Value Chain Session Presentation Afzaal Malik Coca Cola
-
Upload
kadrishaqib -
Category
Documents
-
view
107 -
download
2
Transcript of Value Chain Session Presentation Afzaal Malik Coca Cola
SUSTAINABLE GROWTH
PEOPLE
PLANETPROFIT
PARTNERS PORTFOLIO
Manifesto for Growth
PEOPLE
Employer of Choice in Every Country in Which We Operate
PLANET
A Recognized Global Leader in CSR -Responsible Global Citizen that Makes a Difference
PORTFOLIO
Double the Value of Trademark Coca-Cola; Grow rest of Portfolio to Comparable Size
PARTNERS
World’s Most Respected, Preferred and Trusted Global Partner
PROFIT
Top 3 Total Return to Shareholders
Highly Restricted
The Health of Our Business Depends On the Health of Communities in Which We Operate
“Our support for the United Nations Global Compact is a formal expression of The Coca-Cola Company’s commitment to conduct our business with the utmost respect for universal principles around human rights, workplace standards, responsible environmental practices and anti-corruption”.
Neville Isdell, March 8, 2006
h m申美申美
AGL - UAE & OMAN
We have a diverse and vibrant bottling system
Four Top to Top Bottlers are UNGC signatories
Bottler Investment GroupBottler Investment Group
Latin AmericaBrazil (2 Bottlers)Uruguay
Latin AmericaBrazil (2 Bottlers)Uruguay
Europe & Middle EastGermany, Norway & SwedenUAE, Oman, Bahrain, Qatar,Pakistan
Europe & Middle EastGermany, Norway & SwedenUAE, Oman, Bahrain, Qatar,Pakistan
AfricaEgyptZimbabweScarlett, S.A.
AfricaEgyptZimbabweScarlett, S.A.
South AsiaIndiaPhilippinesSingapore
South AsiaIndiaPhilippinesSingapore
North AmericaPhiladelphiaNorth AmericaPhiladelphia China
CCCILShanghai
ChinaCCCILShanghai
Strategic Investments in Key Global Bottling PartnersStrategic Investments in Key Global Bottling Partners
36%
40%
24%
32%
% of 2005 UC Volume
EquityInvestments
% KOOwnership
4 Largest Public Bottlers
25%
10%FoodService &Finished Goods
Other Equity/ Cost Investees
38%
20%
CBOs 7%
IndependentBottlers
4 Largest Public Bottlers
Confidential
Today our Customers are managed by our Today our Customers are managed by our bottlers and 3 Company Groupsbottlers and 3 Company Groups
GCCL EUG CCNA
Wal-Mart7-ElevenCostco
IGAExxonMobil
ChevronDomino’s
CarrefourMetroAholdTescoRewe
CasinoCompassDelhaize
McDonald’sBurger King
Subway
AuchanLIDL
TengelmannSPARShell
SodexhoBP
…with strong linkage to Home Market customer leaders (i.e., Wal-Mart in CCE/CCNA, Carrefour in CCE/EUG)
…and strong alignment and partnership with Bottlers in all geographies
The reporting standard
• Multi-stakeholder process and independent institution • Develops globally applicable Reporting Guidelines• Collaborates with the UN Environment Programme &
the Global Compact• Non-profit; funded by organizational stakeholders• Representatives from business, accountancy,
investment, environmental, human rights, labour
• Endorsed by stakeholders– "A company’s GRI report should be the first place investors
and research institutions consult for information." Joint statement by 18 SRI firms, $230 billion in assets, 2004
• Adopted by over 700 organizations – and growing
• 92% of Top 100 reporters use GRI
COP Helps Build Momentum
0
10
20
30
40
50
60
70
80
90
100
2005 2006 2007 2008 2009 2010
% o
f Sys
tem
Vol
ume
Rep
ortin
g
CCHBC
EU GroupCBOs
1st SystemReport
Full System
Reporting
SABMillerCCE
FEMSA
Coca-Cola’s Challenges and Opportunities
• “Not invented here”• “Less is more”• Centralized vs.
Decentralized– “Think Local, Act Local”
• Energize our System, Engage our People, Enhance our Reputation– 75% bottlers 2008– Customers 2009
• Define common language– Franchise leadership– Capability – Empower engagement
• Incentivize and measure– KPIs– Chairman’s Cup– Competition
Local Network Challenges and Opportunities
• “I’m only here because HQ told me”
• “What can you do for me?”
• “How much will this cost me?”
• “What have you done for me lately?”
• Differentiate and define the unique selling point
• Understand agendas– water stewardship– sustainable packaging– efficient energy use– workplace rights– health and wellness– Locally relevant initiatives
• Showcase best practice
• Help build scale
• Use the UNGC “brand”and its convening power