Microsoft Confidential1

Microsoft Confidential

Cloud, Trainer and Sales

Writing & Communication

Campaigns, ROI, Social KM

• Exec level consulting

• O365 Trainer• Biz Value

Industry Leader

• CEO level experience• Executive

communication• Writer

Relevant Experience Written more than 500 biz

cases Instructional Design

Relevant Experience Office 365 WW Trainer Sales Excellence and Portals

15 years service Microsoft as business value marketing communications consultant for launch of Windows, office

Over 500 case studies Consultant to over 100

Microsoft partners

12 years at Microsoft covering NY District Consulting, Sales, and few years at EPG Corp sales Orchestration

Over 300 Economic Justifications

Courseware development

• CEO level experience

• Campaign Planning and Deliverables

• Biz value book author

Relevant Experience Office 365 campaign

deliverables Exec workshop facilitator ROI and TCO tools and guides

• 16 years at Microsoft covering:Group Manager for Strategy Consulting, EPG Sales, Server and IW Marketing

• Closed over 300 sales opportunities doing REJ (Rapid Economic Justifications).

• Managed Cloud Technology Center for 3 years

An ex-MSFT team with 15 years of teamwork and successes

Microsoft Confidential2

Microsoft Confidential

Value Amplify Latest Deliverables

1. Center Of Excellence Guide

4. And more…• Cloud Computing • Rapid economic Justifications• Social Learning Portals• Workshop in Box• Audience analysis• Market Segmentation

3. Competitive ProgramsIncluding technical and TCO content

2. Marketing Campaigns

Microsoft Confidential

Cloud Organizational Functions planRole and responsibilities chart, gap analysis, orchestration model in the new world.

Cloud TCO chart of account Including the new costs and areas. i.e. should networking bandwidth charges be included in the evaluation or not?

Cloud TCO modeling tool in excelTo help customer do “what-if scenarios” not only from a cost and risk point of view but also form technologies and policies evolution point of view. Preparation of a sustainable chargeback.

Cloud Value Add-onThe fair allocation of the work of embedding of the cloud services in the internal business process and rules according to business model, certifications and rules. (i.e. internal legal compliance policies, lifecycle of document retirement and compliance to company endorsed ISO 9002, Sarbanes Oxly.

CLOUD COMPUTING CONSULTINGNew Organizational Model for Cloud Benefits Realization Governance of Charge-back to LOBs

Microsoft Confidential

Comparing scenarios looking for best ROI and giving exec opportunity to choose

Microsoft Confidential5

Microsoft Confidential

-What is customer vision and roadblocks?-Program charter-Inventory of output from:• EPG or Se Briefings• Managed Trial• Biz desk Proposal• Alinean BasicSigned Service SOW

Qualified lead at 40%

Set ExpectationsAs the vendor MS offers best practices, processes, industry data, tools and expertise. Client does the work.

It Is A Project

SOW = Statement of Work

http://bsc and Business Strategy and Value SIG on Campus

Microsoft Confidential6

Shareholder’s Value

CIO/IT Director -Lower Cost OF IT Services

- Reduce cost of contracts-User Satisfaction

- Agility

Desktop Operations-FTE per PC -PC lifecycle

Application Architect Council-Application deployment cost and time

Security-Intrusions-Patching operations

Helpdesk Procurement Manager -Volume of escalations-Costs

CFO -Profits, Investment prioritization-Competitive use of capital

LOB: Store Operations- Sales per store,- Sales per store employee-Customer complaints/per store

Relevance and Credibility For Stakeholders

Collect in Form• Customer IT scorecards, FY objectives in the plans• Customer presentations to their executives on the state of IT• Help desk analytics (tier 1, 2,3, , PC wipe out, new machines)• Security concerns that can be solved with technology and process/policies

Start with the end in mind. Relevance and credibility for whom?Help client define the target decision makers and what they care about.

. .

Microsoft Confidential

Value Creation – IT Value Creation – Business

IT Operation

s

Application Development

Function

Process in the Value

Chain

Increase or Protect Revenue

Reduce or Avoid Costs

CapabilitiesCapabilities

TC

OTC

O

Modeling For Maximum ROI With Alinean Tool

INPUTEPG IO Maturity Tool http://apuat

ODDW Service Offering

Impact on ProcessesPersonas, etc.

What is not managed by IT might become a business problem.