1. Tracking & Tracing 2. Product Authentication

& Anti-Counterfeiting

3. One to One Customer

Marketing

With Benefits for :

Manufacturers, Distributors,

Retailers

Increases sales, quality and

business performance with

visibility, verification and record

throughout the supply chain

Drives sales, protects brands

and enhances the company's

reputation

Grows sales and expands the

company’s market

With Benefits for :

Customers

Assured of product quality,

safety and compliance

Confident they are

purchasing/using a uniquely

identified, genuine product

Improved purchasing

experience, use of the product,

satisfaction and loyalty

For any product - any time, any place, any where - through the SEiD system.

SEiD is the only platform which gives you a flexible, complete solution enabling Track & Trace, Product Authentication, and

One to One Customer Marketing with each customer for each individual product - in a comprehensive, user-friendly way.

You can have one of the features or combine it with the other elements, confident you can expand and scale in the future.

The SEiD Platform helps you to

increase your sales and to improve your customers’ satisfaction and loyalty

www.unichecksrl.com© 2014 All Rights Reserved. Confidential: do not copy, print

or share without the expressed prior agreement of Unicheck S.r.l

A secure, unique code scanned with a smart phone or a tablet enables …

SECURITY&IDENTITYGlobal Platform for Track & Trace, Product Authentication and

One to One Customer Communication

www.unichecksrl.com

For example in Pharmaceuticals, Medical Devices and Healthcare

Add value to your products and propositions

Facilitate clinical trials

Improve market access, patients’ health outcomes and product use

Customers use their smart phone to scan a unique, secure code on the product(s) which opens up an immediate communication channel.

1. For any type of clinical trial at any stage :

Participants can then receive information you want them to have/be reminded about, instantly. For example, information about the trial,

their condition and their treatment. How to take the product, potential side effects, monitoring/reporting procedures, etc. Participants can

also download Apps etc to help them and to ensure they complete the trial eg regarding the protocol, monitoring, adherence, updates,

outcomes etc and key 'real world' data can be reported, collected and analysed etc.

Investigators can do the same to get the information you want them to have and Apps etc of benefit to them.

2. For a product at any stage of its life cycle :

Patients can then receive information instantly. Information about their condition, their treatment and the product. How to use the

product, adherence programmes and additional ways to achieve optimal health outcomes. Patients can also download Apps etc re :

lifestyle, monitoring their condition, adherence etc and key 'real life' data can be collected, analysed and fed back.

Healthcare professionals can do the same to get the information you want them to have and Apps etc of benefit to them.

The information, Apps etc available through the communication channel is determined by you and it can be changed by you at any time,

anywhere, remotely.

© 2014 All Rights Reserved. Confidential: do not copy, print

or share without the expressed prior agreement of Unicheck S.r.lHow SEiD works…

Global Platform for Track & Trace, Product Authentication and

One to One Customer CommunicationSECURITY&IDENTITY

www.unichecksrl.com

At very low cost, SEiD significantly exceeds the Track & Trace, Product Authentication and

One to One Customer Communication systems on the market.

The manufacturer, distributor or retailer decides for each product :

� Track & Trace, Product Authentication and One to One Customer Marketing solution – alone or in combination

� Types of code ie Overt code or Overt plus Covert codes

� How, when and where to apply the codes and the SEiD system

� Integration of the codes and the information when/where they are queried eg geolocation etc to existing IT/ERP/CRM systems

� Feed of information eg of customers preferences etc into data analytics and reports

� How to personalise any communications/channels with customers and update them in real time

The SEiD global data bank generates unique, secure, non-repeatable codes associated with each individual product and item with the

information that the originator wishes to disclose and communicate or information required to monitor by Regulatory Authorities.

Possible code applications on each product are :

The Overt Code : one alphanumeric code , clearly visible on the product before purchase, and always query able

•

plus the Covert Code : one alphanumeric code, reveal able on the product and query able only after purchase

To verify initially if the product is eg an original or a fake, been stolen, withdrawn from sale, if the

product is affected by a recall procedure, been subject to attempted fraud etc and to instantly

access further personalised information from the manufacturer/ distributor, retailer; to aid sales

As a further step to completely verify authenticity of the product and to instantly access additional

personalised benefits eg promotions, discounts and/or purchase related, information eg

warranties, usage instructions and any other relevant information selected, Apps etc ; to aid sales

© 2014 All Rights Reserved. Confidential: do not copy, print

or share without the expressed prior agreement of Unicheck S.r.l

SECURITY&IDENTITYGlobal Platform for Track & Trace, Product Authentication and

One to One Customer Communication