X

Present

1. Introduction

2. Proposal

3. Process

4. Frankies Bikinis Partnership

5. DJ ESTA Partnership

6. Media Targets

7. Budget

8. Timeframe

9. Questions?

Agenda

Introduction

❖ Starwood Hotel

❖ 46 Locations

❖ 24 Countries

❖ Minimalist

❖ Modern

❖ Hip

Client Need and objectives

MUSIC. BOLD. FASHION.

Frankies Bikinis

DJ ESTA

Frankie x W Hollywood

Sunset Fashion Show Three Exclusive ‘W Hollywood’ swim pieces

Occupation at Station Hollywood

Celebrity Influencer

Social Media Plan

Snapchat Geotag

#frankiexwhollywood

Deliverables

Talent Invites

LA Music Writers

LA Fashion Writers

LA Entertainment Writers

Photographers

Pitch

Hi xx,

W Hollywood Hotel and Paradigm are teaming up to present Frankie’s Bikinis’ new line in the event of the summer, an exclusive rooftop fashion show, at W Hollywood’s Wet Deck on Thursday, July 21st 2016 from 6-9 pm!

Malibu-based designer Francesca Aiello, the creator of Frankie’s Bikinis, has designed luxury swimwear that has been worn by influencers and celebrities alike such as Emma Roberts, Kylie Jenner and Gigi Hadid. Frankie’s Bikinis will create three exclusive pieces for W Hollywood, which will be featured in the show

and sold at Station Hollywood, W’s on-site popup shop. The show will also feature other items from her line.

LA-based DJ, DJ ESTA, who has performed at Coachella and is releasing his first album this year, will be spinning his tracks throughout the evening, guaranteeing a fun and upbeat event that should not be missed!

Please RSVP to this email (leah@fifteenminutes.com) if you can join us, and include your guest name(s) too!

Full invite below.

Thanks and hope to see you there!

Leah and AmandaEvent Coordinators

Fifteen Minutes Public Relations

Invitation

Budget

Expected Attendance: 100 people

Budget (Con’t)

TOTAL SPENT: $37,085

Timeframe

Timeframe: Day of Event

10:00am - 9:30pm

Timeframe: Post-Coverage

Questions?

Thank You!

Thank you for an amazing spring semester!

-Amanda and Leah