Video Shortcuts: 5 Simple Ways to Create Marketing Videos That Work
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Transcript of Video Shortcuts: 5 Simple Ways to Create Marketing Videos That Work
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ONLINE VIDEO SHORTCUTS
5 Easy Ways to Create Compelling Videos That Work
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REAL CONTENT. REAL QUICK. REALLY.
5 easy ways to make cool videos
Low-cost or no-cost tools
The “low-hanging fruit” of video marketing
A “free taste” of Video Marketing Bootcamp
You’ll get all the goods in about 30 minutes!
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THE VIDEO/PROFIT CONNECTION
Use video to establish an immediate, personal and
powerful connection to your clients and prospects
Video accelerates the sales process
Video dramatically increases the “know, like & trust”
factor
Consumers who watch product videos are 144% more
likely to add a product to their cart (via Internet Retailer)
© Lou Bortone
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www.loubortone.com/bootcamp
LOU WHO?
20+ years in the TV business (Fox, E! Entertainment TV)
Have been doing video marketing since before YouTube!
Experienced marketing and branding executive
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5 WAYS TO MAKE COOL VIDEOS #1
PowerPoint to Video
Create your PowerPoint
Use Keynote if you’re on a Mac
On PC: Go to “Slide Show” Record Narration
Record finished presentation on Camtasia
(optional)
On a Mac: Even easier!
Save as a video file
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5 WAYS TO MAKE COOL VIDEOS #2
Share with the world via Slideshare.net
SlideShare: A sleeping giant!
Just acquired by LinkedIn
Upload any PPT or PDF presentation
Free and easy-peasy!
Add to your LinkedIn profile
Secret Tip: You can also upload Videos!
Massive exposure!
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We’ll get into much more detail and show
you “how to’s” in the Video Marketing
Bootcamp!
You’ll be able to crank out easy, effective
marketing videos anytime you want
Use your videos to drive more web traffic,
increase your visibility and generate more
sales
4-week Bootcamp starts next week!
http://www.loubortone.com/bootcamp
YES, WE ARE GOING FAST, AREN’T WE!
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5 WAYS TO MAKE COOL VIDEOS #3
Impress with Prezi.com
“Moving” presentations
Makes presentations more dynamic
Easy to use – start with templates
Share to Twitter & Facebool
iPad version
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PREZI: “MOVING” PRESENTATIONS
© Lou Bortone
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5 WAYS TO MAKE COOL VIDEOS #4
Montage Mojo with Animoto & Company
Use an easy video creation site
Animoto.com
OneTrueMedia.com
SlideMotion.com
Stupeflix.com
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•Free photo/video site for :30 vids
ANIMOTO.COM ROCKS!
© Lou Bortone
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5 WAYS TO MAKE COOL VIDEOS #5
You type, they talk…
Let your cartoon characters do the talking!
Text to voice websites
Limited only by your imagination
Two sites are GoAnimate.com & Xtranormal.com
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This is just a small sample of the tools and
resources we’ll share in Video Bootcamp
5 weekly “how-to” webinars
Bonus cheat-sheets, checklists, tutorials & more
Sign up by TODAY and get my video script
templates (They show you what to say, when to
say it and how to write your video script)
Video Marketing Bootcamp starts next week!
http://www.loubortone.com/bootcamp
VIDEO MARKETING BOOTCAMP SNEAK PEEK!
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ONLINE RESOURCE CENTER
Resource Guides, video tutorials, templates, Q & A, etc.
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BOOTCAMP BENEFITS… Get over the video hurdle so you can market your biz
more effectively Add some sizzle to your sales – Let your video be your
24/7 sales person! Skyrocket your visibility with easy video distribution
techniques Discover tips and tricks for getting comfortable on camera Find out new ways to create professional videos in
minutes using free software Learn easy video marketing techniques so you’re not left
behind! Get known as the “go-to” person in your niche with
powerful video strategies Find new ways to attract more clients with videos that
engage your ideal audience
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BOOTCAMP “NO BULL” MONEY-BACK GUARANTEE!
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VIDEO MARKETING BOOTCAMP
Bootcamp Bonus: Register today and get my storyboard/script templates for free!
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VIDEO STORYBOARD TEMPLATES:
Bootcamp Bonus: Register today and get my storyboard/script templates for free!
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THANK YOU!
Questions?
@loubortone on Twitter
www.FacebookLou.com