Uspješan Primjer Iz Njemačke E-wolff - Christian_Boehme

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    Insights

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    e-wolff Consulting GmbH A UDG Company

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    2002

    2010-today

    2006

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    e-wolff Consulting GmbH A UDG Company

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    e-wolff Consulting GmbH A UDG Company

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    2004

    2010

    2008 2009

    2011

    Top-Google Agency in Germany

    Online Motor Deutschland:Google Germany Road Show 10

    Cities with serveral strong partners

    and two choosen agencies

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    Brand Search

    Product Search

    Local Search

    Places Search

    Video Search

    Social Search

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    e.g. postcard-mailing

    up to 4.000 cards/week

    Incentives such as: 1h free consulting

    free account evaluation

    targeted mailings for different

    retail sectors: Hotels

    Home & Garden

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    e-wolff Consulting GmbH A UDG Company 14

    KeyWordsIpod

    Ipod Nano

    Cd player

    Buy Ipod 8 Giga

    Iphone

    Clicks/CpC/Costs532 0,36! 191,52!

    755 0,26! 196,30!

    242 0,21! 50,82!

    12 1,56! 18,72!

    875 0,37! 323,75!

    Conversions27 = 7,09 CpO

    12 = 16,36 CpO

    0 = n/a CpO

    3 = 6,24 CpO

    3 = 107,92 CpO

    P4!+(47 TUV > WI+7$3

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    e-wolff Consulting GmbH A UDG Company 15

    KeyWordsIpod

    Ipod Nano

    Cd player

    Buy Ipod 8 Giga

    Iphone

    Costs191,52!

    196,30!

    50,82!

    18,72!

    323,75!

    Conversions27 = 7,09 CpO

    12 = 16,36 CpO

    0 = n/a CpO

    3 = 6,24 CpO

    3 = 107,92 CpO

    Revenue3478,54!

    5646,30!

    0,00!

    270,00!

    270,00!

    Invest1:18

    1:29

    -

    1:14

    1:0,83

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    KeyWords

    Ipod

    Clicks/Costs

    532 191,52!

    Rate

    1) 5,1%

    2) 3,6%

    3) 6,1%

    Conv.

    1) 27

    2) 19

    3) 32

    CpO

    1) 7,09!

    2) 10,08!

    3) 5,98!

    1)

    2)

    3)

    1)

    P4!+(47 TUV ? WI+9Q'(78+93U

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    e-wolff Consulting GmbH A UDG Company

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    User x Conversion-Rate = measurable success

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    e-wolff Consulting GmbH A UDG Company

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    Patrick Wolff Florian LangerChristian Bhme

    Management

    MartinGaubitz

    Carina KochJoachim

    SchindeleSebastianPospischil

    Kai GrebChristianPchter

    FrankHoering

    Team Leaders

    SEO SEM Design Analytics Shop Sales

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    Take some time away for your daily business to think about your

    business, your clients, your service, your organization

    Build strong relationships in the industry. Talk to your neighbor, you

    can help each other.

    Build a strong brand & never mess with your reputations for short

    term success

    Dont work with every client, some will only use you

    Love your job and love your colleagues. We are a service business!

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