TYPO3 Inc. Abusing business to empower the cause of TYPO3.

April 22, 2016 | Alain Veuve

Introduction

Welcome!

Alain Veuve

Leader of the TYPO3 Inc. preparation project Treasurer of the TYPO3 Association Managing Director of AOE Switzerland Paralell Entrepreneur Management & start-up advisor

Strategic Approach

“Abusing Business to empowerour cause: The TYPO3 Inc.”

Reason why!

Ensure development of the TYPO3 CMS product at a pacethat fits the demand of the market by:

Establish permanent development at larger scale throughfull time employees

Establish quick decision taking on day to day items Generate more money for the cause of TYPO3

Strategic Guidelines.

The TYPO3 Inc. must be seen as an operational leg of the TYPO3 Association.

Core Business Model

Core Business Model: Revenue Streams

Core Business Model: Spending

The TYPO3 Inc. is meant to be a Non-for-Profit-Organization. It’s goal is tospend all income in the way defined by the guidelines.

Initial TYPO3 Inc. Team

CEO: Mathias Schreiber (fulltime)

Head Development: Benni Mack (fulltime)

CMO: vacant

Interim CFO/Company Development: Alain Veuve (mandate)

Changes to initial plan

Initial Plan: All budgets would be handed over to TYPO3 Inc.

Revised Plan: Only the TYPO3 CMS Dev Budget (€ ~350.000) is handed to theTYPO3 Inc.

This enables the TYPO3 Association to fund other activities in cooperation with the TYPO3 Inc.

Funding the start of the TYPO3 Inc.

TYPO3 Association one-time invest: 500.000 € One – Time Membership: 400.000 €

Total funding line 900.000 €

Additionally a yearly budget grant of € 350.000 will be used forTYPO3 CMS development.

> Changes in funding policy will need a GA approval.

Opportunities for Agencies

Partner with the TYPO3 Inc.

Sales & Business Development Opportunities

Marketing & Event Opportunities

Training & Eduction Opportunities

Exchange Program for Developers

At the very beginning!

Q&A