Using Adobe InDesign to

Build a Flyer and Booklet

Prof. Elio L. Arteaga

About Adobe InDesign

InDesign is Adobe’s software application for creating

page layouts. One does not actually create the images

or write the text in InDesign (although it’s quite

possible). Instead a graphic designer combines text

from a word processing application, such as Microsoft

Word, and images from a graphics application, such as

Adobe Photoshop or Adobe Illustrator.

The Flyer

Launch Adobe InDesign

Mac: Choose InDesign (menu): Preferences > Units & Increments.

Win: Choose Edit (menu): Preferences >Units & Increments

Change Ruler Units, Horizontal and Vertical, to Inches.

Create a New Document

From the Welcome screen, make a New Document.

The flyer will feature a bleed, which means the image will extend off the edge of the page. In printing, pages with bleeds are printed on oversized pages, then cut to the final size.

Create a New Document

Add the Main Image

Choose File (menu): Place… and navigate into the downloaded folder to select the file cupcake.jpg

Drag the loaded graphic icon from the top left bleed lines to about 6.25 inches from the top, over to the right bleed line.

Add the Main Heading

Draw a text box over the bottom part of the image. Type “BAKE SALE.”

Select the text and change the font, style and size as shown below in the Options Panel. Change the color to white.

Drop Shadow

Select the heading text box with the Black Arrow Tool. Choose Object (menu): Effects > Drop Shadow… Format as shown:

Create Color Swatches

From the top-right pop-out menu of the Swatches Panel, choose New Color Swatch…

Create Color Swatches

From the top-right pop-out menu of the Swatches Panel, choose New Color Swatch…

Create Color Swatches

From the top-right pop-out menu of the Swatches Panel, choose New Color Swatch…

Create Color Swatches

From the top-right pop-out menu of the Swatches Panel, choose New Color Swatch…

Create Color Swatches

From the top-right pop-out menu of the Swatches Panel, choose New Color Swatch…

Type the Items for Sale

Type “COOKIES * CUPCAKESPIES * CHOCOLATESCAKES * PASTRIES.” Format as shown:

Change the Text Colors

Select each item and change to one of the newly created colors in the Swatches Panel.

Add the Handwritten Text

Draw a text box and write, “Come on Over and[Shift-Enter] Join in the Fun!” Format as shown:

Change color to red and rotate 15 degrees.

Add the Location

Draw a text box and write, “Supporting Our Student Media Club[Shift-Enter]Next Saturday from 10 am to 12 noon in the Student Lounge.”Format as shown:

Using the Eyedropper Tool, change the color of the text to the color of the blue background.

Save

Save your flyer in the downloaded folder.

Print

Choose File(menu): Print…

In Setup, makePage PositionCentered.

Print

In Marks &Bleed, turnon Crop Marks.

Click Print.

Trimming It!

Using a retractable blade cutter and metal ruler, cut off the edges of the printed flyer to make a page with bleeds.

Booklet

New Document

The document will be an 8-

page booklet, printed on

letter-size paper, then

folded in half.

In the Welcome window,

click New Document. Set

the new document window

as shown here:

Adding Color Swatches

Using the same techniques you learned in the previous section, add

Pantone colors to the Swatches panel. Pull down the pop-up menu on

the right side, and choose New Swatch... Change Color Type to Spot,

and pick the Pantone Solid Coated library. Add the following

numbers: 1525, 484, 690, 315, 5757, and 5487.

Pantone colors are colors of ink that are run on the press on its own

plate.

CMYK colors can print a large number of colors using only four press

runs—one each for cyan, magenta, yellow and black ink colors.

Build the Master Pages

Master pages contain items that repeat on all the printable

document pages. In this case, we’ll add page numbers. Pull

down a guideline and drop it on 8 inches on the vertical

ruler. Draw a text box from the guideline down and from the

left margin to the right margin.

Choose Type: Insert Special Characters: Markers: Current Page Number. The letter A

will appear on the master page, but the correct page number will appear on each

page. Type “Using Adobe InDesign,” and set fonts and colors. Page numbers are

usually very small and inconspicuous, so set the point size to 9 points.

Add the Text from a File

Choose File (menu): Place... Navigate to your downloaded folder and

choose InDesignText.txt. When the loaded text cursor is visible, flow

the text on the two inside columns of pages 2 through 8.

After dragging a text box across the width of the two inside columns

and the height of the columns, click on the overflow box at the

bottom of each textbox and continue flowing text onto the next

page.

Add Images

Place images by placing the blinking keyboard cursor

at the location where you want to insert the

appropriate image, then choosing Object (menu):

Anchored Object: Insert... Change Content to Graphic,

and Position to Inline or Above Line. Check “Above

Line.”

Next, choose File (menu) Place... Navigate into the

downloaded folder, and choose the appropriate image

as indicated for each location. Be sure Replace

Selected Item is checked.

Finally, scale the box to the width of the column, and

choose Object (menu): Fit Content Proportionally.

Add the Main Heading and Cover Image

Draw a text box and type “Using Adobe InDesign to Build a Booklet.”

Set the font, size and color. Use a Line Break [Shift-Enter] to

separate the lines between “InDesign” and “to.” Place the cover

image by choosing File (menu): Place..., choosing the cover image in

the downloaded folder, then using the loaded graphic icon to place

the image in the intended size and position.

Add a Table of Contents

Draw a text box on the lower half of the front cover, then type the following:

Opening a New Document[Tab]2[Enter]

Adding Color Swatches[Tab]2[Enter]

Building Master Pages[Tab]3[Enter]

Adding Text[Tab]3[Enter]

Adding Images[Tab]3[Enter]

Adding a Table of Contents[Tab]4[Enter]

Creating a Wraparound[Tab]5[Enter]

Defining and Applying Style Sheets[Tab]5[Enter]

Saving a Booklet[Tab]8[Enter]

Printing a Booklet[Tab]8[Enter]

Add a Table of Contents

Select the table of contents text, and choose Type (menu): Tabs... Choose the

Align-Right Tab, and click 3.5 inches on the Tab Ruler. For Leader, add a period and

a space.

Create a Wraparound

Draw a text box on page 5 the width of the third column and a few inches tall.

Select the text box with the Black Arrow Tool. Change the background color to a

20% tint of Pantone 315.

To change the inset, choose Option (menu): Text Frame Options. Change the

Inset to 0.125 inches on all four sides.

To change the outset, choose Window (menu): Text Wrap. Choose Wrap Around

Bounding Box. Change the outset amount to 0.125 inches on all four sides. Copy

and paste a small section of text into the blue box. Use Smart Guides to position

the box centered in the first gutter.

Style Sheets

Style sheets are a way to speed up your productivity by defining repeating attributes under a name and keyboard shortcut, then applying said attributes with a single click or keystroke.

Define Style Sheets

Choose Type (menu): Paragraph Styles.

At the bottom of the Paragraph Styles

Panel, click the notepad to create a new

style, then double-click “Paragraph

Style 1” to open it.

In the General category, change the

style name to “Body Text.”

Under the Basic Character Formats

category, choose Font Family: Gill Sans,

and Font Style: Regular. Next to Size,

choose 9 pt. Next to Leading, choose 11

pt.

Define Style Sheets

In the Indents and Spacing

category, change Space After

to 0.0625 inches.

Define Style Sheets

In the Indents and Spacing

category, change Space After

to 0.0625 inches.

Define Style Sheets

Under Keep Options, check

Keep Lines Together, and

leave First 2 Lines and Last 2

Lines selected.

Define Style Sheets

In the Hyphenation category,

uncheck Hyphenation.

Define Style Sheets

Finally, in the Character Color

category, choose Black.

Close the style sheet by

clicking OK.

Define Style Sheets

Next, create a new paragraph style for headings. At the bottom of the Paragraph Styles

panel, click the notepad to Create New Style, then double-click Paragraph Style 1 to open it.

In the General category, change the style name to “Headings.”

Under the Basic Character Formats category, choose Font Family: Gill Sans, and Font Style:

Bold. Next to Size, choose 24 pt. Next to Leading, choose 11 pt.

Under Keep Options, select Keep with Next 3 Lines. In the Hyphenation category, uncheck

Hyphenation.

Finally, in the Character Color category, choose Pantone 1525. Close the style sheet by

clicking OK.

Applying Style Sheets

Using the Text Tool, select all

(Command/CTRL+A) the text and

click Body Text in the Paragraph

Styles panel.

Select each heading one at a time,

then click Headings in the Paragraph

Styles.

Updating Style Sheets

Assuming your client wants to change all the headings to

Pantone green, double-click the Headings style sheet, then

go into the Character Color category, and choose Pantone

5757. The headings throughout the entire booklet change

instantly. It’s possible to change style sheet attributes

instantly throughout the entire document in this manner.

Save Booklet

Choose File (menu): Save... Save the InDesign Document (.INDD) in the

downloaded folder.

Printing a Booklet

Choose File (menu): Print Booklet... Click Print Settings. In the Setup category,

choose Letter-size paper, Landscape orientation, and Centered on the paper.

Click OK.

Back in the Print Booklet window, leave Booklet Type on 2-Up Saddle Stitch.

Click Preview, and you’ll see printer’s spreads—pages sequenced so that when

they are printed, then assembled, are viewed in order by the reader. Page 8 is

next to page 1, page 2 is next to page 7, page 3 is next to page 6, and page 4 is

next to page 5. The odd pages will be on the right of each spread and the even

pages will be to the left.

Printing a Booklet

If printed on a duplexing printer, the only task left for the designer will be to

fold, insert the 3/6, 4/5 spread into the 1/8, 2/7 spread, and staple them along

the spine with a special long-handled stapler or saddle-stitching machine.

Completed Booklet

To Continue Learning…

To continue learning more about Adobe InDesign, visit Adobe TV (tv.adobe.com).