Understanding the Business Value of Desktop Virtualization UXon- that have experience building...

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  • Understanding the Business Value of Desktop Virtualization UX

  • WHAT WE DO We provide the technology to move

    your apps, data, and workflow to the

    cloud so you can use them anywhere

    on any device…anytime.

    WHOM WE DO IT FOR Help modernize IT for SMBs as well

    as large enterprises across multiple

    verticals. We equip ISV’s and data

    centers with new capabilities and

    economics for delivering cloud and

    mobile ready software.

    Power The Next Cloud

    ANY-cloud, ANY-platform,

    ANY- application ANY- Data

    on ANY-device

    OUR REACH Through our acquisitions and organic

    growth we partner with over 20,000

    resellers in 90 countries and serve

    over 100,000 customers.

    THE TEAM A well seasoned team of executives

    that have experience building

    companies from start up all they way

    through to multi-billion dollar entities

    over the last 30 years

    OUR VISION

    Strategic partnerships with industry

    leaders including Microsoft, VMWare,

    Intel, and Nvidia

    OUR FRIENDS

  • Understanding the Business impact of the vGPU

    and UX

    What GPU acceleration options make sense for my UX?

    How will this affect my Desktop virtualization initiatives and

    Hypervisor decisions in the future?

    What's the impact to my Desktop Virtualization TCO based

    on my business outcome for UX?

    AGENDA

  • Proof of

    Concept Purchase Implement

    Assess

    Tech

    Position

    Tech x

    where did we define the vision,

    operational considerations?

  • Proof of

    Concept 3

    Initial

    Purchase 2 Step 1

    Realize

    Vision Foundation

    Position

    Value

    Proof of

    Concept Purchase Implement

    Assess

    Tech

    Position

    Tech x

  • Business Valuation of UX General estimates of the value of investment in user experience

    vary from a return of $2 to $100 for every $1 invested in user

    experience design.

  • Business Consumers Expectations are Shifting

    More and more companies, particularly those that provide significant value through software, differentiate through and are known by the qualitative details of the experiences they provide. The push for UX excellence largely began in the consumer space, and now the expectations set by electronic devices and mobile apps are bleeding into industrial and enterprise contexts.

    Many exciting developments in IT area appearing in the hands of consumers first and only then making their way into other arenas. - MARC ANDREESEN 1

    61% OF GEN Y 50%

    1 The Economist, “The Consumer-industrial Complex”

    2 Intel, “Consumerization: What is in Store for IT?” July 2010

    3 The Economist, “The Power of Many”

    OF 30+

    AND

    30 % Of doctors already use

    iPads and 30% more

    plan on using them in

    the next year.3

    believe the technology tools they use in their

    personal/social life are more efficient and

    productive than those used in their work life.2

  • Graphics Options in Virtualization

    Microsoft Remote FX

  • KNOWLEDGE WORKERS

    POWER USERS

    DESIGNERS

    General estimates of the value of investment in

    user experience vary from a return of $2 to

    $100 for every $1 invested in user experience

    design.

    Decreased productivity

    Increased errors

    Increased support costs

    Increased training costs

    Decreased job

    satisfaction

    Increased employee turnover

    U X

    I n d e x

    Conducting user research to understand the users’ characteristics, behaviors, needs, and context of use.

    Using this understanding of business and user needs to design a solution that follows human factors

    principles and design best practices.

    Evaluating the design with users by conducting usability testing and making changes based on the

    findings in an iterative design process

  • Hypervisor Approaches

  • Virtualization options

    Partner Hypervisor Virtual Desktop Agent

    XenServer (with GRID vGPU) XenDesktop

    XenApp

    Windows Server 2008 R2 or Server 2012

    with Hyper-V

    RemoteFX

    vSphere (with GRID vGPU) Horizon

  • HYPERVISOR

    Server

    CPU

    XenApp in a VM H

    a rd

    w a re

    Memory Storage Network

    S o ft

    w a re

    V

    ir tu

    a li z a ti

    o n

    GRID K2

    VIRTUAL MACHINE 1

    vCPU vMemory vStorage vNetwork GPU #1

    VIRTUAL MACHINE 2

    vCPU vMemory vStorage vNetwork GPU #2

    Windows Server OS

    Virtual Driver

    Virtual Driver

    Virtual Driver

    Virtual Driver

    NVIDIA Driver

    App App App App App

    XenApp Session

    XenApp Session

    XenApp Session

    XenApp Session

    XenApp Session

    Windows Server OS

    Virtual Driver

    Virtual Driver

    Virtual Driver

    Virtual Driver

    NVIDIA Driver

    App App App App App

    XenApp Session

    XenApp Session

    XenApp Session

    XenApp Session

    XenApp Session

    http://www.google.com/aclk?sa=L&ai=CiljLArsCUaevCazjiQKThoHIAoKr2PQC2pOxw0vCuN__rgEIBRABKAVQgObs5gRgydb6hsijoBnIAQeqBCRP0CwbUQiUD0he-Kcimg5PlEpyh-Z1BC1ZVJHJE9JtDMr0fMzABQWgBiaAB6T-hQngEpX21rLm3-f3jgE&sig=AOD64_1RGaFQM8DKtQ3IZU-XjEmpP9HEIg&ctype=5&ved=0CDUQwg8&adurl=http://www.bhphotovideo.com/bnh/controller/home?O=productlist.jsp&A=cart&Q=add&sku=894519&is=REG&q=1&BI=225&kw=PNQK5000&rct=j&frm=1&q=quadro+k5000

  • App App App VDA

    HYPERVISOR

    Guest OS

    Virtual Graphic s Driver

    OS

    Virtual Graphic s Driver

    Guest OS

    Server

    CPU

    GPU Sharing Today H

    a rd

    w a re

    Memory Storage Network

    S o ft

    w a re

    Virtual Driver

    Virtual Driver

    Virtual Driver

    Virtual Driver

    V ir

    tu a li z a ti

    o n

    VIRTUAL MACHINE

    vCPU vMemory vStorage vNetwork vGraphics

    Client

    GPU

    NVIDIA Driver

    Virtual Graphic s Driver

    Graphics APIs

    Rendered Desktop

    App App App VDA

    App App App App VDA

    http://www.google.com/aclk?sa=L&ai=CiljLArsCUaevCazjiQKThoHIAoKr2PQC2pOxw0vCuN__rgEIBRABKAVQgObs5gRgydb6hsijoBnIAQeqBCRP0CwbUQiUD0he-Kcimg5PlEpyh-Z1BC1ZVJHJE9JtDMr0fMzABQWgBiaAB6T-hQngEpX21rLm3-f3jgE&sig=AOD64_1RGaFQM8DKtQ3IZU-XjEmpP9HEIg&ctype=5&ved=0CDUQwg8&adurl=http://www.bhphotovideo.com/bnh/controller/home?O=productlist.jsp&A=cart&Q=add&sku=894519&is=REG&q=1&BI=225&kw=PNQK5000&rct=j&frm=1&q=quadro+k5000

  • Virtual Desktop TCO

  • UX & TCO

    UX Maturity

    Productivity

    Cost

    Learning Curve

    Experience

    Curve

  • Workload Optimization Not only can we scale by users per site, but we can also scale by

    workload. So if you have users that work with more graphics

    intensive (3D graphics) or computation intensive apps

    (engineering & compiling apps), then we can provide the

    appropriate VDDA appliance for those users.

  • Workload Optimization

    We are the only vendor who can do Autonomous Resource

    Scheduling

    • Autonomous Resource Scheduling

    distributes resources to desktops on an

    as needed basis.

    • Use only the hardware that you need.

    • If a user requires more processing power

    (CPU or GPU) for a certain task, then the

    user can allocate more resources for that

    task.

    • This ability can significantly reduce the

    cost of your entire Virtual Desktop

    deployment.

  • Admin & Governance, $16,858 , 35%

    Virtual Layer, $8,738 , 18%

    Operating System, $5,000 ,

    11%

    Physical Server , $16,930 , 36%

    HP380 G9 W/K1X2 SERVER TCO $47,526 VSPHERE BREAK DOWN

    Admin & Governance Virtual Layer Operating System Physical Server

    0 50 100 150 200 250

    Time2Deliver (Hours)

    Functional Man Hours

    Rack & Stack Provisioning Image Security - Physical Server Security - Virtual Machine

  • 0 50 100 150 200 250

    Time2Deliver (Hours)

    Functional Man Hours

    Rack & Stack Provisioning Image Security - Physical Server Security - Virtual Machine

    $16,858 , 39%

    $4,730 , 11% $5,000 , 11%

    $16,930 , 39%

    HP380 G9 W/K1X2 SERVER TCO $43,518 XENSERVER BREAK DOWN

    Admin & Governance Virtual Layer Operating System Physical Server

  • KNOWLEDGE WORKERS

    POWER USERS

    DESIGNERS DL380 G9 w/K1x2 per Server TCO

    (vSphere 6) $ 47,526

    Per User Total Cost of Ownership $ 74