Universities UK: Embedding Digital
12
EMBEDDING DIGITAL IN YOUR COMMUNICATIONS WWW.TEAMTWOBEES.COM JENNIFER BEGG @JenniferDBegg
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Presentation from the recent Universities UK conference: Using digital innovation to enhance university marketing and communication http://www.universitiesuk.ac.uk/events/Documents/DigitalMediaHE_brochure.pdf
Transcript of Universities UK: Embedding Digital
EMBEDDING DIGITALIN YOURCOMMUNICATIONS
WWW.TEAMTWOBEES.COM
JENNIFER BEGG
@JenniferDBegg
Mindset: Internal Buy in
Why should I?What are thebenefits?I don't have time
Mindset
EVERYTHINGIS A CONTENTOPPORTUNITY
Goals
&
Indicators
Target
Audience
-
Social
Platform
Content
Creation &
Planning
measure
&
Improve
Goals
&
Indicators
Target
Audience
-
Social
Platform
Content
Creation &
Planning
measure
&
Improve
EMBEDDING DIGITALIN YOURCOMMUNICATIONS
WWW.TEAMTWOBEES.COM
JENNIFER BEGG
@JenniferDBegg
