UDT Final a4 Full Bleed.

59
URBAN DESIGN THEORY Jonathan Ballard_4119 621 Eleanor Connolly_411857 1 Cameron Worboys_4105 633  / Group Assignment Option.1  / K13 UDT THE LACE MARKET AS A CREATIVE CLUSTER

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URBANDESIGN THEORY

Jonathan Ballard_4119621Eleanor Connolly_4118571

Cameron Worboys_4105633

 / Group Assignment Option.1

 / K13 UDT

THE LACE MARKET AS

A CREATIVE CLUSTER

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the lace market as a creative  cluster 10

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CONTENTS

IntroductionDiversity & Density Mix

Character

Movement, Structure & Legibility

Adaptability

Refection & Conclusions

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the lace market as a creative  cluster 10

Nottingham is clearly a place for innovativebusinesses and individuals to thrive.(The Nottingham Plan, 2012)

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Introduction

“Urban design is the art of making places for people.

 It concerns the connections

between people and places,

movement and urban form,

nature and the built fabric,

and the processes for ensuring

successful villages, towns and 

cities.”(DETR & CABE, 2000)

This analytical assignment 

explores the Lace Market, Nottingham, as a creative

cluster in relation to ‘good 

urban design’ as dened in the

 DETR and CABE requirements.

The process adopts a six stage

strategy, focusing around 

comprehensive research into

creative clusters, eldwork 

inquiry, mapping investigations,

conceptual abstractions and visual reections. Studied over

six chapters this essay critically

evaluates the Lace Market as

an established and growing

creative cluster. Concluding

with reection on the strategic

ways to reinforce and develop

its ambition to become a

 agship cluster for the UK.

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the lace market as a creative  cluster 3

Creativity is at the heart of British

culture, a distinct feature of our

national identity accounting for 7.3% of the UK’s economy.

“Creativity brings about something

that is genuinely new and 

worthwhile enough to be added 

to culture.” (Franke & Verhagen,

2006). Thus, a creative cluster

can be dened as a mediating

 place bringing a diverse group

of industries together. “Creative

industries have a manifold 

relationship with locationalagglomerations.”(Jakob, 2007)

They form a cluster of connections

informed by a unique image

and sense of expression. This

in turn sparks local innovative

skill through a “synergetic and 

collective learning processes.”

(Jakob, 2007)

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the lace market as a creative  cluster 5

Urban Planning for Creative Clusters

Character – “A place with its ownidentity”

The locally distinct character of 

the Lace Market is an eclectic mix

of styles that make up its unique

character. The streets are formed 

 from ne Georgian houses to the

Victorian warehouses of Lace.

This aesthetic has been delicately

retained as the creative zone has

developed.

Quality of the Public Realm – “A place with attractive and 

successful outdoor areas”

 Lace Market Square provides an

example of uncluttered, attractive

green space within the creative

urban environment. It forms a

community, encouraging public

interaction and networking

between industries and the general

 public.

 Ease of Movement – “A place

that is easy to get to and move

through” Legibility – “A place that has a clear image and is easy to

understand”

Transitional spaces within the

 Lace Market are clearly dened 

through transport links and 

 pedestrian movement, but also

landmarks such as the Nottingham

Contemporary.

Continuity and Enclosure – “A

 place where public and private

spaces are clearly distinguished”This recognises that every building

is part of a greater whole. The

creative quarter of the Lace

 Market denes transparent 

boundaries, from the lines of 

bespoke fashion shops to the

 private ofce warehouses along the

original building line.

 By Design: Urban design in the

 planning system: towards better

 practice

(DERT, 2000) PPG1 Planning Policy

Guidance 1: General Policy and 

Principles

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the lace market as a creative  cluster 6

 Diversity – “A Place with Varietyand Choice”

 Diversity refers to the wide range

of creative industries and uses,

establishing a vibrant exciting

community to live, work and play

=in. Industry is able to interpret 

different areas of the Lace Market 

individually or collectively,

creating a 24 hour urban

environment.

 Adaptability – “A place that can

change easily”

The existence of cheap versatilespaces provided by history erects a

canvas for the creative industry to

adopt. A broad range of functions

are present from technological to

social, economic and educational.

 A dominant physical fabric is

embedded unchanged by evolving

 patterns of human life.

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the lace market as a creative  cluster 7

Examples of Creative Clusters

“The term ‘creative industries’originated in the mid-to-late

1990s and was rst taken

up at a national level by the

UK’s government.” (BOP

Consulting: British Council,

2010). Key studies into these

agglomerations in the UK 

include, Making Space for

 Dalston and Bankside Urban

Forest.

Making Space for DalSon 

(J&l gibbonS, 2009)

This scheme’s incentive was

“seeking to nurture Dalston’s

inherent creativity and 

diversity.” (J&L Gibbons,

2009) Through the use of 

intense observations and 

analysis on a ground level with

the local community. “The brief highlighted the opportunity

 for a linked approach to the

 public realm and cultural

initiatives to be consolidated as

a deliverable programme and 

action plan.” (J&L Gibbons,

2009) It identied Dalston’s

social, cultural and physical

attributes, in a three-part 

methodology. 1.) Value what is

there 2.) Nurture the possible

3.) Dene what is missing.bankSiDe Urban park

(WitherforD WatSon Mann 

architectS, 2007)

 In response to the mayor of 

 London’s ‘urban renaissance’

the public space strategy

creates a new ‘urban forest.’

This highlighted a ve-point  proposal. 1.) Increasing the

opportunities for ‘sharing.’

2.) Urban Forest of this

distinctive area of London.

3.) Evolutionary change takes

 place. 4.) Ecological approach

to urban regeneration. “The

 Bankside Urban Forest 

 framework sets out a strategy

 for the long term regeneration

of the public realm through

an evolving process, whichneeds to be endorsed and 

owned by the local community

and committed stakeholders.”

(Witherford Watson Mann

 Architects, 2007). These

 projects aided us in our

methodological approach.

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the lace market as a creative  cluster 8

Bankside Urban Forest, England(Witherford Watson Mann architects)

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the lace market as a creative  cluster 9

The History of the Lace Market

The history of lace has shaped the

character and form of Nottingham

City Centre. “The city has the physical remains of two ancient 

settlements which were sited on

the defensive sandstone spur” (J.

C. Moughtin, 2003). To the east of 

the city centre lies a former Saxon

settlement, sited on the area now

known as the Lace Market.” The

original routes into the city from

 London wound up the hill, centring

themselves around this cluster

with the oldest streets runningeast/west across roads such as

Goose Gate and Middle Pavement.

“Nottingham was home to 10,000

 people in 1740 but grew with

the arrival of the lace industry”

increasing to a “population of 

60,000 by 1840.” (Nottingham City

Urban Guide, 2009) Consequently,

what started as a small domestic

trade in Nottingham expanded with

the evolution of mass-producingmachinery. During this period 

there was an urgent need for larger

warehouses and housing. These

warehouses were abandoned with

the decline of the lace industry,

 providing the platform for new

creative industry shaped by this

renaissance.

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the lace market as a creative  cluster 10

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the lace market as a creative  cluster 10

Creativity is unique, because it comes from people...

a quintessentially human characteristic.(Franke & Verhagen, 2006)

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diversity & density mix

Working alongside the readingsof Richard Florida this

chapter assesses the extent of 

 Nottingham’s creative diversity

and density mix. This mix

refers to the accumulation of 

contrasting and co-operating

creative industries forming

a high quality specialised 

network. “Some creative

businesses ourish particularlywell when they form clusters”

(BERR, 2008). This web of 

innovation within a given

location was formerly referred 

to as a knowledge spillover.

Our analysis in this section

uses the adopted NESTA

categories to produce maps

displaying urban land use and 

 functionality. Expanding onthese maps to form diagrams

analysing variables within land 

use such as footfall hierachies

and transitional time periods

between the day and night.

 Dissection of this information

will provide conclusive

evidence of the areas attractive

diversity and density mix.

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the lace market as a creative  cluster 13

Architecture

Arts & Antiques

Designer Fashion

Film & PhotographyDesign & Advertising

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the lace market as a creative  cluster 14

Nesta Creative Sectors

 NESTA (The National Endowment for Science, Technology and 

the Arts), is regarded as one of the most ambitious organisations

aiming to map the UK’s creative clusters. Research includesshowing where they are located, the formation of sectors and what 

their role is in the process innovative development. The benets of 

industrial clustering have long been identied giving businesses

access to skilled staff, shared services, and the opportunity to

capture valuable knowledge spillovers. NESTA identied twelve

creative groups, of which eight were adapted to create sectors

applicable to creative clusters within the Lace Market.

Musical & Visual Art

Digital & Publishing

Education

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the lace market as a creative  cluster 15

Since the 1990’s Nottingham City Council have been focussing onthe Lace Market as a target zone for regeneration, centred around 

a hub of niche activity comprising of “200 micro-businesses.”

(Shorthouse, 2004). Unlike many current sectors of the British

economy, the creative strand lives and thrives off itself rejecting

isolated working conditions. “They don’t want to work on an

industrial estate; they want to be somewhere that has interesting

gigs on a tuesday night, a stand-up club on wednesday, a thriving

arts scene, and all that stuff. We want the Lace Market to be that 

 place.” (Nottingham Culture, 2012) The cluster lends itself to

these conditions with a diverse collection of cultured settings,

shops, theatres and venues all set within close proximity of each

other.

The adjacent map displays the clusters immediate location within

the centre of Nottingham. This siting provides ease of access to the

cultural centre and venues such Nottingham Contemporary (top

right), while enhancing the cities vibrancy and diversity locally

and as a whole. “The most beautiful city in the world is nothing if 

it’s streets don’t throng with life and its building glow with activity.

(Nottingham City Council, 2009).

Creative Industry in Nottingham

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the lace market as a creative  cluster 16

Lace Market

Central Nottingham

City Sprawl

Fig 2.1

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the lace market as a creative  cluster 17

Occupational Land Use

Advertising & Design

Architecture

Arts & Antiques

Fashion

Photo

Music visual arts

Digital & PublishingCaes

Education

Bars, restaurants

Non creative

Fig 2.2

From the adjacent map we deciphered two predominant territories

(Zone A & B). Subsequent to the close proximity of Market Square

on the North side, footfall is greater in this area (Zone A, Fig 2.3).

The streetscape hierarchy produces higher volumes of pedestrian

circulation with resultant public exposure along main routes. It isthis factor that allows sectors such as designer fashion, music &

visual arts, photography, arts & antique shops to thrive. Zone B

however, is located to the South where accessibility is limited and 

legibility is reduced (a concept discussed later). These spaces are

better suited to less exposed daytime ofce and non retail sectors

such as advertising, architecture, education and publishing with a

declined ‘non-purpose’ visitor footfall percentage.

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the lace market as a creative  cluster 18

Predominant Land Use & Footfall

 As for bars, restaurants and nightclubs, these fall within the middle of the two zones,

 possessing attributes that place them in neither category. Their sporadic situation provides

evidence for their independence from conventional daytime circulation routes with smallindependent clusters appearing throughout the map. An overview of the land-use in the

area helps gauge the broad mix of activities that take place and indicates how particular

 pedestrian inhabitants might inhabit the public spaces at different time” (M.J.Stern &

S.C.Seifert, 2007). Cafes although sporadic also appear in areas of high creative density,

supporting the ‘networking’ culture. “Often people with various interests and skills from

various art forms, will come together simply to bounce ideas off each other, to learn from

each other and trade favours.” (Shorthose 2004)

Zone A Zone B

Fig 2.3

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the lace market as a creative  cluster 19

A Creative Diversity

 Flyers demonstrate anassortment of activities. In

recent years the cultural 

vibrancy has grown and “it 

is clear that the creative

community that inhabits the

 Lace Market represents a large

 pool of creative talent across

all the arts forms.” (Shorthose,

2004)

 Dance 4, Lace Market Theatre,

Cow Vintage and Nottingham

Contemporary, emphasise theheterogeneity that captures

and augments the formation

of knowledge spillovers

“providing a limitless supply

of new ideas for potential 

 products across a range of 

industries.” (Bagwell, 2008)

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the lace market as a creative  cluster 20

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the lace market as a creative  cluster 21

Bars & Nightclubs

Restaurants

Pubs

Cafes

Retail Industries

Non Retail Industries

Fig 2.4

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the lace market as a creative  cluster 22

There is a “pronounced 

shift in the Lace Market area

 from being a largely daytimeeconomy to a night-time

economy.” (Shorthose, 2004).

 Analysis of this transition

introduces the variable of 

time; assessing predominant 

industries (Fig 2.4) and their

urban pattern (Fig 2.5). As

 previously mentioned, the map

adjacent reveals the sporadic

nature of night sites formingsmall connecting clusters; with

 probable economic benets.

 Daytime economies appear

to be reliant on streetscape

hierachy with many siting in

areas of high public exposure -

 predominantly retail based.

The Day & Night Economy

Night economy

Daytime economy

Hybrid day/night economy

Fig 2.5

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Each one of us is an historical being, heldin a pattern created by Time.(JH Plumb)

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Character [continuity & enclosure]

“Historic culturalenvironments are made up of 

more than bricks and mortar,

they are also made up of layer

upon layer of human activity.”

(Ferris, 2000). Ferris suggests

that continuity exists through

the recognition that every

building is part of a greater

whole. This ‘greater whole’

represents not only the built structure but the provision of 

green corridors and public

space between the building

 fabric (enclosure). A sensitively

designed cultural environment 

must respond to the needs

 projected by the arrangement 

of local economic, social and 

cultural life.

The focus of this section istherefore exploring what 

 forms continuity of building

heritage, character in

townscape & landscape and 

cultural association, through

the use of creative mapping,

 photographic invesitgations

and eld studies.

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the lace market as a creative  cluster 25

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the lace market as a creative  cluster 26

The past two decades have seen important shifts in cultural

sensitivity when approaching urban planning. Historic

environments have now become common ground for an

associative connection to popular culture and history. Successful planning requires developers to “claim the entire urban cultural

landscape as an important part of history not just its architectural

monuments” (Ferris, 2000). This approach is illustrated in Fig 3.1

through the dominance of old and renovated buildings projecting

outwards from the once industrial core of the Lace Market.

 Alongside this Fig. 3.1 also highlights the inux of new builds on

the fringe of the existing infrastructure.

Building Heritage Composition

Old

Rennovation

New

Fig 3.1

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the lace market as a creative  cluster 27

Conceptual Character Photomontage

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the lace market as a creative  cluster 28

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the lace market as a creative  cluster 29

Surveys were sent to a diverse selection of businesses in order to

distinguish the importance of locational attributes in the cluster.

Out of the thirty six replies, over 80% agreed or strongly agreed 

that working in the Lace Market is crucial for their business,

with 40% agreeing or strongly agreeing that the heritage and 

character plays an important part. Similarly, many agreed that 

the Lace Market is friendly social and desirable, with a small

number disagreeing - potentially those who have fallen victim

to the negative impacts of the night economy on their daytime

businesses. Over 60% agreed or strongly agreed that their

cluster location was benecial for networking, with the other

40% potentially reaping the benets of internet communications

- providing a new means of creative networking virtually rather

than physically.

Interviews with Industry

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the lace market as a creative  cluster 30

Bars & Nightclubs

Restaurants

Bars & Nightclubs

Restaurants

Pubs

Caes

Retail Industries

Non Retail Industries

1-5

5-10

10-15

15-20

20-25

25+

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

Strongly Agree

Agree

Neutral

Disagree

Strongly Disagree

Which ‘Creative Industry’ would you classiy yourbusiness as?

Please could you state how many people work oryour company.

 The Lace Market location is crucial or your 

business?

 The attractiveness o the Heritage & Character o the Lace Market is important or your business.

 The Lace Market is riendly, social & a desirableplace to work.

 The Lace Market location is important or meeting andnetworking with suppliers, collaborators & competitors

Fig 3.2

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the lace market as a creative  cluster 31

“The creative city is an open

city.” (Franke & Verhagen,

2006) These places mediatebetween urban and green

landscapes with extensive tree

 planting, quiet gardens and 

 public space. This sustainable

approach in turn “develops

‘signature places’.” (Jakob,

2007) creating a relaxed and 

comfortable environment for

 people to visit, work and live.

Urban development should 

embrace opportunities for tree

 planting within the city withnew and improved streets and 

 public spaces.“Nottingham is

a green city particularly in the

ring just outside the original

 Medieval city.” (Nottingham

City Council, 2009) - where the

 Lace Market resides.

Open & Green Space Siting

Fig 3.3

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the lace market as a creative  cluster 32

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the lace market as a creative  cluster 33

Conceptual Culture Collage

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the lace market as a creative  cluster 34

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A lively, bustling place that draws peoplefrom throughout the region to shop,work, socialise & learn.(Nottingham City Council)

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Movement structure & Legibility

“The development of creative

clusters will help to bring the

creative industries in from

the margins to the heart of 

the economy.” (BERR, 2008)

This section correlates ease

of movement with legibility

in order to assess the

consequential benets. The

concept that “streets are more

than just trafc channels for

vehicles, and should offer a

safe and attractive environment 

 for all.” (DERT, 2000) is an

essential attribute for good 

urban design. Furthermore,

these routes should be visible

and contribute to making a

unique sense of place. Through

extensive mapping at macro

and micro scales we analyse

the success of the Lace Market 

cluster. Within the cluster

individual divisions are studied 

deciphering this complex spatial

relationship. “This emphasizes

the importance of location and 

inter-rm linkages...particularly

important in the context of 

cities.” (Bagwell, 2008).

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the lace market as a creative  cluster 37

Circulation & Accessibility

 Nottingham has long beencommended for its efcient 

 public transport system. The

network provides access to

the city centre from suburban

locations via trains, busses and 

trams (g 4.1) with the tram

being noted as “a great success

since the rst line opened 

in 2004.” (The Nottingham

Plan, 2012). Internally this

integrated transport system

links via bus stations to thesouth, bus stops to the north

west and vehicle access via

converging out of town roads

(g 4.1). Zoned pedestrianised 

areas provide a variety of street 

styles while creating a safe

and social environment to link 

the Lace Market and Market Square (g. 4.4). These routes

reect good urban design

qualities, not merely spatial

transitions. It is these qualities

that not only attract people

to visit the Lace Market but 

an environment for living and 

working. “The city’s...central

location, excellent transport 

links, universities and excellent 

quality of life -have encouraged 

many talented people to Nottingham.” (The Nottingham

Plan, 2012).

Nottingham City Centre

Lace Market

Bus/Train Station

Bus Stop

Routes into Nottingham

Fig 4.1

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the lace market as a creative  cluster 38

       T    o

        T        r

      a                                             i

      n 

       S       t      a

         t              i     o     n

 To Mark e t  S q.

 Tram Line

 Tram Stop

Pavements & Pedestrian Routes

Pedestrianised Zones

Car Routes

Car Park 

Fig 4.2 Fig 4.3 Fig 4.4

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the lace market as a creative  cluster 39

 Legibility is the concept of human understanding and natural

waynding with the brain assessing “where people are, things of 

interest, noise levels, presence of vehicles, what can be seen ahead 

and so forth.” (Witherford Watson Mann Architects 2007). In the

survey eighty people agreed that the Lace Market was accessible.

 Despite this result (taken in Zone A, Fig2.3) some areas of the Lace Market (particularly Zone B) may be difcult for some to

navigate. However it could be argued that“some places draw their

charm from their lack of clear routes.” (DERT, 2000). Transport 

results highlighted the success of the bus network while cycle

routes could be improved in the area to offset some car visitors.

Travel Connection Interviews

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the lace market as a creative  cluster 40

0

5

10

15

20

25

30

35

0

10

20

30

40

50

60

70

80

How did you travel here today?

Fig 4.5 Fig 4.6  

Do you fnd the Lace Market area easily accessiblerom the Market Square city centre?

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the lace market as a creative  cluster 41

Cluster Structure & Connection

“Location matters. Interaction

can either support or constrain

the development of the

creative industries.” (BERR,

2008) This relationship

between positioning and 

intercommunication is crucial

to the development of the

 Lace Market as a creative

agglomeration. “The arts are

no longer just about going to

the symphony or a Broadway

musical. They are more active

and more accessible, ” (M. J.Stern and S. C. Seifert, 2007).

Clustering not only creates

increased accessibility but 

leads “to advantages for both

 rms and the regions, including

increased competitiveness,

new rm formation, growth,

 protability, job growth and 

innovation.” (Bagwell, 2008).

Fig 4.7 highlights the divisions

of each identied cluster,

illustrating each industries

interpersonal relationships.

Patterns shown by sectors

such as designer fashion and 

art & antiques coherently

illutrates the benets of a tight 

knit network centred around 

a high foot fall street axis.

The benets clustering are further backed up by evidence

shown in Fig.3.2 (Surveys with

industry). In contrast industries

like architecture show sporadic

 placement inuenced by their

withdrawn public exposure.

    A    d   v   e   r    t    i   s    i   n   g    &    D   e   s    i   g   n

    A   r   c    h    i    t   e   c    t   u   r   e

    A   r    t   s    &    A   n    t    i   q   u   e   s

    D   e   s    i   g   n   e   r    F   a   s    h    i   o   n

    P    h   o    t   o   g   r   a   p    h   y    &    F    i    l   m

    M   u   s    i   c    V    i   s   u   a    l    &    A   r    t   s

    B   a   r   s    &    R   e   s    t   a   u   r   a   n    t   s

    E    d   u   c   a    t    i   o   n

Fig 4.7 

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the lace market as a creative  cluster 42

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the lace market as a creative  cluster 10

Nottingham already has in place theelements required for this manufacturingrenaissance.(The Nottingham Plan)

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Adaptability

Once a world leader in the lace

industry, the Lace Market’s

large warehouses and factories

stood “as a showcase of 

industrial pride” (Ferris,

2000). With the decline of 

industry came the necessity

 for adaptation to re-imagine

these once highly legible forms.

Fortunately by the late 1960’s

these victorian spaces were

“seen as having historical

architectural signicance”.

(Ferris, 2000). In the 1970’s

the Lace Market was declared 

to be an industrial improvement 

area with a new strategy aimed 

at internally reconstructing the

large spaces, preserving the

external facades. The relatively

low cost of these buildings

made it ideal for artistic

residents; allowing them to

interpret the space in their own

manner. This section explores

in detail adaptability, from the

 functional changes in industry

to the introduction of education

as a driving tool for longevity

of the creative cluster.

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the lace market as a creative  cluster 45

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the lace market as a creative  cluster 46

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the lace market as a creative  cluster 48

1968 ~

RENOVATION

1960 - 2013

INTERNET

1960 - 2013

COMPUTERS

1990 - 2013

SOFTWARE

1990 - 2013

HOUSING

1960 - 2013

ART CULTURE

1960 - 2013

ARTIST STUDIO

1960 - 2013

DECLINE

1800 ~

1960 - 2013

INDUSTRY

1960 - 2013

ABANDONMENT

Technological Adaptability

“Old industrial sites provide

the infrastructure that is

required for new cultural

ideas, new technological

ideas, new economic ideas

and the interplay of those.”

(Franke & Verhagen, 2006). It 

is this technological concept 

of adaptability within the

 Lace Market, which strongly

contributes to new innovative

industries. “Cultural resources

are raw materials of the

city.” (Franke & Verhagen,

2006) This holistic concept 

represents a strength in

every weakness. “Creativity

is not just something new,

but also dealing with what 

already exists in a different 

way.”(Franke & Verhagen,

2006) The survival of this long-

established industrial district 

is reected in “production

techniques and technology, as

well as markets and cultural

development in both design and 

consumption/ fashion.” (G. L.

 Evans, 2009)

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the lace market as a creative  cluster 49

This quarter-mile square protected heritage area of 

 Nottingham has undergone a

transformation over the past 

two decades. “The physical

core of the Lace Market was

and is represented by a number

of large & distinctive industrial

buildings that had been

developed in the nineteenth

century for the purposes of 

 producing and distributing lace

 for national and international

markets.” (Ferris, 2000)

 After the lace decline in the

early twentieth century these

traditional world-renowned 

industries disappeared leaving

their infrastructure behind.

The 1970’s marked their

revival, with a “new planningstrategy aimed at internally

reconstructing the buildings

whilst preserving the external

 facades.” (Ferris, 2000)

 However, still for years the Lace

 Market remained “one of those

‘lost spaces’ (Tranick 1986)

crying out for re-development.”

(Shorthose, 2004). In the past 

twenty years there have been

bustling partnerships constantly

investigating the Lace Markets

 prospects. Today, there is an

intertwining of tradition and 

modernity with the “important 

Victorian architectural heritage

buildings... preserved and 

 nding a new lease of life.”

(Ferris, 2000) Unlike previous

 years when autonomous artistsoccupied these cheaply rented 

warehouse. The Lace Market 

has morphed into an up and 

coming exclusive area to

live, work and play. “The old 

warehouse which were once

independent studio spaces

are currently being turned 

into expensive ‘loft living’

residences.” (Shorthose, 2004)

This reects the economic

adaptability and transition

within the area. The industrial

shell allows a dynamic multi

layering of functionality over 5

storeys enhancing “the feeling

of a creative community and 

shared sense of ownership

of the area.” (Shorthose,

2004) However, to continue prospering, the Lace Market 

needs to retain this diversity

and adaptation. “One of the

reasons why the Lace Market 

has been successfully protected 

is because the various agencies

were pragmatic and responsive

to change.” (Ferris, 2000)

Thus, the future lies in the

capacity of these spaces and 

the level of further adaptation

they can sustain following

intial development. “from

 pre-industrial artist and 

crafts-based communities,

to contemporary cultural

industries quarters in “post-

industrial” cities.” (G. L.

 Evans, 2009)

The Creative Cluster of Industry

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the lace market as a creative  cluster 50

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Crea-

t iv e. A rt . F as hi on .

Design. Architecture.Innovation.

Photo.Video. Advertising. Performance.Dance.Painting.Studio.Meeting.Sharing.Idea.

Images.Composition. Material.Inspiration. Film.Writing.

Mus ic . Wat ch . Learn . Progr ess. Col ou r. L ight . D ar k. T al k.

Communicate. Transfer. Thoughts.Develop. Eat.Drink. Enterprise.Business.

Shop.Work. Live.Play. Fulll. Compose.Think. Layout. Culture.Creative. Art. Fashion.Design. Architecture.Innovation. Photo.Video. Advertising. Performance. Dance. Painting.Studio.

Meeting.Sharing. Idea.Images. Composition.Material. Inspiration.Film. Writing.Music. Watch.Learn.

Progress.Colour.Light. Dark.Talk.Communicate.Transfer.Thoughts.Develop.Eat. Drink.Enterprise.

Business. Shop.Work.Live.Play. Fulll.Compose.Think.Layout.Culture. Creative.Art. Fashion. Design.

Architecture.Innovation. Photo.Video.Advertising. Performance. Dance. Painting.Studio.Meeting.Sharing.Idea.Images. Composition.Material. Inspiration.Film. Writing.Music. Watch.Learn. Progress.Colour.Light.

Dark.Talk.Communicate.Transfer.Thoughts.Develop.Eat. Drink.Enterprise.Business.Shop.Work.

Live.Play.Fulll.Compose.Think.Layout.Culture.Creative.Art.Fashion.Design.Architecture.

Innovation.Photo. Video.Advertising. Performance.Dance. Painting.Studio. Meeting.

Sharing. Idea.Images. Composition. Material.Inspiration. Film.Writing.Music. Watch. Learn. Progress. Colour. Light . Dark. Talk.

Communicate. Transfer. Thoughts. Develop. Eat.

Drink.Enterprise.Business.Shop.Work.

Live . Play. Full l. Compose. Think. Layout. Culture.

  N o  t  t  i  n g

  h  a m   U n

  i  v  e  r  s  i

  t  y   C  a  m  p  u

  s

the lace market as a creative  cluster 51

Fig 5.1

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the lace market as a creative  cluster 52

“Nottingham has one of the youngest populations of any city in

the UK. Two out of ve residents are under 24.” (The NottinghamPlan, 2012). This, coupled with the large number of educational

institutions and two universities, provides a promising future for

the creative industries with an emerging forthcoming workforce.

 However, despite the range of creative courses available to

students across the UK, “it is important to ensure that the local

industries engage more actively with the universities to harness

research outputs that might enhance their productivity and 

innovative performance.” (G.L. Evans 2009). This improved 

connection will develop the transition from education to work. Not 

only this but introductions to the creative industry are planned 

with “industries providing up to 5000 formal apprenticeships a year.” (BERR, 2008) in the creative sector by 2013.

Social Education for Future Adaptability

Non Educational Establishments

Lace Market

Education Establishments

Fig 5.2

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Creativity brings about something that isgenuinely new and worthwhile enough tobe added to culture…(Franke & Verhagen, 2006)

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REFLECTION & CONCLUSIONS

The conglomeration of 

research, theories and analytical interpretation

has assured us of the Lace

 Market’s ‘creative cluster’

identity. Exploration aided 

by NESTA categories has

allowed us to ascertain the

cluster’s ‘good urban design

attributes’ certifying the centre

as indeed, a commendable

example of urban design.Upon initial exploration, the

area expressed a colourful

and vibrant diversity of 

 functional uses, planned to

suit the creative population.

Variables enhance this mix

with alterations in usage,

time, function and connectivity

inuencing the sectors place

within this ‘frozen’ historicbuilt environment. The adapted 

centre has endorsed new

 functional use supported by

a successful city network of 

route hierarchies and transport 

links within the local area, this

 planned approach contrasts to

the prior natural formation.

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the lace market as a creative  cluster 55

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the lace market as a creative  cluster 56

“To prosper Nottingham needs

to diversify. It needs to readjust the balance of its economy and 

reconnect with its historical roots

as a centre for manufacturing

excellence and enterprise.” (The

 Nottingham Plan) This citywide

insight highlights the importance

of the Lace Market as a centre

 for providing this diversity and 

historical rooting by “urban

regeneration through cultural

development (Rogers 1997,

2001) The cultural centre forms a

large proportion of Nottingham’seconomic future with the area

lending itself to use by creative

industries, being supported by

education, knowledge, historic

and transport layers. This

 previous “organic growth of the

 Lace Market as a cultural quarter

came about through a process

that was informal, unstructured and D-l-Y.” (Shorthose, 2004)

This method of creative growth

must now be approached by

governmental interference.

“Now is the time to recognise

the growing success story that is

 Britain’s creative economy and 

build on it.” (BERR, 2008)

“In the coming years, the creative

industries will be important not 

only for our national prosperity

but for Britain’s ability to put 

culture and creativity at the centreof our national life.” (BERR,

2008) It is this reliance that will

encourage the area to grow and 

 prosper, while raising issues

based on the depth and capacity

of its growth potential. Having

saturated the Lace Market built 

environment with growth rates

“twice as fast as the rest of theeconomy.” (BERR, 2008) The

question is posed, what next?

Through our research and 

analysis we came to the

conclusion that for the Lace

 Market as a creative cluster

to continue growth it needs

“industry that generate long-

term wealth, that not only

bind new people to the city but 

encourage kids to get into those

industries.” (Nottingham Culture,

2012). Consequently, youth willencourage the cluster to further

evolve over time. It is apparent 

that the future of the Lace Markets

creative existence lies within

education and enterprise. The

 Nottingham Plan highlights a

“growth by focusing on three

key areas.” 1.) Fostering

enterprise, 2.) Developing askilled workforce, 3.) Building a

21st century infrastructure. (The

 Nottingham Plan, 2012) One such

 project is ‘Made in Nottingham’,

a campaign “encouraging

 Nottingham-based companies

to use the ‘Made in Nottingham’

brand when selling their products

domestically and internationally.”

(The Nottingham Plan, 2012)

 Reecting the heritage of 

manufacture, and need for

continuity and diversify. The youthof Nottingham need to become

involved in such projects because

“they are powerful ambassadors

 for the city and great role

models for the next generation of 

entrepreneurs.” (The Nottingham

Plan, 2012)

The Lace Market as a Creative Cluster

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the lace market as a creative  cluster 58

 Bagwell, S. (2008), Creative Industries Journal Volume 1 Number 1: Creative Clusters and City Growth, London Metropolitan University, Ladbroke House, London.

 BERR (2008), Department for Business Enterprise and Regulatory Reform: Creative Britain New Talents for the New Economy. (http://www.ipo.gov.uk)

 BOP Consulting: British Council (2010), Creative and Cultural Economy Series 2 Mapping the Creative Industries: A Toolkit, The British Council, London. (http://www.bop.co.uk)

 DERT (2000), By Design: Urban Design in the Planning System: Towards Better Practice, Department of the Environment, Transport and the Regions, Bressenden Place, London. (http://www.detr.gov.uk)

 Evans, G. L. (2009), From Cultural Quarters to Creative Clusters – Creative Spaces in the New City Economy.

Ferris, J. (2000), Conservation and Regeneration in the Nottingham Lace Market, Institute of Modern Cultural Studies. University of Nottingham, UK. (http://www.arcchip.cz/w02/w02_ferris.pdf)

Franke, S. & Verhagen, E. (2006), Creativity and the City: How Creative Economy changes the City, NAi Publishers, Rotterdam.

 Jakob, D. (2007), Confronting Strategies in Urban Reinvention: The Urban Reinventors :: #1 Issue - June 07., Intra-metropolitan Creative Industries Clusters: A Different Way of Looking at Agglomeration Dynamics

in New York City, Center for Metropolitan Studies, Ernst-Reuter-Platz, Berlin, Germany.

 J&L Gibbons LLP. (2009), Making Space for Dalson, muf architecture/art, Borough of Hackney, London.

 Moughtin, J. C. (2003), Urban Design: Method and Techniques, Architectural Press, London.

 NESTA (2010), The National Endowment for Science, Technology and the Arts: Creative Clusters and Innovation: Putting Creativity on the Map, Published: November 2010. (http://www.nesta.org.uk)

 Nottingham City Centre Urban Design Guide (2009), Produced for Nottingham City Council and Nottingham, Regeneration Ltd. URBED., Manchester.(http://www.nottinghamcity.gov.uk)

PPG1 Planning Policy Guidance 1: General Policy and Principles (2001)

Shorthose, J. (2004), Nottingham’s de facto Cultural Quarter: The Lace Market, Independents and a Convivial Ecology, First published in Cities of Quarters: Urban Villages in the Contemporary City. M. Jayne and 

 D. Bell, Ashgate Publications, London.

Stern, M. J. & Seifert S. C. (2007), Natural Cultural Districts, Creativity & Change: A collaboration of the Social Impact of the Arts Project,The Reinvestment Fund, Philadelphia PA, USA. (ww.sp2.upenn.edu/SIAP)

The Creative Quarter: Nottingham Culture, Article: 16th December 2012. (http://www.leftlion.co.uk/articles.cfm/title/the-creative-quarter/id/5383)

The Nottingham Plan 2012, Made in Nottingham: edited and designed by Bulletin PR. (http://www.nottinghamgrowthplan.com)

The Work Foundation (2007), Staying Ahead: The Economic Performance of the UK’s Creative Industries,

CHAPTER 4: Dening the creative industries, Work Foundation, Department for Culture, Media and Sport, UK.

Witherford Watson Mann Architects (2007), Bankside Urban Forest, London.

Bibliography

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THE LACE MARKET ASA CREATIVE CLUSTER