user centered design_main

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“USABILITY RULES THE WEB” - Jakob Nielson User Centered Design

Transcript of user centered design_main

“USABILITY RULES THE WEB” - Jakob Nielson

User Centered Design

PRODUCT PROCESS DESIGN

WHAT IS DESIGN?

•  Users are never interested in the process •  They are interested in the product and its usability

•  Royal •  Hand Crafted •  Teak wood •  Gold polish

•  Machine made •  Synthetic material •  Stainless steel

Keep the interface simple and easy to understand. Categories content .

Best Practices for Designing an Interface

Microsoft Office 2003

Cluttered with lots of tools

Microsoft Office 2007

From Bloated to Sleek

USE COMMON UI ELEMENTS

“Once a symbol enters a culture’s visual language, it can convey meaning on its own, even after the physical object is

apparently out dated.” http://branch.com/b/redesigning-the-save-symbol-let-s-do-this

Best Practices for Designing an Interface

CREATE CONSISTENCY

Best Practices for Designing an Interface

USE VISUAL AND TYPOGRAPHY HIERARCHY FOR CLARITY

Best Practices for Designing an Interface

SPEAK USERS LANGUAGE

Best Practices for Designing an Interface

Keep user informed about the location and action

Breadcrumbs

Best Practices for Designing an Interface

Sitemap

Know your user

Best Practices for Designing an Interface

There is only one unbreakable law for interaction designer i.e. “Design For The Users”

- Larry Tesler

DISADVANTAGES OF NOT FOLLOWING USER CENTERED DESIGN

•  Users feel frustrated and failed. •  Stakeholders have to spend lot of time doing costly rework on

large scale

EMPATHY IS THE WAY OF THINKING

Yay!!! It worked

THANK YOU!