Vijay sales digital footfalls pitch by and then
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Innovating for growth Friday 4 July 2014
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Back in 2009, when digital retail was kicking off, we presented a life simplifying approach. Targeting youth, women and the elderly to increase footfalls for the electronics retailer.
Transcript of Vijay sales digital footfalls pitch by and then
Innovating for growth
Friday 4 July 2014
Innovating for growth
CATEGORY: ELECTRONICS RETAIL
BRIEF: DRIVE FOOTFALLS FOR DIGITAL PRODUCTS
APPROACH: DEMYSTIFY DIGITAL JARGON, TARGET
WOMEN AND ELDERLY
Friday 4 July 2014
Innovating for growth
Ambient launch concept
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
Innovating for growth
Friday 4 July 2014
