A general overview of each phase and how it's executed.

Video Production Process

By Masood Ahmed Video Director

Phase 1: Development?Before you start, ask questions.

PHASE 1: DEVELOPMENT

What are you creating?

PHASE 1: DEVELOPMENT

How will you create it?

PHASE 1: DEVELOPMENT

Who is your audience?

PHASE 1: DEVELOPMENT

Where will your product live?

Phase 2: Pre-Production

Plan, plan, and plan.

PHASE 2: PRE-PRODUCTION

WRITE.

Outlines Treatments Stories Scripts Shotlist Breakdowns

Script breakdown guide

Script breakdown example

Script breakdown example

PHASE 2: PRE-PRODUCTION

Pre-Visualization

Storyboards Moodboards References Shot designs

Shot design/diagram/overhead example

PHASE 2: PRE-PRODUCTION

Casting

Casting calls Auditions Table reads

PHASE 2: PRE-PRODUCTION

Logistics

Securing crew Production schedule Location scouting/securing Budgeting

Phase 3: ProductionGet the goods.

PHASE 3: PRODUCTION

Production Office

Producers Coordinators Assistants

PHASE 3: PRODUCTION

Art Department

Art Director Graphic / Motion Artists Set Designer Prop Master

Costume Designer Hair and Make-up Artists

Before

After

PHASE 3: PRODUCTION

Camera / Lighting

Cinematographer Gaffer Grip Electric

PHASE 3: PRODUCTION

Sound Department

Sound Mixer Boom Operator Spy

Phase 4: Post-Production

The finish line.

PHASE 4: POST-PRODUCTION

Cut the Picture

Edits Piecing the story Feedback / Improvement

PHASE 4: POST-PRODUCTION

Audio

Music production Sound design / Foley Sound mixing Sound Recording

PHASE 4: POST-PRODUCTION

Other Things

Special FX / CGI Motion graphics Titles Credits

Phase 5: Distribution

Now what?

PHASE 5: DISTRIBUTION

Advertising and Promotion

Social Media Pre-roll Blogs Contests Television

PHASE 5: DISTRIBUTION

Film / TV

Major Studios Digital Studios Networks Festivals

Thanks!