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Transcript of Volkswagen
Communication in Team
10 mar,2014
Presented By:Bidur Basnet
Samek ShresthaSristhi ShresthaAnnu Mahestha
Prasiddha Shrestha
Objective of the Presentation
To highlight upon the Volkswagen Automobile Group and it’s team communication
Scope of Presentation
Introduction
Communication in team
Communicating Organizational structure
Strength of Volkswagen
Conclusion
Introductioin
Introduction to Volkswagen
A German automobile manufacturer founded in 1937
Its headquarters are in Wolfsburg
Volkswagen means "people's car" in German.
Volkswagen operates 106 production
The Volkswagen models are popular and sold in more than 153
countries
Volkswagen Group is a German Automobile Manufacturing Group.
3rd largest automobile manufacturer
Parent Company- Volkswagen AG
Product range extends from Motorbike and low-consumption small cars to luxury class vehicles and trucks.
Worldwide 572800 employees produce around 37,700 vehicles everyday
Volkswagen Group
VW Comprises
Industry automotive
Founded 28 May 1937
Headquarters Wolfsburg, Germany
Area served Worldwide
Key people Martin Winterkorn:Chairman of the Board of Management,Ferdinand Piëch: Chairman of Volkswagen Supervisory Board
Products Automobiles, Luxury Vehicles, Turbo machinery, Motorcycle, Commercial vehicles
Production output Greater than 9.728 million (2013)
Revenue €197 billion (2013)
Profit €9.006 billion (2013)
Total asset €323.4 billion (2013)
Total equity €83.628 billion (2013)
Volkswagen Group Overview
Marketing Strategy
• VW is well-known for their simple and unique designs.
• In order to recover profits, VW want to appeal more about their unique designs to customers
• Main marketing Strategy →”To Capture Her
Attention”
To Capture Her Attention
Target
Females aged 24 to 33 are highly sensitive to trends and designs compared to men
Females aged 24 to 33 tend to choose products primarily based upon qualities and prices with heavy reliance on designs
What is team?
collection of a person.Who walk in a common goal. different skills and knowledge.
What is Communication.
Share of information.Understanding information.Convey message.Transferring details of information
What is team communication?
Team communication is any form of communication among members of the same group or organization that is crucial for a healthy and effective dynamic. Many frustrations, misunderstandings and questions can easily be addressed with the proper team communication.
What does team do?
It flows the information. Team can perform any task given to
them. Helps to generate numerous ideas. Manage tasks. Have discussions.
Commitment
Connections
Change ManagementConflict Management
Cooperation
Communication
Contribution
Communicating in team
Organization chart
Organizational chart
1. Long Term Value retention due to highly
rigid , fully galvanized body, high-grade material and excellent workmanship
2. Elegant design and
styling 3.Standard
equipments down to the smallest
niceties
4. Recognized as top Safety pick 2013 for the
second year in row
5.Winner of world car of 2009,2010,
2012 & 2013
6. High volume Innovative car
market. Largest in europe and Third largest in
world
Why VW
Conclusion
•Strong Brand portfolio
•Advance technology
•Efficient communication
•Excellent management model
Thank youFor your Attention