User Experience & Interface (UXI) Proprietary & Confidential 7/13/2014 DBS UXI Strategy Aaron Case.
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Transcript of User Experience & Interface (UXI) Proprietary & Confidential 7/13/2014 DBS UXI Strategy Aaron Case.
User Experience & Interface (UXI)
User Experience & Interface (UXI) Proprietary & Confidential7/13/2014
DBS UXI Strategy
Aaron Case
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User Experience & Interface (UXI) Proprietary & Confidential 27/13/2014
UI Dogpile
50 Shades of CSC DBS UI
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User Experience & Interface (UXI) Proprietary & Confidential 37/13/2014
Aesthetic• Overall Look & Feel• Branding• Color Scheme• Text Organization• Browser & Device Support
Functional• Navigation Scheme• Forms• Tables• Search & Filters• Buttons & Actions
UXI Disparity
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User Experience & Interface (UXI) Proprietary & Confidential 47/13/2014
User Paradigm Disparity
Task vs. ObjectUsers might want the same result from different directions.
“I want to make DNS changes To DomainXYZ.com”
“I want to change DomainXYZ.com in its DNS settings”
“I want lookup BrandX and check for infringements”
“I want to check infringements for BrandX
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User Experience & Interface (UXI) Proprietary & Confidential 57/13/2014
User Role Disparity
vs. Job FunctionUsers with different goals and needs.
“I register and setup new domains”
“I manage DNS settings for my zones and sites”
“I do market strategy and defensive registrations”
“I manage domains in international markets”
“Oh! I also handle SSL certs.”
“…and sunrise registrations”
“…and TMCH” “… I do some of ALL of this”
I also look for brand infringements”
“I protect my brands from phishing”
“I look for negative sentiment”“I look for
counterfeit sites”
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User Experience & Interface (UXI) Proprietary & Confidential 67/13/2014
How Do You Craft a UXI that Meets All
User Needs?
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User Experience & Interface (UXI) Proprietary & Confidential 77/13/2014
One UI To Rule Them All
• Control what they see on the page
• Search by task, object, or function
• See data in charts, maps, graphs
• Key actions on the nav and in the page body
• Work on any device
Empower the User
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Leveraging Modern Mobile Device UXI
Familiar: Very common and popular UXI style
Control: User owns and crafts their experience
Concise: Simple, clean. Only important info displayed
Quick: All key actions are a click away
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User Experience & Interface (UXI) Proprietary & Confidential 97/13/2014
Six UXI Upgrades
• Common look & feel• Data visualizations• User-controlled layout• Panel Navigation• Responsive Design• Smart Search
Across All DBS Apps
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Look & Feel | Data Visualization
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User-Controlled Layout
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Panel Navigation
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Responsive Design
Tablet
Smartphone
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User Experience & Interface (UXI) Proprietary & Confidential 147/13/2014
Smart Search
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DemonstrationTime
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Next Steps
• Get buy-in from product owners and stakeholders
• Generate documentation• Craft code and style
templates• Add stories to the
respective teams’ sprints• Phased releases
User Experience & Interface (UXI)
User Experience & Interface (UXI) Proprietary & Confidential7/13/2014
Thanks