VOLIA Smart HD: continue our journey to TV of future!

Start-up VOLIA Smart HD • Went outside off our network • linear TV • VOD with partners • YouTube

March

2013

VOLIA Smart HD − journey in 2013

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Digital TV for АТВ subscribers of VOLIA

June 2013

August 2013

New possibilities for digital subscribers of

VOLIA!

October 2013

VOLIA Smart HD is available for all cities of VOLIA!

November 2013

10 000 subscribers

VOLIA Smart HD

What is next ?

September 2013

Video library extension

up to 15k movies

October 2013

The first sales success –

7 thousands of subscribers!

VOLIA Smart HD – powerful box

with Smart-functions

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1. YouTube – the first and the undisputed leader of personal content

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2. «Timeshift» –

don’t miss even a moment!

Watch programs from the very beginning!

Repeat an interesting moment!

Stop the moment!

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3. «ТV- archive» –favorite programs

are always in reach Have you missed a program?

Look for it in TV-archive & watch when it is comfortable for you!

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4. Video library with tens of thousands of movies

Without ads! Watching without intervals

Watch few episodes

running! You choose by yourself the amount of episodes for watching

Movie - always! Without the program guide and a long wait - the movie can be selected in an online video library, when ever you want

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5. Basic library«VOLIA Cinema» – special selection of movies

The experts of VOLIA will choose the best movies for watching!

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6. Access to the world's most high-profile movie premieres

• There is no boring movie!

• Movies, which has been descended from the screens

• Mega-concerts live

• You won’t find them in usual video library

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• YouTube

• Air management (time-shift)

• ТV-archive (catch-up)

• Video library with tens of thousands of movies (free VOD)

• Basic library «VOLIA Cinema» (free VOD)

• Access to the best blockbusters – megahits, with single-piece order (TVOD)

VOLIA’s Pod Smart HD

Additionally to digital TV

BUT IT is not all!

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Источник: InMind, июнь 2013

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1%

3%

4%

5%

12%

14%

28%

69%

0% 10% 20% 30% 40% 50% 60% 70% 80%

Компьютер в интернет-кафе, компьюертном клубе

Компьютер по месту учебы

Рабочий ноутбук

Компьютер в гостях, у друзей

Стациональный компьютер по месту работы

Мобильный телефон, смартфон, планшет

Домашний ноутбук

Стационарный домашний компьютер

What else is changing the market ?

On what do we watch content ?

Основной

Основной

Основной

Основной

Основной

Основной

Основной

Основной

Основной

Основной

Основной

2011 2012 2Q2013

продажа планшетов, тыс. шт.

Fantastic increase of tablet

sales! For the half of 2013 it was sold more than

for the whole 2012.

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http://www.youtube.com/watch?v=SJaabx_gnKw

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• Separate screen

Multiscreen Volia Smart Touch

• Available for such devices: • iPhone, iPad c iOS 5.1 and

higher • Android 4 and higher

• An independent screen • Comfortable TV management –

directly from mobile or pad

In Ukraine – provider of liner TV for pads & smartphones

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Extended library«VOLIA Cinema»

Mega-hits from the world's largest film studios

- All that necessary for rest!

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1000 hours of the best content – Available in any time!

The best fantasy!

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The best dramas!

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The best content for children!

The best TV serials!

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what you need for great relaxation High-profile movie premieres – every month

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Don’t waste your time for searching! We do this for you–

Every day you can easily find what to watch!

We guarantee the best choice !

• New • Recommended • Movies

• TV serials • For children

Excellent quality picture

and sound!

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The maximum of good quality for video and sound

Easy management from mobile devices

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Sights are cheaper than bread!

3.86 UAH / day 1 UAH / day

You choose by yourself what to watch!

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It is easier to buy than ever!

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November – a voucher for connection in the largest retail chains of the country

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December – VOLIA TV without contact!

In the world among cable operators VOLIA is going to start up запускает Plug&play scheme

• Quickly order

• Easy connection

• Connection through WiFi

• TV without contact

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Order it by www.volia.com

Quickly activation by start.volia.com

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Smart TV from VOLIA in a boxed version

- Easy, as only you can imagine it!

On the shelves - in the largest

network of electronics stores of the country

Order online, or by a single phone - delivery by post or courier for 5 days!

The market never stands on one place!

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Smart ТV is the future of TV market!

Segment increase Smart TV in Ukraibe, %

8% 18%

30% 2011

2012

2013

60%

72%

93%

Доля Samsung Smart TV

Лояльные пользователи Samsung Smart TV

Процент активаций Samsung Smart TV

Leader of the market Smart TV

60 000

420 000

715 000

2011 2012 прогноз 2013

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VOLIA is the first among

cable operators of the world

started up ОТТ-television

on the leader platform Smart ТV

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Smart Channels of VOLIA On smart-TVs Samsung

• Available around the whole Ukraine

• Without additional equipment

• On TVs Samsung Smart, starting from the models of 2012

• It is only necessary to connect to Internet of 5 Мbit/sec

• 50 channels of national TV & 2 channels of HD

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Friendly interface

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The whole Ukraine

Plug&Play (IP STB ВОЛЯ Smart HD)

Samsung Smart TV

«Offnet» in Volia’s cities

IP STB VOLIA Smart HD

On the Volia’s network

Hybrid STB VOLIA Smart HD

Geography extension

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in Ukraine among the providers of liner TV - on pads

In the world among cable operators – on Smart – TVs In the world among cable operators– starting up of a boxed version of TV

VOLIA is a leader of innovations

Thank you!