Unpacking 11 More Strategic Partnership Examples
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The Unpacking Squarespace & Getty Uber & Spotify JustPark & Mini Everlane & Postmates Snapchat & Media BASE & Spotify SeatGeek & LivingSocial Wu-Tang & Boombotix Shazam & Apple NYMAG & HowAboutWe Soundcloud & Mountain Dew PR PR PR PR PR PR PR BRAND BRAND BRAND BRAND BRAND BRAND BRAND BRAND BRAND BRAND BRAND TRIAL TRIAL TRIAL TRIAL TRIAL TRIAL TRIAL ACQUISITION ACQUISITION ACQUISITION ACQUISITION ACQUISITION 11 More Partnership Examples @disruptivedave
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Transcript of Unpacking 11 More Strategic Partnership Examples
The Unpacking
Squarespace & Getty
Uber & Spotify
JustPark & Mini
Everlane & Postmates
Snapchat & Media
BASE & Spotify
SeatGeek & LivingSocial
Wu-Tang & Boombotix
Shazam & Apple
NYMAG & HowAboutWe
Soundcloud & Mountain Dew
PR
PR
PR
PR
PR
PR
PR
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
BRAND
TRIAL
TRIAL
TRIAL
TRIAL
TRIAL
TRIAL
TRIAL
ACQUISITION
ACQUISITION
ACQUISITION
ACQUISITION
ACQUISITION
11 More Partnership Examples
@di
srup
tive
dave
64% 64% 100%45%
Functional Breakdown
PR TRIAL
ACQUI.
BRAND
