VREBC Presentation - Mike Bowler Sr.

MikeBowler.net Twitter: MIrealestate

“Raise Your Own Bar in Real Estate” by Getting Educated and Differentiating

Yourself.Tune in April 6, 2010 at VREBC

.PRETEC “Expect the Best”

http://virtualbarcamp.com/blog/presenters/

http://virtualbarcamp.com/blog/presenters/

MikeBowler.net Twitter: MIrealestate 2PRETEC

If you are wondering why I’m always smiling it’s because I have been married to Sharon for almost 45 years.

We have 3 wonderful grown children, 3 grand children and a 4th named Mary Elizabeth coming in May.


A Paradigm ShiftIs a Fundamental

Change in the Rules


Your Past SuccessGuarantees Nothing

When a Paradigm Shifts


Generations Replace

Generations

MikeBowler.net Twitter: MIrealestate 8

1 PhotoNo Virtual Tour3 lines of remarksAgent related to owner

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No PhotoNo ProfileNo Blog

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http://www.zillow.com/homedetails/930-Candela-Ln-Grand-Ledge-MI 48837/74728968_zpid/

No ProfileNo Broker Branding it

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http://www.zillow.com/homedetails/930-Candela-Ln-Grand-Ledge-MI-48837/74728968_zpid/


Only one PhotoPoor descriptionAgent has no profile

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So many people (in real estate and in life) want “something” – but they aren’t willing to put the time, training and commitment into it.

Take a few classes, pass a test, get a license, pay your dues to the National

Association of Realtors and you are a Realtor.

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complain about unprofessional real estate agents who don't

answer the phone or return calls.

The bar is being lowered in our industry every day, as agents scramble to make a buck. There are more agents than ever who refuse to wake up and get on board with change.


The time has come for a big change. I think a significant “Game Changer” type shift is now required. Otherwise we may, as an industry, slip further and further downhill until one day “others” outside the industry will find a new solution that may not include real estate agents as we know them today.Stefan Swanepoel


How Can You and I Fix This Challenge

MikeBowler.net Twitter: MIrealestate 19http://public.grar.com/html/professional_expectations_pledge.pdf

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Differentiation

Differentiation

http://public.grar.com/html/professional_expectations_pledge.pdf


Differentiation

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http://www.har.com/dispHARTools.cfm

http://www.har.com/dispHARTools.cfm


Professionalism


Website, Search, Lots of PhotosBlogFocus on Community

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Differentiation

Being Found


Hub Spot


Domain Name

Website

Blog

LinkedIn

Twitter

Facebook

IDX

ShareStumble Upon, Delicious,

Google

Ping

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Syndicate your Listings


• Make Your Profile Complete• Upload your photo and contact

info • Highlight your areas of expertise • Add a link to your Web site

Don’t forget these

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http://www.zillow.com/blog/files/2010/03/details.png


Preachthe Gospel

often,Sometimes Use Words

My Buddy Francis


Social Media


Have a PurposeWork it DailyUse Other Tools

Social media Advantages 1. Branding2. Building Relationships3. Top of mind awareness4. Community Involvement 5. An opportunity to contribute

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Community, Market Stats


Social Media

Video Sharing

Micro-Blogging

Blogging

RSS

IM Instant Messaging

Social Networking

Widgets

Text Messaging

Message Boards

Podcasting

Photo Sharing

Chat Rooms

WAVE

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Use Google Sites to share knowledge

Unify content from many sources – Display Google Documents, Spreadsheets, Presentations, YouTube videos, Picasa slideshows and gadgets without any programming skills.

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Tools


Resources

MikeBowler.net Twitter: MIrealestatePRETEC “Expect the Best”


Domain Name

Website

Blog Twitter

Facebook

LinkedIn You Tube

Slide Share

Google Profile

2x9=18 Extra per YearPRETEC

2 Extra Transactions /Year


LinkedInYour

Resume’


Collaborate and Share

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Education


http://www.grar.com/knowledgeservices/wp-content/uploads/logo_weekly.jpg

Thank YouFollow Me

@MIrealestateMikeBowler.net Twitter: MIrealestatePRETEC 51


Web 2.0 is not a fadIT’S A FUNDAMENTAL SHIFT IN THE WAY WE COMMUNICATE.

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VREBC Presentation - Mike Bowler Sr.

Real Estate

Transcript of VREBC Presentation - Mike Bowler Sr.