Understanding natural search and search engine optimization

5
Understanding Natural Search and Search Engine Optimization by LGTechNet

Transcript of Understanding natural search and search engine optimization

Understanding Natural Search and Search Engine Optimization

by LGTechNet

Tips for Improving Search-result Rankings Business owners and organizations often wonder how they can move to the

top of a search result on the Internet, without having to outlay a lot of time and, more importantly, budget.

Other than paid results that can move a site to the top of a search, another method that small and large websites alike can utilize is improving natural search, also known as organic search, through search engine optimization (SEO) techniques. Natural search is often a more trusted method than paid results among customers,

because it relies on reflection of search for a phrase or set of keywords, rather than a paid advertisement.

SEO and Your Website Using SEO, a site manager, designer, or

architect can adjust content so it ranks highly in a natural search result through a website such as Google. Basic SEO tips include strong unique content,

valid HTML, and effective keyword phrases throughout the site.

Live Example: 866MyMajor.com For example, in creating 866MyMajor.com LGTechNet leveraged its

knowledge of search and SEO in order to create a site that is among the top education resource sites with optimized natural search.

About LGTechNetLGTechNet is an online advertising and marketing firm with over 15 years of experience working in web design and SEO.