Vogue fact file

Vogue is an American fashion and lifestyle magazine that is published monthly

in 21 national and regional editions by Condé Nast.

Vogue was produced in 1892 by Arthur Turnure; it was published weekly in

America and was sponsored by Kristoffer Wright. After Arthur passed away in

1909 Condé Montrose Nast picked up the magazine and began its growing

publication.

Many countries publish Vogue such as Australia with the editor being Edwina

McCann and Portugal with Paula Mateus the editor. The current editor-in-

chief of American Vogue is Anna Wintour, noted for her trademark bob and her

trademark sunglasses she always wears indoors. Condé Nast is the company that

publishes Vogue and it is situated in the United States. The magazine is now

published monthly selling 1,248,121 magazines in 2011.

Vogue magazine uses celebrities that are slim, beautiful and well known. In

America some models used in earlier publishing were, Audrey Hepburn, twiggy,

Naomi Campbell and Victoria Beckham.Some more recent models are, Jennifer

Aniston, Natalie Portman, Sandra Bullock and Emma Watson.

Vogue usually publishes stories such as latest trends, fashion tips, cultural

trends, celeb news, website links to best shops,hair styles, new season fashion

and many more. Vogue magazine is almost the trend setters in fashion,

whatever is in a Vogue magazine is usually the trend that is out at that moment

in time.

The target audience for Vogue is probably intended from late twenties to

thirties; this is because within a Vogue magazine there is not just one trend but

many trends of women all ages. There ismany pages on teen fashion, looking

young, keeping healthy hair which suggests that the target audience is aimed at

mostly ages of women.

To attract a wider audience and to sell more magazines Vogue have produced

more publications such as Men’s vogue, Teen vogue and Vogue living.

Vogue’s criticism usually comes from the stories it covers. For example Vogue

published a small advert on tobacco which received complaints from anti-

smoking campaigns, the group claim that more than 8,000 emails of complaint

were sent regarding the advert.

Until 1961, Vogue was also the publisher of Vogue Patterns, a home sewing

pattern company. It was sold to Butterick Publishing which also licensed the

Vogue name. Vogue China was launched in September 2005 with Australian

supermodel Gemma Ward on the cover, flanked by Chinese models. In 2007 an

Arabic edition of Vogue was rejected by Condé Nast International. October

2007 saw the launch of Vogue India, and Vogue Turkey was launched in

March 2010.