VENDOR BUSINESS REVIEW SCORECARD AWESOME COMPANY Account Scor… · vendor business review...

VENDOR BUSINESS REVIEW SCORECARD

AWESOME COMPANY 52 WEEKS ENDING 12/30/2018

INCLUDES THESE BRANDS SOLD AT SPROUTS

FARMERS MARKET

flt/ AWESOME POPCORN

flt/ AWESOME CHIPS

flt/ AWESOME JERKY

flt/ AWESOME BARS

flt/ AWESOME COOKIESACCOUNT RETAILER TRADE AREA

flt/ AWESOME CANDY

------------------------------------------------------------------------ r----------------------------------------------------------------------- .. flt/ AWESOME HOLIDAY

AND 3 MORE

$5,690,690 1,998,040 +B.2% +9.5%

TOTAL DOLLAR SALES TOTAL UNIT SALES

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© 2018 SPINS LLC PRIVILEGED AND CONFIDENTIAL. USE OF SPINS INFORMATION MUST COMPLY WITH THE PERMISSIBLE USES POWERED BY \{'

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� VENDOR BUSINESS REVIEW SCORECARD � 52 WEEKS ENDING 12/30/2018

Dollar and Unit Trends

$350,000-

$300,000

$250,000

$200,000

$150,000

$100,000

$50,000

AWESOME COMPANY 10 BRANDS 13 CATEGORIES

200,000

- 180,000- --

- 160,000

- 140,000

- 120,000

- 100,000

- 80,000

- 60,000

- 40,000

- 20,000

- Dollar Sales Units

Topline Performance Metrics

DOLLAR SALES UNIT SALES

$5,690,690 1,998,040

+s.2% • . +9.5% II RETAILER CHANNEL RETAILER CHANNEL

Growth Performance at Retailer

179,5%

92.2%

26.9% 0.6% 8.2%

51.2% 0.7% 9.5%

DOLLAR SALES, % CHG UNITS,% CHG

■ 4 Weeks ■ 12 Weeks ■ 24 Weeks ■ 52 Weeks

ARP

$2.85

• • RETAILER CHANNEL

-31. 2% -16, 0% -0, l % -1. 2%

ARP, %CHG

© 2018 SPINS LLC PRIVILEGED AND CONFIDENTIAL. USE OF SPINS INFORMATION MUST COMPLY WITH THE PERMISSIBLE USES

TDP

3,689

+s.7% Ill RETAILER CHANNEL

5.0% 3.6% 13.5% 5.7%

TDP, %CHG

PROMO DOLLARS

$2,709,350

+0.2% -RETAILER CHANNEL

243,0%

0.2%

526.1% -1.4%

DOLLARS, PROMO, % CHG

Channel = Total US Natural Channel

POWERED BY \{'

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Department Performance

DEPARTMENT DEPARTMENT SHARE

GROCERY 0.7%

Category Performance

MAJOR DEPARTMENT CATEGORY

GROCERY POPCORN/PUFFS

GROCERY CHIPS

GROCERY RICE/SOY CHIPS

GROCERY NUTRITION BARS

GROCERY SAVORY SNACKS

GROCERY CHOCOLATE

GROCERY COOKIES

GROCERY HOLIDAY GROCERY PRODUCTS

GROCERY JERKY

DOLLARS %CHG

$5,690,690 8.2%

CATEGORY SHARE DOLLARS

UNITS

1,998,040

%CHG

23.1% $2,954,640 5.0% =

2.1% $1,139,200 30.1% 1'

11.4% $673,960 17.4%=

1.0% $509,950 -8.4%"'

2.5% $163,162

1.0% $148,864 10.6%"'

0.5% $100,692 0.0%"'

0.0% $178 -22.4%"'

0.0% $48 -100.0%"'

%CHG ARP

9.5% $2.85

UNITS %CHG

1,076,370 9.2% =

401,111 27.0% 1'

182,481 16.3%"'

226,369 -17.0%"'

31,037 -22.9%"'

41,882 33.5%=

38,743 0.0%=

37 -44.8%"'

7 -100.0%"'

"' % CHG is less than 5% greater than total category at Retailer 1' % CHG is greater than 5% greater than total category at Retailer


%CHG TDP

-1.2% 3,689

ARP %CHG

$2.74 -3.8% "'

$2.84 2.4% =

$3.69 0.9%=

$2.25 10.4%"'

$5.26 20.2% 1'

$3.55 -17.2%"'

$2.60 0.0%=

$4.81 40.5% 1'

$6.92 17.2% 1'

%CHG PROMO$

5.7% $2,709,350

TDP %CHG PROMO$


%CHG

0.2%

%CHG

976 4.3% 1' $1,530,810 11.2% 1'

492 16.2% 1' $459,403 -2.8%"'

596 0.3% 1' $284,057 -14.3%"'

610 10.7% = $276,399 -4.4%"'

189 -30.2%"' $58,684 -54.1%"'

542 95.2% 1' $79,882 8.4%"'

281 0.0%"' $20,113 0.0%"'

2 -83.0%"' $0 -100.0%"'

1 -99.9%"' $0 -100.0%"'

= % CHG is 5% similar to the total category at Retailer

POWERED BY \{'

Ji SPINS�


Top Brand Performance

$4,000,000

$3,500,000

$3,000,000

$2,500,000

$2,000,000

$1,500,000

$1,000,000

$500,000

$0

■ Dollar Sales

BRAND

AWSM POPCORN

AWSM CANDY

AWSM JERKY

AWSM BARS

AWSM CHIPS

AWSM COOKIES

6.4%

AWSM POPCORN

■ % Chg Increase

DOLLARS

$3,791,758

$1,139,205

$610,642

$93,021

$56,023

$48

■ % Chg Decline

%CHG

6.4%

30.1%

9.7%

-31.0%

0.0%

-100.0%

30.1%

9.7%

AWSM CANDY AWSM JERKY

UNITS %CHG

1,289,892 9.0%

401,111 27.0%

265,112 -2.8%

24,347 -22.5%

17,572 0.0%

7 -100.0%


-31.0¾

AWSM BARS

ARP %CHG TDP

$2.94 -2.4% 1,762

$2.84 2.4% 492

$2.30 12.9% 891

$3.82 -10.9% 262

$3.19 0.0% 281

$6.92 17.2% 1

AWSM CHIPS

%CHG PROMO$

-2.2% $1,873,552

16.2% $459,403

61.7% $296,512

-8.5% $38,489

0.0% $41,393

-99.9% $0


-100.0%

AWSM COOKIES

%CHG

2.1%

-2.8%

2.5%

-47.8%

0.0%

0.0%

POWERED BY \{'

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Growth Drivers and Attribute Performance

BRAND TO CATEGORY CATEGORY

AWESOME CANDY CHOCOLATE

AWESOME HOLIDAY HOLIDAY GROCERY PRODUCTS

IS MY BRAND DRIVING GROWTH IN THIS RETAILER?


WHAT ARE THE TOP 3 ATTRIBUTES DRIVING GROWTH IN THIS RETAILER?

FAIR TRADE

USA(6) EVSRY PURCHUC MATTERS

FAIR TRADE

M§Al

---------------------------- ------------------------------------------------------------------------------------------------------------ ·--------------------------------------------------------------------------------------- ·

AWESOME SNACKS SWEET SNACKS


AWESOME JERKY JERKY

AWESOME COOKIES COOKIES

AWESOME BARS NUTRITION BARS

AWESOME CHIPS CHIPS

I

I

LABELED � ORGANIC •

(�95%) C • =. •

'LABELED

� ORGANIC • ... (�95%) C •=. •

---------------------------- ------------------------------------------------------------------------------------------------------------ ·--------------------------------------------------------------------------------------- ·

I

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---------------------------- --------------------------------------------- --------------------------------------------------------------- ·r--------------------------------------------------------------------------------------- ·

AWESOME POPCORN POPCORN/PUFFS


LABELED ORGANIC _(�95%)

POWERED BY \{'

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Growth Drivers and Attribute Performance

BRAND TO CATEGORY CATEGORY

AWESOME CHIPS RICE/SOY CHIPS

IS MY BRAND DRIVING GROWTH IN THIS RETAILER? WHAT ARE THE TOP 3 ATTRIBUTES DRIVING GROWTH IN THIS RETAILER?


------------------------------- ·---------------------------·-------------------------------------------------------------------- r-----------------------------------------------------------------------------------------------··

AWESOME SNACKS SAVORY SNACKS


01.DW

WHOLE �

COUNCIL "

POWERED BY \{'

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Brand to Category Performance

CATEGORY BRAND TO CATEGORY CATEGORY RANK CATEGORY SHARE DOLLARS %CHG

POPCORN/PUFFS AWSM POPCORN

CHIPS AWSM CHIPS

RICE/SOY CHIPS AWSM CHIPS

NUTRITION BARS AWSM BARS

SAVORY SNACKS AWSM SNACKS

CHOCOLATE AWSM CANDY

CHOCOLATE AWSM CANDY

COOKIES AWSM COOKIES

HOLIDAY GROCERY PRODUCTS AWSM HOLIDAY

JERKY AWSM JERKY

1

9

3

24

10

23

26

23

85

33

23.1% $2,954,640 5.0% :

2.1% $1,139,200 30.1% Ji'

11.4% $673,960 17.4%:

0.9% $509,950 -8.4% "-'

2.5% $163,162 -7.3% "-'

0.6% $92,843 -31.0% "-'

0.4% $56,023 0.0% "-'

0.5% $100,692 0.0% "-'

0.0% $178 -22.4% "-'

0.0% $48 -100.0% "-'

UNITS %CHG

1,076,370 9.2%:

401,111 27.0% Ji'

182,481 16.3% "-'

226,369 -17.0% "-'

31,037 -22.9% "-'

24,310 -22.5% "-'

17,572 0.0% "-'

38,743 0.0%=

37 -44.8%"'

7 -100.0% "-'

"-' % CHG is less than 5% greater than total category at Retailer 'I' % CHG is greater than 5% greater than total category at Retailer


ARP %CHG

$2.74 -3.8% "-'

$2.84 2.4%:

$3.69 0.9%=

$2.25 10.4% "-'

$5.26 20.2% 'I'

$3.82 -11.0% "-'

$3.19 0.0%:

$2.60 0.0%=

$4.81 40.5% Ji'

$6.92 17.2% 'I'

TDP %CHG

976 4.3% 'I'

492 16.2% Ji'

596 0.3% 'I'

610 10.7%:

189 -30.2% "-'

260 -6.1% "-'

281 0.0% "-'

281 0.0% "-'

2 -83.0% "-'

1 -99.9% "-'


PROMO$ %CHG

$1,530,810 11.2% 'I'

$459,403 -2.8% "'

$284,057 -14.3% "-'

$276,399 -4.4% "-'

$58,684 -54.1%"'

$38,489 -47.8% "-'

$41,393 0.0% "-'

$20,113 0.0% "-'

$0 -100.0% "-'

$0 -100.0% "-'

= % CHG is 5% similar to the total category at Retailer

POWERED BY \{'

Ji SPINS�


Top Selling Items

AWESOME COMPANY10 BRANDS 13 CATEGORIES

BRAND UPC ITEM DESC DEPARTMENT CATEGORY CATEGORY RANK CATEGORY SHARE DOLLARS % CHG UNITS % CHG #of SS $, SPP

AWSM 000000000001 POPCORN

AWSM 000000000002 POPCORN-ULTRA LITE WHITE CHEDDAR

AWSM 000000000003 POPCORN-BLACK PEPPER

AWSM 000000000004 POPCORN-SKINNY PACK

AWSM 000000000005 CHIPS-TORTILLA-SOUR CRM SALSA

AWSM 000000000006 POPCORN-AGED WHITE CHEDDAR

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

AWSM 000000000007 CHIPS-TORTILLA-HAUNTED GHOST PEPPR GROCERY

AWSM 000000000008 CHIPS-TORTILLA-WILD RANCH

AWSM 000000000009 POPCORN-WHITE CHEDDAR-MUL Tl PACK

AWSM 000000000010 POPCORN CAKES-MINI-SEA SALT

GROCERY

GROCERY

GROCERY

AWSM 000000000011 POPCORN CAKES-MINI-CINNAMON SUGAR GROCERY

AWSM 000000000012 CHIPS-SPICY QUESO

AWSM 000000000013 POPCORN CAKES-MINI-SHARP CHEDDAR

AWSM 000000000014 BAR-BROWNIE CRISP

AWSM 000000000015 BAR-CHOCOLATE PEANUT CRISP

GROCERY

GROCERY

GROCERY

GROCERY

POPCORN/PUFFS 1

POPCORN/PUFFS 4

POPCORN/PUFFS 12

POPCORN/PUFFS 13

CHIPS 60

POPCORN/PUFFS 20

CHIPS 71

CHIPS 74

POPCORN/PUFFS 26

RICE/SOY CHIPS 10

RICE/SOY CHIPS 12

CHIPS 95

RICE/SOY CHIPS 16

NUTRITION BARS 160

NUTRITION BARS 165


7.1%

4.5%

2.9%

2.8%

0.6%

2.3%

0.5%

0.5%

1.9%

3.7%

3.3%

0.3%

2.5%

0.2%

0.2%

$905,742 6.3% 359,041 12.1% 315

$573,332 -5.0% 247,307 3.1% 316

$371,341 -1.8% 151,556 6.0% 315

$363,867 6.0% 66,225 -5.3% 312

$341,666 35.2% 118,803 25.3% 315

$288,495 1,156.2% 129,990 1,563.1% 315

$280,934 26.8% 96,847 24.2% 315

$252,397 77.0%

$239,094 -4.9%

87,227 77.0% 293

43,508 -15.2% 312

$219,139 96.4% 58,184 95.4% 315

$195,568 69.7%

$167,151 0.0%

$148,359 71.3%

52,025 68.3% 315

58,394 0.0% 315

39,504 69.8% 315

$111,832 -17.6% 61,835 -22.9% 315

$107,250 -30.6% 59,286 -34.9% 316

$9,058.32

$5,733.32

$3,713.78

$3,663.58

$3,417.01

$2,885.24

$2,809.62

$2,716.87

$2,407.31

$2,191.61

$1,955.87

$1,671.68

$1,483.74

$1,118.44

$1,072.50

POWERED BY \{'

Ji SPINS�


Bottom Selling Items


BRAND UPC ITEM DESC DEPARTMENT CATEGORY CATEGORY RANK CATEGORY SHARE DOLLARS % CHG UNITS % CHG # of SS $, SPP

AWSM 111111111111 POPCORN-PROTEIN-RANCH

AWSM 1111111111112 POPCORN-PROTEIN-CHEDDAR & CRKD PEPPR

AWSM 1111111111113 BAR-CHOCOLATE-DARK-BITTERSWEET-70%

AWSM 1111111111114 BAR-CHOCOLATE-DARK-SEMISWEET-62%

AWSM 1111111111115 BAR-CHOCOLATE-DARK-EXTRA-82%

AWSM

AWSM

AWSM

AWSM

AWSM

AWSM

1111111111116 COOKIE-PEANUT BUTTER

1111111111117 COOKIE-WHITE CHOCOLATE MACADAMIA

1111111111118 BAR-CHOCOLATE PEANUT CRISP-CS

1111111111119 BAR-CHOCOLATE MINT CRISP-CS

1111111111110 BAR-BROWNIE CRISP-CS

1111111111112 COOKIE-CHOCOLATE CHIP

AWSM 1111111111113 POPCORN-BUTTER-3 PK

AWSM 1111111111114 POPCORN-SEA SALT-3 PK

AWSM 1111111111115 POPCORN-BUTTER-RTE

AWSM 1111111111116 BAR-CHOCOLATE MINT CRISP

GROCERY POPCORN/PUFFS 65


GROCERY CHOCOLATE 156



GROCERY COOKIES 140

GROCERY COOKIES 138

GROCERY NUTRITION BARS 330



GROCERY COOKIES 125

GROCERY SAVORY SNACKS 27

GROCERY SAVORY SNACKS 25




0.1%

0.1%

0.1%

0.1%

0.2%

0.1%

0.1%

0.1%

0.1%

0.1%

0.2%

1.3%

1.3%

0.7%

0.2%

$8,771 0.0% 2,140 0.0% 272

$10,028 0.0% 2,469 0.0% 268

$15,321 0.0% 4,832 0.0% 274

$16,138 0.0% 5,057 0.0% 293

$101.60

$116.72

$174.05

$171.78

$24,479 0.0% 7,662 0.0% 309 $248.70

$27,731 0.0% 10,624 0.0% 290

$28,939 0.0% 11,268 0.0% 283

$30,888 -16.1% 1,725 -2.0% 168

$32,771 9.4% 1,771 24.1% 161

$36,691 30.9% 1,962 45.8% 172

$297.83

$318.47

$560.18

$626.72

$648.02

$44,022 0.0% 16,851 0.0% 304 $454.16

$81,097 16.9% 15,429 -0.5% 295 $855.37

$82,065 -10.6% 15,608 -22.6% 294 $868.41

$91,910 0.0% 32,448 0.0% 313 $924.46

$98,974 -19.0% 54,453 -24.3% 307 $1,021.72

POWERED BY \{'

Ji SPINS�


New Items Sales

CATEGORY RANK UPC DESCRIPTION

95

38

125

138

140

136

154

156

63

65

227

254

222222222221 CHIPS-SPICY QUESO

222222222222 POPCORN-BUTTER-RTE

222222222223 COOKIE-CHOCOLATE CHIP

222222222224 COOKIE-WHITE CHOCOLATE MACADAMIA

222222222225 COOKIE-PEANUT BUTTER

222222222226 BAR-CHOCOLATE-DARK-EXTRA-82%

222222222227 BAR-CHOCOLATE-DAR K-SEMISWEET-62%

222222222228 BAR-CHOCOLATE-DARK-BITTERSWEET-70%

222222222229 POPCORN-PROTEIN-CHEDDAR & CRKD PEPPR

222222222210 POPCORN-PROTEIN-RANCH

222222222211 EXTRA RICH MILK CHOCOLATE BAR

222222222212 ORGANIC CHOCOLATE- LAVENDER


DEPARTMENT CATEGORY DOLLARS $, SPP FIRST WEEK SELLING ACTIVE WEEKS # of SS UNITS/STORE/WEEK

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

GROCERY

CHIPS $167,151 $1,671.68 2018-04-15

POPCORN/PUFFS $91,910 $924.46 2018-10-28

COOKIES $44,022 $454.16 2018-02-11

COOKIES $28,939 $318.47 2018-02-11

COOKIES $27,731 $297.83 2018-02-11

CHOCOLATE $24,479 $248.70 2018-07-01

CHOCOLATE $16,138 $171.78 2018-07-01

CHOCOLATE $15,321 $174.05 2018-07-01

POPCORN/PUFFS $10,028 $116.72 2018-10-28

POPCORN/PUFFS $8,771

CHOCOLATE $84

CHOCOLATE $7

$101.60 2018-10-28

$261.84 2018-11-25

$16.76 2015-01-11

38

10

47

47

47

25

24

24

10

10

5

3

315 4.88=

313 10.37 �

304 1.18"'

283 0.85"'

290

309 0.99"'

293

274

268 0.92"'

272

1 4.15�

1 1.00"'

"' % CHG is less than 5% greater than total category at Retailer � % CHG is greater than 5% greater than total category at Retailer = % CHG is 5% similar to the total category at Retailer

© 2018 SPINS LLC PRIVILEGED AND CONFIDENTIAL. USE OF SPINS INFORMATION MUST COMPLY WITH THE PERMISSIBLE USES POWERED BY \{'

Ji SPINS�


COVER PAGE

Total Dollar Sales

Combined dollar sales of the total vendor

Doll a rs, % Change

Dollar sales percent change

Total Unit Sales

Combined unit sales of the total vendor

Units,% Change

Unit sales percent change

DOLLAR AND UNIT TRENDS

Dollar Sales


Units


TOPLINE PERFORMANCE METRICS AND GROWTH PERFORMANCE

Dollar Sales


Doll a rs, % Change


Units


Units,% Change

Unit Sales percentage change

$,SPP

Product dollar sales per percentage point of the ACV of the geography

$, SPP, % Change

Product dollar sales per percentage point of the ACV of the geography percent change

% of Stores Selling

Brand has higher percent dollar growth than the subcategory

% of Stores Selling,% Change

Product's percent distribution selling percentage change

Promo Do Ila rs

Combined dollar sales of a vendor's products with any promotion

Promo Do Ila rs, % Change

Combined dollar sales of a vendor's products with any promotion percentage change

DEPARTMENT PERFORMANCE

Department Share

Vendor's total dollar sales expressed as a percentage of total department sales

Dollars

Combined dollar sales of the total vendor in each department

Do Ila rs, % Change


Units

Combined unit sales of the total vendor in each department

Units,% Change


$,SPP


$, SPP, % Change


% of Stores Selling

Product's percent distribution not weighted by the size of the store

% of Stores Selling,% Change


Promo Do Ila rs

Combined dollar sales of a vendor's products with any promotion in each department

Promo Do Ila rs, % Change

Total dollar sales of a vendor's products with any promotion in each department percentage change

Red Down Arrow

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with more than a 5.1% variance (i.e. if vendor's department performance is growing at 10% yet the department at the retailer is growing at 20%, this icon will be a red arrow as the growth of percentage change is not keeping pace with the retailer at large)

Green Up Arrow

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with more than a 5.1% variance (i.e. if vendor's department performance is growing at 30% yet the department at the retailer is growing at 10%, this icon will be a green arrow as the growth of percentage change is outpacing the retailer at large)

= sign

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with a 5% variance (i.e. if vendor's department performance is growing at 20% and the department at the retailer is growing at 21%, this icon will be an equal sign as the growth of percentage change is outpacing the retailer at large)


CATEGORY PERFORMANCE

Category Share


Combined vendor's total dollar sales expressed as a percentage of total category sales

Dollars

Combined dollar sales of the total vendor in each category

Dollars, % Change


Units


Units,% Change


$,SPP


$, SPP, % Change


% of Stores Selling


% of Stores Selling, % Change


Promo Dollars

Combined dollar sales of a vendor's products with any promotion in each category

Promo Dollars,% Change

Combined dollar sales of a vendor's products with any promotion percentage change

Red Down Arrow

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with more than a 5.1% variance (i.e. if vendor's category performance is growing at 10% yet the category at the retailer is growing at 20%, this icon will be a red arrow as the growth of percentage change is not keeping pace with the retailer at large)

Green Up Arrow

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with more than a 5.1% variance (i.e. if vendor's category performance is growing at 30% yet the category at the retailer is growing at 10%, this icon will be a green arrow as the growth of percentage change is outpacing the retailer at large)

=sign

Vendor's percentage change on each measure compared to the percent change on each measure at total retailer with a 5% variance (i.e. if vendor's category performance is growing at 20% and the category at the retailer is growing at 21%, this icon will be an equal sign as the growth of percentage change is outpacing the retailer at large)

POWERED BY \{'

Ji SPINS�


GROWTH DRIVERS AND ATTRIBUTE PERFORMANCE

#1 Sales

Brand is #1 top dollar sales within a respective

#1 Mover

Brand is #1 highest units sold within a respective

Outpacing Growth

Brand has higher percent dollar growth than the

Top 5Sales

Brand is between #2 and #5 top dollar sales within the respective

Top 5 Mover

Brand is between #2 and #5 top selling units within the respective

Top 10 Sales

Brand is between #6 and #10 top dollar sales within the respective

Top10Mover

Brand is between #6 and #10 top selling units within the respective

Attributes

Compares a brand's attribute dollar growth to that of the retailer's attribute dollar growth and if brand growth out paces that of the Retailer, the attribute will appear

BRAND PERFORMANCE

Category Rank

Rank of the Brand based on dollar sales

Category Share

Brand's total dollar sales expressed as a percentage of total category sales

Dollars

Combined dollar sales of the brand to category

Doll a rs, % Change


Units

Combined unit sales of the brand to category

Units,% Change


$,SPP


$, SPP, % Change


% of Stores Selling


BRAND PERFORMANCE (CONT.)

Promo Do Ila rs

Combined dollar sales of a brand's products with any promotion in each category

TOP AND BOTTOM ITEMS

Category Rank

Rank of the item in each category based on dollar sales

Category Share

Items total dollar sales expressed as a percentage of total category sales

Dollars

Total dollar sales of the item to category

Do Ila rs, % Change


Units

Total unit sales of the item to category

Units,% Change


% of Stores Selling

Percent of stores selling a product not weighted by the size of the store

$,SPP

Product dollar sales per percentage point oft he ACV of the geography

Dollars

Total dollar sales of the item to category

$,SPP


First Week Selling

Denotes which week the item first scanned with sales

Active Weeks

How many weeks this item recorded sales in the retailer

% of Stores Selling

Percent of stores selling a product not weighted by the size of the store

Un its/Store/Week

Total unit sales per store selling per item per week

[Red Down Arrow]

Vendor's item Units/Store/Week selling compared to the retailer's average Units/Store/Week within the category at large with more than a 5.1% variance (i.e. if vendor's item Units/Store/Week selling is $300 yet the category at the retailer is $500, this icon will be a red arrow as the Units/Store/Week is not keeping pace with the retailer at large)


TOP AND BOTTOM ITEMS (CONT.)

[Green Up Arrow]


Vendor's item Units/Store/Week selling compared to the retailer's average Units/Store/Week within the category at large with more than a 5.1% variance (i.e. if vendor's item Units/Store/Week selling is $500 yet the category at the retailer is $300, this icon will be a green arrow as the Units/Store/Week is outpacing the retailer at large)

[= sign]

Vendor's item Units/Store/Week selling compared to the retailer's average Units/Store/Week within the category at large with more than a 5.1% variance (i.e. if vendor's item Units/Store/Week selling is $300 yet the category at the retailer is $320, this icon will be an equal sign as the Units/Store/Week is similar to the retailer at large)

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Ji SPINS�

VENDOR BUSINESS REVIEW SCORECARD AWESOME COMPANY Account Scor… · vendor business review...

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