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Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum
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Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum February 8, 2011 Presented by: Barry J. Falcon
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Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum February 8, 2011 Presented by: Barry J. Falcon. What’s Important?. Top Priority:. ZEE PROFITABILITY 30-30-11. 3 Critical KPI’s for Profitability. Cost Per Lead - PowerPoint PPT Presentation
Transcript of Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum
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Unit Economics –The Franchisee’s Road to
ProfitabilityPresented to: Southeast Franchise
Forum February 8, 2011
Presented by:Barry J. Falcon
![Page 2: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/2.jpg)
![Page 3: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/3.jpg)
What’s Important?
![Page 4: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/4.jpg)
Top Priority:
ZEEPROFITABILITY
30-30-11
![Page 5: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/5.jpg)
3 Critical KPI’s for Profitability
Cost Per LeadClose Rate in the HomeAverage Order
![Page 6: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/6.jpg)
TeamworkTask ForcesRegional MeetingsRegional CallsLeadership Calls
ShelfGenie Culture
Leadership SummitSharing Best PracticesGroup Volume IncentivesNational Media Buying
![Page 7: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum](https://reader035.fdocuments.net/reader035/viewer/2022070420/56815e7f550346895dcd0c0e/html5/thumbnails/7.jpg)