Vizz WiFi - The future of marketing and advertising

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Customer Relaonship Management System

description

Vizz WiFi is a customer relationship management system designed for retailers to be able to manage their existing customer base, and attract new customers as well as reward their best customers. Our solution offers a safe WiFi hotspot to your customers and in return, the venue can capture their details as well as a Facebook like or a Twitter follow. To access the free WiFi they simply log in via their social media accounts. This information can be viewed via our online portal. There the Manager has a host of features such as customer analitycs, a drag and drop splash page where he/she can update special offers, as well as an automated voucher tool message broadcasting to all social media platforms.

Transcript of Vizz WiFi - The future of marketing and advertising

Page 1: Vizz WiFi - The future of marketing and advertising

Customer Rela�onship Management System

Page 2: Vizz WiFi - The future of marketing and advertising

Vizz WiFi introduc�on

Vizz WiFi is a customer rela�onship management system designed for retailers to be able to manage their exis�ng customer base, and a�ract new customers as well as reward their best customers.

Our solu�on offers a safe WiFi hotspot to your customers and in return, the venue can capture their details as well as a Facebook like or a Twi�er follow.

To access the free WiFi they simply log in via their social media accounts.

This informa�on can be viewed via our online portal. There the Manager has a host of features such as customer analy�cs, a drag and drop splash page where he/she can update special offers, as well as an automated voucher tool message broadcas�ng to all social media pla�orms.

www.vizzwifi.co.uk

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What Vizz WiFi does for your venue

Secure WiFi access for you and your customers

Collects customer informa�on as your customers log in

Increases your social following as your customers are asked to follow or give a like as they log in

New customer acquisi�on

Customer reten�on

Mul� venue use

Analyse your customer base, learn more about them, give them more of the services they want

Plug and play, easy to use

www.vizzwifi.co.uk

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Secure WiFi for you and your guests

By using the Vizz WiFi router, you clients will only access the internet and not your private network. This protects your network from Remote A�acks, Exploits or Intrusions.

If you currently offer open WiFi or even password protected WiFi you are not safe.

When your customers log in to your WiFi using the Vizz router they will be asked log in using their social accounts, or a registration form.

All the sites that your guests visit are filtered to block illegal or undesired sites. The list of blocked sites is continually updated by the IWF (Internet Watch Foundation).

If you have any sites that you would prefer are not accessed from your venue, these too can be added to your blocked list.

www.vizzwifi.co.uk

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Collects customer informa�on as your guests log in.As your customers enter your premises your Vizz router will detect all WiFi enabled devices, phones, tablets, laptops etc.

As your customers log in you will collect:

Name Age Gender Email Social likes Home town

All of this informa�on is stored in an on line portal. All data handling and storage issues are met by the Vizz Wifi.

There are only 3 ways to grow a business:-

Find more customers Get your exis�ng customers to come back more o�en Encourage customers to spend more on each visit

All of this collected data is available for you to use to make this happen.

www.vizzwifi.co.uk

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Increases Social following

Your customers are asked to log in using their preferred social media account, such as, Facebook, Twi�er, LinkedIn etc. In exchange for offering them WiFi access they are invited to give you a "like" or a "follow".

The device will also ask your customer for permission to post on their wall, the message can be anything you choose, from a welcome message to a promo�on for an upcoming offer / event. This post will appear on their social feed and will be read by their friends.

Did you know… 12 Months ago the "average" FB user had 190 friends. That has now risen to 330.

www.vizzwifi.co.uk

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New customer acquisi�on

The Vizz WiFi online CRM allows you to run your entire social media activity from one place. You can make posts on all of your channels from the Vizz control panel.

For example, you can advertise your "Friday Night after work Happy Hour" on your FB feed. It will be read by your followers (the same people whose details you collected when they visited you) and by many of their friends too. It is common to find that for every 1 of your social followers, 4 new people will read your posts; this is called exposure or viral exposure.

This is a tremendously powerful way of broadcasting to new potential customers. We suggest that you make these social broadcasts at least once a week, and more often if you have something to say.

You can send any message or promotion you choose, whenever you choose, and have it read by friends of your existing customers. You will be harnessing the power of marketing by recommendation.

www.vizzwifi.co.uk

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1 new FB like a day will allow you to reach 9000 new prospec�ve customers each month!

85 % of people will make a purchase based on recommenda�on.

All social posts can be pre-programmed. That means you set it up once and the system will automa�cally send the posts you want, at the �me you want.

Which of your current adver�sing ac�vity allows you this flexibility and the ability to measure the results you get?

Typically, a small venue will gain 3,000 customers’ details over the space of a year. If you adver�se to these people just once a week, that’s 150,000 emails sent. How many return visits do you think this will generate?

If it generates more than 7 visits per year the VizzWifi CRM has made a profit for you.

Did you know that repeat customers spend on average 47% more on each visit than a new customer?

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Customer reten�onAs discussed, using your customers' social details is an effective way of reaching new customers. This system also allows you to connect with existing customers and make sure they keep coming back.

By using the collected email addresses the system will invite you to send email shots or coupons directly to your guests' handsets, tablets and laptops. You can use these e-shots to reward and engage with your customer in any way you choose.

Birthday messages – engage with your client a week in advance of the birthday, invite them to bring their friends and celebrate with you. Send another message on the day, let them know you care!

Visit messages – The first time a customer comes in, send him a welcome message with today's promotions.

Reward 5th, 10th, 30th visits with a thank you message and any loyalty offers you see fit.

We recommend that you broadcast at least once a week and more often if you have a message to send.

www.vizzwifi.co.uk

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Mul� Venue use

Analyse your customer base, learn more about whatthey like

If you have more than one location you can allow each branch manager to run any broadcast to his client base and their social base that you choose. Similarly you can to your group of venues as a whole.

The VizzWiFi management portal gives you detailed analy�cs about your customers. It shows you:-

Who uses your venue

Busy �mes

Age

Gender

Their social likes and interests

How o�en they visit

How long they stay

This in turn allows you to send targeted messages to your clients and offer them more of the things they like about your business. It helps you to keep your guests happy, engaged and spending.

If you don't respond to your guests at some point they will wander off to the next trendy place. When you started out, how much of your customer came from your compe�tors? Don't let them win them

www.vizzwifi.co.uk

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Plug and play

We will send you a preconfigured router. You simply plug it in to the back of your current router and switch it on. It's that easy. You immediately begin to collect client details.

Using the VizzWifi portal to set up your social and e-shot broadcasts could not be simpler, using easy, clear menu driven prompts. On top of that, our online customer support staff will be available online to guide you. We can share our experiences with you, as well as help you with design etc.

www.vizzwifi.co.uk

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Our mother company is Vizz Media Limited.Our mother company is Vizz Media Limited.

We are Based in Poole on the south coast, Where we have been in opera�on since November We are Based in Poole on the south coast, Where we have been in opera�on since November 2010.2010.

Our specialist area is in database management, CRM systems as well as data base Our specialist area is in database management, CRM systems as well as data base management, data capture and lead genera�on through social media pla�orms.management, data capture and lead genera�on through social media pla�orms.

We are registered as preferred suppliers of the M.O.D and have running contracts with We are registered as preferred suppliers of the M.O.D and have running contracts with Samsung.Samsung.

We devised this system to be able offer a complete service to our clients had a complete CRM We devised this system to be able offer a complete service to our clients had a complete CRM system with data capture built in.system with data capture built in.

With partners such as Cisco and Meraki in mind to offer essen�al loca�ons analy�cs, customer With partners such as Cisco and Meraki in mind to offer essen�al loca�ons analy�cs, customer behavior analy�cs and foo�all management analy�cs to ins�tu�ons and the corporate behavior analy�cs and foo�all management analy�cs to ins�tu�ons and the corporate market.market.

VizzWifi WiFi launched in Novemebr 2013 with the express aim of taking this business cri�cal VizzWifi WiFi launched in Novemebr 2013 with the express aim of taking this business cri�cal opportunity to the SME market, specifically in the retail, hospitality and leisure sectors.opportunity to the SME market, specifically in the retail, hospitality and leisure sectors.

Our mother company is Vizz Media Limited.

We are Based in Poole on the south coast, Where we have been in opera�on since November 2010.

Our specialist area is in database management, CRM systems as well as data base management, data capture and lead genera�on through social media pla�orms.

We are registered as preferred suppliers of the M.O.D and have running contracts with Samsung.

We devised this system to be able offer a complete service to our clients had a complete CRM system with data capture built in.

With partners such as Cisco and Meraki in mind to offer essen�al loca�ons analy�cs, customer behavior analy�cs and foo�all management analy�cs to ins�tu�ons and the corporate market.

VizzWifi WiFi launched in Novemebr 2013 with the express aim of taking this business cri�cal opportunity to the SME market, specifically in the retail, hospitality and leisure sectors.

www.vizzwifi.co.uk

Who we are