UCAS’ data products and services data products... · unrivalled student data and insight, to...

UCAS’ data products and services

+ Attract the best talent – optimise our unrivalled student data and insight, to drive your recruitment and marketing campaigns.

+ Refine your in-cycle strategy – understand your performance with our range of products, driven by live, in-cycle data.

+ Report on operational success – evaluate success with a series of reports that allow you to understand return on investment at a micro level.

+ Analyse your biggest opportunities – access unique data and reporting to inform and shape your future business strategy.

Find out how UCAS’ unique insight can inform the next decision you make. Whether driving additional recruitment, understanding the performance of your current strategy, or planning longer-term initiatives, we have a data service to support you.

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Attract the best talent

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Service provided by UCAS

Direct contact service (DCS) Recruit unplaced applicants in Clearing who’ve been matched to your course vacancies, based on your historical acceptances. These applicants have consented to be contacted, providing an opportunity to proactively manage the vacancies you have.

+ What do you get? A file of eligible applicants, with their contact details and personal statements.

+ When do you get it? On a daily basis on, and after, A level results day

Who is this for?

Providers

Got a question? Please email [email protected].

Service provided by UCAS Media

Data-driven targeted communications

Use our media channels to talk directly to your target audience, such as students considering university, applicants who haven’t received any offers, accepted applicants, or even graduates who would be a good fit for your company (using our Attract service).

+ What do you get? Highly targeted email, SMS, direct mail, or digital placing of messaging.

+ When do you get it? At any point in the cycle that’s relevant to you.

Who is this for?

Providers Commercial Employers

Got a question? Please contact your UCAS Media client partner.

Attract the best talent

£

£

£


Digital ID serviceIf your products or services are only available to verified applicants (e.g. student bank accounts), this service confirms their eligibility, by allowing you to match them to our application data.

+ What do you get? A hashed file of verified student data, allowing you to confirm the status of any students in data you hold.

+ When do you get it? At point of ordering.

Who is this for?

Commercial

Got a question? Please contact your UCAS Media client partner.

Find out more >

Refine your in-cycle strategy

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Published in-cycle statistics Understand the current cycle situation, with daily Clearing analysis, and application deadline reporting. Statistics are often accompanied by a short commentary report, summarising the main themes of the published data. This service is provided as part of the UCAS capitation fee.

+ What do you get? A statistical release on ucas.com.

+ When do you get it? Following the October, January and June deadlines, and daily throughout Confirmation and Clearing.

Who is this for?

Providers

Got a question? Please contact your UCAS relationship manager.


Application and Decision Tracker

Access the only source of unrounded, in-cycle applications and decisions data. Updated online, weekly, throughout the cycle, you can view comparable statistics for the previous two cycles, and your application volumes and decision states, as well as those of specific competitors, and the sector as a whole. Weekly updated reports can also be downloaded and used in your own data systems.

+ What do you get? Access to an online portal and weekly reports.

+ When do you get it? Available throughout the cycle.

Who is this for?

Providers



£


Provider-level deadline reporting

Understand your current in-cycle situation with application deadline reporting, enabling you to compare your own situation with the whole sector, at key points in the cycle, and adjust as needed. This service is provided as part of the UCAS capitation fee.

+ What do you get? Provider-level versions of the public reports, including CSV data files to support integration with your own data systems.

+ When do you get it? Following the October, January and June deadlines, and daily throughout Confirmation and Clearing.

Who is this for?

Providers


FREE

FREE

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UCAS Teacher Training daily reporting

Understand your current in-cycle situation, with all National College for Teaching and Leadership (NCTL) allocated training programmes – enabling you to compare your own situation with the sector, at key points in the cycle. This service is provided as part of the UCAS capitation fee.

+ What do you get? A publication of daily in-cycle statistics for all NCTL allocated training programmes by subject, course type, and region, and a daily extract of registrants who have consented to be contacted.

+ When do you get it? On a daily basis throughout the application cycle.

Who is this for?

UCAS Teacher Training providers

Got a question? Please contact your UCAS Teacher Training relationship manager.


Adviser Track and Reporting Keep up-to-date with your students’ applications, using our online tracking tool. Two reports (additional cost) help advisers understand the offers and destination of each student, and compare against other schools.

+ What do you get? Access to the Adviser Track tool through Apply for advisers.

+ When do you get it? Available from November each year.

Progression report: Part 1 (centre details), available from November – Part 2 (whole sector) available in early January.

Competitor Report: Available in early January.

Who is this for?

Advisers

Got a question? Please email [email protected]


Applicant Status ReportPart of the Adviser Track subscription, this report provides a snapshot of applications to date, designed to complement the daily update.

+ What do you get? An online snapshot of applications.

+ When do you get it? Updated every Wednesday and Saturday in Adviser Track.

Who is this for?

Advisers


£

£

FREE


Find out more >Find out more >

Find out more >

Report on operational success

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Offer-making data packEnsure consistency in your offer-making by benchmarking the number of applications, offers, unconditional offers, conditional offers, and rejects made at a national level, provider Tariff band, provider region, and individual named provider.

+ What do you get? A pack of data files.


Who is this for?

Providers



Events reportingEnd-to-end conversion analysis for exhibitors, which enable you to understand the impact of your event attendance on subsequent applications.

+ What do you get? A report providing an analysis of applicant data captured through scanners at any HE conferences or exhibitions you’ve exhibited at.

+ When do you get it? At the end of the season of events.

Who is this for?

Providers Commercial Employers



Final destination reportsPart of the Adviser Track subscription, with this report you can understand the end destination of your students in the October after they leave your centre.

+ What do you get? A final online snapshot of applications, which at key points replaces the Application Status Report.

+ When do you get it? Released towards the end of the cycle (end of August and end of September).

Who is this for?

Advisers



STROBEAllows you to obtain aggregated statistics, relating to known individuals we can match to our data, on outcomes in higher education. STROBE is particularly relevant to providers of outreach activities, seeking to evaluate the outcomes achieved for their participants, and anyone wishing to evaluate the return on investment in hard-to-measure interventions. The open day evaluator allows you to assess the effectiveness of your open day by tracking students from attendance to application.Elements of this service are provided as part of the UCAS capitation fee.

+ What do you get? A report detailing the relevant statistics for your cohort of individuals.


Who is this for?

Providers and widening participation organisations


Report on operational success

£ £

£ £ FREE

Analyse your biggest opportunities

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End of Cycle reportsAccess statistics and reports exploring trends in demand, offer-making, and application outcomes. This service is provided as part of the UCAS capitation fee.

+ What do you get? The ability to review our statistical breakdown of the previous cycle.

+ When do you get it? After the end of cycle – data is published in January.

Who is this for?

Providers



EXACTA query-led data service, which allows you to understand your own, and your competitors, performance, identify trends, and inform strategic decision-making about future course or programme provision and demand.

+ What do you get? A bespoke data file matching your specific requirements.


Who is this for?

Providers Employers Commercial



Schools data packUnderstand where your applicants come from – by Apply centre – and explore where you’re currently not getting applicants from, but could be – use this to inform your schools liaison strategy, and understand qualification types you can draw upon.

+ What do you get? A pack of data files.


Who is this for?

Providers



Untapped geographiesExplore where you could recruit additional applicants beyond your current geographical reach, allowing you to focus your investment in areas where current, but relevant students, may be unaware of you.

+ What do you get? A report which details the geographic spread of your existing applicants, and where you can find additional applicants.


Who is this for?

Providers Employers



£

£

£

FREE

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Conversion analysisUnderstand, based on conversion statistics, who your competitors are, at each stage in the application cycle, and, crucially for competitor advantage, where you gain or lose applicants in the process.

+ What do you get? A PDF report and underlying data.


Who is this for?

Providers



Provider EXACT record supply (known as PERS)

A self-serve dataset, supplied directly to you under special licence, which enables you to undertake analysis of your own performance. This service is provided as part of the UCAS capitation fee.

+ What do you get? A comprehensive data file covering your own provider data.

+ When do you get it? After the end of cycle – data is made available in February for a limited time.

Who is this for?

Providers



Analysis notesShort, free to access reports, covering a single topic of interest. They are published throughout the year on ucas.com. This service is provided as part of the UCAS capitation fee.

+ What do you get? Access to the latest analytical thinking on relevant topics.

+ When do you get it? Throughout the year when we publish new articles.

Who is this for?

Providers Stakeholders



Reports by sex, area background, and ethnic group

Explore trends in your provider’s applications, offers, and placed applicants, by sex, area background, and ethnic group. This service is provided as part of the UCAS capitation fee.

+ What do you get? A report showing statistics, alongside measures that show them in context, and CSV data file for further analysis.

+ When do you get it? Equality reports are published on ucas.com at the end of January – you have a four-week preview period of the reports ahead of the publication.

Who is this for?

Providers


£ FREE

FREE FREE


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MarketscanUnderstand the market trends for a group of courses, to simplify decisions around course titling, course viability, mergers, removals, and additions.

+ What do you get? A report examining the specific courses you’re interested in.


Who is this for?

Providers



Student decisions reportHear the student’s voice – find out which factors were the most important to applicants in deciding which offers to accept. Use this provider-level report to understand which areas you’re strongest in, your priority areas for development, and how you’re performing against your competitors.

+ What do you get? Detailed reports highlighting factors which have been important to students’ decision-making, including the free text they’ve included.

+ When do you get it? At the end of the cycle once students have made their final choices – July.

Who is this for?

Providers


£ £


Applicants are at the heart of our business, putting us in the best position to provide you with insight to inform your business strategy – whatever your challenge.

Need more advice on how to achieve results? Our relationship managers and client partners are here to help.

www.ucas.com/providers/services/contact-us

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