Vedatya's PG in Sales & Marketing Management Programme Leaflet

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LEAD WITH THE WORLD'S BEST BRANDS SCHOOL OF HOSPITALITY AND TOURISM MANAGEMENT POST GRADUATE PROGRAMME IN SALES & MARKETING MANAGEMENT MASTER THE ART & SCIENCE OF SALES AND MARKETING Educator for the Service Industry INSTITUTE

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The leaflet provides an overview of the "Post Graduate Programme in Sales & Marketing Management" offered by Vedatya at its Gurgaon Campus in NCR, India. This one and a half year program is jointly offered by Vedatya and InterContinental Hotels Group (IHG). Its a 1.5 year programme including a 1 year internship with IHG.

Transcript of Vedatya's PG in Sales & Marketing Management Programme Leaflet

Page 1: Vedatya's PG in Sales & Marketing Management Programme Leaflet

LEAD WITH THE WORLD'SBEST BRANDS

SCHOOL OF HOSPITALITY AND TOURISM MANAGEMENT

POST GRADUATE PROGRAMMEIN SALES & MARKETINGMANAGEMENT

MASTER THE ART & SCIENCE OF SALESAND MARKETING

Educator for the Service Industry

INSTITUTE

Page 2: Vedatya's PG in Sales & Marketing Management Programme Leaflet

ABOUT VEDATYA INSTITUTE

Vedatya Institute is an initiative of who wish to replicate their own for the benefit of students in India. It was established with the active support of corporations such as - and

. The institute is funded by the holding entity of, and a restaurant chain called

. The institute’s campus, located on , is fully integrated withfor students.

The institute was established in the year 2000 as higher learning institution in India thatoffers internationally recognized, of study in management.

IIT & the Wharton School alumniquality educational experience

The Carlson Group, USAthe Edwardian Group, UK Radisson Blu Plaza Delhi Radisson Blu Varanasi The Great Kabab Factory Gurgaon-Sohna roadacademic, recreational and residential facilities

undergraduate and post graduate programmeshospitality and business

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A self-sustainable “Green Campus” with academic, recreational, residential accommodation for students and an upcoming internationally branded on-campus training hotel, Holiday Inn

Ranked amongst the premier hotel management institutions of India by the Education Times, Times of India

Academic partnership with IHG, world's largest hotel company, in the form of an IHG Academy

UK trained faculty with international work experience

Management focused career path in the hospitality industry

100% placement assistance for graduating students

Demonstrated record of placement at global hospitality chains like Crowne Plaza, Four Seasons, Ritz Carlton, Taj Hotels, J. W. Marriott , Carlson etc

Record of merit based full year paid internships in England, Australia, Dubai, Malaysia, Singapore and Germany

Is a 'Hospitality and Tourism Skills Council' (THSC) validated partner training Institute

VEDATYA HIGHLIGHTS

INDUSTRY RECRUITERS

Page 3: Vedatya's PG in Sales & Marketing Management Programme Leaflet

The Post Graduate Programme in Sales & Marketing Management is anthat includes 6 months of theory followed by

along with expert coaching. Given this industry integrated approach, the programme is guaranteed to build industry ready professionals. This ,

provides anwith a focus on the service industry.

The students are coached on various to acquiring, retaining and growing customer base through . The modules equip students with a thorough insight of all the related elements which essentially enable them to perform the role of a sales and marketing manager. This

focuses on developing skills essential for providingfor a high performing sales and

marketing team.

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eighteen months programme guaranteed six months on-the-job training with IHG

cutting-edge one-of-a-kind programme in-depth training and understanding of the 'Sales & Marketing' function

contemporary approachesdiscussions, case studies and collaborative exercises

application oriented programme excellent customer servicemaximizing sales and enhancing business development

PROGRAMME HIGHLIGHTS

ELIGIBILITY & ADMISSION PROCESS

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Dedicated industry interface through industry visits and guest lectures from senior executives

Guaranteed six months internship from one of the world's largest hotel company, IHG

Programme delivery through experts in the field

Participation in various internal and external events and workshops for an enhanced learning experience

Graduate with 50% marks in any stream from an Indian or a foreign universityA candidate can either fill online application form or download it from the website. The form can also be obtained from the Institute's Admission OfficeSelection is based on written test and personal interview

ABOUT PROGRAMME

PROGRAMMEPost Graduate Programme in Sales & Marketing Management (PGPSMM)1 Year Full Time Programme including 6 Months Internship

InterContinental Hotel Group (IHG)formal partnership with Vedatya IHG Academy

first institute in Indiainternationally branded on-campus training hotel, Holiday Inn

, one of the world’s largest hotel group, has a , an , to

groom future leaders in the hospitality industry.

Vedatya is the that will have an .

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Vedatya has lots to offer to its students in terms of industry interaction, studies, events, participation in internal and external competition, conferences, workshops etc. All this and more forms part of a student development program which is holistic in nature. I was prepared and positioned to meet corporate expectations through various workshops and training sessions. The one year internship gave me the much needed training I needed to succeed in my career. Thanks to Vedatya and all the faculty members who were all there for me throughout the program.

I thank Vedatya for all the guidance and support I got during and after my graduation. The institute has not only given me knowledge but also the confidence to succeed. Vedatya worked on each student's all round development, we were provided with several platforms to discover and hone our talents. After graduating, I was placed with The Grand New Delhi as a Management Trainee Front office from where I was promoted as Duty Manager and then I was transferred in Revenue Department as Assistant Manager Reservations & Revenue from there I got an opportunity to move into sales as Assistant Sales Manager (Leisure Sales). I worked for The Grand New Delhi for 4.5 years and from their got opportunity to work with Hyatt Hotels Corporation as Global Sales Manager. It's been a wonderful journey and a wonderful experience for me.

Thanks to Vedatya for making me who I am today. The studies were rigorous but at the same time applied in nature so we never felt the pressure. The faculty was always there to support us in our ups and downs. The one year long internship gave us an international exposure plus industry work experience. I graduated a self confident, responsible adult and I owe it to all to Vedatya.

Vedatya's rigorous learning and training exercises helped me gain operational experience and insights into the Hospitality Sector. It gave me incredible exposure to the management models in every discipline. I also availed of an opportunity to be in UK and get global exposure. Vedatya's faculty helped me adapt my skills to the industry standards.

Dionne Macker, 2013 GraduateAsst. Sales Manager, Crowne Plaza, Rohini, Delhi

Pavneet Singh, 2010 GraduateRegional Sales Manager, South Asia

Rohan Bhasin, 2010GraduateSales Manager, Pullman, Gurgaon

Mandeep Arora, 2008 GraduateNational Sales Manager, Marriot International, New Delhi

STUDENT TESTIMONIALS

CAMPUS ADDRESS

ADMISSION OFFICE ADDRESS

CONTACT DETAILS|

VEDATYA INSTITUTEGarhi Murli (Garhi Bazidpur), Sohna Road, Gurgaon - 122102, Haryana

The Corporate Floor, Radisson Blu Plaza Delhi, National Highway 8, New Delhi - 110037

Ph: 011-26779069/68/67, +91-9711310079 Email: [email protected]