Vancity Millennials Purchasing Power report

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    No Funds City:

    Why Vancouver millennials have the lowest discretionary income in Canada

    Highlights

    • Vancouver millennials buying a property at average cost in 2016 have the lowest discretionary income of

    10 Canadian cities analyzed.

    • If a typical millennial couple purchased a Vancouver property at average cost in 2016 they would go into debt

    by $2,745 a year after paying for essential expenses including taxes, healthcare premiums, food, utilities, public

    transportation, clothing and housing.

    • In 2015, a typical Vancouver millennial household of two, aged 25-34, earned $72,291 – the second lowest rate

    in Canada.

    • Yearly costs for an average home purchased in Metro Vancouver in 2016 is $44,354.

    • Toronto had the next most expensive housing market at an average cost of $33,405 annually for a typical home

    purchased in 2016 – $11,000 less per year compared to Vancouver. It also had the next lowest discretionary income

    at $3,379 annually for millennial couples who purchased a home at an average price in 2016.

    • Millennials in Victoria are better off than in Vancouver, but still ranked third for the least amount of discretionary

    income nationally. Millennial couples who purchased a Victoria property at average cost in 2016 have an annual

    discretionary income of $12,200.

    • By comparison, the average millennial in Edmonton has more than $47,000 in annual discretionary income –

    the highest in Canada.

    • If a typical millennial couple were to purchase a townhouse at average cost in Vancouver in 2016, their discretionary

    income would be $9,548 annually.

    • If a typical millennial couple were to purchase a condo at average cost in Vancouver in 2016, their discretionary

    income would be $16,422, annually (not including condo fees, which could be as much as $500 monthly).

    • Growing families in Vancouver face a dramatically more challenging financial situation. The average cost of

    childcare for one child in Vancouver is $14,580 annually.

    • With one child in full-time paid care, discretionary income of average millennial couples would be about:

      -$17,325 (debt) annually if they purchased a Vancouver property at average cost in 2016

      -$5,031 (debt) annually if they purchased a Vancouver townhouse at average cost in 2016

      $1,674 annually (not including strata fees) if they purchased a Vancouver condo at average cost in 2016

      -$29,597 (debt) annually, not including strata fees, if they purchased a three-bedroom condo at average cost in 2015

      $771 annually if they rented a three-bedroom unit outside the city centre in 2016.

    • About 16% of families who rent in Vancouver are overcrowded in their current housing arrangement.

    • The overall vacancy rate for rented units in Metro Vancouver is under one per cent.

    • Among other possible solutions, the report recommends creating incentives for developing affordable,

    family-friendly housing and dramatically increasing support for rental housing.

    Make Good Money (TM) is a trademark of Vancouver City Savings Credit Union.

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    Introduction

    As housing prices in Vancouver have risen, so have questions

    around how the largest generation in history will afford a

    home in an increasingly out of reach housing market. And

    are millennials staying in Vancouver or are they leaving for

    more affordable markets? Recent news reports point to amillennial exodus from Vancouver and relocation to more

    affordable places, like Victoria and Kelowna. Meanwhile,

    local entrepreneurs and millennials are adding to the

    dialogue by saying unaffordability is emptying Vancouver

    of one of its most valuable assets – young people from the

    city who want to stay invested in it.

    Yet others point to a growing population of 20- to 34-year-

    olds in the city: a 9.5% hike in the last 10 years. This increase

    could simply be attributed to the fact that this age cohort

    is the largest in generation in history, so naturally their

    numbers would rise. Furthermore, immigration rules favourpeople under 35, which could create a smokescreen effect

    as new Canadians arriving in Vancouver obscure the reality

    that a large number of millennials are also leaving.

    The question is also not one that is limited to Vancouver,

    either. The affordability of other nearby cities such as

    Victoria are now being called into question. And earlier

    in the year, The Economist  published an article labelling

    millennials as ‘Generation Uphill.’ Although millennials are

    richer, better educated and more connected than any

    previous generation, their talents are being squandered. In

    rich nations, 15% are NEETs: not in education, employment

    or training. That figure rises to 25% in middle-income

    countries. The path to adulthood is longer and more

    complicated because it is taking longer to get established

    and become financially secure.

    The millennial conundrum has become particularly acute

    in Vancouver, which has built its image as an outdoor

    playground. Local economic pressures are putting a fine

    point on the realities raised above, with the underlying

    question: what will become of Vancouver if the average

    family cannot afford to live here? This report brings a

    wider focus to this question. By comparing the financial

    realities of young people across the country, it is possibleto discover if life in Vancouver is substantially harder

    than anywhere else in the country. If it is, this would lend

    motivation for families to leave and data for policymakers

    to try to stem that tide.

    Spend or save: disposable incomeand life enjoyment

    The amount of money in your pocket is directly correlated

    to the ability to live a happy life. While there is much good

    work going on worldwide to attempt to quantify a measureof happiness that goes beyond a simplistic measure of gross

    domestic product (GDP), most people intuitively know that

    the difference between income and expenses is the basic

    economic calculation. This is because people’s lives are lived

    in between these margins.

    In 2010, Princeton University published a landmark study

    that related income to emotional well-being, showing

    conclusively that high income doesn’t buy happiness.1 

    Although people with high incomes report greater life

    evaluation (the thoughts people think about their life),

    their emotional well-being is no higher than those with low

    income. In other words, high income buys satisfaction but

    not happiness. However, the study also revealed that money

    does buy happiness for those with incomes below US

    $75,000. In this income group, increased earning power does

    translate into greater well-being.

    Clearly a certain basic amount of income is required for a

    happy life. Although not analyzed in the Princeton study,

    the relationship between income and required life expenses

    is important in showing this relationship between money

    and happiness. If an individual cannot purchase basic life

    requirements (housing, food, health), their emotional well-

    being will suffer. Beyond basic expenses, people generallywant to have enough flexibility in their incomes to be able

    to also spend time with friends, enjoy leisure, support

    others and save for the future. These activities also support

    a happy life. However, this desire is not insatiable, as the

    Princeton study shows. At a certain point, increased income

    can no longer supply increased happiness. (It is beyond the

    scope of this report, but we can surmise that once a minimum

    level of individual happiness is achieved, social and public

    goods become more important to the happiness equation).

    As a result, we see that part of living a happy life is having a

    little extra money left over after all the monthly bills have

    been paid. This difference is called discretionary income –

    the income we have, beyond our obligations, to choose to

    spend where we want.

    It is out of discretionary income that earners purchase

    experiences, save for their future and give to people and

    causes they care about. In other words, it is out of our

    discretionary income that well-being is purchased. This well-

    being has a number of dimensions. First, individuals may

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    choose to purchase quality of life in the present. They may go

    to the movies, upgrade their phone or travel abroad. Second,

    they choose to purchase quality of life in the future. This may

    be through a savings account, an RRSP or loaning money to

    the kids. Third, discretionary income could promote social

    well-being: they may buy a gift for a friend, give to a charity

    or sponsor a refugee. These things may not have direct

    personal feedback, but promote well-being nonetheless.

    While all of the above are essential to a rounded life that

    maximizes well-being, there is a final use for discretionary

    income that is particularly relevant for millennials: paying

    off debt.

    Millennials are the most educated generation in history.2 

    This education comes at a high cost, and the effects of

    this are at the forefront of millennial minds. A recent

    Facebook study of the financial priorities of U.S. millennials

    found that 46% define financial success as being debt-free.

    Furthermore, 57% prefer to pay for purchases with cash,

    reflecting an inherent predisposition away from carrying

    consumer debt. So well-being for many millennials means

    being able to have enough discretionary income to avoid

    credit and pay off their debt.

    Vancouver is a world-class city, offering an almost limitless

    number of opportunities to increase well-being. Renowned

    experiences are outside the doorstep. New businesses and

    innovations are ripe to invest in. Social consciousness is

    high. And yet, Vancouver also claims the gloomy title of

    Canada’s Unhappiest City.3 Insight into relative discretionary

    income levels across Canada provides a clue as to a

    potential reason for this apparent dichotomy.

    A comparison of 10 Canadian cities

    It should come as no surprise that the economics of daily life

    are tight in Vancouver. Anecdotal evidence and case studies

    abound as Vancouverites struggle to cope with some of the

    highest housing and food prices across Canada. However,

    a deeper dive into the economic lives of young people in

    the Vancouver area reveals a disturbing reality: Vancouver

    millennials have the lowest levels of discretionary income when

    compared to their counterparts in other major Canadian cities.

    Discretionary income is the amount of earnings left over

    after paying for the basic requirements of life. This is

    calculated by starting with gross salary and subtracting

    the mandatory government payments of income tax,

    employment insurance and pension contributions. From this

    figure, payments for the basic needs of life are accounted

    for. For the purposes of this report, basic life expenses

    include food, housing, utilities (such as electricity and

    water), public transportation and clothing. While expenses

    such as credit card or student debt payments are included inthis category, these payments are not necessarily common

    to all earners and therefore have not been included.

    Similarly, while it is true that many Vancouver homeowners

    may supplement their salaried income with rental income,

    this is not currently the standard and has been excluded

    from our calculations. Therefore, the best way to estimate

    the experience of Vancouver millennials is to use these

    income and expense categories as the foundation for a

    detailed analysis show the income levels and mandatory

    expenses of two-person families where the oldest individual

    is between the ages of 25 and 34.

    City Median income Income tax Contributions Healthcare Disposable income

    Edmonton $107,120 $17,642 $5,963 $83,515

    Calgary $104,581 $17,224 $5,822 $81,536

    Ottawa $93,348 $16,563 $6,744 $70,041

    Kitchener-Waterloo $84,481 $14,990 $6,103 $63,388

    Halifax $82,384 $14,391 $6,214 $61,779

    Victoria $80,912 $12,817 $5,313 $1,632 $61,149

    Winnipeg $73,198 $12,374 $5,462 $55,362

    Montreal $75,284 $14,519 $6,274 $54,491

    Vancouver $72,291 $11,452 $4,747 $1,632 $54,460

    Toronto $67,744 $12,020 $4,894 $50,829

    Table 1: Disposable income for average millennial couple (aged 25-34) by city prior to housing and expenses.

    Notes:• BC is the only Province that charges a separate healthcare premuim in addition to taxes.• Income data from Satscan CANSIM 111-0012, 2015 estimate by Vancity• Expenditure data from Survey of Household Spending 2014, 2015 estimate by Vancity• Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity• All figures average, except where noted

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    City Disposable incomeTotal expenses

    except housingHousing (avg prop) Discretionary income

    Edmonton $83,515 $15,505 $20,654 $47,356

    Calgary $81,536 $15,505 $24,098 $41,933

    Ottawa $70,041 $14,045 $21,494 $34,502

    Halifax $61,779 $12,555 $15,337 $33,887

    Kitchener-Waterloo $63,388 $14,045 $20,230 $29,113

    Montreal $54,491 $11,957 $15,619 $26,915

    Winnipeg $55,362 $13,060 $16,372 $25,930

    Victoria $61,149 $12,851 $36,098 $12,200

    Toronto $50,829 $14,045 $33,405 $3,379

    Vancouver $54,460 $12,851 $44,354 -$2,745

    Table 2: Discretionary income for average millennial couple (ages 25-34) who purchased property at an average cost in 2016.4

    Notes:• Income data from Satscan CANSIM 111-0012, 2015 estimate by Vancity• Expenditure data from Survey of Household Spending 2014, 2015 estimate by Vancity• Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity• All figures average, except where noted

    Table 2 shows what it would look like if the average millennial

    couple in Vancouver tried to purchase an average property

    (which includes a condo, townhome or detached single home)

    in the current market. The expenses added on top of carrying

    this property are by no means an exhaustive list, but still the

    numbers are clear: Vancouver millennials are in a tight spot.

    In 2015, the typical Vancouver millennial household (two

    people aged 25-34) earned only $72,291 – the second lowestrate in Canada. When used to pay Vancouver expenses,

    this amount does not go far, especially if millennials opt to

    purchase an average property.

    From this salary, $16,200 will go to taxes and other

    government contributions, and a further $1,632 for

    mandatory healthcare premiums. Some employers cover

    this cost, though not all, so we have included this in the

    list of expenses. This yields $54,460 in disposable income.

    Provincial averages for food, utilities, public transportation

    and clothing add another $12,850 to yearly outflows. Yet

    it is housing that forms the bulk of expenses for young

    families: the maintenance costs for a newly purchased home

    in Metro Vancouver average almost $44,500 per year.

    Taken together, assuming that a key aspect of long-term

    well-being is housing security in the form of owned property,

    the average millennial household would be going into debt by

    almost $3,000 per year. This would leave no income to spend,

    save or give away – those key components of well-being.

    A primary reason for the lack of discretionary income is that

     young people in Canada’s two largest cities, Vancouver and

    Toronto, actually have lower average incomes than other

    areas in the country. Average household incomes in the age

    category are more than $10,000 higher in the innovation hub

    of Kitchener-Waterloo and Cambridge, while top-earning

    Edmonton surpasses Vancouver by almost $35,000 per

     year. The reasons for this disparity are not the focus of this

    analysis, yet the disparity warrants further investigation.

    However, the larger component of this situation – aside

    from the compulsory healthcare fee, unique to B.C. – is the

    cost of housing security in the Vancouver area. Temporarilyleaving the question of indefinite renting aside, we see

    that average housing costs as a proportion of income in

    Vancouver is the highest in Canada.

    With the real estate market continuing its rapid rise,

    millennial families in Vancouver face an impossible choice.

    Do they purchase a home that will annually cost them, on

    average, $11,000 more than the next most expensive city,

    Toronto? Or will they choose to find a home in a more

    realistic market such as Ottawa where a mortgage would

    cost half as much? Until there is a broad cultural shift away

    from home ownership or more long-term stability in the

    rental market, this seems to be the only choice if a family is

    going to pursue an acceptable level of well-being.

    It should be recalled that the expenses included in this

    analysis are ones that are understood to be those basic to

    life. Yet for a young couple or family there are typically many

    additional expenses, such as student debt, extended health

    care and car payments or maintenance among them. Any

    of these outflows could put a young family into a pattern

    of debt that would be difficult to escape. No wonder many

     young people still remain reliant on their parents to make

    major life advances in higher education or to buy a house.

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    The new reality: shared walls and

    smaller footprints

    For the next generation, the urban reality is changing. The

    figures above show that the average property in Vancouver,

    and even Toronto, are simply out of reach for the average

     young family. Even if this generation has not fully given up

    on property ownership, the possibility has been pushedoff by decades. Now is the era of multiple-unit housing for

     young families.

    As is seen in Table 3, millennial couples are vastly better off

    if they limit their options to condominium-type dwellings.

    With a disposable income of almost $54,500, the $25,000

    worth of mortgage payments per year is much more

    achievable. This will leave an average of $16,422 in disposable

    income for this couple – slightly higher than Toronto, but

    still not much closer to other areas in the country.

    CityDisposable

    income

    Expenses except

    housingHousing (condo)

    Discretionary

    income

    Edmonton $83,515 $15,505 $13,665 $54,345

    Calgary $81,536 $15,505 $15,309 $50,722

    Ottawa $70,041 $14,045 $14,080 $41,916

    Kitchener-Waterloo $63,388 $14,045 $11,489 $37,854

    Halifax $61,779 $12,555 $15,622 $33,602

    Victoria $61,149 $12,851 $17,469 $30,829

    Montreal $54,491 $11,957 $12,604 $29,930

    Vancouver $54,460 $12,851 $25,186 $16,422

    Toronto $50,829 $14,045 $21,187 $15,597

    Table 3: Discretionary income for average millennial couple (aged 25-34) who purchased a condo at an average cost in 2016.

    Notes:• Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity• The WinnipegREALTORS® Association does not report on benchmark condo prices.

    While just over $1,350 in discretionary income per month is

    not an abundance, it is enough to be able to spend a bit and

    save a bit to build a little happiness now and security for the

    future. However, it should be noted that these figures do not

    include condo fees, which can get close to $500 per month.

    The discretionary income is dramatically less for those who

    purchase an average three-bedroom condo in Vancouver (a

    more suitable size for a growing family). In this instance an

    average millennial couple would be in debt by more than$15,017 annually (see chart in methodology).

    In a similar vein, the townhouse market is more friendly

    for millennials to focus on, the average of which will yield

    a mortgage payment of around $32,000 per year. This is

    due to a benchmark price of $589,000 in March 2016, in

    comparison to $815,000 for all properties. Townhomes

    offer more floor space than the typical condo – something

    that would be attractive for couples who may be looking

    CityDisposable

    incomeExpenses except

    housingHousing

    (townhouse)Discretionary

    income

    Edmonton $83,515 $15,505 $18,394 $49,616Calgary $81,536 $15,505 $18,313 $47,718

    Kitchener-Waterloo $63,388 $14,045 $15,468 $33,875

    Victoria $61,149 $12,851 $26,277 $22,021

    Vancouver $54,460 $12,851 $32,060 $9,549

    Toronto $50,829 $14,045 $28,863 $7,921

    Table 4: Discretionary income for average millennial couple (aged 25-34) who purchased a townhouse at an average cost in 2016.

    Notes:• Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity.• Real Estate organizations for Ottawa, Halifax, Winnipeg and Montreal do not report on benchmark townhouse prices.

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    CityDisposable

    incomeExpenses except

    housingHousing (rental)

    1-bedroomDiscretionary

    income

    Edmonton $83,515 $15,505 $11,717 $56,293

    Calgary $81,536 $15,505 $12,710 $53,321

    Ottawa $70,041 $14,045 $10,834 $45,162Kitchener-Waterloo $63,388 $14,045 $9,413 $39,930

    Halifax $61,779 $12,555 $9,675 $39,549

    Victoria $61,149 $12,851 $11,014 $37,284

    Montreal $54,491 $11,957 $7,788 $34,746

    Winnipeg $55,362 $13,060 $10,124 $32,178

    Vancouver $54,460 $12,851 $13,668 $27,940

    Toronto $50,829 $14,045 $13,552 $23,233

    Table 5: Discretionary income for average millennial couple (aged 25-34) who rent a one-bedroom condo outside the city

    centre at an average cost in 2016.

    Notes:• Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity

    • The WinnipegREALTORS® Association does not report on benchmark condo prices.

    to grow their family. The tradeoff is that this couple will

    see their extra income go down by over 42%, with only

    $9,550 to spend, save or give away each year (Table 4). This

    translates into a monthly budget of $795 which, while not

    much to play with after basic expenses, could be achievable.

    Similarly, renting a condo may be a good option in order

    to have something leftover to put toward well-being. As

    Table 5 indicates, millennial couples who chose to rent a

    one-bedroom condo outside of the city centre will have a

    discretionary income of $ 27,940 annually.

    Adding children: borrowing from

    the futureWhile the typical financial situation may be stable in the

    aforementioned condo or townhouse for a while, things

    dramatically change when children enter the mix. As this model

    has been built on the assumption of a dual-income household,

    it is likely that both parents will have to continue working after

    parental leave. Excluding creative yet common solutions, this

    means that the child will enter some sort of daycare.

    Although Statistics Canada publishes average expenditure on

    childcare, this figure is not particularly helpful in that it includes

    all the families that do not use this service. Therefore, the

    best way to access childcare expenses is to analyze median

    expenses for only the families that send their children into care.

    A 2014 report by the Canadian Centre for Policy Alternatives

    gives us the most recent Canada-wide data.5 

    When childcare expenses are added into the mix, the grave

    reality of a young millennial family in Vancouver becomes

    all too apparent. The couple that has bought into the

    property market at the average Vancouver price with one

    child in care full-time now finds themselves going into

    debt by more than $17,000 per year just to cover their basic

    obligations and expenses (Table 6). The discretionary income

    is dramatically less for those who purchase an average three-

    bedroom condo in Vancouver (a more suitable size for a

    growing family). In this instance an average millennial couple

    would be in debt by more than $15,017 annually (see chart inmethodology). A similar situation presents itself in Toronto,

    in contrast to the remainder of the country. All other urban

    centres analyzed maintain a healthy level of discretionary

    income, even after paying for childcare. In places such as

    Montreal, Halifax and Edmonton choosing to start a family

    does not necessarily conflict with the financial and stability

    benefits of owning a home.

    Pressing on, these young families in Vancouver may choose

    to sacrifice the size of their home for the benefit of

    staying in the city that they love – a viable option growing

    in popularity. Some families may even be able to raisefive children in a two-bedroom condo.6 Although not for

    everyone, this tactic generates a tight, but viable, financial

    situation. Living in a condo with a young child in daycare is

    possible with little money left over for spending on well-

    being: somewhere around $150 per month (Table 8). Yet a

    townhouse is now out of reach. This would create a lifestyle

    that could mean going into debt by $5,000 per year or more

    (Table 7). Very clearly the financial reality in Vancouver is not

    friendly to young families wanting to make a start.

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    City Discretionary income (townhouse) Childcare* Discretionary income with childcare

    Edmonton $49,616 $10,140 $39,476

    Calgary $47,718 $11,232 $36,486

    Kitchener-Waterloo $33,875 $10,680 $23,195

    Victoria $22,021 $14,580 $7,441

    Vancouver $9,549 $14,580 -$5,031

    Toronto $7,921 $15,888 -$7,966

    Table 7: Discretionary income for average millennial couple (aged 25-34) with one child in full-time care who purchased  a

    townhouse at an average cost in 2016.

    Source: Canadian Centre for Policy Alternatives, Parent Trap, November 2014* Note: Real Estate organizations for Ottawa, Halifax, Winnipeg and Montreal do not report on benchmark townhouse prices.

    City Discretionary income Childcare* Discretionary income with childcare

    Edmonton $47,356 $10,140 $37,216

    Calgary $41,933 $11,232 $30,701

    Montreal $26,915 $1,824 $25,091Halifax $33,887 $9,900 $23,987

    Ottawa $34,502 $11,880 $22,622

    Winnipeg $25,930 $5,412 $20,518

    Kitchener-Waterloo $29,113 $10,6807  $18,433

    Victoria $12,200 $14,580 -$2,380

    Toronto $3,379 $15,888 -$12,509

    Vancouver -$2,745  $14,580 -$17,325

    Table 6: Discretionary income for average millennial couple (aged 25-34) with one child in full-time care who purchased a

    property at an average cost in 2016.

    Source: Canadian Centre for Policy Alternatives, Parent Trap, November 2014Note: Childcare figures represent the median cost of having one toddler-aged child in care full-time.

    City Discretionary income (condo) Childcare* Discretionary income with childcare

    Edmonton $54,345 $10,140 $44,205

    Calgary $50,722 $11,232 $39,490

    Ottawa $41,916 $11,880 $30,036

    Montreal $29,930 $1,824 $28,106

    Kitchener-Waterloo $37,854 $10,680 $27,174

    Halifax $33,602 $9,900 $23,702

    Victoria $30,830 $14,5808  $16,250

    Vancouver $16,422 $14,580 $1,842

    Toronto $15,597 $15,888 -$291

    Table 8: Discretionary income for average millennial couple (aged 25-34) with one child in full-time care who purchased a

    condo at an average cost in 2016.

    Source: Canadian Centre for Policy Alternatives, Parent Trap, November 2014* Note: The WinnipegREALTORS® Association does not report on benchmark condo prices.

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    City1-bedroom

    in city centre

    1-bedroom

    not in city centre

    3-bedroom

    in city centre

    3-bedroom

    not in city centre

    Vancouver $1,561 $1,139 $3,100 $2,170

    Toronto $1,502 $1,129 $2,630 $1,795

    Calgary $1,347 $1,059 $2,305 $1,683

    Kitchener-Waterloo $1,018 $784 $1,907 $1,606

    Victoria $1,123 $918 $1,956 $1,603

    Edmonton $1,200 $976 $1,809 $1,491

    Ottawa $1,158 $903 $1,891 $1,438

    Winnipeg $927 $844 $1,573 $1,417

    Halifax $1,033 $806 $1,913 $1,307

    Montreal $939 $649 $1,778 $1,108

    Table 10: Monthly rent by city in 2016

    Source: Numbeo.com

    Space for life: the (only) rental option

    With the real estate market so tight, it bears consideration

    that millennial families may be forgoing the option

    altogether and continuing to rent. In Vancouver the rental

    market is generally lower and more affordable. Indeed, the

    average rent for a three-bedroom unit outside of the city-

    centre is reported to be around $2,188 – still the highest in

    the country, but much more manageable than a mortgage

    payment of $3,696. It is these types of units that would be

    most desirable to a young family, as they provide the spacerequired for life and growth.

    As is shown in Table 10, this monthly rent still results in

    a difficult situation for the average family. When renting

    a three-bedroom unit, families in both Toronto and

    Vancouver are within range of having zero disposable

    income after childcare expenses (Table 11). This makes

    renting not much better than purchasing a condo, except

    for the fact that the couple would likely be renting more

    space than they could afford to buy. If smaller units would

    cost less in rent each month (a one bedroom outside of the

    city centre is around $1,132),9 then the family may choose

    to stay in a smaller unit as their family grows. However, theBritish Columbia Non-Profit Housing Association reports

    that around 16% of Vancouver families are overcrowded in

    their current housing arrangements: a figure that is likely

    to go up if millennial households need to choose between

    appropriate housing and discretionary income.10

    Renting may be slightly more affordable, but is also unstable.

    Families who rent may be given notice at any time that they

    must find another home. In addition to the challenge of

    finding a suitable home are the challenges that families with

    a pet or a child in school would face. Many families would

    also have to deal with the social challenges of moving to

    a new neighbourhood, especially if a child has to switch

    schools. And this doesn’t take into account the desperatelylow vacancy rate in Metro Vancouver.

    Families looking for a unit to rent face an overall vacancy

    rate in Metro Vancouver that is under 1%.

    When rental figures are analyzed, the choice for young

    millennial families in Vancouver becomes clear: they can be

    under-funded or under-housed. Appropriate housing will cost

    them dearly in their bank account: to purchase a townhouse

    or rent a three-bedroom unit would mean almost no extra

    income to spend, save or give away. As a result, their well-being

    budget is either zero or in the negative. On the other hand, to

    maintain some income for increasing happiness now and in thefuture, the family would have to choose to be under-housed,

    either in a small condo or small rental apartment.

    Table 9: Discretionary income for couples in Vancouver who purchased a 3-bedroom condo at an average cost in 2015.

    Average three bedroom condo in Vancouver prices are based on city of Vancouver, valid 3 bedroom condo sales (Improved Single Property Cash Transactions) 2015.

    Courtesy of Landcor™ Data Corporation.

    CityDisposable

    income

    Expenses except

    housing

    Average cost for

    3 bedroom condo

    Discretionary

    incomeChildcare cost

    Discretionaryincome with

    childcare

    Vancouver $54,459 $12,851 $56,625 $-15,017 $14,580 $-29,597

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    Recommendations

    The conclusion of this deep dive into the financial realities

    of young families across the country is that Canada’s

    two main urban centres – Toronto and Vancouver – are

    particularly difficult cities in which to raise a family and have

    money left over to nurture and improve well-being. In these

    cities, basic expenses eat up the majority of income. And in

    Vancouver, this can be directly correlated to skyrocketing

    prices for stable, appropriate and affordable housing.

    It does not need to be this way. Below are recommendations

    on immediate and practical actions that governments,financial institutions and individuals can implement to make

    life more affordable for our young families and develop a

    higher level of well-being for our urban communities.

    Government

    Owned housing: As noted in Vancity’s previous report

    Housetrapped , various levels of government have the

    ability to address chronic housing and affordability issues

    and should pursue policy agendas that support reasonable

    housing costs. These are reproduced below:

    • New housing development tax credits: The federal

    government could implement a program of new housingdevelopment tax credits for permanently affordable

    family housing. This program should increase rental and

    owned homes (including co-ops) with three bedrooms or

    more by providing developers with multi-year tax credits

    when they invest in housing that provides long-term

    affordable housing.

    • Inclusionary zoning: Use inclusionary zoning to increasethe availability of family-friendly housing in Vancouver

    and Victoria. Zoning bylaws should stipulate developers

    must include permanently affordable, three-bedroom or

    more housing in multi-housing developments, and allow

    them to work creatively with community partners to

    achieve this goal.

    • Density bonuses: Municipalities could create density

    bonuses for family-friendly, affordable housing like

    apartments, townhomes, equity and shared-equity

    co-operatives, and consider one-time or temporary

    reduced fees and property taxes.• Partnerships to support shared-equity co-ops:

    Municipalities could enable third-party agencies to

    administer affordable housing programs that promote the

    shared-equity co-op model, as well as other affordable

    home-ownership strategies.

    • Programs to support home ownership: The federal

    government could create programs and incentives that help

    families save towards a down payment. One example is

    the U.S. Department of Housing and Urban Development’s

    Family Self-Sufficiency program for low-income families.

    Under the program, if a family’s rent increases because theyare earning more income, the rent increase is credited to an

    interest-bearing escrow account, resulting in savings they

    could use for a down payment.

    • CMHC coverage: Currently, people seeking financing

    for a purchase of a co-op unit are required to provide a

    35% down payment. Part of a renewal of equity co-op

    legislation should include CMHC coverage, so families

    who choose co-ops can also get a mortgage with a

    smaller down payment.

    CityDisposable

    incomeTotal expensesexcept housing

    Housing (rental) Childcare

    Discretionary

    incomewith childcare

    Edmonton $83,515 $15,505 $17,988 $10,140 $39,882

    Calgary $81,536 $15,505 $20,302 $11,232 $34,497

    Montreal $57,491 $11,957 $13,360 $1,824 $27,351

    Ottawa $70,041 $14,045 $17,198 $11,880 $26,918

    Halifax $61,779 $12,555 $15,440 $9,900 $23,884

    Winnipeg $55,362 $13,060 $17,127 $5,412 $19,763

    Kitchener-Waterloo $63,388 $14,045 $18,943 $10,680 $19,720

    Victoria $61,149 $12,851 $19,240 $14,580 $14,478

    Vancouver $54,460 $12,851 $26,257 $14,580 $771

    Toronto $50,829 $14,045 $21,478 $15,888 -$581

    Table 11: Discretionary income for average millennial couple (aged 25-34) with one child in full-time care who rent a

    three-bedroom condo outside the city centre at an average cost in 2016.

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    • Repurpose public and community-owned land: 

    There is significant inventory of urban land owned by

    public agencies and community-based organizations

    (e.g., churches, service clubs, etc.). This land should be

    inventoried and financially assessed to provide an overall

    value for potential housing sites with family friendly,

    three or more bedroom homes to provide additional

    affordable housing options. These redevelopment

    opportunities could go beyond adding homes byproviding renewal opportunities for the communities

    where these lands are located.

    Rental housing: The B.C. Rental Housing Coalition (of which

    Vancity is a member) has put forward the following calls to

    action by the government:

    • Create new supply: B.C. needs 80,000 units of new rental

    housing by 2021, of which 25,000 should be subsidized

    housing for households that cannot afford market rents. [1] 

    The coalition is calling on Ottawa to:

    a. Meet its platform commitment to provide GST rebateson new rental development and investigate other tax

    incentives to stimulate the development of private

    rental housing.

    b. Target new housing infrastructure funding by need,

    rather than population. This means that communities

    in B.C. experiencing significant homelessness and

    critical levels of overspending on housing should be

    prioritized for new developments.

    c. Require the B.C. government to match contributions

    for all new federal housing infrastructure funding with

    cash, land or in-kind support in order to maximizeimpact.

    d. Support the creation of a $250 million social finance

    infrastructure fund that will leverage a regional

    network of impact investment funds to provide

    financing for housing development and other durable

    social infrastructure.

    • Support tenants: Over the next decade more than

    20,000 units of social housing will lose their subsidies in

    B.C. This includes federal rent subsidies for 4,000 low-

    income co-op households. The coalition is also calling on

    the federal government to:a. Immediately work with the B.C. government to fund a

    rent subsidy program for low-income co-op and non-

    profit residents at risk of losing their homes.

    b. Repair deteriorating rental housing units in B.C. to

    prevent further loss of existing stock.

    c. Increase investments in the Housing First approach to

    end chronic homelessness.

    • Align housing policy: Economic development,

    transportation, health care, immigration, refugee services,

    aboriginal affairs and other areas of social policy are all

    intimately linked to housing. The coalition is encouraged

    that federal ministers have been mandated to work

    collaboratively across these portfolios and seeks further

    collaboration moving forward.

    Financial Institutions• Leverage private capital in developing affordable housing.

    Financial institutions can work with government and third

    sector agencies to pioneer new financial tools, such as

    targeted investment funds and community bonds.

    Using private capital:

      Investment can be funneled to underinvested

    neighborhoods and/or affordable housing

    developments.

      Socially conscious investors can be matched with

    opportunities that yield economic returns alongside

    measurable impact for communities. These socialequity investors are commonly individuals who invest

    in a project for reasonable financial return on their

    investment, but who are also willing and able to

    provide repayment terms that are favourable to the

    projects because they are equally motivated by cultural

    and/or social returns.

    • Support social finance for affordable housing

    developments. Support social finance for affordable

    housing developments. Lending or creating innovative

    financing for nonprofits and charities to address a gap in

    access to patient, working capital for affordable housingprojects. This may include:

      Building investment funds with philanthropic or

    community partners to deliver near-market returns

    to investors and deploy funds to support non-profit

    partners with equity that enables an affordable rental

    housing project. At the same time, co-op and/or not-

    for-profit owners can build their equity stake, and the

    project can buy out the invested funds.

      Creating community bonds. These are financial vehicles

    for mission-aligned donors and supporters to invest

    funds into a defined community project that can be

    paid back with a modest financial return once the

    project is operational. Program-related investments

    (provided from the endowments of foundations

    to registered charities, and applied to higher-risk,

    mission-aligned opportunities like affordable housing

    projects), that generate below-market rates of return on

    investment, is another option.

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    11

    Individuals and families

    • Home sharing: many Vancouver families have discovered

    that one of the only affordable ways to own property in

    the city is to share the monthly costs. This means that space

    must be shared in creative ways. Consider purchasing a

    home with a secondary suite and rent one of the units out.

    Apply the rent to your mortgage and pay it down quickly.

    • Co-ownership: this is one step further than home-sharingin that the families that share the property also share

    finances. This is beneficial in that it shares the risk and

    responsibility of ownership. Two families could purchase

    a home big enough for both of them, or a property that

    could easily be split into two distinct units.

    • Co-operative housing: although housing co-ops are

    relatively rare, they are usually priced comparatively lower

    than a comparable strata unit. However, government

    regulations currently stipulate that a 35% down-payment

    is required to purchase an equity co-op.

    • Housing is for housing: if you are lucky enough to ownhousing, remember that while property may be a good

    investment, it is only one of many. Housing needs to be

    utilized for its primary purpose – providing a space to

    live in – rather than being used as a vehicle for wealth

    generation at the expense of affordable community

    dwellings. Consider speaking to your financial advisor

    about investing in other wealth-generating areas or

    discover ways in which your property investment can

    have maximal impact on providing affordable housing

    in your community.

    • Advocacy: to develop more affordable housing,governments need to have a supportive regulatory

    and funding environment. This will only happen

    if the public and civic organizations advocate for

    this outcome.

    Methodology

    Calculations in support of this report were undertaken

    by Roslyn Kunin & Associates and sourced from publically

    available data from Statistics Canada. The methodology

    described herein applies to deriving the discretionary

    income of the age 25-34 couple families in selected

    Canadian census metropolitan areas (CMAs).

    Income data was sourced from Statistics Canada’s CANSIM

    table 111-0012 (family characteristics, by family type, age

    of older adult, and family income) and limited to couple

    families where the age of older adult is in the 25-34 years’

    age group. To estimate 2015 figures from 2013 values, the

    growth rate of primary household income by province

    between 2013 and 2014 was applied, which was derived

    from Statistics Canada’s CANSIM table 384-0040 (current

    accounts – households, provincial and territorial, annual).

    The 2014 to 2015 growth rate was assumed to be the same.

    Income tax deducted was calculated by applying an average

    income tax rate to the amount of median family income.

    Similarly, the amount of EI and pension contribution

    deducted was calculated by applying the average rate of

    such deductions to the amount of median family income.

    Average income tax rates, along with average rate of

    deduction of EI premiums and pension contribution, were

    source from data available from table 384-0040.

    The average cost of food, utilities, transportation and

    clothing was sourced from the 2014 Survey of Household

    Spending (SHS) by Statistics Canada. To estimate the values

    of these expenditures in 2015, the annual rate of change

    in the Consumer Price Index (CPI) for these cost itemsbetween 2014 and 2015 was applied.

    For cost of housing, the value used represents the cost of

    a mortgage for a home purchased in these CMAs valued

    at the March 2016 benchmark price. This data was sourced

    from each CMAs real estate organization:

    • Canadian Real Estate Association (for Halifax)

    • Calgary Real Estate Board

    • Realtors Association of Edmonton

    • Kitchener-Waterloo Association of Realtors

    • Greater Montreal Real Estate Board

    • Ottawa Real Estate Board• Toronto Real Estate Board

    • Real Estate Board of Greater Vancouver

    • Victoria Real Estate Board

    • Winnipeg Realtors

    Estimated discretionary income is calculated subtracting the

    sum of the cost of food, housing, utilities, transportation,

    and clothing from household disposable income.

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    City Food Clothing Public transport Utilities Total expenses

    Edmonton $6,469 $4,425 $1,552 $3,059 $15,505

    Calgary $6,469 $4,425 $1,552 $3,059 $15,505

    Ottawa $6,014 $3,905 $1,264 $2,862 $14,045

    Kitchener-Waterloo $6,014 $3,905 $1,264 $2,862 $14,045

    Toronto $6,014 $3,905 $1,264 $2,862 $14,045

    Winnipeg $6,440 $3,129 $1,075 $2,416 $13,060

    Victoria $5,997 $3,178 $1,659 $2,017 $12,851

    Halifax $5,904 $2,876 $886 $2,889 $12,555

    Vancouver $5,997 $3,178 $1,659 $2,017 $12,851

    Montreal $6,129 $3,071 $835 $1,922 $11,957

    Table 12: Expenses by city except housing

    Notes:• Income data from Satscan CANSIM 111-0012, 2015 estimate by Vancity• Expenditure data from Survey of Household Spending 2014, 2015 estimate by Vancity

    • Housing data from Real Estate Board of respective city/region, March 2016, Annual mortgage estimated by Vancity• All figures average, except where noted

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    References

    1. Kahneman, Daniel and Angus Deaton. High income improves evaluation of life but not emotional well-being. Princeton University,

    August 2010. www.princeton.edu/~deaton/downloads/deaton_kahneman_high_income_improves_evaluation_August2010.pdf 

    2. Pew Research Centre, Millennials in Adulthood, March 2014.

    3. Lu, Chaohui, Grant Schellenberg, Feng Hou and John F. Helliwell. How’s Life in the City? Life Satisfaction Across Census Metropolitan Areas

    and Economic Regions in Canada. Statistics Canada, 20 April 2015 . www.statcan.gc.ca/pub/11-626-x/11-626-x2015046-eng.htm

    4. All housing calculations assume a 5-year fixed-term rate of 4.74%.

    5. Macdonald, David and Martha Friendly. The Parent Trap: Child Care Fees in Canada’s Big Cities. Canadian Centre for Policy Alternatives,

    November 2014. www.policyalternatives.ca/sites/default/files/uploads/publications/National%20Office/2014/11/Parent_Trap.pdf 

    6. Kerry Gold, “Squeezed, and loving it: 5 kids, 2 adults in a 1,000-square-foot condo,” The Globe and Mail, April 10, 2015.

    7. CCPA reports only on Kitchener childcare costs.

    8. CCPA did not report on childcare expenses for Victoria. Vancouver figures have been substituted due to geographic proximity.

    9. Cost of Living in Vancouver. www.numbeo.com/cost-of-living/city_result.jsp?country=Canada&city=Vancouver , accessed April 22, 2016.

    10. Overcrowding figures can be found at http://rentalhousingindex.ca , accessed April, 25, 2016.