VSA 2015 Visual Communication in Evaluation: The Leading Edge of Awesome
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Visual Communication in Evaluation: The Leading Edge of Awesome
Low Awesomeness Scale High
The norm
You!
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Claire ThomaEvaluation & Research Coordinator
The Children’s Museum of Indianapolis
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17%
22%
42%
18%
Number of Times Survey Respon-dents Visited the TOTE Exhibit be-
tween June 2011 and August 2012 (n=845)
123-56+
Seti I Kidd TCW Lab Overlook0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%95% 93%
89%
65%
54%
Areas Survey Respondents Reported Exploring
Perc
ent o
f Res
pond
ents
(n=8
14)
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Stephanie Evergreen
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Learn about evaluation Plan for evaluation Increase communication with other staff
Generate and refine ideas0%
5%
10%
15%
20%
25%
30%
35%
40%
R&E Group Participants’ Reflections
Series1
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Learn about evaluation Plan for evaluation Increase communication with other staff
Generate and refine ideas0%
5%
10%
15%
20%
25%
30%
35%
40%
R&E Group Participants’ Reflections
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Learn about evaluation
Increase communication with other staff
Plan for evaluation
Generate and refine ideas
0% 5% 10% 15% 20% 25% 30% 35% 40%
The R&E Group has allowed me to…
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0% 10% 20% 30% 40%
37%
29%
17%
17%
The R&E Group has allowed me to…
Generate and refine ideas
Plan for evaluation
Increase communication
Learn about evaluation
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0% 10% 20% 30% 40% 50%
37%
29%
17%
17%
The R&E Group has been less successful in helping par-ticipants plan for evaluation.
Generate and refine ideas
Plan for evaluation
Increase communication
Learn about evaluation
3. Use interpretive titles
2. Use color intentionally
1. Reduce Clutter
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2
7
7
9
11
18Quantity
Direction/Position
Time/Sequence
Self/Social Awareness
School Readiness
Texture
Based on their percentiles, the greatest number of students (17%) scored below average on the Quantity section, and the fewest students (2%) scored below average on the Texture/Material section.
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ParticipationBehaviors
Collaboration & Problem-SolvingBehaviors
EnhancementBehaviors
Non-Interactive Behaviors
Art studio
Music studio
Babyscape
Natural World
Invented World
Whole Gallery
34%
42%
38%
33%
32%
35%
9%
20%
8%
17%
17%
15%
38%
23%
36%
46%
40%
38%
19%
15%
19%
4%
11%
12%
Figure 7. The distribution of the three Family Learning categories of Participation, Collaboration, and Enhancement was similar across the five gallery areas. However, non-interactive behaviors were less likely to occur in Natural World than in other areas.
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Parent perception of change in various skills (% of respondents)
Extent to which that change is attributed to participation in the Preschool (% of respondents)
Improved No Change Decreased To a Great
ExtentTo Some Extent
To No Extent
Not Applicable
Reading/Letter Recognition 96 4 0 58 39 2 2
Writing 96 4 0 74 23 0 4Math/Number Recognition 95 5 0 54 40 2 4
Fine Motor Skills 91 9* 0 40 56 4 2Vocabulary 100 0 0 39 58 4 0
Observational Drawing 93 5 2 86 12 0 2
Critical Thinking 98 2 0 42 54 2 2
Making Observations 93 7 0 47 44 0 9*
Social Interactions 88 12* 0 58 33 0 9*
Following Instructions 84 16* 0 42 46 2 11*
Self-Regulation 75 14* 2 28 49 7 16*
Table 1. Parent perceptions of student development over the past year and the extent to which growth is attributed to the Preschool Program (n=57). Parents attributed much of their children’s academic development to the Preschool Program.
*These parents commented that they felt their child had entered the school year with certain skills well-developed and their children had maintained, rather than improved, those skills. These are also skills that are developed as much or more by parents than the school.
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Figure 3: The elements where the highest percent of families stopped were the largest physical elements in the gallery.
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Goal: Clear Communication
• Things to Try– Interpretive titles for graphs and
charts– Reduce clutter in graphs and charts– Use color intentionally– Add sidebars or other visual interest
to Executive Summaries– Infographic Executive Summaries
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Hello, I’m Kate Haley Goldman.
FromAudience Viewpoints
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• It takes practice.
• Practice involves discussion in community.
• Increase your time budgeted for visualization and presentation.
• The “two-report” problem is real, but results in better synthesis.
The big ideas
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Hey.I’m Kate.
I’m here to talk to you about drawing.
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Feelfree to draw or color as I talk.
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Kate’s short list
of drawing
inspiration
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Dave Gray
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Dave Gray
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Dave Gray
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There’s more information at your fingertips than ever before, and yet people are overwhelmed by it. When faced with too much information we shut down. If your ideas can’t be drawn, they can’t be done.
Dave Gray
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This is a fallacy. You can draw, and when you were a kid you knew it. You just forgot.
Dave Gray
“I’m no artist.”“I can’t draw a straight line.”“I can’t draw a stick figure.”
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DanRoam
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DanRoam
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DanRoam
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DanRoam
Which problems can be solved with pictures?All of them. I’m serious!
Visual thinking is about clarifying what’s in our own heads so that we can get other people to see it too.
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DanRoam
When we use pictures, people see exactly what we mean, we captivate our audience’s mind, and we banish boredom.
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MikeRohde
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MikeRohde
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MikeRohde
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Sketch something every day, even if it’s a useless doodle. It’s critical to keep your mind active — every single day!
MikeRohde
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…because someone is actively listening, processing and selecting important ideas, sketchnotes have personality. What they may lose in fine detail is replaced with a concise, personal way of capturing the moment.
MikeRohde
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ChrisChopyak
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ChrisChopyak
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ChrisChopyak
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for real!
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ChrisChopyak
Pictures help us see what is important and remember it in a way that a report does not.
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ChrisChopyak
We remove cultural barriers – whether organizational, ethnic or language barriers – when we work with images rather than words.
The cruder the drawing, the better. With a less perfect picture, all participants have the opportunity to see themselves in the image and stay engaged.
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ChrisLysy
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ChrisLysy
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ChrisLysy
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ChrisLysy
Over the years I’ve found many great thinkers and important concepts that are vastly under-illustrated.
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ChrisLysy
And if the contemporary web has taught us anything, it’s that visuals are incredibly important for the spread of ideas.
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Tips for Drawing:1. Make Space2. Listen3. Love4. Be Nice
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Makespace
Literally.
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Listen (TED talks & podcasts)
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Love your office supplies
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Be nice to yourself!
You can draw.
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Next Steps:
1. Draw-- daily*2. Join the movement3. Work visually4. Stay in touch
*at least color!
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The leading edge of Awesome is waiting!Who’s with us?
Low Awesomeness Scale High
The norm
You!
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