UDIA OCTOBER 2016 SUMMARY - UDIA Victoria - Home pdfs/1610… · UDIA Research Breakfast –...

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SUMMARY With 5 million visitors to our site each month and almost every listing, we are able to gather unique insights into the Australian residential market. Nationally, demand for housing and apartments is high however there is distinct variation across states. NSW and Victoria are achieving very high levels of demand for houses and apartments. Western Australia is seeing far more challenged conditions for both houses and apartments. Despite concerns about over supply, apartments in Melbourne are seeing very high demand levels with new developments in Port Melbourne and Melbourne CBD seeing the most views nationally. Brisbane CBD also features. The most popular price points for new apartments is relatively low cost. For Melbourne, it is between $400,000 and $450,000. Not surprisingly, the most popular apartments are two bedroom, two bathroom. The most popular house and land developments are in Queensland. The most popular location in Melbourne is Craigieburn however this is ranked 12th so relatively low down the list. New taxes on foreign buyers, restrictions to finance and capital controls have led to a decline in interest in Australian property by Chinese buyers. Sydney has been hit the hardest. Interestingly, despite increased taxes on foreign buyers, interest in Brisbane has increased perhaps driven by increases in stock levels or greater affordability Chinese buyers are most interested in Melbourne locations with large shopping centres however are becoming more interested in just apartments. House and land packages in places such as Adelaide and Perth are attracting a lot of interest. Although there are concerns about too much apartment development, we are seeing a lot of interest in certain locations, far higher than levels of supply. For renters, demand for apartment in Gold Coast is far outstripping supply. For buyers, NSW features prominently with Manly the most in demand. 50 70 90 110 130 150 170 190 210 230 250 REA Group Property Market Index - Houses, 2013-2016 60 80 100 120 140 160 180 200 REA Group Property Market Index - Apartments, 2013-2016 UDIA Research Breakfast – Changing Consumer Trends & Preferences HIGHLIGHTS Presented by Chief Economist at REA Group, Nerida Conisbee UDIA OCTOBER 2016

Transcript of UDIA OCTOBER 2016 SUMMARY - UDIA Victoria - Home pdfs/1610… · UDIA Research Breakfast –...

Page 1: UDIA OCTOBER 2016 SUMMARY - UDIA Victoria - Home pdfs/1610… · UDIA Research Breakfast – Changing Consumer Trends & Preference. s. HIGHLIGHTS Presented by Chief Economist at REA

SUMMARY

• With 5 million visitors to our site each month and almost every listing, we are able to gather unique insights

into the Australian residential market.

• Nationally, demand for housing and apartments is high however there is distinct variation across states.

NSW and Victoria are achieving very high levels of demand for houses and apartments. Western Australia

is seeing far more challenged conditions for both houses and apartments.

• Despite concerns about over supply, apartments in Melbourne are seeing very high demand levels with

new developments in Port Melbourne and Melbourne CBD seeing the most views nationally.

Brisbane CBD also features.

• The most popular price points for new apartments is relatively low cost. For Melbourne, it is between

$400,000 and $450,000. Not surprisingly, the most popular apartments are two bedroom, two bathroom.

• The most popular house and land developments are in Queensland. The most popular location in Melbourne

is Craigieburn however this is ranked 12th so relatively low down the list.

• New taxes on foreign buyers, restrictions to finance and capital controls have led to a decline in interest

in Australian property by Chinese buyers. Sydney has been hit the hardest. Interestingly, despite increased

taxes on foreign buyers, interest in Brisbane has increased perhaps driven by increases in stock levels or

greater affordability

• Chinese buyers are most interested in Melbourne locations with large shopping centres however are

becoming more interested in just apartments. House and land packages in places such as Adelaide and Perth

are attracting a lot of interest.

• Although there are concerns about too much apartment development, we are seeing a lot of interest in

certain locations, far higher than levels of supply. For renters, demand for apartment in Gold Coast is far

outstripping supply. For buyers, NSW features prominently with Manly the most in demand.

50

70

90

110

130

150

170

190

210

230

250

REA Group Property Market Index - Houses, 2013-2016

60

80

100

120

140

160

180

200

REA Group Property Market Index - Apartments, 2013-2016

UDIA Research Breakfast – Changing Consumer Trends & PreferencesHIGHLIGHTS

Presented by Chief Economist at REA Group, Nerida ConisbeeUDIA OCTOBER 2016

Page 2: UDIA OCTOBER 2016 SUMMARY - UDIA Victoria - Home pdfs/1610… · UDIA Research Breakfast – Changing Consumer Trends & Preference. s. HIGHLIGHTS Presented by Chief Economist at REA

• Port Melbourne

• Melbourne CBD

• Brisbane CBD

• Fitzroy North

• Drummoyne

• Two bedrooms, two bathrooms

• Victorians want larger apartments than other states

• Carpark, balcony, outdoor entertaining areas

• Ducted heating and cooling

• Storage

• $400k to $450k is most popular price point

Where are we seeing highest demand for new apartments?

Where are we seeing highest demand for house and land?

Chinese love Glen Waverley.

Development Hotspots

What are people wanting in new apartments?

Property seekers from China have dropped since last year.

Chinese are looking for greater diversity.

UDIA RESEARCH BREAKFAST – CHANGING CONSUMER TRENDS & PREFERENCES: HIGHLIGHTS

PRESENTED BY CHIEF ECONOMIST AT REA GROUP, NERIDA CONISBEEUDIA OCTOBER 2016

-10.0%

-8.0%

-6.0%

-4.0%

-2.0%

0.0%

2.0%

4.0%

6.0%

8.0%

10.0%

12.0%

Sydney Melbourne Adelaide Perth Brisbane

Most in demand by renters

1. Gold Coast, QLD 4. Balgowlah, NSW

2. Clifton Hill, VIC 5. Hobart, TAS

3. Stanmore, NSW 6. Middle Park, VIC

Most in demand by buyers

1. Manly, NSW 4. Cremorne, NSW

2. Drummoyne, NSW 5. Manly Vale, NSW

3. Parkdale, VIC 6. East Melbourne, VIC

1. Banksia Beach, QLD

2. Pimpama, QLD

3. Northgate, SA

4. Maroochydore, QLD

5. Cobbitty, NSW

Craigieburn ranks number 12

Glen Waverley

Doncaster Box Hill Mosman Prima Tower, Southbank Harpley, Werribee

Waterfront, Newstead