Using Linked In To Grow Your Business
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![Page 1: Using Linked In To Grow Your Business](https://reader034.fdocuments.net/reader034/viewer/2022051817/54925ca6ac795925288b47a1/html5/thumbnails/1.jpg)
Using LinkedIn
to Grow your Business
By Tom Pencek Service for Profit, LLC
www.ServiceforProfit.com
![Page 2: Using Linked In To Grow Your Business](https://reader034.fdocuments.net/reader034/viewer/2022051817/54925ca6ac795925288b47a1/html5/thumbnails/2.jpg)
Where does LinkedIn Fit in Your Marketing Toolkit?
• Small business marketing is based on Push, Pull and Personal Marketing
![Page 3: Using Linked In To Grow Your Business](https://reader034.fdocuments.net/reader034/viewer/2022051817/54925ca6ac795925288b47a1/html5/thumbnails/3.jpg)
Your LinkedIn Profile is your Gateway
![Page 4: Using Linked In To Grow Your Business](https://reader034.fdocuments.net/reader034/viewer/2022051817/54925ca6ac795925288b47a1/html5/thumbnails/4.jpg)
Your Profile is your Gateway
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What can I do with it?
• Find a “lead” or “source” or “connection” • Keep open a channel of communication • Answer a question and become known
• Influence others; build credibility • Link to other tools (Facebook, Twitter)
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Find a “lead” or “source” or “connection”
![Page 7: Using Linked In To Grow Your Business](https://reader034.fdocuments.net/reader034/viewer/2022051817/54925ca6ac795925288b47a1/html5/thumbnails/7.jpg)
Keep open a channel of communication
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Answer a question–become known
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Influence others; build credibility
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Link to other tools (Facebook, Twitter)
• You can link your LinkedIn Account to your Twitter account; you can update your status on LinkedIn and feed it to
• You can link to your Facebook Fan Page, and add new content to your Wall, by adding it to the LinkedIn Status Section
• It’s all indexed on Google
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LinkedIn Applications you need to know about
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LinkedIn Applications you need to know about (cont.)
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Call us for a Free Business Building Consultation
Tom Pencek, Service for Profit 650-799-7261
[email protected] Free one hour consultation, no obligation