United Way of Metropolitan Chicago’s

LIVE UNITED 2020Income. Education. Health.

Historical United Way Model

• “Community Chest” “Crusade of Mercy”

• Raise money through concentrated

Workplace ‘Campaigns’

• Fund strong ‘Member’ Agencies year-

over-year

• Fund small amounts of everything

• Many small, local United Ways

supporting local agencies

Environment Demands Change

• Corporations and individuals become more

targeted in their philanthropy

• Workplace giving shows two decade year-over-year

decline

• UWMC moves towards greater operational

efficiency (2004 UWMC merger)

• Dramatic rise in poverty and need

• UWMC focuses on high-impact investments as

public funding for

education, health and human services decline

United Way Worldwide’s Response

TRANSFORM UNITED WAY FROM BEING A

WORK PLACE FUNDRAISING ORGANIZATION TO:

A SOCIAL IMPACT ORGANIZATION

The Building Blocks of Strong Families

UWMC’s Transformation to Impact Funding: A three-year processFY 2010: INCOME: FINANCIAL STABILITY• Objective: Increase the number of households

earning, accessing and managing an adequate income.

• Interventions:– Job placement– Access to income supports– Financial literacy– Asset building

UWMC’s Transformation to Impact Funding: A three-year processFY 2011: HEALTH

• Objective: Reduce the increase of chronic disease and eliminate barriers to comprehensive health services.

• Interventions:– Access to primary, comprehensive health care– Prevention of chronic disease– Responding to crises

UWMC’s Transformation to Impact Funding: A three-year process

FY 2012: EDUCATION• Objective: Prepare children to enter kindergarten

ready to learn; keep teens in school and ensure they graduate on time.

• Interventions: (proven predictors of high school graduation)– Ensure children 0-5 enter school ready to learn– Support kids to transition

successfully into high school

Our Challenge

IF ONE FAMILY RECEIVED ALL OF THESE INTERVENTIONS

FOR TEN YEARS,

HOW WOULD THEIR LIVES BE DIFFERENT?

AND IF 1,000 FAMILIES IN ONE AREA COULD ACCESS THESE SERVICES OVER TEN

YEARS,

HOW WOULD THAT COMMUNITY CHANGE?

Our Footprint

• Six County Region

• Four ‘Areas’– North (Northwest and North Shore)– DuPage/West Cook– South-Southwest– Chicago

• Our Target Demographic– People living at 200% of the Federal Poverty

Level (FPL) or less

The Next Step: Focusing on the Areas of Greatest-Need

Determine Communities Based on Greatest-Need and Capacity

SCREENING FACTORS• Need defined by:

– Children living in poverty and families living under 200% of FPL

– Median income– Education level and ISAT scores– Unemployment

Screening Factors Continued

• Capacity as defined by:– Existing UWMC investments– Existing best practice models with potential for

expansion– Populations density– School presence and success

Primary areas of interest include:

AREA A: Lawndale/Garfield Park/Near West Side

AREA B: New City/Englewood/Chicago Lawn/ Gage Park/ Greater Grand Crossing

AREA C: Woodlawn/South Shore/South Chicago

Secondary areas (indicated by dashes) include:Austin Humboldt Park

Primary areas of interest include:

AREA D: West Chicago and Carol Stream area

AREA E: Addison and Bensenville area

AREA F: Melrose Park, Maywood and Bellwood area

AREA G: Cicero, Berwyn, Oak Park and Forest Park

Secondary areas (indicated by dashes) include:Naperville, Woodridge areaWillowbrook, Westmont area

Northwest Primary areas of interest include:

AREA H: Carpentersville

AREA I: Northeastern Palatine and Rolling Meadows

AREA J: Wheeling, Prospect Heights, Mount Prospect, Des Plaines, Rosemont

AREA L: Evanston and Skokie

Northwest Secondary areas (indicated by dashes) include:Streamwood and Hanover Park

North Shore Primary areas of interest include:

AREA K: Highwood, Highland Park

AREA L: Evanston and Skokie

(There are no secondary areas of interest for North Shore.)

Please note: these are separate UWMC Member United Way offices that overlap in Area L, which is why these offices are represented together on this map. However, funding decisions are made independently by each office.

Primary areas of interest include:

AREA M: Robbins, Posen, Dixmoor

AREA N: Harvey, Dolton, Riverdale

AREA O: Chicago Heights, Ford Heights

Secondary areas (indicated by dashes) include:Blue IslandCalumet CitySauk Village

Why This Strategy?

• As resources continue to decline- especially at the state level, we need to be laser-focused on leveraging all our resources to create the greatest impact.

• Targeted interventions in greatest-need areas with strong capacity are the most efficient ways for UWMC to deliver measurable impact through mobilized resources.

• We need to attack the root causes of our region’s problems through a

long-term systemic approach, rather than providing stand alone services for people in need.

UNITED WAY OF METROPOLITAN CHICAGO’S

DECADE-LONG VISION FOR

STRONG FAMILIES VIBRANT COMMUNITIES

Our LIVE UNITED 2020 Goals for Income, Education and Health

Almost 2 million people currently reside in our United Way Partner Communities, and more than half of them live in poverty.

For those in or near poverty, United Way’s transformational 10-year commitment will:

• Advance economic stability for 100,000 households• Help 50,000 underperforming middle school kids enter

high school ready to succeed

• Connect over 200,000 people with available, preventative health services

• Across the six-county region, United Way will answer the immediate crisis needs of 1 million people every year by providing shelter, food and freedom from violence

The LIVE UNITED 2020 goals are derived from current UWMC results, projected reporting over time and research on program capacity.

Leveraging All of our UW Assets to Transform our Region

• Funding

• Corporate partnerships

• Service providers

• Community leadership

• Government leaders

• Favorable, strong brand recognition

• In-kind donations

• Skills based volunteering

• Legislative and community advocacy

• Technology

• Parents, students and teachers

Getting There

FY 2012• Leading with the Education Initiative

– Community Schools in United Way Partner Communities

– Early Childhood Grants: Quality Preschool & Home Visitation

• Engaging community residents and leaders

• Mobilizing volunteer resources

• Build legislative and community advocacy platforms that strengthen the health and human service sector

A United Way Partner Community

Questions?

We invite your comments and feedback.