Use of 3d Animation in Various Industries

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Use of 3D Animation in Various Industries3D animations present a world of fantasy, magic and creativity. Although the termanimation has been revolving for over a few decades, the concept of 3-dimension isrelatively new and holds mystical appeal amongst its audience. The world has beenwitnessing episodes of animated cartoon, media commercials and internet animationbut there is a lot that goes behind the final output. 3D visualization assumes a lot ofsignificance because the result is often governed by conceptualization and planning.Original animated content takes a lot of time, creativity and effort and high qualitysoftware to reflect the creations of the expert in precise terms.

Understanding 3D Animation

3D modeling and animation involves the creation of moving pictures and images in a3-dimensional digital environment. Although the concept is explained in simperterms, the process is often complex and challenging. First and foremost, a 3D model iscreated using 3D software. The quality of the model is dependent upon the quality ofthe software and expertise of the creator. The 3D model is thereafter meticulouslymanipulated to export image sequences to create the illusion of animation. The kindof manipulation determines the extent and magnitude of motion or animation. Thesimple logic behind this concept is that human eyes tend to perceive and believe thatthe portrayed pictures are moving but in fact, they are just a sequence of pictures thatare passed very quickly.

Differences between 2D and 3D

While both 2D and 3D inherently adopt the same concept, there is a distinctdifference between the two technologies. 2D animation is conventional whereinevery single change in a sequence of pictures is carefully hand drawn and then playedback sequentially to create the illusion of movement. This process is laborious andsometimes not so accurate as 3D. But in 3-dimension animation, drawing, exportingand just about everything is handled by powerful and advanced software. Therefore,this technology is a lot more immaculate and efficient.

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So to put things in perspective, 2D refers to a painting and 3D refers to a sculpture.The added element of depth renders a differentiation between the two technologies.3D offers tangibility, increased credibility and portrays a more life-like image whencompared to 2D. 3D animation therefore involves the process of creation of 3Dmodels that are the objects in a specific scene; layout that explains the location andpositioning of the various objects and rendering that explains the final result. Thereare numerous 3D animation software in the market. Some are cheaper than the others.In order to get flawless and perfect output, you need to use the best software.

3D animations refer to a complex technical subject that involves the creation andexecution of numerous components. The most advanced motion picture technologyrevolves around the use of 3D animation software to create movies that inspire aweand magic.

Advantages of 3D Animation

If you can conceive the possibilities animation can do to any industry, you willunderstand that there are innumerable applications for the concept. Suitable andadvanced 3D visualization software can help in creating incredible animations thathave a matchless appeal. Educational institutions, businesses and myriad other fieldsincessantly harness the power of 3D animation to create and make conceptsinteresting and comprehensible. When animation is used effectively, there is a lot itcan do to demonstrate a system or product’s competencies. Listed below are some ofthe advantages that this ocean of a concept can show.

1. Using architectural model makers’ software, real estate builders can conceive howthe proposed building will be in different stages. With 3D animation, it is very easy tomanipulate elements and demonstrate the output with extreme precision and withoutany unnecessary cost. These are not possibilities with a simple blue print.3-dimensional models help in maneuvering through floors, rooms and several otherelements in a building to create even the most minor of changes for a sophisticatedand perfect output.

2. A product in the world of engineering can be demonstrated for its proposedpotential with complete physical dimensions (virtually) without even having to spenda dime to set it up physically. Therefore, conceptualization can make decisions easier,cost-effective and possible.

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3. 3D animation elevates the quality, popularity and appeal of a product therebymaking it appeal to a huge up market crowd. Instant popularity and demand risesthereby pushing its prices higher in the market.

4. Animation enhances the perceived value of a product, concept or service. It makesthe audience want to conceive the object in a more attractive, appealing, useful anddynamic manner. It simply propels the star value of a product or concept since acombination of high quality sounds, images and graphics add to product perception.

5. Even the most boring of visuals and text can be brought to life with great quality3D animation. This is one of the important purposes of the medium built to enhanceover time.

6. Impossible angles, elements and features can be added in a 3D medium that youcannot even contemplate with live shots. Moreover, the output will lookstate-of-the-art and advanced. An angle of realism can be brought in with fictionalelements as well. It makes the audience want to believe that even utopia exists.

Applications of 3D Animation

Based on the benefits listed above, it is safe to assume that 3D animation can beapplied to any field or industry. Marketing teams can use 3D presentations todemonstrate the power of a product; architecture industry can conceive the models atevery stage; facilitate tour of a facility or property, simplify complex systems for betterunderstanding, explain the possibilities of a proposed product, zoom into microscopicdetails and for medical devices to interact with human body besides innumerableothers.

MINING INDUSTRY

3D animation in the mining industry is multi-faceted. It enables several functions thatinclude exploration, geological modeling and scheduling and production. Animationplatforms can be introduced to extract resources from pits and perform completeunderground mining operations. The 3D software offers interactive displays of themines and also facilitates data type edits. Therefore, a wide variety of tasks includingdrill-holes, block model,topographic contours, triangulated surfaces and geologicinterpretations besides many others can be effectively handled.

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Mining Applications with 3D animation

Using advanced 3D animation software, it is possible to create an underground minelayout complete with vents, tunnels, access shafts and ramps. Even mineral locationscan be located with ease. The 3D software offers beneficial applications for mineexplorers and geologists by creating a full 3D design of the underground mine layout,3D solid intersection and CAD editing of polylines.

Visualization and interpretation of mining and geological data becomes simpler forgeologists to work on. Several mining details come of use to surveyors who requireinformation on drifts and workings.

3D animation in Australia offers widescope for mining exploration projects.The competency of 3D to seamlesslydigitize and integrate data in numerousformats is a matchless asset that makesthe concept efficient in miningoperations. Further, the ability ofvisualization enables related parties tomake changes, observe impact andwitness the impact of changes over time.Such innovative abilities are firsts in thisindustry and are revolutionary changes

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for a better future.

GAMING INDUSTRY

Gaming is a huge industry worldwidethat relies on the competence of 3Danimations at its best. Almost everygame that releases today is built on theinfluence of three dimensionalanimation. Games represent a uniqueindustry since they are largelyinteractive and the modern ones arehighly engaging and almost life-like.Real time rendering is a need in everygame because despite the number ofpossibilities you can come up with; it isalmost impossible to determine theactions or thoughts of every player.Therefore a computer system generatesresults of an action for a player as it

occurs. Movies on the other hand arerendered earlier so that viewers get tosee the best and the most advanced ofimages.

Stages in 3D modeling for Games

However, all said and done; technology is improving. The world of 3D modeling andanimation is getting bigger. The line between difference in creation of high-endgames and movies is becoming thinner. Today, the restrictions imposing creation of3D art games are not as stringent as they used to be and hence the scope of creatingfull-proof animation in games is large.

The process of modeling is perhaps the

first stage in game creation after theconcept has been finalized. Themodeling process here is perhaps thesame as it is in any other medium. Thenext step involved is texturing that isalmost universal across all 3D art.Subsequently, all textures are combinedtogether into one object called theShader which renders the model itsdesired look and feel.

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CONSTRUCTION & ARCHITECTURE INDUSTRY

3D modeling and animation has changed the way the market now sees construction.Architectural design and planning is meeting dynamic demands of the market. And inthe process of expanding visions, reducing timelines and minimizing flaws; 3Dmodeling took its evolution. Today, in the competitive environment, 3D animationhas immense scope to offer architecture and construction. CAD (Computer AidedDesign) and 3D modeling techniques save a lot of time and efforts in the preparationof documents and visual aids. Besides doing this, the concept offers an advantage thatthe traditional methods cannot even imagine. The final output in its length, breadthand height is visualized using 3-dimensional technology. Since, it creates the form of atangible product, modifications and changes can be done meticulously and well inadvance.

An advanced 3D architectural model includes 2D data, drawings and documents tohelp the architect create plans, elevations, estimates and even materials required inthe process. He applies numerous design alternatives to the created 3D model and canimmediately observe changes in the final output. Ample angles and rotationcapabilities enable viewers and decision makers to understand the feasibility of theproject in full spectrum. Additional perspectives are a big advantage of 3D models.Here is a quick list of advantages that 3D animation can offer to the field ofarchitecture and construction.


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1. Immaculate visualization for all types of buildings regardless of size and scale.2. Quick and effective spotting of errors during every stage of conception andvisualization.3. Understanding surface and textural patterns of aisles and rooms.4. Creation of architectural walkthroughs and virtual tours.5. Effective architectural model facilitates as tools for presentation and promotion.6. Compliment in the development of interiors and/or furniture.7. Enhanced co-ordination amongst architects, contractors and engineers.8. Optimal utilization of resources thereby cutting down wastage.9. Overall minimal costs of project.

3D modeling and animation has gone through several changes. Technology is gettingadvanced and professionals are being trained in different formats. Combined withcreativity and innovation, the concept has become ubiquitous and omnipotent.Construction companies across the world take advantage of the benefits 3Danimationcan give them. Besides being effective sales and construction aids; the use ofadvanced technology helps in reducing overall project costs and improving thereputation of the company.

Advertising Industry

There seems to be a lot of attention that3D animations receive when it comes toadvertising for a product or service. And

there are good enough reasons tosubstantiate the statement. The world of3D animation is intriguing and produces

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miraculous results that captivateattention and influence people tocomplete the desired call-to-action. Oneof the more important reasons is that theconcept continues to be novel and isover and above the conception of anaverage individual. There are severalsuch stronger reasons that make3-dimensional animation a more soughtafter medium for advertising.

1. Real world models have always been a part of advertising. People have seen themfor decades and the concept is no more innovative or novel although they aren’tindispensable. Scheduling, time compatibility and the risk of getting the rightemotions, angles and body language that can be attributed to manual errors are highin employing real world models and actors. These are absent in 3d animation and thisworld can be manipulated to desired results with perfection.

2. Animation does not pose any limits or restrictions. It is as huge and diversified asyour imagination can get. And infinite possibilities, fiction and imaginary elementscan be included that otherwise cannot be a part when there is people intervention.

3. Live testimonials and involving popular actors and models can sometimes bediverting because the popularity of many celebrities can overpower the appeal of theadvertised product or service.

4. Celebrities today endorse numerous products so it becomes difficult to establishuniqueness for the advertised product. However, 3D modeling and animation enablescreation of a unique mascot that becomes the identity of the product or service andaudience will remember the product with this entity. The ability to relate becomeshigher and more effective.

5. Working directly with the animation house is a lot more affordable affair thanusing live actors and models and constantly checking for dates and schedules. Theanimation process is relatively quicker, more under control and more affordable thanthe conventional medium.


6. Animation has the ability to captivate attention immediately and stay on top of theaudience’s radar than live adverts.

7. It is possible to combine live environments and live people and/or resources withanimated elements to provide the best of both worlds. These commercials are veryeffective in an advertising campaign. There are several TV and internet commercialsthat employ a combination and research demonstrates their efficacy.

8. Live adverts stay in the hall of fame only as long as their popularity lies on top.This, most times, is short termed and thereafter the efficacy of the commercial comesdown when the popularity of the actors/models fades. Also, there are numerouschances that these actors get into a scandal or controversy thereby necessitating theadvertiser to pull back the commercial. 3-dimensional animation is often sans theseperils and the 3D models hold a timeless appeal.


ABOUT US

Veetil Digital is a part of the highly diversified Veetil Group of companies. Weare a total digital services company covering all aspects of business. Our

objective is to make your life easier by taking care of all your digital needsthat include 3D visualization solutions for your design and marketingrequirements, software and web based solutions for all your business

processes thus making them more efficient and effective.

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Use of 3d Animation in Various Industries

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