 25

October 12 24

November - -

December - -


- No sample for this month

Hostels & Bunkhouses

Sample

January 24

February 25

March 23

April 23

May 25

June 23

July 23

August 25

September 24

October 24

November 24

December 24

Jan-Dec Average 24

67

Further information

Well-being of Future Generations Act (WFG)

The Well-being of Future Generations Act 2015 is about improving the social, economic,

environmental and cultural well-being of Wales. The Act puts in place seven well-being goals for

Wales. These are for a more equal, prosperous, resilient, healthier and globally responsible Wales,

with cohesive communities and a vibrant culture and thriving Welsh language. Under section

(10)(1) of the Act, the Welsh Ministers must (a) publish indicators (“national indicators”) that must

be applied for the purpose of measuring progress towards the achievement of the Well-being

goals, and (b) lay a copy of the national indicators before the National Assembly. The 46 national

indicators were laid in March 2016.

Information on the indicators, along with narratives for each of the well-being goals and associated

technical information is available in the Well-being of Wales report.

Further information on the Well-being of Future Generations (Wales) Act 2015.

The statistics included in this release could also provide supporting narrative to the national

indicators and be used by public services boards in relation to their local well-being assessments

and local well-being plans.

Further details

The document is available at: https://gov.wales/statistics-and-research/wales-tourism-

accommodation-occupancy-surveys/?lang=en

We want your feedback

We welcome any feedback on any aspect of these statistics which can be provided by email to

[email protected]

Open Government Licence

All content is available under the Open Government Licence v3.0, except where otherwise stated.

http://gov.wales/statistics-and-research/well-being-wales/?lang=en

http://gov.wales/topics/people-and-communities/people/future-generations-act

https://gov.wales/statistics-and-research/wales-tourism-accommodation-occupancy-surveys/?lang=en

https://gov.wales/statistics-and-research/wales-tourism-accommodation-occupancy-surveys/?lang=en

mailto:[email protected]

http://www.nationalarchives.gov.uk/doc/open-government-licence/version/3/

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