Ulf Baltin 13 June2007
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Transcript of Ulf Baltin 13 June2007
Research In Motion® andBlackBerry®
at WIRELESS WEDNESDAY
PragueJune 13th, 2007
Ulf BaltinDirector Central and Eastern Europe (CEE)Research In [email protected]
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Research In Motion - Profile
ó Founded in 1984 by Mike Lazaridisó Public company since 1997
TSE: RIM; Nasdaq: RIMMó NASDAQ 100 Indexó Market capitalization: Around US$ 30 billionó BlackBerry launched in 1999
ó Statistics (Fiscal Year from March 2006 -February 2007)ó Around 6.000 employees in America, Europe
(~600), Asia and Australia (~2,000 in R&D)ó Revenues: US$ 3,04 billion
(up +47% compared to last year)ó Net income: US$ 632 millionó Cash: US$ 1,4 billionó 6.4 million devices shipped last FY (+60%)
Strong BlackBerry Subscriber Growth
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• >8 million BlackBerry subscribers end of February 2007 (>1 million last quarter)
• >100,000 BlackBerry Enterprise Server (BES) installed
• BlackBerry is worldwide standard for mobile email, PIM and applications
Ø BlackBerry is not just a device!Ø BlackBerry is a platform for
wireless data!
BlackBerry = Market Leader2007 Outlook
• Target over 100 % growth in revenue and units shipped for 2007
• Yankee Group, Gartner, Strategy Analytic predicts 300% growth in smart phone/PDA market in EU
• Momentum from applications beyond email continues
• Over 70% Enterprise use BB for more than email
• 650 official BlackBerry Alliance Partners are building BB applications
• BlackBerry uses Java!www.blackberry.com/developers/index.shtml
RIM’s Business Model
• Based on direct relationships with:
1) Mobile Network Operators- Currently 225 carrier partners in over 100 countries- Hardware, software, service is sold via the carrier partners to corporate customers and private customers
2) Alliance Partners (ISVs, SIs etc.)- 650 Alliance Partners and growing plus many other companies developing applications on the BB platform
3) Other hardware manufactures- BlackBerry Connect Program (BBC) which includes partners like Nokia, SonyEricsson, HTC, Motorola, Palm, Samsung etc.
BlackBerry is a Global Success Story
Countries with BlackBerry coverage
Europe
Asia
Americas
BlackBerry coverage on ~ 225 networks in over 100 countries
BES
Mobile Routing Center
Internet
GPRS
BlackBerry Network Architecture
UDP MAPI
UDP MAPI
3DES/AES encrypted!
CentralManagementIT-Policies
BlackBerry Security Architecture – Overviewwww.blackberry.com/security
BlackBerry Enterprise Server
MobileOperators
Internet
SSL,TLS - Wireless Applications
S/MIME, PGP - Email End-to-End
Outboundonly
Handheld Security• IT-Security Policies• IT-Commands (Kill Handheld, …)• Local Encryption (AES)• Application Level Policies• Code Protection by Signatures
NOC’s
“Wireless Enterprise Activation” => AES-256 key
PKI - Integration
Email - PIM - Applications
Simple Password-Authenticated Exponential Key Exchange
HandheldCertificateStore
AES 256 Bit encryption for all Services
Key to Success of the BlackBerry
Reliability
Usability
Sec
urity