Understanding DevOpsASSESS YOUR READINESS: PERSPECTIVES FOR SOLUTION PROVIDER LEADERS

JASON ROOK

VP CUSTOMER & PARTNER SUCCESS

10TH MAGNITUDE

vStep 1 - Everyone MUST understand Pets vs. Cattle

vVERSUS

PETS CATTEL

vVERSUS

PETS CATTEL

• Are given names with

personal/emotional meaning

• Are unique, patiently cared for,

and groomed

• When they are sick, they are

nursed back to health

• Are given names with numbers

and versions

• Are almost identical to other

cattle

• When they are sick or old, they

are replaced

v

In the DevOps world all servers are cattle

vStep 2 - Everyone MUST understand what DevOps is NOT!

© 2016 10th Magnitude

DEVOPS IS NOT…

Application Development DevOps does not signal an app dev business, solution, problem, opportunity, tool etc.

Developer Operations DevOps is not “how we are going to manage the developers”

A new function, layer, or solution to sit between developers and IT Operations DevOps is not a new group, org, or even project

New DevOps concepts are not new, organizations have been utilizing DevOps concepts and

cultures for a long time.

Easy DevOps takes real work, investment, and commitment

vStep 3 – What is DevOps?

© 2016 10th Magnitude

DEVOPS IS…

A culture driven movement that brings development and operations together Communication

Integration

Collaboration

Continuous DevOps is tooling and automation implemented as

Continuous Delivery, Practices and Processes, and

Organizational Culture

© 2016 10th Magnitude

DEVOPS LEADS TO HIGH PERFORMING IT ORGANIZATIONS

Source: 2016 State of DevOps Report

https://puppet.com/resources/white-paper/2016-state-of-devops-report

vHow does DevOps apply to Strategic Solution Providers?

© 2016 10th Magnitude

WHAT ARE WE SELLING?~METHODOLOGY

Consulting and implementation services to help customers make the shift to DevOps and Continuous Delivery

Pros:

High value services

Clear upsell to additional revenue

Cons:

Need highly skilled resources

Selling to multiple audiences (odds are good at least one of these is new to you)

This is difficult cultural change work

© 2016 10th Magnitude

WHAT ARE WE SELLING?~PLATFORM FOR DEVOPS

The supporting infrastructure for full cycle, continuous delivery

Pros:

Reasonable transition for most Service Providers (Hardware, Network, Cloud)

Strong lead-in to additional revenue including reoccurring streams

Cons:

Need highly skilled resources

Selling to multiple audiences (odds are good at least one of these is new to you)

Must have a public cloud infrastructure strategy to sustain this business over time

© 2016 10th Magnitude

WHAT ARE WE SELLING?~MANAGED ENVIRONMENT FOR DEVOPS

Provide managed DevOps environment for full life cycle

Pros:

Reoccurring streams

If you have made the move to managed services this is a logical extension

Cons:

Need highly skilled resources

Selling and managing expectations across to multiple audiences (odds are good at least one of these is new to you)

Must have a public cloud infrastructure strategy to sustain this business over time

© 2016 10th Magnitude

WHAT ARE WE SELLING?~DEVOPS TOOLS

Resell and Implement DevOps tools

Pros:

Transactional revenue streams

Reoccurring revenue streams

Cons:

Need highly skilled resources

Selling and managing expectations across to multiple audiences (odds are good at least one of these is new to you)

© 2016 10th Magnitude

DEVOPS ECOSYSTEM (EXAMPLES)

Platform Providers Tools Providers

vDevOps at 10th Magnitude

© 2016 10th Magnitude

10TH MAGNITUDE & DEVOPS

Cloud consulting firm based in Chicago, growing across the Central US and Northeast – 80% YoY growth

Invest heavily to market to DevOps buyer, differentiate by being the thought leaders in Azure and DevOps - #1 Azure Systems Integrator, #1 Chef Partner on Azure

Building DevOps talent by allowing developers to turn infrastructure into code and allowing infrastructure experts to expand with DevOps tools

Finding natural synergies across DevOps tools, Containers, Open Source, and Azure

Keys to success: Marketing, High-end talent building more talent, picking the right partnerships, living the DevOps culture

© 2016 10th Magnitude

10TH MAGNITUDE CUSTOMER EXAMPLES

Major Software Maker (ISV)

Built a Continuous Integration/Continuous Delivery Solution that reduced the time from development to deployment from 2 months to 5 business days

Major Retailer

Led the adoption of configuration tools that allowed the customer to provide absolute clarity to customers and stakeholders to system security and compliance

Global Marketing Firm

Led the cultural change necessary to shift to DevOps for continuous delivery across multiple IT operations and developer groups in a global follow-the-sun model

• Upsell opportunities

• Massive Azure consumption

• Market making opportunity

• Growth opportunity for talent

• Culture, Infrastructure, Tools

• Led to new deals – Data Center

Sunset

vDevOps for You…

© 2016 10th Magnitude

ARE YOU READY TO CAPITALIZE ON THE DEVOPS REVOLUTION?

Are you ready to sell to new audiences?

Can you build the right skills?

Does DevOps fit into an existing model?

Can you build and then externalize a DevOps Culture?

What is your timeline?