UNIVERSITA’ DEGLI STUDI DI PAVIA
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Transcript of UNIVERSITA’ DEGLI STUDI DI PAVIA
UNIVERSITA’ DEGLI STUDI DI PAVIAFacoltà di Lettere e Filosofia, Scienze Politiche, Giurisprudenza,
Ingegneria, Economia
Corso di Laurea Interfacoltà in
Comunicazione, Innovazione, Multimedialità
THE IMPACT OF SOCIAL MEDIA ON THE ARAB SPRINGA FOCUS ON EGYPT
Relatore: Chiar.mo Prof. Paolo CostaCorrelatori: Chiar.mo Prof. Guido Legante Dott. Augusto Valeriani
Tesi diFederica Mordini
All that spirits desire, spirits attain.
Khalil Gibran
MYSTIFICATIO
N
Did social media have an impact onthe Revolution?
Did the Revolution have an impact on
social media?
GEOPOLITICAL CONTEXT
Lack of Democracy
CorruptionInheritance of the Past
Oppression
FRICTION FACTORS
Global Information Revolution
Tunisia: geographic
coincidences
Economic crisis
Social Inequalities
Freedom
Stronger civic awareness
Democratic reforms
Fair elections
TRADITIONAL MEDIA BACKGROUND
Al-Azhar
EmergencyLaw
Law96/1996
NATIONAL MEDIA ENVIRONMENT
License released by
the Supreme Council of the Press
CONSEQUENCES
Traditional media controlled
by the regime
They spread fake news
INTERNETFreer medium
But not that muchMissed Liberal
contribution to the last Parliamentary
Elections
Repression
WHY FACEBOOK WAS NOT THE TRIGGER
Egypt popu-lationInternet penetration
Internet communityFacebook penetration
•Widespreadpoverty
•Detention risks
•High illiteracy rate and scarce Pc skills
WHY TWITTER WAS NOT THE TRIGGER
•Scarce penetration in the Internet community
•Huge traffic growth during important events not before
131.204 active users
•The Egyptian Twitter community is not representative of the country population
• “A tweet in need is a tweet indeed ”
Web-savvy
English knowledgeyoung
well-read
graduatedblogger
politically involved
AL JAZEERA EFFECT?
Hidden Agenda (?) Multiplatform strategy
THE CYBER-CRITICS PERSPECTIVE
SHIRKY•Optimist•Utopian•Superficial
MOROZOV•Realist•Accurate•Pragmatic
GLADWELL•Pessimist•Profound•Approximate
GENERALIZATION
WHAT DO EGYPTIANS THINK?
THANK YOU FOR YOUR ATTENTION
A little knowledge that acts is worth infinitely more than much knowledge that is idle.
Khalil Gibran