The UK’s leading sustainable living show

hosts the Green Machines Expo for the 4th

year- low carbon moves up a gear

Friday 25th & Saturday 26th March 2011, Olympia, London

Sponsorship Opportunities

What is UK AWARE?

Imagine The Ideal Home Show…but for sustainable conventional living.

UK AWARE is a two day exhibition held in London Olympia. It offers consumers a multi-level solution to sustainable living. It is run by the Social Enterprise set up to put the show on.

With over 15,000 attendees, 200+ exhibitors and 80+ world renowned speakers, UK AWARE is the highlight in the calendar for ethical business and forward thinking consumers.

• RAC Foundation report told UK government that green car buyers need the chance to gain 'hands-on' experience of driving low carbon vehicles

• Green Machines Expo is part of the solution for this problem

• Grown each year up to 40%-2011 the biggest!

• Support from The Low Carbon Vehicle Partnership and nextgreencar.com

• Key highlight of the UK’s 1st Climate Week-thousands of businesses, Universities, Councils, Schools etc...

Green Machines Expo key points

• Branding presence on all UK AWARE and Green Machines Expo marketing material – up to 5,000,000 logo views

• Alignment with the UK’s largest green and ethical consumer exhibition

• Premium exhibition space for 2 day providing f2f access to over 12,000+ green ABC1 visitors

• Branding on all UK AWARE Green Machines e-shots targeting over 20,000 opted-in subscribers

Key Benefits (1)

• Opportunity to inform consumers

• UK AWARE Green Machines Expo logo usage rights for your company’s communications

• Online branding to promote your company and environmental initiatives/products

• Drive and decide for potential customers

• Social media tie-in

Key Benefits (2)

• Dedicated indoor test drives-1st floor Olympia 2

• Only able to confirm Jan 2011!

• Strong PR story

• Reduces issues surrounding weather, security and air quality thanks to reduced emissions!

• Visitors can drive and decide!

• 64.8% of attendees are eco-minded car drivers

(*dependent on vehicle size and weight)

STOP PRESS!!!!

Summary of Rights and Benefits

Headline Sponsor - £50,000 (1)

“xxxx UK AWARE exhibition”

Premium 6m x 6m exhibition space at front of

exhibition – the first stand that visitors see

Branding as headline sponsor on all marketing

materials:-

• UK AWARE website

• Logo on every page of event guide

• Logo on press bags and staff T-shirts

• Two page centre advert in event guide

• One page editorial in event guide

• One hour key note speaker session

Summary of Rights and Benefits

Headline Sponsor - £50,000 (2)

• Mainstream press and PR

• (The Independent and Evening Standard)

• E newsletter logo placement

20,000 subscribers, 3,500 exhibitors

• Solus email campaign to UK AWARE database

• Branding on all advertisements

*bespoke packages can be created to your needs incorporate

your current campaigns, high profile people’s endorsements

etc....

Summary of Rights and Benefits

Main Sponsor - £40,000 (1)

“UK AWARE exhibition sponsored by xxxxx”

Premium 5m x 5m exhibition space at front of

exhibition – the first stand that visitors will see when

they walk in

Branding as headline sponsor on all marketing

materials:-

• UK AWARE Green Machines Expo website

• Back page advert in event guide

• One page editorial in event guide

• One hour key note speaker session

Summary of Rights and Benefits

Main Sponsor - £40,000 (2)

• Mainstream press and PR

(The Independent & nextgreencar.com media

partners)

• E newsletter logo placement

– 20,000 subscribers, 3,500 exhibitors

• Branding on all advertisements

Seminar Areas Sponsor - £15,000 (1)

“xxxx - sponsor of the UK AWARE seminar

programme”

Premium 4m x 4m exhibition space

Branding as seminar programme sponsor on all

marketing materials:-

• UK AWARE Website

• Branded “xxxx” seminar programme in event guide

• One page advert in event guide

• One page editorial in event guide

• One hour key note speaker session

Summary of Rights and Benefits

Seminar Areas Sponsor - £15,000 (1)

• Mainstream press and PR

(The Independent and Evening Standard)

• E newsletter logo placement

– 20,000 subscribers, 3,500 exhibitors

• Branding on all advertisements

Summary of Rights and Benefits

Zone Sponsor - £10,000 (1)

e.g. “xxxx sponsor of the UK AWARE Green

Machines Expo Zone”

Premium 3m x 3m exhibition space in zone.

Branding as Business Zone sponsor on all

marketing materials:-

• Logo on event guide

• Half page advert in event guide

• Half page editorial in event guide

• Mainstream press and PR

Summary of Rights and Benefits

Zone Sponsor - £10,000 (2)

• E newsletter – 20,000 subscribers, 3,500

exhibitors

• All advertisements

Summary of Rights and Benefits

Summary of Rights and Benefits

Example Event Guide Sponsor - £5,000 (1)

“xxxx sponsor of the UK AWARE Event

Guide”

• UK AWARE Website and social media

exposure

• Branding as Event Guide sponsor on

front page of event guide

• Logo placement on every page of event

guide

• ½ page advert in event guide

• 12,000 visitors, ABC1-64.8% are drivers

Summary of Rights and Benefits

Example Event Guide Sponsor - £5,000 (2)

• Used as promo material for 2012 show

• 12,000 visitors, ABC1-64.8% are drivers

• Used as promo material for 2012 show

Zone Sponsor –Green Machines Expo £15,000

(1)

e.g. “xxxx sponsor of the UK AWARE Green

Machines Expo”

Premium 3m x 3m exhibition space in zone

Branding as Green Machines Expo sponsor on all

marketing materials:-

• Logo on event guide

• Half page advert in event guide

• Half page editorial in event guide

• Mainstream press and PR

Green Machine Expo sponsor

Zone Sponsor –Green Machines Expo £15,000

(2)

• E newsletter – 20,000 subscribers, 3,500

exhibitors

• All advertisements

Consolidate your reputation as a eco-minded

company!

Green Machine Expo sponsor

Summary of Rights and Benefits

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Headlinesponsor£50,000

6 x 6 Top “The xxxxx UK AWAREExhibition” on all materials

All pages Yes 2 pgsCentre

1 pg Yes Yes Yes Yes Yes

Main Sponsor£40,000

5 x 5 Top UK AWARE sponsored by xxxx on all materials

All pages Yes Full pageBack

1 pg Yes Yes Yes No Yes

SeminarSponsor£15,000

4 x 4 RHSide

Listed as seminar sponsor

Seminarpages

No 1 pg 1 pg Yes Yes Yes No Yes

Zone Sponsor£10,000

3 x 3 RHSide

Listed as zone sponsor

Relevantzone page

No ½ pg ½ pg No Yes Yes No Yes

Event Guide Sponsor£5,000

No RHSide

Listed as event guide sponsor

All pages No ½ pg No No No No No No

To find out more…

To see a list of our current exhibitors

please click here

To find out more about the exhibition

please click here

To find out more information on sponsorship

opportunities contact:

alex@ukaware.com

07717050705