Ukrainaian Association of Medical Toursim by Ianyshevska Violetta
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Ukraine is in a global environment of Medical Tourism. Current trends and prospects. Ianyshevska Violetta, MD, MBA Chairman of Ukrainian Association of Medical Tourism, Vice-president of GHTC Amman, Jordan 30th – 31st May 2015 uamt.com.ua
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Transcript of Ukrainaian Association of Medical Toursim by Ianyshevska Violetta
Ukraine is in a global environment of
Medical Tourism. Current trends and prospects.
Ianyshevska Violetta,
MD, MBA
Chairman of Ukrainian Association of
Medical Tourism,
Vice-president of GHTC
Amman, Jordan 30th – 31st May 2015 uamt.com.ua
• Ukraine. Summary & Overview;
• Medical tourism. Main directions;
• Factors of success;
• Cases.
Plan of the presentation
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• Located in the center of Europe;
• More than 1000 km wide;
• More than 40 million people;
Unfortunately
• With unstable political and economic situation…
but
• One of the most promising in the growth in different areas…
Ukraine. Who we are?
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Regional opportunities
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GDP
4,6% decline in real GDP in the first half of the year
8,6% reducing the volume of industrial production for three quarters
6,2 milliards of dollars abbreviation of FDI in the first half of the year
5% forecast drop in GDP for the year
Macroeconomic review by 2014
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Inflation, income and unemployment
16,2% the level of consumer prices for
three quarters
7,9% increase in disposable income for the
first half of the year
9% the unemployment rate for the first half
of the year
-30
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Key macroeconomic indicators
Economic growth Unemployment
Inflation Industrial production
0
5
10
15
Foreign direct investment in billions Dollars. USA
Net FDI inflows (right)
4% 15%
18% 34%
9%
20%
Dentistry
Others
Ophthalmology
Plastic surgery
Overview of the market of
private medical services
Oncology
Level of cost of medicine in Ukraine
lower than the world average & 5%
recommended of WHO
In US, Belgium, Germany, France
the cost of medicine is 10,9-23,2%
for the year, in Ukraine is 4,1%
The number of doctors is growing in
private sector
30.000 private clinics = 10% of the
market of all medical services
Assessment of private sector of
medicine is at least $3 billion
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Reproduction
European Union: high price;
Great Britain: waiting list, high price, limitation of insurance;
USA: high price, limitation of insurance, insurance reducing;
Canada: high price, long waiting list;
CIS countries:
- in the state medical institutions: low/medium quality of services, outdated equipment, limited access to the innovative technologies and modern diagnostic equipment,
- in the private clinics: high quality of services, modern equipment, innovative technologies, affordable price
Drivers of the
medical tourism market
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Direction Diseases:
Germany Oncology, oncohematology, cardiology, cardiac surgery, pediatrics, diagnostics, neurosurgery, traumatology, check-up
Israel Oncology, pediatrics, oncohematology, diagnostics. Genetics, dermatology, orthopedics, traumatology. Cerebral palsy, autism,
rehabilitation, urology, gynecology
Turkey Oncology, Robot Da Vinci, Cyber Knife, Gamma Knife, True-Beam, rehabilitation, pediatrics, neurosurgery
Hungary Rehabilitation, dermatology, urology, gynecology. Pulmonology, musculoskeletal system treatment
Italy, Spain Oncology, oncohematology, neurosurgery, plastic surgery, check-up
USA Obstetrics, minimally invasive treatments
Main directions of the outbound
medical tourism from Ukraine
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40%
25%
30%
5% treatment
diagnostics
wellness resorts andrehabilitation
travel health insurance
Structure of the
outbound medical tourism
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In 2013 about 250.000 Ukrainians were medical tourists
Main directions of the
inbound medical tourism
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In the world To Ukraine
Transplantology Dentistry
Plastic surgery Reproduction
Dentistry Ophthalmology
Ophthalmology Plastic surgery
Orthopedics Rehabilitation
Reproduction Cardiac surgery
Cardiac surgery Stem cells treatment
Level of medical development
Cost of diagnostic and treatment services
Level of transportation and accommodation industries development
Level of language integration
Legislative framework
Geopolitical location of the country on the world map
Image of country = BRAND
Key factors of medical tourism for country
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• Some certain branches have high level of development: – Reproductive medicine
– Ophthalmology
– Dentistry
– Cardio surgery
• Some individual institutions have high level of development: – Cardiology clinics
– Private oncology clinics
– Plastic surgery clinics
– Private general hospitals
– SPA&Wellness resorts
– Cell therapy clinics, including cryobanks
• Ukraine has an unique technologies: – Intensive neurophysiological rehabilitation system (International Rehabilitation
Clinic of prof. Kozyavkin)
Ukraine, the level of development of medicine
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Service Turkey, $ Germany, $ Israel, $ Ukraine, $
Gamma Knife 8.676 11.650-20.000 from 10.000 from 6.500
Cyber Knife from 12.000 from 12.000 from 10.000 from 7.000
Reproduction IVF-ICSI 3.000-5.000 3.000-5.000 3.000-4.000 2.000-4.000
Surgical treatment of eye cataract 1.000-4.000 from 3.000 from 4.000 from 700
Dental implantation from 900 from 1.200 from 900 from 400
PET-CT from 1.800 3.200-3.500 1.200-2.800 from 530
Hip replacement from 13.000 from 21.200 from 25.000 from 6000
Check-up from 400 from 2.000 from 2.000 from 200
Comparison cost
for basic services, $
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Success cases
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The favorable legislation
Modern equipment, technology
Doctors are trained abroad
35 IVF clinics
High efficiency of treatment (40-45%)
English speaking medical staff
Success factors in the IVF segment of Ukraine
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Professional staff
Modern equipment, technology (PET-CT, Cyber knife, MRI,
minimally invasive treatments…)
Doctors are trained abroad
5 clinics
The patients come from 35 countries
English, German, Arabian speaking medical staff
Success factors in the private oncology segment
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Professional staff
Modern equipment, technology
Doctors are trained abroad
The patients come from 42 countries
English, German, Arabian speaking personnel
Success factors in the plastic surgery & stell therapy segment
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2586 Spa& Wellness Resorts
The unique geographical location
Natural resources: therapeutic mud, springs of mineral and thermal
waters, Radon springs, apitherapy
Modern equipment, technology, unique methods
Affordable price
Success factors in the Rehabilitation System
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Convenient geographical and climatic location
Acceptable/favorable prices
Modern technologies and high level service in the private medicine
sector
Increasing flow of investment and grants
Interest to Ukraine
Opportunities of Ukraine
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http://uamt.org.ua
UAMT
Private
clinics
Medical tourism
facilitators
Insurance
companies
Internet portals
Hospitals
Doctors
Patients
Medical tourism market players in Ukraine
Tour Operators
Brand formation;
Direct recommendation;
Mass media;
Internet promotion;
Organization of specialized exhibitions and conferences;
Experience exchange (FAM-trips for doctors, internships);
Collaborate with clusters, associations, clinics, doctors, medical
tourism facilitators, tour operators;
Long-term partnerships establishment.
UAMT. PR, marketing, promotion
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Organization & participation in exhibition & conferences
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Fam-trips for MD’s & providers
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Projects with
Ministry of Health of Ukraine
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– Turkey
– Israel
– Poland
– Germany
– Baltic countries
Internships for doctors in foreign clinics
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Recruitment of medical staff in foreign clinics
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Full service: - Recruitment
- Language learning program
- Nostrification
- Visa application
- Internships for MD’s
- Europe: Germany, UK, Czech republic,
Baltic countries, Slovakia, Slovenia, Poland
- Arab countries, Asia markets
B2B meetings
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Let’s develop together!
Violetta Yanyshevska,
Chairman of UAMT
www.uamt.com.ua
+380503301008
