UK Media Launch.

MINI Coupé.

Sarah hEANEY

MEDIA RELATIONS MANAGER, MINI UK

MINI UK SALES UPDATE.

Sales up 14% year on year.

0

1000

2000

3000

4000

5000

6000

7000

8000

9000

10000

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

2010 2011

MINI uk SALES UPDATE.

MINI uk UP 14%, UK TIV down -5%.

-30%

-25%

-20%

-15%

-10%

-5%

0%

5%

10%

15%

Jan Feb Mar Apr May Jun Jul Aug

TIV MINI

2011

MINI uk SALES UPDATE.

2011 MINI uk model split.

7%

50%

13%

3%

27%

0%

10%

20%

30%

40%

50%

60%

Clubman Hatch Convertible Coupe Countryman

2011 UK Model Split

MINI UK SALES UPDATE.

Engine mix: MINI growing at the high end.

One One D

CooperCooper D

Cooper SCooper SD

MINI SALES UPDATE.

Diesel share growing.

22%

78%

2010

Diesel

Petrol

29%

71%

2011

Diesel

Petrol

MINI coupé.

GROWTH OF A GLOBAL PHENOMENON.

2000

Launch of the first classic MINI

2002

2004 2006 2007 2009 2010

2011

20121959

MINI Roadster

MINI Coupé

MINIWorld Premiere

1st GenerationMINI Hatch

51 Models

2nd GenerationMINI Hatch

MINI Clubman

2nd GenerationMINI Convertible

MINI Countryman

2001 2011

1st GenerationMINI Convertible

5Derivates

3 Models

1 Derivate

MINI coupé.

sustained worldwide success.

Since 2001 MINI has sold over 2 Million Vehicles

90 Markets.

1,350 Dealers.

Sales in 2010:234,000 units.

> 1,000

500 -1,000

100 - 500

30 -100

1 - 30

Category: MINI Retail Sales 2010

J

J

J

MINI Coupé.

Production triangle.

Engines Hams Hall

Production Oxford

ComponentsSwindon

J MINI Coupe: Oxford Built

J Supports BMW Group contribution

to UK GDP: £1.2billion.

J Supports 7600 UK jobs

J Further £500 Million investment

UK Media Launch.

MINI Coupé.

DAVID howard

PRODUCT AND PLANNING executive, MINI UK

MINI Coupé.

Rationale.

J Continue the growth of MINI.

J Attract new customer groups.

J New car for existing MINI customers looking for something

different.

J Halo product offering (low volume / high appeal)

J A sportier car for real driving enthusiasts.

J Predominately male

J 2-seater sports car drivers

J Currently driving a premium hatch or coupé

J Interested in sports cars and sporty driving

J May also consider VW Scirocco, Renault Megane Coupé, Peugeot RCZ, Audi TT,

Porsche Cayman

MINI Coupé.

TYPICAL CUSTOMER PROFILE.

Wheelbase 2467 mm

Length 3734 mm (+5 mm vs. Hatch)

Height 1378 mm(-29 mm vs. Hatch)

MINI Coupé.

dimensions.

MINI Coupé.

exterior Design.

J Three box design / GT proportions.

MINI Coupé.

exterior Design.

J Three box design / GT proportions.

MINI Coupé.

exterior Design.

J Three box design / GT proportions.

J Sporty character - windscreen angle (-13o vs. MINI Hatch)

MINI Coupé.

exterior Design.

J Three box design / GT proportions.

J Sporty character - windscreen angle (-13o vs. MINI Hatch)

J Unique roof design with integrated roof spoiler.

MINI Coupé.

AMPLE Storage.

j

MINI Coupé.

Through load function.

MINI Coupé.

Through load function.

j

j

Removable Parcel Shelf.

j

MINI Coupé.

Through load function.

MINI Coupé.

TWO seats but plenty of flexibility.

Boot capacity:

280 Litres

+ 20 litres than

MINI Clubman

MINI Coupé.

SPACIOUS Luggage room.

MINI Coupé.

Chassis set-up.

Bespoke chassis set-up.

Extremely rigid body Special aerodynamic modifications

MINI Coupé.

Active rear spoiler.

MINI Coupé.

Active rear spoiler.

Above 50 mph Below 37 mph

MINI Coupé.

Model line-up.

MINI Cooper S MINI Cooper MINI John Cooper Works MINI Cooper SD

*Overboost

184 hp122 hp 211 hp143 hp

160 Nm

0-62: 9.0s

240 - 260* Nm

0-62: 6.9s

305 Nm

0-62: 7.9s

260 – 280* Nm

0-62: 6.4s

52.3 mpg 48.7 mpg 65.7 mpg 39.8 mpg

127 g/km 136 g/km 114 g/km 165 g/km

Brake EnergyRegeneration.

Auto Start/Stop function.

Shift Point Display.

Need-based operation of ancillary units.

Highly efficient petrol engines with fully variable valve management.

Highly efficient diesel engines with common-rail technology.

MINIMALISM Analyser.

3

OFF ON

-+

MINI Coupé.

MINImalism – where sports and sustainability

meet.

Average CO2 emissions across MINI Family : 128G CO2/KM**SOURCE: CLEAN GREEN CARS

CO2 Emissions [g/km]

110 115 120 125 130 135 140 145

0-6

2 m

ph

(se

cs)

Class Leading

VW Scirocco2.0 TDI 140hp

118g/km0-62mph 9.3s

Peugeot RCZ HDi

163hp139g/km

0-62mph 8.7s

MINI Cooper SD Coupé

143hp114g/km

0-62mph 7.9s

9.0

8.5

8.5

8.0

7.5

9.5

Renault Megane Coupé dCi 130

130hp 135g/km

0-62mph 9.5s

Audi TT 2.0 TDI170hp

139g/km0-62mph 7.5s

MINI Coupé.

Mini cooper SD coupé: comfortably best in class.

CO2 Emissions [g/km]

155 160 165 170 175 180 185 190

0-6

2 m

ph

(se

cs)

Class Leading

VW Scirocco2.0 TSI 210hp

172g/km0-62mph 6.9s

Peugeot RCZ 1.6THP200hp155g/km0-62mph 7.5s

MINI JCW Coupé211hp

165g/km0-62mph 6.4s

8.0

7.5

7.0

6.5

6.0

8.5

Renault Megane Coupé TCe180

180hp178g/km

0-62mph 8.0s

MINI Coupé.

MINI john cooper works coupé.

Renault Megane Coupé Sport 250

250hp190g/km

0-62mph 6.1s

MINI Coupé.

Pricing - otr.

Cooper

£16,640

Cooper S

£19,775

Cooper SD

£20,510

John Cooper Works

£23,795

MINI Coupé.

Mix and match roof, body and stripes.

Standard but can be deleted if required

£249 £275

MINI TLC.

Class leading service packages.

J That’s 8 years servicing for £524.

J Current take rate across MINI range: 98%

MINI Coupé.

Class leading rvS.

MINI Cooper SD Coupe 47%

Audi TT 44%2.O TDi 170hpQuattro Sport

Peugeot RCZ 37%2.0 HDi 163hpSport

VW Scirocco 36%2.0 TDi 140hpBluemotion Tech

Renault Megane Coupe 28% 1.9 DCI 130hpDynamique TomTom

MINI John Cooper Works Coupe 45%

Peugeot RCZ 38%1.6 THP 200hpSport

VW Scirocco 34%2.0 TSI 210hpGT

Renault Megane Coup 38% 2.0T 250hpSport

Porsche Cayman 41%2.9 265hp

Porsche Boxster 36%2.9 255hp

Residual values 3yrs / 60,000 from CAP Monitor

MINI Coupé.

Mini family ALBUM 2012.

UK Media Launch.

MINI Coupé.

THANK YOU